How to Budget for PPC Ads | Learn PPC Budget Management

Learning how to budget for PPC requires some math, and Chris from the WebFX Internet Marketing team has the formulas you need to figure everything out.

In addition, you’ll gain some insights into how to make the most of your budget.

⌚ Video timestamps:
00:00:00 // Introduction
00:00:26 // PPC budget basics
00:01:20 // Average CPC formula
00:02:06 // ROAS formula
00:03:09 // The PPC budget calculations
00:03:57 // Tips for getting the most from your budget
00:04:58 // Conclusion

🎥 Check out these videos to keep learning!

How to choose a PPC agency ▶ https://youtu.be/kQLOWau-OgQ
PPC audit guide ▶ https://youtu.be/3mHTxK58cI8
Answering common PPC questions ▶ https://youtu.be/h7B47-FhVnA

📘 We also have written content on our website!

What is PPC? ▶ https://www.webfx.com/ppc/glossary/what-is-ppc/
Cost of PPC ▶ https://www.webfx.com/ppc/pricing/
How PPC bidding works ▶ https://www.webfx.com/ppc/learn/how-does-ppc-bidding-work/

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PPC Budget Management

Budget management is a crucial part of success in PPC, but it often gets overlooked. In this video, we’ll share strategies to make sure you’re setting proper budgets and getting the most out of them.

0:56 – What Should My Budget Be?
3:40 – Forecasting
6:39 – Budget Settings
9:08 – Projections Sheets
10:14 – Be Flexible
11:09 – Leverage Software

This video is sponsored by Shape.io. PPC budget management software that allows you to take control of PPC spend. Never worry about pacing or over/underspend again. Sign up for your free account today: http://bit.ly/3aKAOak

#ppc #paidsearch #paidsocial

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Joe Martinez and Michelle Morgan work for Clix Marketing

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