Scale Insights Tool: How To Double Your Sales Amazon PPC Strategy

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By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.

✔️ – 00:00 – In this week’s video, your Amazon PPC expert explains the importance of Scale Insights. Lucas’s team has put together a case study that shows why Scale Insights is the best tool out there to expand and automate your Amazon PPC strategy. You will understand the importance of Scale Insights, and how to implement this tool into your business strategy. Be sure to watch the other tutorials on Scale Insights.

✔️ – 1:05: – To continue, Lucas describes how Scale Insights has the potential to get you over your sales plateau that you have been stuck in. In this case study, Scale Insights helps cut out unwanted campaigns that are running, which are taking advertising dollars away from converting campaigns.

✔️ – 2:37 -Here, your Amazon PPC expert walks you through how they almost doubled their clients sales in a year by tweaking campaigns and adjusting the overall strategy to move past the sales plateau that was occurring. They started with reducing single keyword campaigns with low budgets. That alone cut off a lot of the fat, which the client was holding on to.

✔️ – 4:29 – In this part of the video, Lucas will show the steps his team took to accomplish an impressive goal they had. Lucasi explains what campaigns they used to get the client over that sales plateau. (Amazon PPC Key: Broad Match campaigns are good for impressions and expanding customer base) Exact Match campaigns are always important to run, which should cover a large percentage of your advertising dollars.

✔️ – 6:27 – Last, Lucas explains that Scales Insights is great for you and your clients, but you have to know how to use it correctly to come up with new ways to get over the sales plateau. Within Scale Insights there are many answers given to you, and the best way to reach the goal you or your client want is by testing out new strategies.

In conclusion, you as a Amazon PPC manager need to continue testing strategies out. This case study is a perfect example of how Lucas and his team break through for the clients. With years of experience at @LukeWi belt, Scale Insights is a tool that everyone needs to implement in their Amazon business model.

I hope this Amazon PPC tutorial for beginner and expert Amazon PPC managers helped you learn how to explain what you see in the data to your clients.
This Video:
This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.
I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

📚 Similar Amazon PPC Campaign Videos 📚
Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

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Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski

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PPC Ext 9 Sunday Morning Experience | Ps Andrew Leeuw

Thank you for joining us today!

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Amazon Seller Preparation for Q4 in 2022: Amazon PPC, Holiday Season, Listing

👉 Visit Sophie Society to have professional Amazon listing content https://orangeklik.sophiesociety.com/ and email hello@sophiesociety.com, mention ORANGE KLIK and get 10% off Amazon A+ content.

Are you ready to increase your Amazon sales volume during Q4? Massive discounts and rebates are the lazy seller’s route to maxing out sales through Q4 and will leave you with a big ego number on your Amazon seller app with absolutely no money left to bring home at the end of the day. Q4 is not just about maximizing sales. It’s about maximizing PROFIT.

During this session, Chris Rawlings walks us through everything you need to know to prepare for a Q4 that yields not only maximum sales but maximum profit. Chris shares advanced strategies for how to optimize all elements of your Amazon business from PPC to holiday listing optimizations to ensure that at the end of the day you’ve maximized your potential income from your Q4 selling season this year.
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▶️ How to Cut Your TACoS in Half – Rare Amazon PPC Hacks: https://youtu.be/rsikqPNtyKc
▶️Amazon Product Lifecycle – Optimized PPC Campaign Strategy for 2022: https://youtu.be/uYduCdVTL40

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🔶 Topics covered in the video:

➤ 00:00 Amazon FBA listing optimization for the holiday season
➤ 00:28 Chris Rawlings
➤ 02:34 Why we don’t talk about inventory management in this video?
➤ 03:23 What can be expected from Q4?
➤ 05:13 Q4 can kill your product!
➤ 06:05 Your listing and Q4
➤ 07:42 Review velocity: negative & positive
➤ 10:19 Text & Images on your listing
➤ 11:19 Last year’s search terms
➤ 15:51 Seasonal keywords
➤ 17:19 Holiday background image on the brand story
➤ 18:25 Holiday-centered posts
➤ 23:33 Holiday/gift storefront section
➤ 25:45 Ninja Hacks for Amazon Sellers
➤ 43:03 Holiday CTR optimization checklist
➤ 1:01:07 Q&A session with Chris
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🔶 About CHRIS RAWLINGS

Chris Rawlings, CEO of Sophie Society the leader in ROI-driven PPC management for Amazon brands, trusted by industry leaders such as Private Label Masters, ASM, Titan Network, and thousands of 6, 7, 8, and 9-figure brands. Chris is a 7 figure seller himself and has overseen over 2,000 product launches on Amazon. He is known as the godfather of Amazon Product Launches.

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👉 Learn the secrets of powerful PPC strategies elite sellers use in 2022. Join the Profitable PPC Challenge: https://oklik.co/sophie-ppc-challenge
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🔶 About AUGUSTAS KLIGYS

Known in the business simply as the “Amazon Summits Guy”, Augustas is committed to providing others with the opportunity to achieve success by offering powerfully informative expert sessions and guides to becoming a top Amazon seller. He has recorded over 400 sessions with Amazon industry leaders, experts and speakers. Augustas is also the founder of Orange Klik Company and the following in-person events for Amazon sellers: European Seller Conference, Seller Fest and PPC Congress.
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Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
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** Affiliate disclaimer: some of the above links may be affiliate links, which may generate us a sales commission.

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MEGA TRUCO AMAZON PPC – Cómo ahorro miles de dólares al año con esta estrategia de PPC

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👁 DESCRIPCIÓN: Hoy voy a hacer un vídeo breve dandoos un consejo sobre las campañas de anuncios de PPC de Amazon que os va ahorrar cientos o miles de euros o dólares todos los años si lo seguís a rajatabla. Esto que os voy a contar me ha pasado infinidad de veces y me ha hecho perder mucho dinero así que lo comparto aquí con vosotros para que podáis tomar cartas en el asunto. Esto aplica por supuesto a los anuncios patrocinados de Amazon, a sponsored brands y a sponsored display.
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📚CAPÍTULOS
Introducción: 0:00 – 0:36
Funcionamiento de PPC: 0:37 – 2:42
Por qué las campañas siguen activas: 2:43 – 5:00
Efectos negativos: 5:01 – 6:41
Conclusiones y recomendaciones: 6:42 – 8:05
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Quickly audit your Amazon PPC account to find wasted ad spend | Step by step tutorial

In this video I’ll be showing you how to quickly and easily audit your amazon ppc campaigns using your search term report that you can download directly from Amazon seller central! No special tools needed!

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Amazon PPC Campaigns Mistakes | Amazon PPC Not Working Or Getting Clicks Impressions And Sales?

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They’ve teamed up with one of the top Google ads experts in the country to break down everything there is to know about Google ads in easily digestible chunks. Plus they’re revealing several new client-getting strategies. The type of real-world methods they built a reputation for to show you exactly how to start seeing results FAST.

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Affiliate Disclosure: This video is brought to you by VIDSociety. I highlight products and services you might find interesting. If you buy them, we might get a share of the revenue from the sale from our partners. This does not drive our decision as to whether or not a product is featured or recommended.