In this video, you will earn 5 Important email marketing skills in minutes.
This is the second video in our “Learning Digital Marketing Skills In Minutes” Series.
Primary Author and Founder of H-educate: Hasan AboulHasan
Contact Email: support@h-educate.com
DISCLOSURE: Some of the links here are affiliate links. This means that I may earn a commission at no additional cost if you click through and make a purchase. These commissions help me create free valuable videos like these.
In this video we will cover one really important part of email marketing. About confirmation emails.
Confirmation email is an automatic email sent soon after a user completes a specific action. Primarily, an in-store purchase, a booking, a subscription to a newsletter or online magazine, or registration for an event.
Confirmation email has great power to:
– Reduce post-order anxiety
– Deliver important information
– Update customers on the next possible steps
To read article and download 25 confirmation email templates – https://bit.ly/30FsWGG
Timecodes:
00:00 – Intro
00:30 – When do clients need confirmation emails
01:26 – What is confirmation email
01:54 – Advantages of the confirmation emails
03:33 – Types of confirmation emails
05:21 – 25 confirmation email templates
05:54 – Summary
Learn more on email marketing & statistics with this FREE guide: https://clickhubspot.com/5z3
Are you looking for email marketing statistics to grow your business? Well, look no further. In this video, we share nineteen of the most important and interesting stats that can help you shape your email marketing campaign. From how much time people spend on their email every day to how to increase your open rates, these stats will give you everything you need to know about how to improve your online marketing strategy!
• Get Certified in Email Marketing: https://clickhubspot.com/kya
📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses
📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
https://clickhubspot.com/od6
• Social Media Marketing Course:
https://clickhubspot.com/Social-Media-Certification
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course: https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbound-Marketing-Certification
• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbound-Sales-Certification
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online
About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.
⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.
Create great email marketing campaigns using our free template: https://clickhubspot.com/8y8
In this video, we’re covering 6 great email marketing campaigns. Don’t just take our word for it, these were chosen by the experts! Keeping your customers engaged via email can be a bit tricky but with these 6 different campaign ideas, you’ll be able to get the results you’re looking for with both existing customers and new ones too! Want to see more content like this? Give this video a like and make sure you’re subscribed to our channel!
🖥 Email Marketing Course: Get Certified in Email Marketing: https://clickhubspot.com/nct
📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses
📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
https://clickhubspot.com/od6
• Social Media Marketing Course:
https://clickhubspot.com/Social-Media-Certification
• SEO Training Course:
https://clickhubspot.com/SEO-Training-Course
• Inbound Course: https://clickhubspot.com/Inbound-Certification
• Inbound Marketing Course:
https://clickhubspot.com/Inbound-Marketing-Certification
• Email Marketing Course:
https://clickhubspot.com/Email-Marketing-Certification
• Inbound Sales Course:
https://clickhubspot.com/Inbound-Sales-Certification
• Taking your Business Online Course:
https://clickhubspot.com/Business-Online
About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.
⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.
Gmail is a Google-provided online email service. It had 1.5 billion active users worldwide as of 2019. Users will attach files from Google Drive to their messages to send larger files. Gmail has a search-friendly interface as well as a “conversation view” that resembles an Internet forum.
Here are just a few of the many benefits of using Gmail.
Large disk room
Online access from everywhere
Maintaining it is less expensive and needs less manpower (only you!)
Store Instant Messages (IM) and video conferencing.
Synchronize with Outlook.
It’s simple to find what you’re looking for and keep track of what you’ve got
Data security is essential.
The act of delivering a commercial message by email, usually to a group of people, is known as email marketing. Any email sent to a new or existing client may be called email marketing in the broadest context. It entails sending ads, soliciting business, or soliciting sales or donations via email.
Email marketing is a powerful marketing channel that uses email to advertise the company’s goods or services. It is a type of direct marketing as well as digital marketing. By incorporating it into your marketing automation campaigns, it will help keep your customers aware of your new products or deals.
This is a guide. Email marketing for your goods or services can be a fast, versatile, and cost-effective way to attract new consumers while also facilitating frequent website visits. You may use email marketing to send tailored and personalized messages.
CPA marketing, also known as cost per action marketing, is a type of affiliate marketing model in which the affiliate receives a fee for completing a particular action. Making an order, having a quote, viewing a film, or filling out a form are all examples of lead behavior.
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We like to break PPC Advertising Management at our Agency into five steps. What we want to start with is meeting you and understanding your business goals. From there, we will come up with a customized solution based on our research and competitive analysis. After that we will get advertising access to your marketing channels where we are running ads so that we can set-up successful campaigns. Lastly, we constantly optimize your campaigns, report on results, and communicate with you. Let us be your digital marketing partner that helps take your business and online presence to the next level.
We manage PPC Advertising on channels like Google AdWords, Bing Ads, Facebook Ads, Instagram Ads, Pinterest Ads, Twitter Ads, YouTube, LinkedIn, and more. Wherever you want pay per click ads, we can manage them for you and get the most for your marketing dollars.
