Keyword Research Pt 1: How to Analyze Searcher Intent – 1.2. SEO Course by Ahrefs

In lesson 1.2 of our SEO basics course, you’ll learn what search intent is and how to determine it using the 3C formula.

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Additional SEO Resources

[Playlist] SEO Course for Beginners (by Ahrefs) ► https://www.youtube.com/watch?v=btwC4zmewss&list=PLvJ_dXFSpd2vk6rQ4Rta5MhDIRmakFbp6&index=1

Keyword Research Tutorial: From Start to Finish ► https://www.youtube.com/watch?v=OMJQPqG2Uas

Learn How to Do Effective Keyword Research for SEO ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tIF-QrFD854Mnb8D4Av5vx

Keyword Research Tutorials For SEO ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2u5JCtiYWfvnSvAkoPwg5VY

[Tool] Keywords Explorer ► https://ahrefs.com/keywords-explorer
[Tool] Keyword Generator ► https://ahrefs.com/keyword-generator
[Tool] SERP Checker ► https://ahrefs.com/serp-checker

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Search intent represents the reason behind a searcher’s query.

Matching search intent is important to show search engines that your page will fulfill their goal, which is to deliver the most relevant results for any given query.

And while it might sound like you’re trying to satisfy Google, what you’re actually doing is learning what you need to do to satisfy the searcher’s intent.

Identifying search intent is usually quite easy. All you have to do is search for the keyword you want to rank for and then analyze the top-ranking results. And the top-ranking results are a great proxy to understand search intent because Google understands what searchers want, probably more than anyone else.

But how do you analyze the top-ranking results?

You can use a simple formula we call the 3 Cs’ of search intent. And you’ll learn how to use this formula to analyze search intent in this video.

Timestamps:

0:45 Identify the search intent
1:10 Check the three C’s of search intent
2:24 Examples of content analysis

#searchintent #keywordresearch #seo

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How to Become a Top 1% SEO Specialist

An SEO specialist specializes in the art and science of search engine optimization. Their #1 job is to help a business’s website increase its keyword rankings in search results to get more organic traffic, leads, customers, and sales.

This video will teach you everything you need to know about becoming a top 1% SEO specialist.

🔗 Get Powerful Backlinks: https://search-intelligence.co.uk/ (sponsor)

🚀 #1 SEO Training Program: https://www.gotchseo.com/seo-training/

⚙️ Create SEO Content That Ranks: https://www.rankability.com/

Google Trends for SEO

SEO Starter Guide → https://goo.gle/3zvo5JS
Search Console Training → https://goo.gle/4dgeB38

Discover how Google Trends can help you create high quality content that people are interested in. In this video, Daniel Waisberg and Hadas Jacobi discuss using Google Trends for keyword research, staying updated on rising search terms, developing a content calendar, and also some Video SEO ideas.

Chapters:
0:00 – Intro
1:58 – Staying up-to-date with rising trends
3:27 – Performing SEO keyword research
5:48 – Creating a content calendar
6:59 – SEO for video content
8:22 – Conclusion

Watch more Google Trends Tutorials → https://goo.gle/gtt
Subscribe to the Google Search Central YouTube Channel → https://goo.gle/SearchCentral

#GoogleSearch #SEO

Speakers: Daniel Waisberg, Hadas Jacobi
Products Mentioned: Search Console, Search Console Google Trends,

Spot Bad SEO in 5 Seconds and Optimize Your SEO Strategy Today!

Are you trusting an SEO or web development company with your site’s success? In this video, we show how to quickly spot common SEO mistakes that could be hurting your rankings. From missing title tags to poorly optimized H1 tags, learn how to identify signs that your SEO team might not know what they’re doing. We’ll also discuss how to analyze what the top 3 competitors in your market are doing to stay ahead in competitive SEO landscapes.

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🔍 Get actionable insights in under 5 seconds and take control of your website’s SEO. Don’t miss out!

For expert Digital Marketing services (including SEO, SMM, PPC, SEM, and Content Writing), as well as top-notch Web Development services, visit our website: https://prosperouscpa.com/

Prosperous Contractor is a subsidiary of Prosperous I.M. Inc. which was founded in June 2011. We understand that you don’t have time to set up and manage complex or even simple marketing campaigns, let alone keep up with the latest trends. That’s why we offer complete turnkey marketing for plumbing, HVAC, roofing, electricians and all other home service contractors.

Prosperous Contractor
180 E. Burgess Rd. Suite D
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(850) 903-5115
https://prosperouscontractor.com/

Local SEO Hacks to Dominate Your Competition Overnight

Want to crush your competition in local search? Check out these 3 local SEO hacks to boost your Google rankings and dominate your local market!

Want to implement these SEO strategies for your business? Book a free marketing consultation with us today and let’s create a plan that drives real results!

👨‍💼 Schedule a consultation call with Eddy Hill: https://prosperousim.as.me/eddy

In early 2024, a massive Google leak shook the SEO world, revealing critical insights into how local businesses are ranked. 🚨 Here’s what every small business owner needs to know to stay ahead!

👉 Invest in high-quality, unique content—both text and images.
👉 Use clear navigation, visible contact info, and localized design for better ranking.
👉 Avoid low-quality, grainy stock photos—opt for original, high-res images instead.

Get these essential tips to boost your business’s online visibility! Don’t forget to like, subscribe, and share for more updates!

For expert Digital Marketing services (including SEO, SMM, PPC, SEM, and Content Writing), as well as top-notch Web Development services, visit our website: https://prosperouscpa.com/

Prosperous Contractor is a subsidiary of Prosperous I.M. Inc. which was founded in June 2011. We understand that you don’t have time to set up and manage complex or even simple marketing campaigns, let alone keep up with the latest trends. That’s why we offer complete turnkey marketing for plumbing, HVAC, roofing, electricians and all other home service contractors.

