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👉All-In-One Content Management Notion Template: https://www.joannayung.com/shop/p/content-engine-notion-template
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👉Social Media Manager Portfolio Template: https://www.joannayung.com/shop/p/smm-portfolio
👉Client Onboarding Intake Questionnaire: https://www.joannayung.com/shop/p/client-onboarding-intake-questionnaire
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🌟Take my courses on LinkedIn Learning
Course 1: https://www.linkedin.com/learning/content-creation-strategy-and-tools
Course 2: https://www.linkedin.com/learning/social-media-marketing-content-batching-and-repurposing/
Course 3: https://www.linkedin.com/learning/how-to-succeed-as-a-social-media-manager-nano-tips-with-joanna-yung
This is how I’d become a social media manager in 2023, from building a portfolio to pitching to clients.
The Social Media Management Accelerator is OPEN! Learn how to start your social media management career in my bestselling course: https://courses.latashajames.com/courses/smma
FREE Social Media Management Class on March 20: http://bit.ly/3y777ND
The Social Media Management Toolbox is my bestselling template pack for social media management service providers! Get access to customizable onboarding documents, case study documents, portfolio decks, strategy documents, and more! https://courses.latashajames.com/courses/smmtoolbox
The Freelance Social Media Management Roadmap is the ultimate guide to starting a freelance SMM business. In this self-paced course, you’ll learn how to price your packages appropriately, how to set social media goals and measure success, how to host discovery calls that actually convert, and lots more! https://courses.latashajames.com/courses/ajourneysocial
find me here!
» podcast: the freelance friday podcast
http://bit.ly/freelancefridaypodcast
» instagram: @thelatashajames
http://instagram.com/thelatashajames
» twitter: @thelatashajames Tweets by thelatashajames
» tiktok: @thelatashajames
http://tiktok.com/@thelatashajames
my business email: hey@latashajames.com
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Disclaimers:
This video is not sponsored.
0:00 – hello!
0:23 – why you should become a social media manager
1:44 – smm working styles
5:36 – choose a niche
9:15 – build a portfolio
11:40 – set your rates
12:52 – create a website
15:01 – pitch to clients
21:59 – create content
You understand that any client or student testimonials or results featured in our promotional materials, programming, website, or social media platforms do not guarantee any particular outcome, experience, or result will be achieved. The information provided throughout my content are resources for educational and informational resources only. Latasha James in no way guarantees that any User of its website or programming will achieve same or similar results or income. Latasha James and its representatives make no guarantees as to expected or average results or earning potential as a result of consuming Latasha James’s content, both free and paid. You understand and accept that results vary by individual, and Latasha James cannot control any such outcome.
Wondering what a social media manager really does? If you’re looking to become a social media manager, my social media management for beginners series is for you! The Social Media Management Accelerator is OPEN! https://courses.latashajames.com/courses/smma Become the social media manager you’ve always wanted to be with this interactive course.
FREE social media strategy checklist: https://view.flodesk.com/pages/615213a0bc3eea86ee42f324
HubSpot Make My Persona: https://hubspot.com/make-my-persona
The Social Media Management Toolbox is my bestselling template pack for social media management service providers! Get access to customizable onboarding documents, case study documents, portfolio decks, strategy documents, and more! https://courses.latashajames.com/courses/smmtoolbox
The Freelance Social Media Management Roadmap is the ultimate guide to starting a freelance SMM business. In this self-paced course, you’ll learn how to price your packages appropriately, how to set social media goals and measure success, how to host discovery calls that actually convert, and lots more! https://courses.latashajames.com/courses/ajourneysocial
find me here!
» podcast: the freelance friday podcast
http://bit.ly/freelancefridaypodcast
» instagram: @thelatashajames
http://instagram.com/thelatashajames
» twitter: @thelatashajames Tweets by thelatashajames
my business email: hey@latashajames.com
0:00 – My social media management story
1:53 – Social media strategy
3:32 – Content pillars
6:05 – Platform setup and optimization
8:18 – Publishing social content
11:46 – Content creation and direction
12:39 – Engagement
15:51 – Reporting on success
17:50 – FREE SMM Strategy checklist
SUBSCRIBE for weekly videos on life as a social media manager, entrepreneurship tips, and online business tips: https://goo.gl/3Klxj9
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My Ecommerce & Facebook Advertising Program – https://studying.com
Claim Your FREE Ecommerce Strategy Call – https://calendly.com/studyingofficial/45m-discovery-session-youtube
First Steps To Making 6-Figures @ Home – https://youtu.be/A24G7JLXFj4
Work With Andy 1ON1 ($5000+ Budget) – https://www.AndyMai.org/1on1
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follow all of these or i will delete your ad manager
• Instagram – https://www.instagram.com/andyqmai
• Podcast – https://www.youtube.com/channel/UCuY3tOhpm_W73g6_FoJiNgw
• Tiktok – https://www.tiktok.com/@andyqmai
• Andy Mai Clips – https://youtube.com/channel/UCSuoXaFunp1uqNnQk3h482g
🎵 Outro Song: ZONE by Swayyvo 🎵
iTunes: https://itunes.apple.com/us/album/zone/1435857975?i=1435857982
Spotify: https://open.spotify.com/track/3KMnyyDZ4lVGX2OmqcrtdK?si=q0v2J6HDTRCTjfMO8R3UXA
Something is about to change in social media. Are you ready for it? Hey everyone, I’m Neil Patel, and this will completely change social media marketing in 2022 if it already hasn’t.
Lots of companies couldn’t rely on foot traffic anymore to generate revenue because of the lockdowns and social distancing. This led to a huge explosion and demand for digital marketing and social media is one of the best channels for businesses to leverage.
