In this video learn amazon PPC optimization also get amazon free tool to analysis ppc campaign with Sellics Benchmarker. Get insight of campaigns and improve performance of Amazon PPC strategy.
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ABOUT THIS VIDEO 👇
This Amazon PPC optimization video shows beginners and advanced sellers how to setup Amazon PPC campaigns and how to DECREASE ACOS, ENHANCE ROI & MAXIMIZE PROFITABILITY … Hope you find it incredibly valuable! 👌🔥💯
In this Amazon PPC Optimization video, Lukas Matthews is going to show you how to setup Amazon PPC the right way, taking you through the ins and outs of Amazon PPC Optimization 2021. Learn the exact steps you should take on how to optimize your Amazon PPC campaigns and some additional Amazon PPC tricks & tips.
These are the exact same strategies that we deploy for our clients that have helped generate over $100M in sales.
This Amazon PPC optimization tutorial is for Amazon sellers that are either just starting or looking to scale their efforts, saving you lots of time and thousands of $$$ to find the most profitable way to optimize Amazon PPC accounts.
By the end of this video you will learn the following Amazon PPC optimization tricks:
✅ Naming Convention For Your Amazon PPC Campaigns
✅ Filtering & Segmenting Amazon PPC Campaigns By Clicks- & Spend-Descending
✅ Filtering CTR Adjustments Over Last 30 Days
✅ Filtering CTR Adjustments Over Lifetime
✅ Increasing Bid For Winning Campaigns
✅ Finding & Pausing Irrelevant Keywords & Phrases
✅ Automatic Campaign Bid Adjustments
✅ Adjusting TOFP Placement Modifiers For Good Campaigns
✅ Suggested ASIN Additions
Use these Amazon PPC Tricks in your account and maximize the return on your Amazon PPC campaigns. Enjoy!
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In this video, you will find out what are the 4 key mindsets that will help you to scale your Amazon ads in 2021. Ritu Java from PPC Ninja explains how the traditional sales funnel differs from the Amazon sales funnel, why do you need to understand this difference, and which funnel sellers are missing out on. Also, Ritu shares some great tips on PPC budget planning at the end of the video.
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🎬 Other related videos:
▶️ Advanced Amazon PPC Strategies – 7 Ways to Get Sales from Your Competitors Using PPC: https://youtu.be/zd5MSXd9kA0
▶️ Amazon PPC Dayparting – How Does It Work?: https://youtu.be/R0ib0ab_aIM
👉 More interviews with Amazon experts: https://orangeklik.com/
🤝 JOIN Amazon sellers community on Slack: https://orangeklik.com/club/
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🔶 Questions answered in the video:
➤ 00:00 How to scale your Amazon PPC
➤ 00:49 About Ritu Java
➤ 01:26 Amazon PPC tactics to help you scale quickly
➤ 02:57 PPC mindset
➤ 04:36 Traditional sales funnel vs Amazon sales funnel
➤ 07:40 4 key steps to scale PPC
➤ 11:02 Maximize exposure
➤ 15:50 Remove barriers
➤ 20:37 Interconnect funnels
➤ 25:19 Example of different funnels
➤ 27:24 Cross-sell, upsell, downsell
➤ 30:37 Summary
➤ 31:44 Which part of the Amazon sales funnel is not used enough by sellers?
➤ 34:28 Tips for planning PPC budget
➤ 38:07 About PPC Ninja
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🔶 About RITU JAVA
Ritu Java is the CEO and Co-Founder of PPC Ninja serving Amazon agencies, sellers and brands through PPC Automation Tools and Services. She has over 10 years of experience in E-Commerce and Marketing. Ritu is passionate about Amazon advertising and helps businesses scale and grow on Amazon using creative data-driven strategies with a diversified ad portfolio ranging from Sponsored Ads to DSP. She has run several mastermind programs to help intermediate sellers take their application of PPC to the next level.
👉 Get 20% off the 1st month of PPC Ninja here: https://www.ppcninja.com/demo-mondays
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🔶 About AUGUSTAS KLIGYS
Known in the business simply as the “Amazon Summits Guy”, Augustas is committed to providing others with the opportunity to achieve success by offering powerfully informative expert sessions and guides to becoming a top Amazon seller. He has recorded over 400 sessions with Amazon industry leaders, experts and speakers. Augustas is also the founder of Orange Klik Company and the following in-person events for Amazon sellers: European Seller Conference, Seller Fest and PPC Congress.
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🔶 About LISETT LEES
Lisett started out in 2016 as an Amazon FBA store assistant and since then has been working daily with different Amazon FBA sellers. Years of experience as a store manager along with the mission of helping businesses run daily operations cost- and time efficiently has shaped her into a strategic partner for Amazon sellers. Today she helps to manage stores, product-related tasks, customer relations and the team while advising company owners to set their goals and strategy.