Prosperous Contractor
180 E. Burgess Rd. Suite D
Pensacola, FL
(850) 903-5115
https://prosperouscontractor.com/

The Ultimate SEO Checklist (for 2024)

Follow this 70-point SEO checklist and watch your Google rankings climb.

⚙️ Create SEO Content That Ranks: https://www.rankability.com/

🔗 Get Powerful Backlinks: https://search-intelligence.co.uk/ (sponsor)

📚 Start an SEO Agency: https://theseoentrepreneur.com/

🚀 #1 SEO Training & Coaching for Agencies: https://www.gotchseo.com/

Timestamps

00:00:00 – Intro

00:00:23 – Are you tracking SEO performance?

00:01:57 – Are you tracking the right SEO KPIs?

00:05:21 – Is the website crawlable and indexable?

00:05:43 – Is your website mobile-friendly?

00:06:13 – Does your website load fast?

00:06:48 – Do you have an SSL certificate, and is it working properly?

00:07:19 – Is the website design modern and updated?

00:08:00 – Is your website using aggressive interstitial popups?

00:10:32 – Does your website use aggressive ad placements?

00:11:11 – Does your website have trust pages?

00:13:38 – Does your website have detailed author bios?

00:14:35 – Do you have pages deindexed that shouldn’t be?

00:15:37 – Is your website bloated?

00:18:47 – Does your website have bloated pages?

00:23:17 – Does your website have thin content?

00:24:01 – Does your website have outdated content?

00:25:10 – Does your website have pages with an engagement rate of 20?

00:26:21 – Does every page on your website have one title tag and one H1
tag?

00:27:30 – Does your website have a significant amount of spelling and grammar errors?

00:28:44 – Do you have pages with backlinks but no traffic?

00:30:23 – Do you have 404 pages with backlinks?

00:30:51 – Are all of your pages less than three clicks deep into your architecture?

00:35:48 – Do your pages have enough internal link coverage?

00:37:39 – Are you leveraging your most powerful pages for internal linking?

00:38:21 – Does your website have redirect chains?

00:39:04 – Does your website have duplicate content?

00:40:29 – Does your website have a significant number of broken links?

00:41:12 – Does your website have a significant amount of AI content?

00:42:19 – Is the H1 tag above the fold?

00:43:58 – Are heading tags structured correctly?

00:45:08 – Is your primary keyword in the URL?

00:46:57 – Is the keyword in the Title Tag?

00:47:07 – Is the keyword in the Meta Description?

00:47:27 – Is the keyword in the H1?

00:47:41 – Is the keyword in the First Sentence?

00:47:57 – Is the keyword in the first H2?

00:48:18 – Is the content 50% original?

00:52:10 – Is the content 100% unique outside of the domain?

00:52:50 – Is the content 100% unique relative to other pages on the website?

00:53:19 – Is the word count sufficient?

00:54:49 – Does the content have a 95 + Grammarly score

00:55:20 – Is the page optimized well for NLP?

00:57:14 – Does the page/content satisfy the intent?

00:59:31 – Does content strategy/angle add unique value relative to the competitors?

01:05:06 – Is the content up-to-date?

01:07:28 – Is the page readable, scannable, and easy to digest?

01:09:33 – Does the content have 100% unique, high-quality images and videos to break it up?

01:12:55 – Is the content helpful?

01:14:52 – Is the content original?

01:16:28 – Is the content accurate?

01:19:14 – Is the content safe?

01:20:38 – Does the content demonstrate a high degree of effort?

01:23:18 – Is the content written and/or fact-checked by an SME?

01:24:44 – Is the SME prominently displayed?

01:25:37 – Does each author have a dedicated and detailed author page?

01:26:35 – Are all sources of information cited?

01:27:38 – Does the content demonstrate first-hand experience?

01:29:52 – Does the content demonstrate the in-the-field experience?

01:31:15 – How well does the content share a personal experience, perspective, or feelings on a topic?

01:32:20 – How well does the content speak from a first-person perspective?

01:32:51 – Does content demonstrate that it was produced with some degree of experience, such as actual product use, visiting a place, or communicating what a person experienced?

01:34:13 – Is the page built for goal completions?

01:35:32 – Do you have user-tracking software installed?

01:37:42 – Is the page using correct schema markup?

01:40:03 – Are there any other pages on our website targeting this keyword (keyword cannibalization)?

01:42:26 – Does the page have 5 + unique internal links (excluding the navigation)?

01:43:38 – Is the internal anchor text optimized well?

01:44:48 – Does the page have as many internal links as the top competitor?

01:46:01 – Is the page no more 3 clicks deep into the architecture?

01:47:10 – Does the page have at least 5 supporting assets?

Le SEO n’est PAS gratuit ❌

J’entends souvent dire que le SEO est gratuit. En pratique, non, ça ne l’est pas. ❌
Même en ne déléguant pas ton SEO, tu devras sortir un peu d’argent pour les outils.

Bien sûr, tu économises en argent en t’en occupant.
D’ailleurs, tu peux accéder à ma conférence avec Amazon qui t’explique en 45 minutes les bases du SEO.
Simplement.
Et sans prise de tête. 💊

👉 https://formations.amandinebart.fr/obtenir-replay-conference

#seo #seosansmigraine #traduiresansmigraine #loutreduseo #marketing #marketingdigital #seotips #astuce #acquisition

SEO Agency Philadelphia
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