CRASH CEO SCHOOL – How To Improve Your Organizations Google ADS and PPC (2023) – Ep. 11

Back to our regularly scheduled program, we have episode 11 of CRASH CEO SCHOOL! In this episode, Dr. Baktari speaks on the SEO powerhouse Google Ads and how PPC needs to be carefully navigated depending on what organization you have. It may not be for everybody, but everybody should understand what google ads is, what ppc is, and how to start bringing it in-house!

All of the tips and tricks that you need to maximize your profit and exposure from Google Ads are right here! What is PPC? Should there be a budget? Should you outsource or bring it in-house? Find out all of this and more in the full episode!

This content was produced in association with our affiliated partners:
eNational Testing: https://www.enationaltesting.com/
USDTC : https://www.usdrugtestcenters.com/
e7 Health: https://www.e7health.com/
SEMRush: https://semrush.sjv.io/oqz2ag

Do you have further questions about the content? Please leave your question in the comments below so I can make an episode about it. Also, Iโ€™d love to hear any suggestions you may have for future content.

Timestamps:
00:00 Preview
00:44 Intro
01:21 What Is Google Ads/PPC
05:25 Is Google Ads Right For You?
08:22 Where Are You Organically?
09:39 How To Start Google Ads
11:35 In-House Vs. Outsource
15:38 Top Tips To Improve Your Google Ads
16:38 1. You Have To Be Involved
17:51 2. Negative Keywords
30:21 3. Don’t Put A Budget On Google Ads
33:26 Outro

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Dr. Baktari is the CEO of eNational Testing, e7 Health, & US Drug Test Centers. Jonathan Baktari MD brings over 20 years of clinical, administrative, and entrepreneurial experience. He has been a triple board-certified physician specializing in internal medicine, pulmonary, and critical care medicine.
Dr. Baktari is a preeminent, national business thought leader interviewed in The Washington Post, USA Today, Forbes, Barronโ€™s, and many other national publications. He is also an opinion writer for The Hill and the Toronto Star.
He is the host of a highly-rated podcast BaktariMD as well as a guest on over 50 podcasts. Dr. Baktari was formerly the Medical Director of The Valley Health Systems, Anthem Blue Cross Blue Shield and Culinary Health Fund. He also served as clinical faculty for several medical schools, including the University of Nevada and Touro University.

MY TOP MARKETING TOOL ๐Ÿ˜ณ | Email Marketing for Etsy Sellers (how to build your email list from ZERO)

Time to share alllll the details on my TOP form of digital marketing- and that is EMAIL MARKETING. *gasp* I know, I know, you thought I was going to say keeping up with the newest social media trend, right? Though promoting on social definitely has its own benefits, no other form of digital marketing even comes CLOSE to the results of advertising to your email list. Unfortunately, Etsy doesn’t have a built in system to collect email addresses from your customers, so it’s up to us Etsy sellers to build a list outside of Etsy and create an easy pathway for those visiting our shop to click right over and join. There are several steps to this but they are fairly simple once you know what to do and believe me are SO worth it once you have that list of warm email leads growing. So if you’ve been wanting effective strategy for how to sell on Etsy successfully, how to build an email list, tips for Etsy email marketing, how to make money online 2023, or even just looking for work from home jobs and aren’t sure which way to go yet, I got you covered. In this video, I’m explaining each step of building your email list to start using email marketing for your biz from the ground up. We’re talking lead magnet ideas, lead generation, landing pages, email service providers, alllllll the things. Consider this your “email marketing for beginners crash course”. This email marketing tutorial is sure to get you taking that next step to level up your online business and Etsy shop. Having an Etsy email list will serve you well whether you’re selling Etsy digital products, vintage, handmade, or Etsy print on demand. EVERY online business NEEDS an email list to use for digital marketing. So if you’ve looked for more insight on how to make sales on Etsy, this is it, friend. Lean into building your email list and you’re sure to see more results!

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ALSO, make sure to tap the BELL ๐Ÿ”” icon to turn on your notifications- that way you won’t miss any of our value-packed videos!

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We love sharing our story and the way we’ve found success with you. Of course, I can’t talk about this without giving Jesus the glory. We work hard with the tools we have but ultimately HE is the one who has brought in every order. “In their hearts humans plan their course, but the Lord establishes their steps” -Prov. 16:9

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We are affiliates for some of the brands mentioned on the channel. As an Amazon Associate and affiliate for other brands, I earn from qualifying purchases. I only recommend products I actually use, love, and think you would benefit from.

