Google Adwords – PPC | Module 11 | Digital Marketing Course In Hindi

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Free Digital Marketing Course Playlist:

1. Introduction to Digital Marketing | Module 1

2. Content Creation | Module 2

3. Graphic Designing | Module 3

4. Video Creation | Module 4

5. Website Planning | Module 5

6. Website Creation | Module 6

7. Website Creation | Module 6.1

8. Professional Blogging | Module 7

9. Professional Blogging | Module 7.1

10. SEO | Module 8

11. SEO | Module 8.1

12. SEO | Module 8.2

13. SEO | Module 8.3

14. SEO | Module 8.4

15. SMO | Module 9

16. SMO | Module 9.1

17. SMO | Module 9.2

18. SMO | Module 9.3

19. SMO | Module 9.4
https://youtu.be/z_3RNJJCm-Y

20. Email Marketing | Module 10

21. Email Marketing | Module 10.1

22. Email Marketing | Module 10.2

23. PPC | Module 11

24. PPC | Module 11.1

25. PPC | Module 11.2

26. PPC | Module 11.3

27. PPC | Module 11.4

28. Facebook Ads | Module 12

29. Lead Generation | Module 13

30. CRO Conversation Rate Optimization | Module 13.1

31. Affiliate Marketing | Module 14

32. Affiliate Marketing | Module 14.1

33. Youtube Optimization | Module 15

34. Youtube Optimization | Module 15.1

35. Google Adsense | Module 16

36. Google Adsense | Module 16.1

37. Google Analytics | Module 17

38. Google Analytics | Module 17.1

39. E-Commerce Website Creation | Module 18

40. E-commerce Product Feeding | Module 18.1

41. E-Commerce Marketing | Module 18.3

42. 9 Tips to grow on Instagram | Module 19

Hey guys,

I am Hrishikesh Roy a Digital Marketing Speaker and Trainer from the last many years. During all these past 10 years I’ve learned a lot from self-learning.

Now I decided to start passing this knowledge to all the coming aspirants in Digital Marketing.

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Free Digital Marketing Course Playlist:

1. Introduction to Digital Marketing | Module 1

2. Content Creation | Module 2

3. Graphic Designing | Module 3

4. Video Creation | Module 4

5. Website Planning | Module 5

6. Website Creation | Module 6

7. Website Creation | Module 6.1

8. Professional Blogging | Module 7

9. Professional Blogging | Module 7.1

10. SEO | Module 8

11. SEO | Module 8.1

12. SEO | Module 8.2

13. SEO | Module 8.3

14. SEO | Module 8.4

15. SMO | Module 9

16. SMO | Module 9.1

17. SMO | Module 9.2

18. SMO | Module 9.3

19. SMO | Module 9.4
https://youtu.be/z_3RNJJCm-Y

21. Email Marketing | Module 10.1

22. Email Marketing | Module 10.2

23. PPC | Module 11

24. PPC | Module 11.1

25. PPC | Module 11.2

26. PPC | Module 11.3

27. PPC | Module 11.4

28. Facebook Ads | Module 12

29. Lead Generation | Module 13

30. CRO Conversation Rate Optimization | Module 13.1

31. Affiliate Marketing | Module 14

32. Affiliate Marketing | Module 14.1

33. Youtube Optimization | Module 15

34. Youtube Optimization | Module 15.1

35. Google Adsense | Module 16

36. Google Adsense | Module 16.1

37. Google Analytics | Module 17

38. Google Analytics | Module 17.1

39. E-Commerce Website Creation | Module 18

40. E-commerce Product Feeding | Module 18.1

41. E-Commerce Marketing | Module 18.3

42. 9 Tips to grow on Instagram | Module 19

43. Google Certification

ROY DIGITAL – Provides the Best in Class Digital Marketing Course

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Learn Digital Marketing drip by drip with me Hrishikesh Roy.

Subscribe to this channel for videos on Digital Marketing and learn all the basic and advance of SEO, Social Media, Ecommerce, Affiliate Marketing, Email Marketing, Google Analytics, Mobile Marketing, Sales Funnel, Lead Generation and much more.

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[HOW TO] PPC For Marketing Agencies

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Cost Per Click Graphic
https://wordstream.com/cost-per-click

A lot of SMMA owners find themselves asking, “how does PPC work” a little too late. PPC reaches customers close to the point of sale based on their search history. This makes pay-per-click one of the most effective forms of digital marketing, even if it is a bit behind the scenes.

Pay-per-click works by matching your company to industry-relevant keywords, then paying for your website to show up for those keywords. This can take the place of the green Sponsored results on Google, or linked keywords on AdWords integrated websites. Ads can also appear on YouTube in a similar “sponsored results” or in YouTube cards.

To do this, pay-per-click managers do deep keyword research to find matches for the company. There are 4 types of keyword matches that you need to know about:
Broad matches appear when someone uses a selected keyword in any sort of context.
Modified broad matches are similar to broad matches, but use more filtering for key phrases instead of a singular keyword.
Phrase matches use a longer string of words that the user has to search in sequence, and your ad will appear whenever that exact phrase is used in a search (even if there are things in front of or after it.)
Exact matches are the most restrictive, only appearing when someone searches the exact phrase selected.

The Google algorithm is designed to give people the most relevant search results possible. It determines what’s relevant by crawling a web page and indexing the text. Google than breaks down the text into keywords, and looks at the usage and context of those keywords to determine relevance. This algorithm creates a PPC Quality Score to determine your positioning and cost.

Your PPC Quality Score starts with the ad copy, which needs to be written to include the keyword and be enticing to users (so you can get a better CTR.) The landing page also needs good keyword relevancy and speed. Make sure that your ad links to a page that includes and expands on the keyword.

So, does that answer “how does PPC work?” If you’re new to the SMMA world, that’s everything you need to know about how it functions and the Pay-Per-Click algorithm. It’s more complicated in practice, but it’s worth the practice – PPC can help launch any business in its early days, and keep it growing beyond that.

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Hey guys,

I am Hrishikesh Roy a Digital Marketing Speaker and Trainer from the last many years. During all these past 10 years I’ve learned a lot from self-learning.

Now I decided to start passing this knowledge to all the coming aspirants in Digital Marketing.

So, if you want to learn Digital Marketing from one place do subscribe to this channel.

ROY DIGITAL – Provides the Best in Class Digital Marketing Course

G-85, 1st Floor, Preet Vihar, Delhi 110092. Preet Vihar Metro Gate number 4.

Follow Roy Digital –

Instagram- https://www.instagram.com/askroydigital/

Twitter- https://twitter.com/hrishikeshroy3

Facebook Page- https://facebook.com/askroydigital/

Linkedin – https://www.linkedin.com/in/roydigital/

Youtube Channel – https://www.youtube.com/channel/UC8dTfoE3auBa5YLHcJ0GycA

For Bussiness Enquiry or Collaboration,
Mail Us at roy@roydigital.in

Learn Digital Marketing drip by drip with me Hrishikesh Roy.

Subscribe to this channel for videos on Digital Marketing and learn all the basic and advance of SEO, Social Media, Ecommerce, Affiliate Marketing, Email Marketing, Google Analytics, Mobile Marketing, Sales Funnel, Lead Generation and much more.

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The Four C’s Of PPC (CTR, CPC, CPA And CR)

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