In this video, I’m going to show you how to find the best email marketing platform/software and give you tips on how to use it.
GetResponse’s all-in-one marketing grows your online presence with email marketing, landing pages, marketing automation, and more.
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PRESENTATION:
This channel is intended for any person looking to build or grow an online business. If you have any questions please ask in the comments!
AFFILIATE DISCLOSURE:
Some of my videos may contain affiliate links. So if you click on one of my links and buy the product/service recommended, I’ll receive a small commission.
The cost of the service or product is still the same to you (or cheaper if I can get you a deal like a coupon code…) because it’s the vendor who pays this commission.
This helps support the channel and allows me to continue searching for great services and making videos like this.
I promote only products and services that I myself believe in.
Beginners Guide to SEO, Search Engine Optimization Guide, Digital Marketing Course in Urdu 2021, Freelancing Tips and Tricks in Pakistan.
As you guys know that I already started Digital Marketing Methodology Series. This video is the 4th part of that series. In this video, we will discuss about SEO. What is search engine optimization and how you can do it, what are the types of search engine optimization.
You can earn a lot of money through seo. There are lot of clients are available related to seo on Freelancing Platforms.
Basically, in SEO we have to rank our website higher in the search engine like (Google, Bing, Yahoo, etc). After ranking our website will get huge number of traffic directly search.
Keyword is also the most important part is SEO. Basically, when you search anything on google, you write a keyword. That’s why google understands your query and show you related articles or websites.
There are two types of keywords.
1- Short Tail Keywords:
2- Long Tail Keywords:
We have also discussed On-page seo and Off-Page seo. I also discussed everything related to Backlinks in this video.
Types of Backlinks:
1- Guest Posting
2- Comment Backlinks
3- Web 2.0 Backlinks
If you like this video then don’t forget to Subscribe Lets Uncover. Also, share this video with your friends.
An SEO tip that just works, especially if you’re a beginner. People say SEO’s hard and complicated, but it doesn’t have to be. Even if you are a beginner, you can get tons of traffic to your website through simple strategies. And today I want to start you off with one.
First off, have you ever heard of the site Quora? It’s a simple question-and-answer site and it’s super popular. So popular, it’s one of the top hundred websites in the world, according to Similarweb. So how do you get that traffic that Quora gets? Well, it’s simple. They just answer questions that people are curious on. These questions are long tail keywords. In other words, they contain many keywords. Best of all, they aren’t competitive. It’s easy to rank for questions because no one is targeting them.
So how do you find these question based keywords in your industry? Well, have you heard of a tool called AnswerThePublic? It’s a tool that shows you all the popular questions that people are asking. Head over to AnswerThePublic, type in the keyword related to your space and hit Search. You’ll then get a list of all the questions that are popular within your space.
Now, if you want to see their search volume, you can type in any of those questions into Ubersugggest and it’ll tell you how many people search for them on a monthly basis. But before you go and write content on all those keywords, there are a few things that you need to know.
First, make each question a unique page, assuming you have enough content to write about. And when I mean enough content, I’m talking about hundreds of words, ideally 300 plus, if you can do even more than that, like 400, 500 a 1,0000, even better. But don’t just add fluff.
Second, you need to have an amazing answer. For example, I wouldn’t create a page answering the question of what’s two plus two, because everyone knows it’s four. And if not, they can just Google it. And it’s one word or one letter or one number more.
So which is just four, right? There’s not much content to create on that. But if I had a sports website, I may answer the question of what is it like to be Olympian? And my answer would be very detailed. From what it’s like to train, how long it takes to be Olympian. What kind of diets do you have to be on? What is it like to win or even lose? And how do you earn money as Olympian? Right? I don’t see Olympians getting shoe contracts like Michael Jordan. I would even break down how hard it is to be one. And the amount of people that try and like the percentage that you’ll actually have to be Olympian. So that way it gives people a perspective on how hard it is.
Third, you want to continually update your answers as things change. Just think of Wikipedia. It is the ninth most popular site in the world. Why? Because they keep their content updated. For reference, most topics there are more pieces of content than searchers.
For example, there are 165 searches a month for their term dog food in the United States, yet there are 2.6 billion results. You think all those searchers are going to go through 2.6 billion results? No, Google doesn’t even show them all because they know people don’t really go past the first page. Maybe the second page, rarely the third page, which means search engines have their pickings when it comes to determine what sites to rank. So make it easy for a search engine. Keep your content up to date because they’d rather show updated pieces of content versus ones that are years and outdated.
Fourth, promote your content. You don’t have to spend add money to do this. It’s as simple as sharing it on the social web or linking that newly created answer from some other webpage on your website that’s related to it.
Fifth, you have to do this with a lot of questions. Now I know this is not what you want to hear but this is how you’re going to do well. There isn’t a specific number of questions that you need to create content around and you can’t really do it with five or even 10 questions because that won’t get you much traffic in the long run. But if you do this with a thousand questions or even a hundred, you’ll notice nice traffic gains, and the more, the better, assuming you can create amazing answers to those questions.
