Amazon PPC AMA Live with Kevin Sanderson and Andy Craig

Gear up for an epic Amazon PPC AMA session with My Amazon Guy’s VP of Marketing, Kevin Sanderson, joined by the advertising wizard Andy Craig, Founder of AdHabit.

Prepare to have your strategy playbook rewritten with game-changing insights.

Here’s why this session is a game-changer:
↳ Capture groundbreaking tactics to supercharge your Amazon campaigns
↳ Learn from Kevin Sanderson’s expert playbook on driving success
↳ Interactive Q&A with Amazon marketing royalty – bring your toughest questions!

This podcast is where true Amazon legends are made.

Save the date, prep your questions, and get ready to join the elite!

Step into the arena where Amazon marketing champions are forged!

#AmazonPPC #AndyCraigInsights #AdHabit #AskMyAmazonGuy #AmazonPodcastAMA

Timestamps:
00:00 – Introduction to PPC Advertising on Amazon
10:29 – Introduction of Guest Expert Andy Craig from Ad Habit
11:27 – Importance of Being Proactive with Amazon Ads
12:01 – Interactive Session: Viewer Participation with Emojis
12:46 – Andy Craig Shares His Background in Amazon Advertising
17:13 – Turning Viewer Frowns Upside Down: Improving Ad Performance
18:12 – Q&A Session Begins: Tailoring PPC Campaigns for Success
19:00 – Addressing Budget Allocation for PPC Campaigns
20:27 – Optimizing Auto Campaigns: Splitting for Better Control
22:43 – Advertising Strategies for Repeat Purchase Products
24:53 – Budget Management and Prioritizing Campaigns Based on Performance
26:26 – Effective Budgeting for High and Low ACoS Campaigns
27:36 – Understanding ACOS and TACOS in Campaign Optimization
29:16 – Strategies for Handling High ACOS Campaigns
30:15 – Utilizing Negative Keywords and Dealing with Non-Converting Keywords
30:51 – Strategies for Setting Cost-Per-Acquisition Goals
32:49 – Tracking and Optimizing Amazon PPC Campaigns Effectively
35:46 – Managing Keywords for Optimal PPC Performance
37:45 – The Role of Category Targeting in Amazon PPC
38:43 – Keeping TACOS in Mind While Optimizing Campaigns
40:37 – Understanding the Stages of PPC: Launch, Grow, Maintain
43:55 – Key Metrics for Business Growth and Understanding Placement Modifiers
44:21 – Strategies for Bidding Competitively in Amazon PPC Auctions
47:16 – Category Targeting Strategies and Refinements
47:58 – Emphasis on Exact Match Product Targeting for New Sellers
48:25 – Key Metrics for Business Growth Beyond ACOS and ROAS
49:33 – Understanding Placement Modifiers for PPC Campaigns
50:47 – Strategies for Competitive Bidding in Amazon PPC
53:02 – Effectiveness of Expanded Product Targeting in Campaigns
54:06 – Resources for Learning Amazon PPC Strategies
55:06 – The Importance of Testing and Learning from PPC Campaigns
56:12 – Managing Expectations and Emotions in PPC Campaign Management
57:20 – Beware of Shiny Object Syndrome with New Amazon Features
57:57 – PPC Strategies for Launching Similar Products
59:05 – Budget Optimization and Allocation Among Different Sponsored Ad Types
1:00:01 – Setting and Understanding Budget Recommendations
1:01:08 – Importance of Bid Over Budget in Campaign Optimization
1:02:47 – Lack of Impressions for a Targeted Keyword and Possible Solutions
1:05:57 – Discussion on Negating Keywords in Auto Campaigns for Better Control

Amazon PPC AMA Live Q&A with Matthew Davis

Ready to take your Amazon campaigns to the next level?

Mark your calendars for an exclusive AMA session with Matthew Davis, where you’ll uncover the ultimate secrets to level up your Amazon campaigns.

Why should you be there?

↳ Gain top-notch strategies to turbocharge your Amazon campaigns
↳ Elevate your advertising game with expert insights
↳ Real-time Q&A with industry leaders for valuable insights

Don’t miss out on this golden opportunity! Save the date and join us for a truly insightful session!

See you at the crossroads of Amazon’s success!

