Common Causes For Zero Impressions on Amazon PPC

Struggling to get impressions on your Amazon ads? You’re not alone! In this video, we dive deep into common reasons behind low ad impressions and provide actionable solutions to help you optimize your campaigns. Whether you’re setting your budgets too low, targeting irrelevant keywords, or facing high competition, we’ve got the tips you need to succeed.

Visit myamazonguy.com/ppc for more PPC optimization tips!

β†’ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

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Timestamps:
0:00 – Introduction: Why Amazon Advertising Can Be Challenging
0:09 – The Common Problem: Low Impressions
0:27 – Case Study: Analyzing a New Account
0:48 – Tip 1: Check Your Daily Budgets
1:30 – Tip 2: Understand Your Keyword Costs
2:20 – Tip 3: Importance of Search Volume
3:11 – Tip 4: How to Adjust Your Bids
4:55 – Tip 5: Focus on Relevancy and Indexing

How To Setup Amazon PPC Ads in Minutes – 2024 Tutorial

Struggling with Amazon ads? πŸš€ Dive into our comprehensive guide on setting up effective advertising campaigns on Amazon in just a few minutes! Learn the differences between Sponsored Products, Sponsored Brands, and Sponsored Display, and why Sponsored Products might be your best bet.

Follow step-by-step instructions on organizing your ad groups, choosing the right naming conventions, and targeting options, including automatic vs. manual targeting with tools like Helium 10’s Magnet.

β†’ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps
0:00 – Introduction
0:11 – Advertising Introduction
0:32 – Product Selection
0:51 – Campaign Types
1:11 – Ad Group Naming
1:50 – Targeting Types
2:39 – Keyword Targeting
5:02 – Keyword Research
8:00 – Keyword Selection
9:54 – Bidding Strategies
10:55 – Negative Keyword Targeting
11:56 – Campaign Bidding Strategies
12:35 – Placement Types
16:01 – Campaign Naming
16:51 – Portfolios and Budgeting
18:56 – Launching the Campaign

Amazon PPC AMA Live with Kevin Sanderson and Andy Craig

Gear up for an epic Amazon PPC AMA session with My Amazon Guy’s VP of Marketing, Kevin Sanderson, joined by the advertising wizard Andy Craig, Founder of AdHabit.

Prepare to have your strategy playbook rewritten with game-changing insights.

Here’s why this session is a game-changer:
↳ Capture groundbreaking tactics to supercharge your Amazon campaigns
↳ Learn from Kevin Sanderson’s expert playbook on driving success
↳ Interactive Q&A with Amazon marketing royalty – bring your toughest questions!

This podcast is where true Amazon legends are made.

Save the date, prep your questions, and get ready to join the elite!

Step into the arena where Amazon marketing champions are forged!