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The easiest way to make a WordPress blog SEO-friendly. Believe it or not, WordPress is pretty SEO-friendly out of the box. If you want to make it more SEO-friendly, you just have to use plugins like Yoast SEO or All In One. But you already know that. Here’s what no one tells you. The main reason most blogs aren’t SEO-friendly are for two reasons, and you can’t solve these issues through plugins.
The first reason is you have too much content on the same topic. See, when you blog, over time, you’ll have writer’s block, or you have forgotten what you’ve written on before. That can cause you to write on the same topic over and over again accidentally.
For example, I may have written a post in the past called The Beginners Guide to SEO. And then, a year later, write a post on How to Get Started with SEO. And then, six months later, I may write a post called Seven SEO Tips for Beginners. Although each of those posts are different, a lot of times, Google will see them as roughly the same thing, because they’re all about SEO for beginners. And that can cause confusion with search engines. And Google won’t know which term or which post to more so rank for terms like SEO for beginners.
So, what you’ll want to do is combine the post that are all around similar keywords and put them into one amazing post. This will increase your overall rankings and confuse search engines less. And the key with this is when you have that issue, go to Google Analytics, see which of the pages is the most popular and combine the other pages into the most popular one. And then do 301 redirects, and make sure you adjust the internal links that have gone to the old post and update them to go to the new post.
The second reason your WordPress blog isn’t as search-engine-friendly is because your content is old and outdated. Did you know that Wikipedia is the seventh most popular site in the world, according to Similarweb? Do you know how they pull that off? Well, their content is continually updated. People keep updating Wikipedia on a daily basis.
Heck, some of their most popular pages are even also updated on a daily basis. And some content pieces, especially when there’s new news, get updated multiple times within the hour. It’s super effective. With most blogs, people write content, they never update them. We find this out with our agency, NP Digital. When we talk to clients, 98% of our clients that work with us, before they even started, never update their old content.
Now, of course, once they start working with us, we change that, and we start updating their old content. You want to do this at least once a year, ideally more than that. And this is an easy way to start generating more traffic.
And you’re probably wondering, “Neil, what old posts do I update? Do I need to update them by a lot, a little?” Well, the easiest way to figure out what posts need updating first is to look at Google Search Console, and you can see what pages have dropped in traffic over time. Those are the ones that need updating first.
Now, when you update them, you want to look at what are the other competing webpages and blogs that rank above me for the terms that I lost ranking score. Google them, look at their pages, and see how you can make yours better.
Now, the two above reasons, aren’t hard to fix, they just take time. But the time aspect is why most blogs aren’t SEO-friendly. They prefer a quick plugin to fix their problems. But not all plugins can fix everything, sometimes you just need a little bit of human capital.
So put in the time and effort, and your blog will be more SEO-friendly. Or if you want my team to just do this for you, go check out npdigital.com, where we can handle all your SEO needs for you. If you enjoy this video, like it, share it, subscribe to the channel. If you have any questions, leave a comment below, I’m here to help.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://npdigital.com/
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Taking your email marketing efforts to the next level comes down to using the best practices and tools that work for your audience.
In this free webinar, learn where to best spend your time and resources to improve your results. You’ll learn how to:
– Understand your audience & what they respond to
– Test your efforts to find out what works & what doesn’t
– Set up key features & strategies to drive results
About our guest: Bryan Caplan is all about helping you build a bigger, better business. A national speaker for Grow with Google and Constant Contact, award-winning CEO of Bryan Caplan Marketing and host of the Bigger Better Biz channel on YouTube, Bryan works with entrepreneurs around the world, teaching and coaching on digital marketing topics to help small businesses grow and succeed.
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– Go to Google Trends: g.co/trends
– Get Bryan’s email guide: https://build.bryancaplan.com/lets-go55605940
– Get insights from litmus in our webinar: Get More Opens with Great Subject Lines: https://youtu.be/H6UrMgJ3-xI
– Learn how to use the tools in Constant Contact with our free webinars: https://constantcontact.com/freewebinar
– Sign up for a free Constant Contact Trial: https://conta.cc/3Q35Ga6
– Join Bryan’s free marketing community: bryancaplan.com/join
—
Learn more about Constant Contact’s online marketing platform: https://www.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description
Start a free email marketing trial: https://www.constantcontact.com/free-email-marketing-trial?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus
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Top 3 Email Marketing Services For Beginners – 4 Tips For Success
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Looking for the best email marketing software? I’ve tried all of them and in this video I reveal my top recommendation for the best email marketing platform this year!
Email Marketing is still one of the best ways to boost the revenue of your business! But how do you find the best email marketing tool that works for your specific business? Well, this video will give you the answer 🙂
Request a Marketing Review
https://exposureninja.com/ryt/review/
Who We Are
Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.
Wir zerstören gemeinsam 10 Irrtümer & Mythen, die deinen SEO-Lernfortschritt behindern.