Do you want to learn how to drive a thousand E-commerce sales from SEO without being a SEO expert? Well, today I’m going to teach you how. Today I’m going to break down four E-commerce SEO techniques for beginners.
RESOURCES & LINKS:
____________________________________________
Google Merchant: https://www.google.com/retail/solutions/merchant-center/
Now I have a question for you, I want you to leave a comment below so that way I know how to better help you out. How many sales are you getting per month from your E-commerce store? If it’s zero, that’s okay. I know I need to help you a little bit more to then. If it’s a hundred or a thousand, let me know whatever the number is below on a monthly basis what you’re getting in sales, and I’ll make sure I’ll help you out whenever you need it.
So step one, Google Merchant. It gives you free exposure, free organic traffic in the Google Shopping tab. There’s integrations with a lot of E-commerce platforms that can help you generate your shopping feed automatically and even submit it for you automatically to Google Merchant.
Step two, Product Page SEO. Don’t focus on search volume in your keyword research process focus on keywords with transactional intent. Just keep this in mind.
And if you’re struggling to find these transactional keywords, you can type in head terms like laptop, those one or two word keyword phrases within a Ubersuggest.com, and when you type it in, it’ll give you a whole laundry list of ideas in the keyword ideas report.
So when you’re on Ubersuggest, once you type in your keyword in the left-hand navigation you’ll see keyword ideas, you click on it and you’ll see all the recommendations related to laptops. And there’s even questions there, preposition, comparison keywords. A lot of these will be transactional-based keywords that aren’t that competitive don’t drive as much volume, but they’ll definitely drive your revenue.
You also get to keep in mind your title meta description. You want to include the brand of the pack there. You want to include the name of the product there and include the model number as well or anything else that differentiates your product or makes it unique and helps us stand out from competitors who may be selling similar products.
And of course you want to add structured data, add FAQ content, so that way people know, Hey, here’s the FAQ’s but Google can also pull that in. You want to share real testimonials not fake ones, real ones, the more detailed with images, even better.
And you also want to write unique product descriptions optimized for both SEO and Conversions. And this one’s a big mistake that I see people making because when they’re writing product descriptions, a lot of times they’re selling the same product that other people have to offer.
Step three, minimize your load time and maximize your site speed. We talked about this a little bit, but just think about it.
You can use a Google page speed insights, putting your URL, or heck you can even go into Ubersuggest, put your URL, check out the site audit report. And in that site audit report, it pulls a lot of stuff from Google’s core vitals updates and ensures that your website is doing all the things that you need to do from an on-page perspective, as well as a site speed perspective.
So you can do well from both mobile devices and desktop devices and even tablet devices.
Step four, create relevant URL structures. A lot of people in E-commerce for some reason, they put numbers in the URL. I don’t know why I’m not some model number or the pack has a number in there. You should avoid that. You want to include keywords that are relevant to your product because that’s how you’re going to get the most traffic in the long run.
And keep in mind, you don’t want your URLs too long. When your URLs are really really long, Google thinks that when someone types in a really, really long query, your URL should rank, but then when someone types in one or two words that are part of your URL, but not everything in there, what you’ll find is as harder for you to rank, even when your webpage is a perfect fit for that keyword query that someone just typed in.
So when in doubt, try to keep your URLs more shorter than longer. Now, if you need help with your E-commerce SEO, check out our add agency, NP digital. Well funny enough, over 40% of our clients are in the E-commerce space and we love helping them grow their traffic, as well as through SEO, paid ads and content and all the other services out there that you may need.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
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Whether you’re just getting started as a digital marketer or coming back into the fold, you need to start with a clear email marketing strategy. Here we’ll break your first steps into parts to get your campaigns up and running.
Email and Messenger Marketing Platform: https://sendpulse.com
________________
✨ To learn more about digital marketing and get familiar with SendPulse, check out our free course: https://learn.sendpulse.com/courses/training ✨
0:00 Introduction
0:25 Why email?
0:58 How should I get started?
1:16 What are KPIs?
1:45 How can you get subscribers?
2:13 How should I design my emails?
2:45 What kind of emails will I need to send?
3:38 What’s next?
4:03 Outro
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Building an email list and using email marketing in your business is still without a doubt one of the most effective ways to drive sales and increase revenues. As far as a digital marketing strategy goes, with some stats even showing a 4300% return on investment, this is a huge opportunity.
So in this email marketing tutorial we’re going to be covering a few reasons why your businesses marketing strategy needs to include email.
The fact is… email marketing works. It doesn’t matter whether you’re in a business to consumer (B2C) or a business to business (B2B) market, the fact is, the people you’re trying to reach all likely use email.
Why build an email list?
Well for one thing, a staggeringly high 4300% ROI.
Not to mention direct access to your customers.
And their expressed desire to actually want to hear from you and receive your emails.
Email is also an everyday part of our lives now, and most people check it at least once a day and now check it wherever they are from their phones which means you have the opportunity to reach your customers every day, no matter where they are.
