Social media apps, designed to be addictive, are playing an increasingly large role in the lives of young people (or ‘Gen Z’).
Rikki Schlott created an Instagram account when she was 11. She now says she feels the app – and the pressure to post perfection – stole parts of her childhood.
As Facebook comes under fire for the impact its apps can have on teens, experts explain how algorithms have made social media the new “drug of choice”.
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Everyone knows that email is the most powerful tool in digital marketing. Still, how many of us know how to get the maximum out of it?
In this episode, I have a chat with Joshua Chin, the co-founder of Chronos Agency. They are a world-class email marketing agency that generates over $200 million in revenue for its clients. Joshua shares his story about how he gained his knowledge and how you can change your email game. If you are just starting or you are planning on launching soon, there are some excellent tips that you can follow to increase your sales.
We go beyond the usual 10% off pop up and placing the subscribe button on the footer. Grab a pen and paper and write down these great points and scale up your email game today!
Chapters –
00:00 – Introduction
00:34 – Meet Joshua Chin
03:48 – How to get started with email marketing
06:06 – Golden rules of email
09:24 – Ways to grow your email list
11:18 – Segmentation in Klaviyo
16:00 – Getting the maximum from Klaviyo
19:58 – Split testing emails (A/B Testing)
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David Speers interviews Communications Minister Paul Fletcher about new measures to crack down on social media giants.
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The government raised the alarm on online misinformation again this week, after Barnaby Joyce said his daughter was the subject of vicious trolling.
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This is the best Email Marketing advice that no one ever talks about.
I learned this out the hard way recently and I wanted to share this email marketing tip and trick so you could learn the easy way.
So without further ado, check out this video on Email Marketing: The Best Email Marketing Tip That No One Has Ever Told You.
Email deliverability is the ability to deliver emails to subscribers’ inboxes. It is what some marketers use to gauge the likelihood of their email campaigns reaching their subscribers’ inboxes related to actual delivery–like ISPs, throttling, bounces, spam issues, and bulking.
Email Marketing Video TLDR: Get setup on a back up Email Service Provider (ESP).
If you’re in Ecommerce, my top recommended Email Marketing Platforms are (in no particular order):
– Klaviyo
– Drip
– Sendlane
– Omnisend
– Privy
If you have any email marketing questions or comments, please share them in the comment section below.
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Email marketing is a form of marketing that can make the customers on your email list aware of new products, discounts, and other services. It can also be a softer sell to educate your audience on the value of your brand or keep them engaged between purchases.
What do the most successful PPC pros—the ones who constantly get promotions and raises, the ones who grow their or their clients’ businesses—do that everyone else doesn’t?
They always find ways to get better.
Even if you are a PPC beginner or a veteran, there’s always something you can learn to enhance your skillset and create great opportunities for your professional development.
Join us as five of the best PPC experts in the game share their advice and tips on how you can build a successful career in PPC.
Our guests for this Town Hall are:
– Julie Bacchini, Neptune Moon
– Kirk Williams, Zato Marketing
– Christi Olson, Microsoft
– John Lee, Microsoft
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