#AmazonPPC #AmazonAds #amazonsellertips

Timestamps:

00:00 – Introduction
09:58 – Episode Start and Welcoming Viewers
10:28 – Discussing PPC Optimization and Testing Strategies
13:13 – Importance of Video Content in PPC and Organic Ranking Improvement
14:54 – Addressing High Bid Impact on Organic Sales
16:56 – Budget Allocation and Funding Inventory Questions
17:48 – Evaluating Ad Performance Based on Time of Day
20:13 – Exploring Display Ads and Impression Share
22:47 – Advice on First Delivery to FBA with Batteries
24:02 – Strategies for Using Sponsored Display Ads
26:14 – Starting Bids for Automatic and Manual Campaigns
29:21 – Negating Search Terms in Campaigns
31:17 – PPC Launch Strategy to Leverage the Honeymoon Period
33:04 – Campaign Structure for Variations in Color Schemes
46:15 – Examining Break-Even ACOS and Amazon Fees
49:35 – Understanding Macros in PPC and Bulk Updates
52:07 – Choosing Reports for Weekly PPC Optimization
55:18 – Differentiating Between Auto and Manual Campaigns
58:10 – Significance of Negative Keywords in Campaigns
1:01:15 – Strategies for Successful PPC Launch
1:03:02 – Campaign Structures for Color Variations of a Product
1:04:24 – Using Brand Analytics for PPC Strategy
1:06:05 – Dealing with Low Conversion and High Clicks in PPC
1:10:42 – Leveraging PPC Data for SEO and Vice Versa
1:12:50 – Understanding PPC Placement Data and Its Impact
1:14:15 – PPC for Products with Low Search Volume
1:15:17 – PPC Strategy for Hard-Selling Products
1:16:54 – Adjusting Bids for Effective PPC Management
1:18:21 – Analyzing Effective PPC Placement and Utilizing Amazon as a “Digital Shelf”
1:20:04 – Dealing with Singular vs. Plural Keywords in Auto Campaigns and Testing Negative Keywords
1:21:27 – Setting Up PPC Ads for Products Already Ranking on Page One
1:23:17 – Addressing the Issue of Rising TACoS in PPC Campaigns and Using Brand Analytics for Insights
1:24:06 – Integrating Brand Analytics with PPC Strategies and the Importance of Organic and Sponsored Search Synergy
1:24:47 – Understanding Category Campaigns and Targeting Other Brands
1:26:35 – Strategies for Advertising Products with Low Search Volume and High Clicks but Low Sales
1:29:17 – Evaluating PPC Strategies for Previously Best-Selling Products with Non-Optimized Images and Lower Prices
1:31:52 – Discussing the Effectiveness of Auto Campaigns Compared to Manual Campaigns
1:33:01 – Adjusting Bids in PPC Campaigns: Best Practices and Recommendations
1:34:20 – Whether to Exclude Keywords Targeted in Manual Campaigns from Auto Campaigns
1:35:10 – Closing Remarks and Additional Resources for Amazon PPC and Selling Strategies

Amazon PPC AMA Live Q&A with Marissa Linzey and Christian Kelm

Are you ready to unlock the secrets of supercharging your Amazon campaigns?

Look no further! Join us for an enlightening AMA session featuring: Marissa Linzey and Christian Kelm, VP Product at AMALYZE. 🔥

Christian Kelm is the strategic mastermind behind AMALYZE’s innovative tools, making him one of Germany’s leading experts in Amazon PPC.

But why should you be there? Here’s why:

↳Turbocharge Your Amazon Campaigns: Discover insider tips and strategies to catapult your Amazon campaigns to new heights.

↳ Elevate Your Advertising Game: Learn from the best and gain a competitive edge in the world of Amazon advertising.

↳ Q&A with Experts: Get your burning questions answered by industry leaders in real time during the live Q&A session.

Don’t let this golden opportunity slip away!

Save the date and join us for an incredibly insightful session!

🗓️ Date: October 10, 2023
🕒 Time: 12 PM ET

See you at the crossroads of Amazon’s success!

#AmazonPPC

Unlock Your Profit Potential with Amazon PPC Bid Mastery

Guys, you asked for AMAZON PPC MASTERCLASS so here it is. Do watch the video till end and grab as many tips as you can and apply it on your product or brand. I hope this masterclass helps you all to scale your sales and businesses.

I have covered everything from common issues to rare ones so the video is helpful for both beginners and experts. JazakALLAH.

LIKE, SHARE & SUBSCRIBE!

#amazon #howtosellonamazon #owaisamin #amazonfba #amazon2023

Ask me any question in the comment section.
For a more personalized response, shoot any query at
https://upscalevalley.com/ask/

To get access of Placement Bid Calculator visit the link below:
https://academy.upscalevalley.com/ppc-bid-calculator

My Advanced Amazon Course:
https://academy.upscalevalley.com/ama…

Other Social Media Links:
https://web.facebook.com/upscalevalley
https://linkedin.com/in/owaisamin341

Amazon PPC AMA Live Q&A with Marissa Linzey and Elizabeth Greene

🎉 Brace Yourself for the Ultimate Amazon Ask Me Anything (AMA) Livestream Extravaganza, starring the dynamic duo of Marissa Linzey and Elizabeth Greene!

🔥 Ignite Your Amazon Campaigns and Catapult Your Advertising Prowess to New Heights! Look No Further! Prepare to Immerse Yourself in an Electrifying AMA Experience, featuring the Brilliant Mind, Elizabeth Greene, the Powerhouse behind junglr.

