Month: February 2024

Social Media Company CEOs Testify on Online Child Sexual Exploitation

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Senate Judiciary hearing on Online Child Sexual Exploitation –

WITNESSES:

Mark Zuckerberg
Founder and Chief Executive Officer
Meta

Linda Yaccarino
Chief Executive Officer
X Corp.

Shou Chew
Chief Executive Officer
TikTok Inc.

Evan Spiegel
Co-founder and Chief Executive Officer
Snap Inc.

Jason Citron
Chief Executive Officer
Discord Inc.

LIVE at 10am ET on C-SPAN3 https://www.c-span.org/video/?532641-1/social-media-company-ceos-testify-online-child-sexual-exploitation

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How to Run PPC Account Audits That Can Save You THOUSANDS of $$$ in Ad Spend | PPC Town Hall 87

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Just like how your car needs a regular tune-up, your PPC accounts need regular checkups or audits.

And neglecting them can hit you with some costly mistakes.

In this episode of PPC Town Hall, you’ll hear from Melissa Mackey, Director of Paid Search at Compound Growth Marketing.

Melissa brings over a decade of experience in paid search. And in this episode, she dives deep into the trenches, revealing the most costly mistakes she’s encountered during audits and how to steer clear of these pitfalls.

Tune into this episode to learn:
– How to properly audit your PPC accounts
– How often you should conduct these audits
– What mistakes to avoid while conducting audits
– What default settings you should avoid when working on your accounts
– How to protect your accounts from glitches
and more

Your speaker:
Melissa Mackey, Director of Paid Search at Compound Growth Marketing

Follow Melissa on LinkedIn: https://www.linkedin.com/in/melissamackey
Follow Melissa on Twitter: https://twitter.com/beyondthepaid
Follow Fred on LinkedIn: https://www.linkedin.com/in/frederickvallaeys

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Timestamps:
0:00 – Introduction
3:03 – The Importance of Audits
4:54 – Default settings to keep an eye on
16:10 – Frequency of audits
21:05 – The “expanded audiences” bug
21:55 – Importance of CPCs as a metric
24:20 – Measuring the right conversions
28:10 – Rapid fire
32:11 – Connect with Melissa

How To Do Etsy SEO In 10 Minutes – 2024 EDITION

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Here is the brand new updated video of my best performing video, and one that is LONG overdue!

Join me as I show you how to quickly and easily do Etsy SEO on all of your listings.

Once you have the work memorized, it should only take you 10 minutes to SEO each listing!

** MYBRAND NEW PODCAST CHANNEL IS NOW OPEN**:

GET ON THE WAITING LIST FOR MY 2024 ETSY SELLER WORKSHOPS:

2024 Etsy Workshops

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**WORK WITH ME TO MAKE MORE SALES IN YOUR ETSY STORE**:

Services

**LEARN HOW TO CREATE ETSY LISTINGS THAT SELL**:

How To Create Etsy Listings That Sell – Video Course (45 Minutes)

**NO BS 60 MINUTE INSTRUCTOR LED (BY ME) ETSY VIDEO SEO COURSE**:

Etsy SEO Mastermind – Video Course (60 Minutes)

**DOWNLOAD MY UPDATED ETSY STORE STEP BY STEP CHECKLIST GUIDE WHICH WILL HELP YOU MAKE MORE SALES**:

New Etsy Store Increase Sales Checklist Guide – PDF Download

Email Marketing | We Deliver Success | Features | Constant Contact

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Learn more about Constant Contact’s online marketing platform: https://www.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description

Start a free email marketing trial: https://www.constantcontact.com/free-email-marketing-trial?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus

Create a website and online store with Constant Contact’s Website Builder: https://www.constantcontact.com/website?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_FB_ConstantContact_aboutus

Sign up for our Hints & Tips newsletter: https://blogs.constantcontact.com/newsletter-signup/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description

Get the latest email marketing and small business advice on our blog: https://blogs.constantcontact.com/?utm_source=youtube&utm_medium=social&utm_campaign=youtube_description&cc=SM_YT_ConstantContact_description

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WATCH LIVE: CEOs of Meta, TikTok, X and other social media companies testify in Senate hearing

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SEO-Monatsrückblick Jan 2024: Die wichtigsten SEO-News

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SEO-News aus dem Januar 2024. Bei der Suchmaschinenoptimierung ist es immer wichtig, „up to date“ zu sein. Welche neuen Potenziale gibt es? Was funktioniert nicht mehr? Wo haben sich Richtlinien geändert? Was hat Google auf wichtige Fragen der Community geantwortet?

Um diese Themen geht es beim SEO-Monatsrückblick für den Januar 2024, in dem alle relevanten News in Bezug auf Google, Bing & Co. vorgestellt werden. Markus Hövener (SEO Advocate bei Bloofusion, SEO seit 20 Jahren) stellt die Neuigkeiten vor und bewertet sie ausführlich!

New Search
[1] https://blog.google/products/search/google-search-ai-january-2024-update/
[2] https://www.seo-suedwest.de/9126-google-sge-fuer-die-meisten-suchanfragen-erscheinen-in-den-ki-antworten-andere-urls-als-in-der-organischen-suche.html
[3] https://seo.ai/blog/the-best-gpts-for-seo
[4] https://www.seo-suedwest.de/9134-test-humanizer-fuer-chatgpt-schaffen-keine-menschlichen-texte.html

Local
[5] https://support.google.com/business/answer/14368911

Suchergebnisse
[6] https://www.seroundtable.com/google-search-result-snippets-generated-from-page-content-36673.html
[7] https://www.seo-suedwest.de/9143-studie-bestaetigt-dass-die-google-suchergebnisse-schlechter-geworden-sind.html und https://www.seo-suedwest.de/9148-google-reagiert-auf-vorwuerfe-zu-gesunkener-qualitaet-der-suchergebnisse.html
[8] https://www.seroundtable.com/google-search-drops-cache-link-from-search-results-36787.html

Markup
[9] https://www.seroundtable.com/google-product-structured-data-suggestedage-36687.html

Fallstudien
[10] https://www.searchpilot.com/resources/case-studies/canonicalising-to-product-variation-pages
[11] https://www.gsqi.com/marketing-blog/how-to-use-data-nosnippet/
[12] https://www.gsqi.com/marketing-blog/highly-visible-and-low-quality/

… und noch mehr:
https://www.sistrix.de/news/indexwatch-2023-die-seo-verlierer-des-jahres/
https://www.sistrix.de/news/indexwatch-2023-die-seo-gewinner-des-jahres/

LIVE Webiner: Decoding The Secrets to WooCommerce Email Marketing

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Join Greg Zakowicz from Omnisend at 2pm UK / 9am Eastern / 6am Pacific.

Email marketing is a proven, cost-effective way to increase your store’s sales. However, knowing which strategies and tactics are most effective are not always obvious, and finding the time to implement them can be challenging for many WooCommerce stores.

Stop the madness!

This conversation will explore which email marketing tactics are not only essential for any ecommerce store but will give you the largest ROI for the least amount of effort, backed by newly released data. Well explore the tactics, show you how to implement them in only minutes, and provide guidance on evaluating future strategies.

BREAKING NEWS: Ted Cruz Unleashes On Mark Zuckerberg In Senate Judiciary Hearing On Social Media

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At today’s Senate Judiciary Committee hearing, Sen. Ted Cruz (R-TX) grilled Meta CEO Mark Zuckerberg.

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