#AmazonPPC #AndyCraigInsights #AdHabit #AskMyAmazonGuy #AmazonPodcastAMA

Timestamps:
00:00 – Introduction to PPC Advertising on Amazon
10:29 – Introduction of Guest Expert Andy Craig from Ad Habit
11:27 – Importance of Being Proactive with Amazon Ads
12:01 – Interactive Session: Viewer Participation with Emojis
12:46 – Andy Craig Shares His Background in Amazon Advertising
17:13 – Turning Viewer Frowns Upside Down: Improving Ad Performance
18:12 – Q&A Session Begins: Tailoring PPC Campaigns for Success
19:00 – Addressing Budget Allocation for PPC Campaigns
20:27 – Optimizing Auto Campaigns: Splitting for Better Control
22:43 – Advertising Strategies for Repeat Purchase Products
24:53 – Budget Management and Prioritizing Campaigns Based on Performance
26:26 – Effective Budgeting for High and Low ACoS Campaigns
27:36 – Understanding ACOS and TACOS in Campaign Optimization
29:16 – Strategies for Handling High ACOS Campaigns
30:15 – Utilizing Negative Keywords and Dealing with Non-Converting Keywords
30:51 – Strategies for Setting Cost-Per-Acquisition Goals
32:49 – Tracking and Optimizing Amazon PPC Campaigns Effectively
35:46 – Managing Keywords for Optimal PPC Performance
37:45 – The Role of Category Targeting in Amazon PPC
38:43 – Keeping TACOS in Mind While Optimizing Campaigns
40:37 – Understanding the Stages of PPC: Launch, Grow, Maintain
43:55 – Key Metrics for Business Growth and Understanding Placement Modifiers
44:21 – Strategies for Bidding Competitively in Amazon PPC Auctions
47:16 – Category Targeting Strategies and Refinements
47:58 – Emphasis on Exact Match Product Targeting for New Sellers
48:25 – Key Metrics for Business Growth Beyond ACOS and ROAS
49:33 – Understanding Placement Modifiers for PPC Campaigns
50:47 – Strategies for Competitive Bidding in Amazon PPC
53:02 – Effectiveness of Expanded Product Targeting in Campaigns
54:06 – Resources for Learning Amazon PPC Strategies
55:06 – The Importance of Testing and Learning from PPC Campaigns
56:12 – Managing Expectations and Emotions in PPC Campaign Management
57:20 – Beware of Shiny Object Syndrome with New Amazon Features
57:57 – PPC Strategies for Launching Similar Products
59:05 – Budget Optimization and Allocation Among Different Sponsored Ad Types
1:00:01 – Setting and Understanding Budget Recommendations
1:01:08 – Importance of Bid Over Budget in Campaign Optimization
1:02:47 – Lack of Impressions for a Targeted Keyword and Possible Solutions
1:05:57 – Discussion on Negating Keywords in Auto Campaigns for Better Control

Amazon PPC AMA Live Q&A with Marissa Linzey and Christian Kelm

Are you ready to unlock the secrets of supercharging your Amazon campaigns?

Look no further! Join us for an enlightening AMA session featuring: Marissa Linzey and Christian Kelm, VP Product at AMALYZE. πŸ”₯

Christian Kelm is the strategic mastermind behind AMALYZE’s innovative tools, making him one of Germany’s leading experts in Amazon PPC.

But why should you be there? Here’s why:

↳Turbocharge Your Amazon Campaigns: Discover insider tips and strategies to catapult your Amazon campaigns to new heights.

↳ Elevate Your Advertising Game: Learn from the best and gain a competitive edge in the world of Amazon advertising.

↳ Q&A with Experts: Get your burning questions answered by industry leaders in real time during the live Q&A session.

Don’t let this golden opportunity slip away!

Save the date and join us for an incredibly insightful session!

πŸ—“οΈ Date: October 10, 2023
πŸ•’ Time: 12 PM ET

See you at the crossroads of Amazon’s success!

#AmazonPPC

Amazon PPC AMA Live Q&A with Marissa Linzey and Elizabeth Greene

πŸŽ‰ Brace Yourself for the Ultimate Amazon Ask Me Anything (AMA) Livestream Extravaganza, starring the dynamic duo of Marissa Linzey and Elizabeth Greene!

πŸ”₯ Ignite Your Amazon Campaigns and Catapult Your Advertising Prowess to New Heights! Look No Further! Prepare to Immerse Yourself in an Electrifying AMA Experience, featuring the Brilliant Mind, Elizabeth Greene, the Powerhouse behind junglr.

🌐 Dive into the World of Amazon Ads Mastery at https://www.junglr.com/ – Where Triumph is the Destination, and ACoS is just a stat on the journey.

πŸ“Š Embark on a Revolutionary Amazon Advertising Odyssey, Elevate Problem-Solving to Artistry, and Carve the Path to Unprecedented Triumph! Join Us for this Unmissable AMA Session, and Let’s Redefine Success Together!

#AmazonAMA #AdvertisingMastery #UnleashTriumph #junglr

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