Learn more about Lisett and how she helps Amazon businesses: http://lisettlees.com/
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🔶 About ORANGE KLIK
Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
Subscribe to Orange Klik channel: https://oklik.co/subscribe
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This Amazon PPC Tutorial for Beginners in 2021 covers amazon ppc for beginners. We cover 10 KPIs in this amazon ppc tutorial 2021. These are what you need to track and all should be mentioned in any amazon fba ppc tutorial. Amazon ppc 2021 needs to be handled more carefully with these metrics as the platform becomes more competitive. This amazon ppc step by step guide will explain each KPI so you can use them to improve. The goal is to leave amazon ppc explained through this amazon fba ppc guide. I hope this amazon ppc for beginners 2021 tutorial aids you in generating profitable sales.
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Timestamps:
00:00 – Introduction
01:21 – 10 Metrics
02:19 – Impressions
02:33 – Clicks
02:43 – Orders
02:58 – Click Through Rate
03:27 – Conversion Rate
04:00 – ACoS
05:33 – Cost Per Click
05:54 – Ad Spend
06:04 – Average Order Value
06:29 – Ad Sales
06:50 – ROI Use Case
07:45 – Tactical Use Case
08:23 – Problem Identification
10:03 – Growth Potential
DISCLAIMER: Content on the Dan Rodgers YouTube Channel and any extensions thereof is intended to be used for informational and entertainment purposes only. It is important to do your own research before making any investment, financial or business decisions. Dan Rodgers is not a financial advisor. You should always seek professional advice from certified professionals or independently verify any information you find on our channel, website or any of our other platforms before making decisions.
Amazon PPC Strategy 2021 (Pay-Per-Click) – Can be a very confusing & stressful topic. You can spend a lot of money really quickly with out much results if done incorrectly. To AVOID wasting money and not getting results with PPC- Follow along in this Amazon PPC for Beginners Step by Step Guide.
I’ll cover: What is Amazon PPC, how do you use it most effectively for a new product launch, how to set up all your campaigns, different campaign types, setting the best budgets & bids, keywords, improving Ad spend, ROAS, and ACOS. You’ll go from beginner to expert by the end.
-Thanks for watching. I appreciate each one of you!
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Video Timestaps:
Intro: (0:00)
Intro To PPC: (0:10)
Video Topics: (0:30)
My Story: (2:00)
PPC Overview: (2:30)
What is PPC: (3:30)
Types of PPC Campaigns: (4:00)
Is PPC Enough?: (5:10)
Automatic Campaigns: (5:45)
Setting up Autos From Day 1: (6:20)
Autos: ‘Test’ vs. ‘Sales’ Campaign: (7:00)
PPC – What’s Important to Customers: (8:15)
Getting the Most Clicks: (8:40)
PPC – Pricing Factor: (8:57)
Setting up Your First Campaign: (10:00)
Bidding Strategy: (10:40)
What to Look Out For w/ PPC: (14:00)
High Spend & No Sales: (15:00)
Do I Need Reviews Before PPC?: (15:30)
Optimizing Campaigns: (16:00)
PPC – “Targeting”: (16:30)
Manual Campaigns: (17:25)
Keyword Targeting: (18:30)
Amazon Suggested Keywords: (18:40)
What Keywords to Run in PPC: (19:00)
Reverse ASIN Look-up on Competitors: (20:00)
Entering Keywords into PPC: (21:45)
Finding Keywords: (22:00)
Keyword Tracker Tool: (23:00)
‘Exact’ Match: (26:30)
Setting Bids: (27:00)
‘Broad’ Match: (28:00)
Product Targeting Campaigns: (31:00)
Analyzing PPC Spend vs. Sales: (34:40)
Helium 10 ADS (PPC Automation): (35:50)
Wrap-up: (37:05)
This video covers advanced Amazon PPC strategies with the help of a PPC benchmarker from sellics. This Amazon PPC Tutorial 2021 covers Amazon PPC for beginners 2021 all the way through to the advanced seller. This Amazon PPC 2021 tutorial shows you how to evaluate your PPC performance against your competitors, evaluate Amazon PPC advanced metrics and employ Amazon FBA PPC optimization strategies to boost your Amazon PPC marketing. We cover amazon ppc step by step, from your Amazon PPC launch strategy to Amazon PPC management through the growth stage, and finally Amazon PPC optimization 2021. This Amazon FBA PPC Guide and amazon ppc tutorial for beginners looks at important Amazon pay per click advertising metrics like click through rate and Amazon ACoS amongst others so you can form an Amazon PPC strategy to improve your PPC performance. This PPC Amazon tutorial will answer how to fix PPC on Amazon or how to optimize PPC on Amazon through more than one Amazon FBA PPC strategy and multiple Amazon PPC tricks.
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DISCLAIMER: Content on the Dan Rodgers YouTube Channel and extensions thereof is intended to be used for informational and entertainment purposes only. It is important to do your own research before making investment, financial or business decisions, taking into account your own personal circumstances. Dan Rodgers is not a financial advisor. Always seek professional advice from certified professionals or independently verify any information you find on our channel, website or any of our other platforms before making decisions.