Sprout’s Social’s 2021 index found that nine out of 10 consumers will buy from brands that they follow on social. 86% will choose that brand over a competitor and 85% will buy from that brand more often. So our competition is expected to grow, so as consumers willing to use this marketing channel to make buying decisions.
You can expect social media to get even more competitive over the coming year. And as companies start getting better and more competitive in social media marketing, you’ll have to compete for attention far more than before. So here are some things that you can do to compete on a level playing field.
According to Sprout Social, there are a few key factors that’ll differentiate you from your competition.
The first one is, to respond to customer service questions in a timely manner. You need to demonstrate responsiveness and answer the customers in a timely fashion.
Next, demonstrate an understanding of what they want and need. So what do people want and need? And as you go about creating content, you should keep customers in mind because it’s all about servicing them and providing stuff for them.
A good way to measure this is by looking at different content pieces and seeing which one gets the most engagement. Whether it’s the format, the message type itself, the content type, whether it’s video or text, it’s always good to see what stands out and gets more engagement. As you discover the types of content that tend to perform well, just do more of them.
Next, I want you to create more culturally relevant content. Today, we can see more and more brands creating content around cultural events that mobilized people’s attention like Black Lives Matter and the Me Too movement, and even some mainstream sports events like the Olympics.
You should be listening to what’s drawing your audience’s attention and create content that resonates with those topics. That includes putting out user-generated content because user-generated content is amazing. Do you want to spend all your time sitting in front of a keyboard writing content when other people can do it for you? That’s the example of user-generated content. I also want you to create educational content about the products or services that you’re offering. This is where this is the difference between selling and showing up. Look selling is great, but you want to show up and have that generate sales for you. When it’s about your product, it shouldn’t just be about, hey, let me go and sell this. It should be about educating and putting things first for others.
So it’s like, you want to tell people, hey, engage with me. Just like, I’ll tell you right now, check out my profiles. My Neil Patel ones on Instagram, my NP digital ones. And this is obvious, but when you tell other people to engage with you and brands forget to do this, you’ll get way more engagement from your audience.
And you should be actively engaging with them by answering their comments, their questions, even looking at their profiles and responding and engaging their webs on Instagram or Facebook, or even adding stories or tagging people. This will all help you do better.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
The big thing is, when you’re thinking about social, how can you end up creating a system to create content at mass scale and think of this piece of content as experiments? Not all the same type of content, different types of content. And then you can end up figuring out what’s going to hit and what’s not.
7 Social Media Hacks That’ll Make Your Business Grow Faster | Neil Patel: https://youtu.be/3x9AWh7g1YQ
Can Social Media Still Bring You ANY Website Traffic in 2021: https://youtu.be/PVby6g0XEsA
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If you look at the opportunity right now, podcasting is booming, very little competition, adoption rates going through the roof. But when you look at podcasting, if you don’t like doing audio, you don’t like doing interviews, don’t force yourself to do it. There’s a lot of different channels out there. And if you want to do video instead, do video. If you want to do text-based content, instead, do that. You want to do audio only do that.
Like it literally is up to you. And it doesn’t always have to just be one or the other. You can also repurpose. If I do a text-based piece of content, I don’t like video. I can have someone on my team repurpose it and make it into video. Or I can have someone else on my team create a podcast out of it if I don’t like to do audio.
It’s not about should you get into video or not? You should get into video. You should get into podcasts. And you should get into text-based content. The question is, are you the right person to do it? Do you need to partner with someone? Do you need to hire someone? There’s many different solutions, but you should use them all.
The web’s gone omnichannel. If you want to do well these days, you can just do SEO or content marketing or social media marketing. You have to go omnichannel, leverage all the platforms.
And the more people you outreach to, the more likely someone’s going to say yes. Now I, myself don’t see myself as an influencer or someone who’s successful or anything like that. But you outreached to me. I said, yes.
The one thing I always just tell people is, especially if you’re going to get into the influencer game, you don’t have to flash to do well. I think flashing is overrated. Just be yourself. And if people accept you for who you are, great. If they can’t, then that’s their loss because they’re missing out on getting to know amazing person.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
New series: Social Media Marketing for Beginners. Today is Instagram marketing for beginners, where I share marketing strategy tips for Instagram and more.
FREE social media manager starter kit: http://bit.ly/smmstarterkit
JOIN the Freelance Friday Club for one-on-one support, group chats, and monthly masterclasses: http://freelancefriday.club/
Videos Mentioned:
How to Create Instagram Story Highlights
If you’ve just got your first social media management client or social media management job, this is the video for you. Sharing my social media management for beginners tips and tricks, from developing a social media strategy to your engagement strategy. Get the Social Media Toolbox here: http://socialmediamanagementtoolbox.com
FREE social media manager starter kit: http://bit.ly/smmstarterkit
JOIN the Freelance Friday Club for one-on-one support, group chats, and monthly masterclasses: http://freelancefriday.club/
✖ WORK WITH ME
» 1:1 Coaching
https://latashajames.com/coaching
» Social Media and Influencer Marketing Courses
https://latashajames.thinkific.com/
✖ LET’S KEEP IN TOUCH
» podcast: the freelance friday podcast
http://bit.ly/freelancefridaypodcast
» instagram: @thelatashajames
http://instagram.com/thelatashajames
» twitter: @thelatashajames Tweets by thelatashajames
» business email: hey@latashajames.com
SUBSCRIBE for weekly videos on life as a social media manager, entrepreneurship tips, Detroit lifestyle, and travel: https://goo.gl/3Klxj9