Amazon PPC Strategy for Beginners in 2024 | Drive More Traffic and Sales with New Strategy

As a beginner, you might be thinking about what will be the top 3 Amazon PPC advertising Strategies. Before running Amazon PPC advertising campaigns, there are 3 must-follow steps.

The first Strategy is to organize Amazon’s advertising campaign in a way that runs a PPC campaign with only 1 ad group in that campaign. The number of keyword targets in the ad group will be 10-20.

Additional ad groups normally spend minimal amounts, which is not a good strategy. On the other hand, running an Additional 20+ keywords normally doesn’t spend enough. If there are more keywords to run, starting a new PPC campaign with only 1 ad group and 10-20 keywords in that campaign is recommended.

The second strategy is to use all different match types of keywords for advertising campaigns. Trying out all different match-type keywords will allow the harvest of more potential keywords. It is recommended to start a new PPC campaign for all different match types separately and keep pushing the best-performed match types.

The third strategy is to optimize advertising campaigns by the Targeting tab. This is the most effective way to optimize advertising tabs in a very short time. Need filtering out the key KPIs to make proper optimization adjustments.

Here’s a quick overview that discussed in the video:

✅ Managing Amazon’s advertising campaign by running a PPC campaign with only 1 ad group in that campaign
✅ Utilize all different match types of keywords for advertising campaigns.
✅ Optimize advertising campaigns by targeting tab for quick effective adjustments

Remember, Amazon’s advertising campaign strategies need time, and Proper monitoring, data analysis, and making adjustments accordingly can bring the Amazon seller’s expected result.

If you require additional assistance, please comment in the comment section, and we will get back to you with the proper solution.

Time Stamp:

[00:00:00]: Introduction of Top 3 Amazon PPC Strategies for Beginners
[00:00:26]: First Strategy: Organize your campaigns
[00:00:53]: Explanation of organizing campaigns
[00:03:51]: Final recommendation
[00:04:14]: Second strategy: Using different match types
[00:04:32]: Explanation of using different match types
[00:05:41]: Third strategy: Optimize campaigns by targeting tab
[00:06:43]: Explanation of Optimizing campaigns by targeting tab
[00:06:19]: Outro

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Amazon PPC Strategy for Beginners in 2024 | Drive More Traffic and Sales with New Strategy

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10 Tips to Become a Great Amazon PPC Manager [PPC Den Podcast 123]

Want to become an all-star Amazon PPC manager? You’ll need more than just technical know-how. Being a great Amazon PPC manager takes conviction, curiosity, teamwork, and communication. Embody those values, and you’ll go far with your campaigns and clients.

Join Mike and Michael as they go through the top 10 tips for becoming an incredible Amazon campaign manager.

We’ll see you in The Badger Den!

Links & Resources
Companion Blog: http://bit.ly/amzppc10tips
All our episodes and show notes are available at https://www.adbadger.com/podcast​​​
Ad Badger PPC Management: https://www.adbadger.com/amazon-ppc-management-services/
Ad Badger Version 2: https://www.adbadger.com/pricing/​​

Highlights:
0:00 Intro
3:27 Tip 1: Stay True to Your Word
5:02 Tip 2: Always Be Learning
6:18 Tip 3: Have a Support System
8:05 Tip 4: Be Flexible
9:30 Tip 5: Focus on Important KPIs
11:24 Tip 6: Have an Amazon PPC Attack Plan
12:39 Tip 7: Be a Great Communicator
15:30 Tip 8: Use Technical Greatness to Back Yourself Up
19:24 Tip 9: Stick to Your Code of Ethics
20:13 Tip 10: Follow the 6 Levels of Amazon PPC Mastery

Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ

Host and Executive Producer: Michael Erickson Facchin

Senior Producer: Nancy Lili Gonzalez

Video and Audio Editor: Pedro Moreno (pedrojmr13@gmail.com)

Graphic Designer: Emma Walker

Content Writer: Vincent Gulliver

What to Know Before Buying PPC

If you’re in the market for #PPC (pay-per-click) services, you shouldn’t buy until you consider these four things!

0:54 – Will PPC work for my business?
1:30 – If my SEO is doing well, should I invest in PPC?
1:57 – What kind of budget works best for PPC?
2:27 – Why should I outsource PPC?

In this video, we’re talking to our PPC Campaign Managers to figure out the four PPC questions they hear all the time. They’re going to break down the details of PPC so that you can better determine if purchasing PPC services is the right move for your business.

#1: Will PPC work for my business?
A lot of businesses wonder if PPC is something that will work for them. Understandably, you wouldn’t want to spend money on PPC advertising if you didn’t think it was going to work. But as Clayton explains, PPC can absolutely work for your business!

#2: If my SEO is going well, should I even invest in PPC?
If your website is bringing in organic search traffic, you’ve already got a huge leg up on your competition. So why consider PPC? Well, Becca says that approximately 60% of users that visit your website will leave and NEVER come back. With PPC, you can target these users directly, keeping your brand in front of them when it matters most. In this way, PPC can help you bring back customers who would otherwise be lost forever.

#3: What budget works best for PPC?
Every business has a different PPC budget, but how much can you expect to spend for the best results? At The HOTH, we encourage businesses to start with at least $1,000/month in ad spend. This gives most businesses enough flexibility to target the most valuable customers and ensure that they receive a return on investment. For more competitive industries, we recommend starting with about $5,000 to $10,000/month in order to compete. But don’t worry, we do all the heavy lifting!

#4: Why should I outsource PPC?
It’s simple: by letting the experts handle your PPC, you can spend more time focusing on the growth of your business. The HOTH is a certified Google Partner, proving that we are trusted by Google to handle the PPC campaigns of your business. Every single one of our campaign managers are also Google certified, proving that they have mastered the curriculum necessary to drive results in PPC advertising. So don’t risk losing thousands on Google Ads! Let us take care of your PPC at The HOTH.

To learn more or schedule a call with one of our team members, visit the link below:

Google Ads (Adwords) PPC Management Services

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