🌐 Dive into the World of Amazon Ads Mastery at https://www.junglr.com/ – Where Triumph is the Destination, and ACoS is just a stat on the journey.

📊 Embark on a Revolutionary Amazon Advertising Odyssey, Elevate Problem-Solving to Artistry, and Carve the Path to Unprecedented Triumph! Join Us for this Unmissable AMA Session, and Let’s Redefine Success Together!

#AmazonAMA #AdvertisingMastery #UnleashTriumph #junglr

How to Advertise Amazon Product Variations through Amazon PPC

Hello everyone, back with another Amazon Product PPC related video. Many people ask me how do we advertise amazon product variations and what’s the breakdown of campaign structure.
So the breakdown is into 4 types and each type is explained into detail. Hope it helps.
JazakALLAH!

You are welcome to join my Private USV Mastermind Group anytime via the link given below:
https://bit.ly/USVMastermind

My Amazon Course access:
https://www.udemy.com/user/owais-amin-2/

Visit our Website:

Home

Other Social Media Links:
https://web.facebook.com/upscalevalley
https://web.facebook.com/alishan.bao
https://linkedin.com/in/owaisamin341

[Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales in 2023

In this video, Steven Pope explains his top Amazon marketing hack for 2023: the four-pillar strategy. He focuses on SEO and PPC for traffic, Catalog and Design for conversion rates, and how combining all four elements together is the key to increasing sales and market share on Amazon. He provides detailed tips for optimizing each pillar for maximum success.

00:00 [Advanced Amazon Strategy] My Best 4 Tips in PPC, SEO, Catalog, and Design to 3x Sales in 2023
01:25 Running auto campaigns using the most basic strategies
02:28 The problem with negating words from auto campaign and converting them to an exact match keyword campaign
02:57 ACOS will be higher
03:14 Exact match campaign has become very expensive
04:32 PPC Tip: Manage broad match campaign by negating bad keywords every week
06:42 SEO TIP: The amount of characters of SEO juice is so important
09:22 By adding Spanish characters, you can index as fast as 48 hours
09:44 For every photo included in A Plus Content and Brand Story, a hundred characters of alt text should be provided
10:47 Catalog TIP: Answer customer questions by uploading a video and do it on every single product
14:57 Design TIP: Include the specific product’s main keyword on the main image
27:20 SEO and PPC Masterclass
27:53 Grab a copy of Amazon Selling Tips Book
28:16 Get full service management from My Amazon Guy

🏫 https://mag-school.com/ – PPC, SEO, Design, and Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

✅ Support us, buy some Swag: MyAmazonGuy.com/Swag

✅Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3j28XM0

✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

✅ Pope + Guided Coaching Call where you get to work alongside Steven Pope and have access to group coaching, over 500 SOPs, MAG School courses, and other benefits: https://myamazonguy.com/pope/

🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R

Why Gift Brands Fail on Amazon | Advanced Amazon PPC

Many things can cause a gift brand to fail on Amazon, and in this video, I talk about 4 reasons that sit at the top of our list.
1. Catalog too large
2. Getting too comfortable
3. Not building a brand
4. Not going fast enough

This year, one of our brands experienced a drop in sales, and I am sharing with you why and how this happened.
In maintaining a successful gift brand, the goal is to grow your brand around that one product that earned your place in the market.
Sustaining a healthy gift brand involves embracing failure. What worked once will likely not work the second time, and that’s okay.
Failure is an opportunity to learn which strategies don’t work and which work for your brand.

Learn the strategy to stay competitive and maintain your ranking by hitting different price points.

🛑 SUBSCRIBE: https://bit.ly/3TvLYF4

Content:
✔️ – 0:35 – 4 Reasons Why Gift Brands Fail
✔️ – 2:30 – How One Of Our Brands Dropped Off In Sales This Year
✔️ – 3:20 – The Advantage Of Hitting Different Price Points

Reach out to us for a free PPC audit: info@nomadz.com

$100 Advanced PPC Course https://nomadz.com/order-form/

SCALE INSIGHTS – nomadz preferred software
https://scaleinsights.com/trial/lucaskwiatkowski

HELIUM10 DISCOUNT CODES
https://crushtrk.com/?a=1923&c=188&p=r&s1=
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription

About Nomadz:

I’m Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. I’m a data nerd at heart and starting managing PPC for brands in 2015.

These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.

Nomadz as an agency helps to scale large brands stuck at sales plateaus by building strong relationships with them and coming up with a customized PPC and DSP plan. We are always looking to work with new clients and hire new Nomadz for the team. Reach out to us at anytime: info@nomadz.com

#amazonppc #amazonadvertising #amazonads

How to Sell on Amazon in 2022 CHANGES – Hourly Amazon PPC? 10 Bullets? Amazon Description HTML Gone?

