If you’ve ever asked yourself – what is the difference between marketing and transactional emails, we’ve got you covered. While marketing emails are one-to-many emails like newsletter, transactional (or triggered) emails are automated one-to-one emails like password resets, and receipts.
In this Email Explained video, our Director of Customer Success in the US discusses the differences between marketing and transactional emails and how it’s becoming easier to manage both in one platform.
Key Takeaways:
1) The difference between marketing and transactional emails.
2) When to send a marketing or a transactional email
3) How to leverage platforms like Mailjet to ensure your transactional emails are on-brand and easier to build as a team.
Be sure to reach out to our Customer Support Team and Deliverability Experts to learn more and enhance your email strategy.
Learn More: https://www.mailjet.com
Sign up Free: https://www.mailjet.com/signup
Request a Demo: https://hello.mailjet.com/en-demo/
Susan Su explains the “obvious” fundamentals of email marketing for startups that most teams are missing, including:
– where email marketing fits in to the “customer lifecycle”
– how to use email for activation, reactivation, conversion, content amplification, activation of other channels, and “selling on the backend”
– anatomy of a master drip series
– what do UNSUBSCRIBES really mean, and what you can do about them
Susan is a partner at 500 Startups, and specializes in helping portfolio companies with growth through inbound / content marketing and email.
She is also the creator of the Email For Startups Ultimate Email Playbook (43 scripts for startups to steal) at http://emailforstartups.com/ultimate-email-playbook
Startup Email Marketing. Cold Email Marketing Strategies to Increase Sales and Revenue, or to Attract Angel Investors and Raise Seed Capital to Fund Your Tech Startup Venture.
If you’re a Startup Founder that wants to grow and scale quickly, here are 5 Startup Email Marketing Strategies and Tips.
These will help you crack the code in getting the attention of new Startup Customers and Angel Investors.
Want to quickly Increase Sales, Revenue, and get New Customers for your Startup?
Let’s dive into these 5 Startup Email Marketing Tips and Strategies you can implement for your Startup right now.
Any Startup Founder can use this tool to quickly find a sales prospect’s or potential investor’s email address AND cell phone number, with just a few clicks.
Want to learn how to build a Startup customer or investor email list from scratch?
📈 Check out how this Startup Email Marketing Tool works here: 📈
https://InsideSales.tv/try/swordfish
Are you looking to do a Startup email marketing campaign?
Do you have questions or challenges with your Startup email marketing?
Let me know in the comments below and we’ll answer all your Startup email marketing questions.
💰 How to Get New Customers, Corporate Sponsors, and / or Investors, for Growing, Scaling, or Funding Your Startup? 🤑
It does not matter which type of Tech Startup or Startup Company you have. Email Marketing works for all types of Startups.
💰 Also Watch: 🤑
Cold Email Marketing Strategy $2 Million Corporate Sale
1 Cold Email Turned into $2+ Million in Sales!
🔔 SUBSCRIBE to Inside Sales TV™ YouTube Channel
https://www.youtube.com/channel/UCHc9z0cXfUdnMXUsT1mrwQQ?sub_confirmation=1
🚀 ABOUT INSIDE SALES TV™
Inside Sales TV™ Features Weekly Videos on Email Marketing, Lead Generation, Content Marketing, Video Marketing, Growth Marketing, and News Media PR (Public Relations), That Will Help You Growth Hack and Shortcut your Way to Sales Success.
For B2B Sales and Marketing Professionals, B2B + B2C Companies, Entrepreneurs, Founders, Chief Executive Officers (CEO’s), C-Suite Executives, SaaS Companies, SMB’s, Small Businesses, Business Development, Managers, VP of Sales, and Sales Teams Looking to Increase Sales + Revenue and Close More Deals FAST.
Tips, Tools + How-to Growth Hacks to Help You Generate More Leads + Sales with Less Effort.
Inside Sales TV™ is Hosted by Chief Strategy and Marketing Officer (CSO + CMO) Marty Stewart.
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✅ See More Inside Sales TV™ Videos Here:
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Have questions about PPC Advertising? [Expand for Free tutorials and resources]
In this episode of Hawk Talks, Dan Pratt and Todd Saunders sit down and tackle 6 of the most common PPC questions they get from clients almost every day. So sit back and relax while they address everything from getting starting in Adwords to quick and easy ways to improve your campaign performance. Did we miss a question? Be sure to let us know in the comments!
Blog Post: 8 Most Common PPC Questions Answered by 50 Industry Experts
https://blog.tryadhawk.com/hawk-talks/8-common-ppc-questions-answered-50-industry-experts/
Time Stamps
What is the hardest thing about starting on Google Adwords?
0:26 – 1:20
How much should I spend on AdWords?
1:20 – 2:59
How do you measure success on Google AdWords?
2:59 – 4:55
When Should I Advertise on Google vs. Facebook?
4:55 – 6:41
Should I bid on my brand name?
6:41 – 9:29
What can I do in 5 minutes to improve my ad performance on Google Adwords?
9:29 – 11:03
Further resources for this episode:
Search Campaign Match Types: https://blog.tryadhawk.com/google-adwords/game-set-match-types-the-lowdown-on-adwords-keyword-matching-options/
Google Conversion Tracking: https://blog.tryadhawk.com/google-adwords/adwords-conversion-tracking/
Setting Up Your First Search Campaign: https://blog.tryadhawk.com/google-adwords/tutorial-tuesday-how-to-set-up-a-basic-search-campaign/
Facebook Advertising: https://blog.tryadhawk.com/marketing-tips/boost-facebook-ads/
How to Find Your Search Terms Report: https://blog.tryadhawk.com/google-adwords/tutorial-tuesday-how-to-access-your-adwords-search-terms-report/
Bid Adjustments: https://blog.tryadhawk.com/google-adwords/tutorial-tuesday-how-to-set-up-an-ad-schedule-bid-adjustment/
How To Add Negative Keywords: https://blog.tryadhawk.com/google-adwords/negative-keywords-adwords/
AdHawk is the easiest way to manage your digital advertising (Google AdWords, Facebook Ads, Bing Ads, Instagram Ads, etc).
Subscribe for more! https://youtube.com/c/AdHawk
For latest digital marketing news and tips:
Blog: https://blog.tryadhawk.com/
Email: info@tryadhawk.com
Facebook: https://www.facebook.com/tryadhawk/
Twitter: https://twitter.com/adhawk
Jobs: https://angel.co/adhawk
Instagram: https://www.instagram.com/adhawk/
AdHawk is the easiest way to manage your digital advertising across all platforms (Google AdWords, Facebook Ads, Twitter Ads, Bing Ads Instagram Ads). AdHawk aggregates your data and puts it into one dashboard that updates in real-time. It then gives you optimization tips that you can accept or reject with one click.
On this channel, you will find how-to videos and easy to follow walkthroughs on how to set up your digital advertising campaigns. Always feel free to reach out to us as info@tryadhawk.com We love hearing about your digital advertising stories and ways we can help!