$60,000 in a month through email marketing

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__________________

Don’t forget to share your thoughts in the comments below ๐Ÿ™‚

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Student Success Interviews –

๐Ÿ‘‰ Fresh From College | Earning Rs 1 Crore 15 Lakhs in 1 Year – https://youtu.be/B5Umd21PJzs

๐Ÿ‘‰ Started new business | Earning Rs 1.6 Crores in 9 months – https://youtu.be/KE_zEx60PoY

๐Ÿ‘‰ 19 Crores revenue for his clients in just 2 years – https://youtu.be/uOJWMeUtobs

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To Your Massive Success
Saurabh Bhatnagar

what is PPC

Pay-per-click (PPC) is a digital advertising model that has revolutionized the way businesses market their products and services online. In PPC advertising, advertisers pay a fee each time someone clicks on one of their ads. This model has proven to be incredibly effective, as it allows businesses to reach a targeted audience and only pay for results. With the rise of search engine advertising platforms such as Google Ads and Bing Ads, as well as social media advertising platforms such as Facebook Ads and Twitter Ads, PPC has become an essential part of any digital marketing strategy. In this Video, we’ll explore what PPC is, how it works, and the different types of PPC advertising available. Whether you’re a small business owner or a digital marketer, understanding PPC can help you drive traffic, generate leads, and grow your business online.

PPC advertising is different from other types of online advertising, such as display ads or banner ads, in that it is based on a bidding system. Advertisers bid on keywords and phrases relevant to their target audience and pay a fee each time their ad is clicked. The cost per click (CPC) varies depending on the competitiveness of the keyword, the relevance of the ad, and the quality of the landing page.

To get started with PPC advertising, there are several key steps you’ll need to take:

Choose your platform: There are several PPC advertising platforms available, including Google Ads, Bing Ads, and Facebook Ads. Each platform has its own strengths and weaknesses, so it’s important to choose one that aligns with your marketing goals and budget.

Conduct keyword research: To create effective PPC ads, you’ll need to identify the keywords that your target audience is searching for. This will allow you to create ad copy that is relevant and compelling to your target audience.

Want to Rank #1 on Google? Learn the Secrets of Ecommerce SEO

How To Rank #1 On Google (Ecommerce SEO Pro Tips)

No. 1 Ranking on Google is not impossible, it’s quite achievable, if the right SEO Ecommerce strategy is implemented. Watch the full video for pro tips on how to rank your online store on top! ๐Ÿ” ๐Ÿ†

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Build your business using a FREE trial of Shopify , one platform with all the ecommerce features you need to start, run, and grow your business.
โ–บ https://bit.ly/3Re37TM

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Coming soon! Save this video to your favorites and tune back later to gain exclusive access!

No. 1 Ranking on Google is not impossible, it’s quite achievable, if the right SEO Ecommerce strategy is implemented. Watch the full video for pro tips on how to rank your online store on top! ๐Ÿ” ๐Ÿ†
Ranking #1 on Google doesnโ€™t require supernatural powersโ€“ despite what most SEO Gurus want you to think.

Between the industry jargon, algorithm updates, and constant stream of โ€œSEO hacksโ€, itโ€™s easy to forget that
bringing in steady traffic to your ecommerce store from search simply boils down to making content that humans and web crawlers love.

Keyword research, site structure, and on-page SEO might sound scary, but they are all just tools that allow search engines to recognize that your website provides a quality experience. So when people type in something into the search bar, Google knows to recommend your webpage.

So if you want consistent, high quality traffic to your website that you donโ€™t have to pay for, stick around.

Iโ€™ll explain things in a way that is simple to follow and easy to execute, because most tutorials make it seem way more complicated than it actually is.

In this video Iโ€™ll take you through the fastest and easiest way to go from an SEO newbie to a Shopify SEO genius.

โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“

— TOOLS & RESOURCES โ€“
โ–บ Intro to Shopify https://bit.ly/3d663CU
โ–บ The Ultimate Beginner’s Guide to Ecommerce SEO https://bit.ly/3GV92tR
โ–บ SEO For Beginners: How to Get More Organic Traffic On Your Website https://youtu.be/w9uguI0XLcg

โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“โ€“

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SEO Agency Philadelphia
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