Amazon PPC Search Term Reports – Analysis Tips Using Google Sheets & Pivot Tables

Learn how to manage Amazon Advertising search term reports with Google Sheet Pivot Tables! This video will give you a foundational level of how to quickly clean data & combine duplicate search terms from your Amazon PPC campaigns.

👉BEGINNER FRIENDLY
0:33 🔴 Search term report introduction
2:15 🔴 Where to find & download the search term reports
3:14 🔴 Filter view – Google Sheets
👉 ADVANCED – PIVOT TABLES
3:42 🔴 Why do duplicate search terms exist?
4:57 🔴 How to use Pivot Tables in Google Sheets to combine data
7:18 🔴 Step by Step recap – Pivot Tables

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How to Optimize Amazon PPC Advertising Campaigns 2020, Read Search Term Reports, PPC Tutorial

In this video, I show you how I analyze Search Term Reports from my Amazon PPC reports. This is a Step by Step Tutorial on how and what the information in the report works and what it means to you.

PPC is one of the toughest subjects new sellers face when advertising on Amazon. Learn how to read search term reports so that you can optimize them correctly, lowering acos and increasing profits!

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