Top 10 Amazon PPC Tips to Cut Costs and Increase Sales

Struggling with high PPC costs? Here are 10 Amazon PPC tips to cut ad spend while keeping sales strong.

Want a FREE Amazon PPC Guide for 2025? Grab here: https://bit.ly/3DLhywd

#AmazonPPC #EcommerceAds #AmazonSellerTips #AmazonAds

Watch these videos next:

Does PPC affect SEO? https://www.youtube.com/watch?v=tnTkd2Qhqmg&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=6

Optimize your ads with these tips https://www.youtube.com/watch?v=J0aTweEWSsM&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2

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Learn how to make your main image work http://bit.ly/3Vb6b6Q

Get strategies to increase your sales http://bit.ly/4eVgJxU

Use this form to tell us what’s wrong in your account and we’ll solve it http://bit.ly/49bDRHp

Timestamps
00:00 – Introduction: The Problem With PPC Costs
00:51 – Tip 1: Never Run Out of Budget
01:44 – Tip 2: Improve Your Main Image
03:04 – Promo Code for Main Image!
03:30 – Tip 3: Add Negative Keywords to Save Money
05:10 – Tip 4: Use Dayparting for Better Budget Allocation
06:45 – Tip 5: Free Traffic Through Social Posts
07:17 – Tip 6: Broad Match Modifier Explained
10:07 – Tip 7: Budget Campaigns for Large Catalogs
11:10 – Tip 8: Calculate ACOS Expectations Accurately
12:33 – Tip 9: Custom Headline Images for Sponsored Ads
14:07 – Tip 10: Using Lifetime Metrics for Long-Term Insights

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Amazon PPC Campaign Set Up | Manual & Automatic Campaign | Amazon ACoS Calculation – Part 2 [2020]

Setting Amazon PPC campaign account can be difficult for beginners but we got you covered!
In this video, we’ll be discussing the crux of featuring Sponsored ads on Amazon by using Amazon ACoS Calculation.
– Different types of Amazon PPC Keywords – 0:35
a. Search Terms – 0:40
b. Keywords – 0:49
– Different types of Amazon Match Types – 1:41
a. Broad Match Type – 1:54
b. Phrase Match Type – 2:17 (At 2:38, Men’s shoes running is an incorrect example for ad being displayed for ‘running shoes’ in phrase match type)
c. Exact Match Type – 3:10
– Starting Automatic PPC Campaign on Amazon Seller Central – 3:36
– Formulas to calculate ACoS (Advertising Cost Of Sale) – 4:40
a. Target ACoS – 4:42
b. Breakeven ACoS – 5:25
c. Partial Profit ACoS – 5:39
– A formula to calculate Default Bid – 6:24
– Running Manual PPC Campaign on Amazon. – 8:00
– Key Amazon PPC campaign strategies – 9:21
– Various forms of Amazon PPC Optimization that are derived in-house by SellerApp – 11:34
a. Odd-Week Optimization – 12:40
b. Even-Week Optimization – 15:43
– Tips & tricks to improve Conversions – 20:04
– Setting Up Amazon PPC Budget & Bid
#amazonppc #amazonsponsoredads

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