This breaks down updates to Amazon selling policies and how to sell on Amazon in 2022 while leveraging changes to Amazon bullet points, Amazon description HTML, Amazon Product Opportunity Explorer and your Amazon ppc strategy 2022. I hope this session of Amazon seller news keeps you up to date.

// Perpetua
▶ Free Perpetua Stream demo: https://sellics.grsm.io/DanPerpetuaStream
▶ Full Perpetua Account [50% off 2 months with code: DanHourly]: https://perpetua.io/
[Stream only available on pro/enterprise plans and your ad spend is over $10k/month]

// Amazon FBA Mastery
▶ Use code: DAN10 to save 10% – https://bit.ly/3QnfBIm

// Product Opportunity Explorer
▶ Tutorial: https://youtu.be/7uirzgqjNDo
▶ Request access via email: opportunity-explorer-request@amazon.com

Amazon’s Detail Page Rules: https://sellercentral.amazon.com/gp/help/external/200390640

// Pay Less for:
▶ PRODUCT RESEARCH (H10 | JungleScout | AMZScout): https://bit.ly/3NmAKj3
▶ PRODUCT INSPECTIONS (Movley): https://bit.ly/3NtnKIB
▶ PPC (Sellics/Perpetua | Sellozo): https://bit.ly/3Ab84XA
▶ SEE ALL CATEGORIES: https://bit.ly/3r0CupQ

// My Free Resources
▶ PRODUCT RESEARCH FUNNEL: https://bit.ly/3A903Cl
▶ LISTING BUILDER: https://bit.ly/39VUNYe
▶ FBA COST CALCULATOR: https://bit.ly/3A5DyhH

// Follow
▶ INSTAGRAM: https://bit.ly/3wYkOz9 or @officialdanrodgers
▶ FACEBOOK: https://bit.ly/35RItmY
▶ TWITTER: https://bit.ly/3LbFMPa or @Dan__Rodgers

This amazon fba news session covers some of the latest amazon seller problems and opportunities due to policy changes. In this Amazon seller new update video, I cover the potential to add 10 amazon fba bullet points, why html for amazon product description areas will soon be phased out and other amazon seller updates. This video aims to keep existing FBA sellers up to date but will also help answer how to sell on amazon for beginners in 2022.

Timestamps:
00:00 – Intro
00:24 – 1
02:12 – Action step
03:00 – 2
03:58 – Action step
04:02 – 3
06:47 – Action step
07:03 – 4
08:02 – Action step
08:14 – 5
08:44 – Action step

DISCLAIMER: Content on the Dan Rodgers YouTube Channel and any extensions thereof is intended to be used for informational and entertainment purposes only. It is important to do your own research before making any investment, financial or business decisions. Dan Rodgers is not a financial advisor. You should always seek professional advice from certified professionals or independently verify any information you find on our channel, website or any of our other platforms before making decisions.

Amazon PPC Strategy 2022: The Best Way To Get More Amazon Sales

Do you want to make more sales on Amazon? This is how you can improve your advertising on Amazon to make more money and grow your business! Get the FREE Sellics Benchmarker Tool 👉 https://projectlifemastery.com/sellics

🤔 CHAPTERS 👇
00:00 Introduction
00:53 How can you stand out amongst your competition
02:15 A free tool to help run Amazon Ads
03:00 Benchmark by Sellics demo
12:18 How to optimize your Amazon Ads

🤔 ABOUT THIS VIDEO 👇

There’s no doubt about it, selling on Amazon is one of the best online business models but with more demand, there are also more competitors. With more competitors selling on Amazon, you need to make sure your Amazon Ad strategy is working hard to generate more sales.

One way to get more sales on Amazon is by understanding Amazon Ads (most people are nervous to use them) by getting more traffic to your Amazon product listings. One of my favorite tools to improve Amazon Ads is the Benchmarker Tool by Sellics. I show you how in this video. Have you run any Amazon Ads yet? Let me know in the comments below!

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🤔 ABOUT PROJECT LIFE MASTERY 😃

Stefan James from Project Life Mastery reveals his very best strategies to mastering and living life fully; everything from how to be motivated, his secrets to success, how to make money online, making passive income online, how to change your beliefs and mindset, being healthy and physically fit, being happy and productive, life management, cultivating relationships, spirituality, and much more!

The Project Life Mastery YouTube channel contains Stefan’s best strategies and principles that has now helped millions of people around the world. This YouTube channel is designed to help you make continual progress in each area of your life, so that you can have lasting growth and fulfillment.

Website ► https://projectlifemastery.com/?utm_medium=social&utm_source=youtube&utm_campaign=homepage-promo&utm_term=amazon-ppc-strategy-get-more-sales&utm_content=lc-youtube-description
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