Learn SEO with this free SEO training course recorded live! Avoid wasting money on an overpriced SEO course and study this free search engine optimization class, today!
This is going to be a beginner to intermediate SEO training to help make sure you are implementing the SEO best practices in your content marketing campaigns.
The pre-requisite for this SEO class is to watch the Keyword Research video here: https://www.youtube.com/watch?v=O_FfdjNOgpQ
The above video shows my favorite keyword research tool I use every day… But it is a paid tool, so there is a monthly fee, which won’t work for everyone.
If you are looking for a how-to video that teaches you the best free keyword research tool, watch this video: https://www.youtube.com/watch?v=2zjrM_Y2r3g
Either way, you need to get proficient at keyword research and you need to learn a kw research tool in order to properly execute SEO campaigns.
If you want a fast and furious braindump of all ideas SEO, watch this video: https://www.youtube.com/watch?v=Nu5lo2_WC1c
This will get you caught up on the basics and I will cover some of these same SEO lessons, but in a different manner that will focus on ‘how’ to do what I explain in that above SEO video.
This class is going to show you the tried and true SEO methods I’ve used to generate tens of millions of visits to my websites.
Now, if you want to learn how to physically create the content as a content marketer that you can use in this kind of a SEO campaign, watch this video: https://www.youtube.com/watch?v=sDl16D71riQ
5 skills that can help you turn your marketing clout into a side business
TL;DR: Gain five necessary marketing skills with the Digital Marketing Side Business Certification Bundle for $29, a 97% savings. Freelancing was once associated with foregoing a traditional job environment – complete with a nice check, 401(k), and health ins…
Enterprise SEO: Planning Your 2020 SEO Strategy via @SEOGoddess
Use this comprehensive guide to plan your 2020 enterprise SEO strategy. The post Enterprise SEO: Planning Your 2020 SEO Strategy via @SEOGoddess appeared first on Search Engine Journal.
When you think about SEO, the first thing that probably comes to your mind is that it’s time consuming and tough. But the truth is that it isn’t something that has to be incredibly difficult. SEO is mostly about performing specific, simple tasks. In this video, I’m going to teach you some SEO strategies that you can do in just a few minutes a day. These simple strategies can bring you bigger results over the long term than an extensive monthly SEO routine and will also help you save time while increasing your visibility and growing your business.
👉 Want Wes’ 1-on-1 help with your website, or with your digital marketing? Schedule a 60 minute kickstart meeting here: https://wesmcdowell.com/kickstart/
🎬 Register for the FREE On-demand video masterclass training, “Create & Launch Your Own Profitable Client Generating Website!” Just go to: https://wesmcdowell.com/training
🎧 Listen to Wes’ ‘The Profitable Website’ Podcast: https://wesmcdowell.com/subscribe/
Online marketing is always changing. Stay current with this $29.99 training collection.
You can make sure you’re up to speed on the constantly shifting digital landscape with the training in The Essential Online Marketing Blueprint Bundle, a nearly $300 value on sale now for just $29.99 from TNW Deals.
Trying to figure out how to get higher rankings and more traffic? This video will show you how to learn SEO fast and effectively.
Subscribe ► https://www.youtube.com/AhrefsCom?sub_confirmation=1
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Additional SEO Resources
What is SEO? How Search Engines Like Google Work ► https://www.youtube.com/watch?v=R-XxAk8-OXY&list=PLvJ_dXFSpd2uHtGoHf8K06ebr-TIrgM0G
SEO for beginners video ► https://www.youtube.com/watch?v=DvwS7cV9GmQ
On-Page SEO Checklist for 2019 ► https://www.youtube.com/watch?v=gDYjjkvtOVo
How to Do Keyword Research for a NEW Website (2019 Tutorial) ► https://www.youtube.com/watch?v=x5IJ0APR0EQ
Keyword Research Tutorial: From Start to Finish (2019) ► https://www.youtube.com/watch?v=OMJQPqG2Uas
Link Building Tutorials (Step-By-Step) ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tjUTuAHpHidz5e2hAedP_m
A Basic (Yet Powerful) Technical SEO Audit for Beginners ► https://www.youtube.com/watch?v=oJPGa0J6p5Q
How to Prioritize Your Digital Marketing Tasks and Maximize Productivity ► https://www.youtube.com/watch?v=eedeyfy_B-Q
Link Building with Google Sheets: Start Guest Posting in 15 Minutes ► https://www.youtube.com/watch?v=bwYZGWDlQd8
How Long Does it Take to Rank on Google: A Data-Driven SEO Strategy For Faster Rankings ► https://www.youtube.com/watch?v=O75u6p2tD9E
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The world of SEO: a crowded and noisy space where it’s easy to get information overload from many conflicting tactics and strategies.
And if you’re spending the majority of your time reading guides on how to do SEO rather than actually do it, you won’t learn anything.
So, this video will highlight some principles that are critical in learning SEO fast and effectively.
The first thing you need to do is to nail the fundamentals. You need to understand and learn what these fundamentals are before you can generate meaningful traffic to your site via search engines like Google.
What are these fundamentals? You’ll find out in the video.
After you’ve nailed the fundamentals, Sam recommends that you get an internship at a respected SEO agency. You’ll find out why this is the best way to learn, and how you can get an internship at a company you respect in the industry.
Sam also recommends you apply the 80/20 rules to SEO. The 80/20 rule, also known as Pareto’s principle suggests that roughly 80% of the effects come from 20% of the causes. You’ll learn how to apply this rule to your SEO education.