This means direct access, anytime, anywhere.
Email marketing also offers a level of protection by giving you your customers contact details and access to them just in case your favourite social media channel ever decided to close, or change it’s algorithm like Facebook did awhile back in an effort to boost their ad revenues.
Finally, email marketing is extremely easy to use. Once you’ve signed up for an email marketing service and entered a few basic details you’re pretty much ready to go, and can start collecting and sending emails that same day.
To see what email marketing software I use and recommend visit http://adamerhart.com/resources
Lastly, probably the best part of email marketing however is the fact that even today, it’s still not being effectively used by most small businesses, which leaves the door wide open for you to better connect with your current and potential clients and customers.
One of the biggest regrets I’ve found among established business owners is that they failed to focus on building their email list earlier.
So my advice to you is to get started today, and if you’d like an example of what to say and how to write your emails then be sure to head over to adamerhart.com/newsletter and sign up for the Modern Marketing Newsletter so you can see exactly how I use email marketing in my business.
#### Summary
Use email marketing, and start now.
Visit http://adamerhart.com/resources to see my recommended email marketing software.
Then, sign up for the Modern Marketing Newsletter at http://adamerhart.com/newsletter to see how I use email marketing in my business.
Lastly, subscribe to the channel so you don’t miss out on future updates, tips, tricks, strategies, and marketing videos!
► Download your free copy of The One Page Marketing Plan Here – http://adamerhart.com/marketingplan
Are you getting overwhelmed with your SEO reports and all the tools? There are so many out there. Well, don’t worry. You’re not alone. Today, I’m going to break down the only features you need to use in SEO tools.Don’t get bogged down by reports and features and tools. That do very little to actually get you more rankings. I’m going to break down four main features and reports that you need to rank higher. And here’s best of all, you can do pretty much all of this in Ubersuggest.
You can find it in neilpatel.com/ubersuggest, or just go to ubersuggest.com. And you can do literally most of this stuff for free in Ubersuggest. That’s what’s great. So in that sense, we’ll go down the four main features you need to use and how you can do it for free.
So, let’s dive right in. Number one, Rank Tracking, Look, on Google, if you don’t know what your rankings are, if they’re going up or if they’re going down, or how things are improving or declining, how are you going to improve? Those things are really important, right? Be here’s the thing with SEO, it’s a long game.
And Rank Tracking shows you that, and it can track your rankings on a daily basis and a weekly basis, whatever you prefer. And you can even track your rankings on mobile devices and desktop. You can do the all in Ubersuggest for free. And what’s cool about that is that way you can see how you’re performing on different device types. And it tells you when you’re doing SEO, what’s working and what isn’t.
The second thing that you need to look at with these SEO tools is Competitive Analysis. Competitive Analysis tells you what your competitors are doing and what’s working for them. Look, you don’t want to recreate the wheel. You want to do what’s working for others, and just do it better. Why start from scratch?
And what’s cool is, you can see the keywords by clicking on the Keywords button and you’ll see all the keywords that that page ranked for. And that’ll tell you, hey, should I also create a page that’s very similar. Well, if I do, now I know what keywords to go after because it’s related to my business and it can also drive me sales.
And another cool feature is you can also see all the backlinks that are driven to that page. All the other sites that are link into your competitor’s page. Because here’s the thing, if someone wants to link to your competitor, they’re probably willing to link to you too.
So now, you got a list of links going to your competitors. So, you can create a better page than that’s more thorough, go after all their keywords, and you can also hit up all the people linking to them and ask them to link to you too.
The other cool thing that I like about the Competitive Analysis report on Ubersuggest, you can see how much traffic your competitors getting. If they’re getting more traffic month over month or less traffic month over month, because Google is doing so many updates.
The third report that you need to look at and feature within these SEO tools is Keyword Ideas. Now, the Keyword Ideas report in Ubersuggest gives you all these ideas that you can go after.
So, you want to go after popular keywords. And what’s cool about the Ubersuggest Keyword Ideas report, you can actually filter it by some any region, such as United States or Canada, or UK, or India, or Brazil, or even South Korea.
And within the Keyword Ideas report in Ubersuggest, there’s also a Content Ideas report. What that’ll show you all the content that you can write about that are related to those keywords. So, you can see what’s popular on Facebook, what’s popular on Pinterest, what’s popular from the backlinks perspective, and what’s even popular from an organic SEO perspective.
The last factor, and this is number four, is Backlinks. If you don’t get people linking to you, you’re not going to do well. Backlinks are like votes.
So, you want to get ideally bigger sites linking to you and more relevant sites. And you can use the Backlinks report within Ubersuggest. And what’s cool is they have a Backlink Opportunity report more specifically, where you can put in your URL and then your competitor URLs. And it’ll show you all the people that linked to your competitors, but don’t link to you.
Because if someone links to not just one but two, three, four of your competitors and they don’t link to you, the chances are they don’t mind linking to other people in your space because they’re already linked to lots of your competitors.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
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