Weitere nützliche Links & Videos:
📺 Ohne diese 10 Grundsätze wirst du an SEO scheitern: https://youtu.be/wM88VcjCXbo
📚 Unser kostenloser SEO-Kurs: https://www.evergreenmedia.at/seo-lernen/
📚 Organic Share of Traffic Increases to 53%: www.brightedge.com/blog/organic-share-of-traffic-increases-to-53
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10 IRRTÜMER UND MYTHEN, DIE DEINEN LERNFORTSCHRITT BEHINDERN
#1 Nicht verstehen, dass SEO einfach nur Konsumentenzentrierung ist
💡 Jeder User kann sich heute über das Internet informieren, vergleichen, Bewertungen ansehen etc. Bei Suchmaschinenoptimierung (SEO) sehen wir die vorhandene Nachfrage in Zahlen und holen diese ab.
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#2 SEO-Wissen vs. SEO-Prozesswissen
💡 Theoretisch alles über SEO zu wissen, heißt noch lange nicht, dass man auch eine Website ranken kann.
Basierend auf dem Geschäftsmodell deiner Website musst du wissen:
🔎 Was muss wann gemacht werden?
🔎 Was sind die größten Wachstumshebel?
🔎 Was hat Priorität?
🔎 Was bringt bei diesem Geschäftsmodell ROI?
🔎 Was sollte nicht gemacht werden?
🔎 Wo bestehen die Risiken?
Fast jeder kann Traffic generieren – aber nachhaltigen ROI durch SEO schaffen nur die allerwenigsten.
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#3 SEO ist tot
💡 Laut einer Studie von brightedge.com machte organischer Traffic 53% des gesamten Traffics im Jahr 2019 aus, und dieser Prozentsatz wächst von Jahr zu Jahr.
❗ SEO ist einer der wichtigsten Online-Marketing-Kanäle ❗
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#4 SEO ist für mein Unternehmen nicht relevant
💡 Bei SEO geht es nur um Nachfrage und Angebot, es ist also Unternehmertum in Reinform.
SEO ist relevant für dich, solange du ein Produkt, einen Service etc. anbietest, bei dem Nachfrage besteht. Schließlich dreht sich alles darum, gefunden zu werden!
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#5 SEO ist eine einmalige Geschichte
💡 Wie die Wirtschaft ist auch SEO ein unendlicher Wettstreit. Du musst dich laufend verbessern, um den Vorsprung zur Konkurrenz zu behalten.
Wenn du einen Vorsprung aufbauen kannst, wirst du diesen aufbrauchen, wenn du eine Zeit lang keine SEO betreibst.
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#6 Wir können noch warten mit SEO
💡 Deine Konkurrenz baut sich einen Vorsprung auf, den du aufholen musst. Je länger du wartest, desto größer wird der Vorsprung und umso größer wird die Investition, um aufzuholen.
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#7 SEO dreht sich um die Manipulation von Suchmaschinen oder Tricks
Heute ist nachhaltige Suchmaschinenmanipulation nicht mehr möglich.
💡 Es lohnt sich nur saubere SEO, weil alles andere immer größere Risiken und Nachteile für deine Google-Rankings hat.
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#8 SEO = Technik
💡 SEO ist Konsumentenzentrierung und alles, was sich daraus ableitet.
Konsument*innen wollen:
✔️ eine schnelle Website (Technik)
✔️ eine sichere Website (Technik)
✔️ eine vertrauenswürdige Website (Links/OffPage-Optimierung/UX)
✔️ relevante Ergebnisse zu ihrer Suchintention/Nachfrage (Inhalte)
Technik spielt eine kleine Rolle, aber Content Marketing und PR/Autoritätsaufbau sind meist wichtiger. Nur mit technischer SEO kann man keine Website ranken.
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#9 Keywords sind Wörter, die ich irgendwo auf meiner Website einbaue
💡 Keywords sind spezifische Nachfrage zu etwas Bestimmtem.
🔎 Zu welchen Suchbegriffen kann ich mit meinem Angebot relevant sein?
🔎 Wie kann ich mein bestehendes Angebot auf die Nachfrage ausrichten?
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#10 Suchmaschinenoptimierung ersetzt Suchmaschinenwerbung oder umgekehrt
💡 SEO und SEA ergänzen sich hervorragend.
Bei SEO ist das Traffic-Potential 8-10x höher als bei SEA und skaliert besser (gleiche monatliche Ausgaben, aber die Einnahmen pro Monat steigen).
❗ ABER ❗
Suchmaschinenwerbung generiert sofortige Ergebnisse und erkauft dir wertvolle Conversion-Daten.
💎 SEO und SEO parallel ist immer die beste Lösung! 💎
🌐 Deutsch, Deutschsprachig, Deutschland, Österreich, Schweiz, German
Delivering relevant, relatable content that speaks to why your subscribers signed up in the first place is the best way to make sure your email marketing campaigns convert. In this video, we’ll guide you through the content planning process for your overall email marketing efforts, and how to plan content for individual marketing emails. Watch more videos about Email Marketing: https://bit.ly/GDEmailMarketing
0:00 How to plan your email content
0:25 How will your email support your business goals?
0:38 What is the customer journey?
1:07 What is the goal for the email?
1:20 Which email template should you use?
1:28 Who is the target audience for the email?
1:58 What is the CTA?
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