The next thing you should focus on is to refine processes rather than search for shortcuts. You’ll learn how to do this, as opposed to constantly seeking out shortcuts, hacks or the next shiny tactic.
Lastly, soft skills. SEO isn’t always about the hard, technical skills. Soft skills matter too. You’ll learn what these soft skills are, and why they are one of the greatest skillsets that all great SEOs have.
Timestamps:
2:24 – Learn SEO fundamentals
2:47 – Get an internship at a respected agency
4:12 – Apply the 80/20 rule for learning
4:53 – Refine processes rather than search for shortcuts to methodology
5:53 – Build perseverance
7:46 – Prioritize based on the things that are working for you
#learnseo #seo #seobasics
Be sure to subscribe for more actionable marketing and SEO tutorials.
https://www.youtube.com/AhrefsCom?sub_confirmation=1
Predicting the future is never easy – particularly in the world of PPC. Even with all the campaign data in the world, you don’t know the latest trends until they hit.
It’s a tough task staying on top of all the updates released by the likes of Google, Bing, and YouTube. It can be even harder to learn new things and quickly adapt to the changes.
How are you supposed to future-proof your campaigns when you don’t know what the PPC landscape will look like?
This webinar is about discovering the five biggest PPC trends coming up in 2020 and how to strategically plan your campaigns around these latest trends.
In this presentation, we will:
– Give you a headstart on how to tackle new PPC trends and embrace them.
– Introduce new channels and tools that you may not have used before.
– Demonstrate how to increase your performance while staying on top of the latest industry changes.
Artificial intelligence (AI) is penetrating every department of every industry, from automating factory work to improving areas previously thought untouchable by machines (like human resources). But as a veteran in the online marketing world, I can’t help but…
5 Dumbest Mistakes Entrepreneurs Make With Their SEO | Entrepreneurs are great at solving problems and giving life to ideas. But when it comes to SEO, I’ve seen them make some of the biggest mistakes that cost them hundreds, even if not, thousands of dollars and sometimes even millions of dollars. Some of these guys have gone on to create businesses that are succeeded and are big brands and they still continually make these mistakes. Today I’m going to breakdown the five dumbest mistakes entrepreneurs make with their SEO.
5 Beginner SEO Mistakes That Are Ruining Your Website Traffic And What You Should Do Instead : https://youtu.be/yX20m5mprCE
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So let’s dive right into the five biggest mistakes.
Mistake number one. Optimizing for the wrong keywords and trying to rank previously competitive keywords early on.
This is a mistake that a lot of new businesses make early on and its an issue that could be avoided really easily. Because, here’s the thing. If a keyword is super competitive, then chances are you’re not going to rank for it. Or if a keyword won’t convert well, ranking for it isn’t going to drive you any sales. And it’s not hard to solve this problem.
All you have to do is go to Ubersuggest. Type in your competitor URL. Click on Top Pages, it will show you all their top pages and then I want you to click on view all underestimated visits.
This will show you all the keywords that your competition is going after. These keywords are more likely to convert into sales than just picking random keywords.
The next thing I want you to do is to go to Ubersuggest once you have a list of keywords. Type them in and it will give you all these ideas and other comparison words, prepositions and other ideas that you can go after.
But, here’s the thing. When you’re doing this, you can’t just go after any random keyword. You need to look for keywords that have a high CPC because if someone has a, is paying a lot of money to advertise on it, you can bet that it converts highly into sales.
The other thing you need to look for is a low SD. A low SD stands for SEO difficulty. So the lower the numbers such a 40’s, 30’s, or 20’s is great. The moment you get above 50 for e-site just going to be harder to write. Look for those two things, plus high volume. So the higher the volume, the higher the CPC and the lower the SD or SEO difficulty, the better that keyword is. Those are the ones you want to go after. And when you do that, you’re more likely to get some sales.
The second biggest mistake that I see people making is their not using analytics or running regular website audits.
This is one of the big mistakes that companies make all the time.
What you need to do is look at the core metrics that are driving your sales and focus on them. And, in addition to that, you need to be running regular site audits. And you can also do this within the site audit report within Ubersuggest for free. It will tell you what’s wrong and as you fix them, you should notice more conversions and sales within your analytics.
The third big mistake. Overlooking page titles and meta descriptions.
Look, if one site ranks number one Google and another site ranks number two but everyone starts clicking the number two listing what do you think that tells Google?
So think about the copy. Persuasive copy. Start looking at the paid ads. Typically, the people at the top aren’t just paying the most but they’re getting a lot of clicks because that helps Google make a lot more money and that will help you do well.
The fourth big mistake. Not using anchor tags properly.
If you’re going after a keyword like online marketing all your anchor tags shouldn’t say online marketing when other sites link to you. It needs to be natural. Sometimes I’m writing a blog post and I’m linking to my posts on SEO and I’ll say, Hey, if you want to rank higher in Google, follow these tips. You’ll notice that I didn’t use the word SEO right there.
And sometimes, when I am talking about SEO, I’m linking to my SEO article, I’ll say, Hey, you need to check out these SEO tips. And I’ll link the word SEO tips to that article.
The fifth mistake. Building content for algorithms and not your audience.
It’s not about your word count. It’s not about stuffing keywords in your article. It’s about doing what’s best for a user. And if you write content for them, in the long run, you’ll do really well.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
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Secret to Getting Leads with Digital Marketing Technology
Nowadays most companies are doing SEO, PPC, and Content Marketing. Yet sometimes the company’s are not getting the leads they need. Some businesses get leads — but not quality leads, or they don’t get the leads that fit their expectations. The main reason a c…