How To Optimize Your Amazon PPC Advertising Campaigns Using Helium 10 Ads Tool

👉 Get 10% off any Helium 10 plan LIFETIME using a discount coupon code ORANGE10: https://oklik.co/helium10
In this Helium 10 advertising tutorial, you will find out how to optimize your Amazon PPC campaigns using search term reports and Helium 10 Ads tool.
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🔶 Special Helium 10 offers:

➤ Get 10% discount for any Helium 10 plan LIFETIME using coupon code ORANGE10: https://oklik.co/helium10
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🎬 Other related videos:

▶️ Helium 10 workshop series: https://www.youtube.com/playlist?list=PLMKjignId9Do8ruXsBsI_ThX3S5b2TONH
▶️ Helium 10 Keyword Research Tutorial and Ad Manager Explained: https://youtu.be/jnj5GSX88Aw

👉 More interviews with Amazon experts: https://orangeklik.com/
🤝 JOIN Amazon sellers community on Slack: https://orangeklik.com/club/
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🔶 Questions answered in the video:

➤ 00:00 Optimizing Amazon PPC using Helium 10 Ads tool
➤ 00:58 How does Helium 10 help Amazon sellers
➤ 01:51 Seller Central vs Helium 10 Ads for Amazon PPC optimization
➤ 02:08 Download Amazon PPC report
➤ 02:57 Analyzing PPC report – find out what search terms your customers use
➤ 5:20 Helium 10 Ads analytics – filter PPC data by ACoS, spend, etc.
➤ 08:50 Managing negative keywords
➤ 12:20 What ASINS are showing up on your page as a search term
➤ 13:30 Making negative ASINS in auto campaigns
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🔶 About VINCE MONTERO, Product Manager at Helium 10

Vince Montero is the Product Manager for Helium 10’s PPC tool, ADS. During his 14 year career in digital marketing, he built his expertise around the latest ad-tech in both America and the UK spanning everything from Affiliate Marketing to Mobile Marketing at an app development firm.

As a consultant since 2016, he focused on helping individual Amazon sellers advertise effectively on Amazon and now brings that experience to Helium 10 with the goal of designing the ultimate PPC tool.
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🔶 About AUGUSTAS KLIGYS

Known in the business simply as the “Amazon Summits Guy”, Augustas is committed to providing others with the opportunity to achieve success by offering powerfully informative expert sessions and guides to becoming a top Amazon seller. He has recorded over 400 sessions with Amazon industry leaders, experts and speakers. Augustas is also the founder of Orange Klik Company and the following in-person events for Amazon sellers: European Seller Conference, Seller Fest and PPC Congress.
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🔶 About ORANGE KLIK

Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
Subscribe to Orange Klik channel: https://oklik.co/subscribe
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** Affiliate disclaimer: some of the above links may be affiliate links, which may generate us a sales commission.

#AmazonFBA #Helium10 #AmazonPPC

Amazon PPC Campaign Set Up | Manual & Automatic Campaign | Amazon ACoS Calculation – Part 2 [2020]

Setting Amazon PPC campaign account can be difficult for beginners but we got you covered!
In this video, we’ll be discussing the crux of featuring Sponsored ads on Amazon by using Amazon ACoS Calculation.
– Different types of Amazon PPC Keywords – 0:35
a. Search Terms – 0:40
b. Keywords – 0:49
– Different types of Amazon Match Types – 1:41
a. Broad Match Type – 1:54
b. Phrase Match Type – 2:17 (At 2:38, Men’s shoes running is an incorrect example for ad being displayed for ‘running shoes’ in phrase match type)
c. Exact Match Type – 3:10
– Starting Automatic PPC Campaign on Amazon Seller Central – 3:36
– Formulas to calculate ACoS (Advertising Cost Of Sale) – 4:40
a. Target ACoS – 4:42
b. Breakeven ACoS – 5:25
c. Partial Profit ACoS – 5:39
– A formula to calculate Default Bid – 6:24
– Running Manual PPC Campaign on Amazon. – 8:00
– Key Amazon PPC campaign strategies – 9:21
– Various forms of Amazon PPC Optimization that are derived in-house by SellerApp – 11:34
a. Odd-Week Optimization – 12:40
b. Even-Week Optimization – 15:43
– Tips & tricks to improve Conversions – 20:04
– Setting Up Amazon PPC Budget & Bid
#amazonppc #amazonsponsoredads

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✅ Amazon Product Source – http://bit.ly/product-sourcing
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✅ Listing Quality Check – http://bit.ly/listing-quality-check

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