In this Semrush Tutorial I’m going to show you step-by-step how to use Semrush for keyword reasearch, search engine optimization (SEO), link building, competitor analysis and technical optimization.
⏱️ Timestamps
0:00 Intro
0:55 14-Day Free Trial
1:43 Semrush Overview
2:40 Keyword Research (Keyword Magic Tool)
16:38 Keyword Research (Keyword Gap)
19:56 Search Engine Optimization
28:07 Position Tracking
29:49 Boost Traffic
32:55 On Page SEO
35:27 Link Building (Backlinks)
39:05 Site Audit (Technical Optimization)
🔗 Links Mentioned in Video
▶ Backlinko Study: https://backlinko.com/google-ctr-stats
📍 Related Videos:
▶ WordPress Tutorial for Beginners: https://youtu.be/ikeSpqhtKXk
▶ Affiliate Marketing Website Tutorial: https://youtu.be/e2EImNQLsao
▶ WordPress Blog Tutorial: https://youtu.be/Llx0HKZu-p8
▶ Best Website Builders: https://youtu.be/Pvi_metetxk
⚒️ Best Online Marketing Tools:
https://meticsmedia.com/tools
–
The description of this video contains affiliate links, which means that if you buy one of the products that I recommend, I’ll receive a small commission without any additional cost for you. This helps support the channel and allows me to continue making videos like this. Thank you for your support!
Want to know how I find my SEO Keywords to maximize clicks? This video exposes the truth behind Keyword research and shows you how to find trending keywords in your niche that will lead to quick gains, even for newer websites
#affiliatemarketing #keywordresearch #seo
The way this works is that we identify trends in our niche using Google Ads Keyword Planner – and because we are some of the first people to write content specifically for these keywords, we can much more easily rank on Google.
I wanted to share this video with everyone because it gives such a huge advantage to my viewers when it comes to growing their organic traffic online.
This video will help you unlock your niche, and understand better what current trends dictate. This should be done after you have covered your niche logically with content.
Thanks for watching and PEACE
Hamish
Join this channel to get access to perks:
https://www.youtube.com/channel/UCctL30i8tVgSS9A37Q532eg/join
If you’re looking to improve your SEO or grow your affiliate marketing business, then you need to start using keyword research. In this video, SEO Pro reveals the secret to finding profitable keywords that will help you achieve your goals. By using the right tools and methods, you can find keywords that will help you reach your target market.
Free Keyword Research Tool for SEO & YouTube & How to Use?
Time Table For Daily Schedule 👇
👉 10.00 AM – Quiz Short
👉 11.00 AM – Python Project or Program (Alternate Days)
👉 05.00 PM – Shorts and MERN (Alternate Days)
👉 06.00 PM – Tailwind CSS
👉 07.00 PM – Digital Marketing
👉 08.00 PM – Ethical Hacking
👉 09.00 PM – Flutter
💎 Get Access to Premium Videos and Live Streams: https://www.youtube.com/channel/UC0T6MVd3wQDB5ICAe45OxaQ/join
WsCube Tech is a leading Web, Mobile App & Digital Marketing company, and institute in India.
We help businesses of all sizes to build their online presence, grow their business, and reach new heights.
👉For Digital Marketing services (Brand Building, SEO, SMO, PPC, SEM, Content Writing), Web Development and App Development solutions, visit our website: https://www.wscubetech.com/
👉Want to learn new skills and improve existing ones with in-depth and practical sessions? Enroll in our advanced online courses now and make yourself job-ready: https://courses.wscubetech.com/s/store
All the courses are job-oriented, up-to-date with the latest algorithms and modules, fully practical, and provide you hands-on projects.
👉 Want to learn and acquire skills in English? Visit WsCube Tech English channel: https://bit.ly/2M3oYOs
📞 For more info about the courses, call us: +91-7878985501, +91-9269698122
Connect with WsCube Tech on social media for the latest offers, promos, job vacancies, and much more:
►► Free copy of “How To Get To The Top of Google” eBook: https://exposureninja.com/youtube/
►► Join our Telegram channel: https://t.me/exposureninja
►► Join our Facebook group: https://www.facebook.com/groups/exposureninjadojo/
►► Try Semrush for FREE: https://thankyouninjas.com/
►► Try SE Ranking for FREE: http://bestninjatool.com
~~~~~~~~~~
Find the right keywords for your blog content and your web copy with these simple tips for choosing the right keywords for SEO — don’t forget to get your free website review @ https://exposureninja.com/ryt/review/
————————————————–
Keywords, or search queries (the phrases people search for), are one of the key aspects of Search Engine Optimisation (SEO). To rank for keywords which are important for your business you will need to choose the right keywords for your content and optimise your content for them.
In this video we cover:
– Understanding your buyer’s intent
– How to plan your typical buyer’s journey
– How to analyse your competition
– How to choose the best content format for each keyword
– How to map your keywords to your important pages
00:00 What Are Keywords?
00:56 What We’re Going To Cover
01:17 What Are The Types of Keyword?
02:28 Are Keywords Still Important?
05:01 Common Keyword Misconceptions
06:45 What Are The Types of Keywords You Should Target?
08:46 The Keyword Research Process
09:47 Step 1 – Brainstorming
15:56 Step 2 – Expand Your List with Tools
18:46 Step 3 – Crunch The Numbers
For more detail on how to choose the right keywords, check our quick guide:
https://exposureninja.com/training/guides/choose-right-keywords/
🔗 RESOURCES MENTIONED 🔗
Keyword Research Spreadsheet: https://bit.ly/keywurdz
Free SEMrush Trial: http://thankyouninjas.com
🎥 Enjoyed This Video? You’ll Love These Too
How To Write Perfect* Page Titles and Meta Descriptions for SEO
How to Choose the Right Keywords for SEO
How To Get To The Top of Google
Best SEO Tools — 🥊 Tested and Compared
How to Easily Increase Online Sales for a Small Business
How To Get Featured Snippets on Google
6 Tips to Increase Your eCommerce Sales
How To Create Landing Pages That Convert at 43%
How To Reach 100 Sales a Day on Your Website
Unlocking Gymshark’s £150 Million Marketing Strategy Success Story
How to Increase Organic Traffic to Your Website in 10 Steps
How These 3 Shopify Stores Are Making $10-100 Million
How The Hut Group Uses SEO to Turnover £1.1bn
15 Fast Ways to Increase Your eCommerce Sales
10 Simple Fixes Anyone Can Do To Improve Website Ranking
How To Reverse Engineer Your Competitor’s SEO
How To Write Compelling Website Copy That Converts
📺 How to Increase Your Ranking, Traffic, and Leads/Sales
How To Increase Your Ranking
How To Increase Your Traffic
How To Increase Your Leads and Sales
https://www.youtube.com/watch?v=HUUl5adK89Q&list=PL6KnGdn57AO8vYwRxF3hN6OuJ50IB9y8u
🔎 Request a Marketing Review
Struggling to get more traffic?
Struggling to increase your leads and sales?
We’re here to help.
Request a review of your website and we’ll send you a video outlining how we’ll increase your traffic, leads, and sales.
Have a question for our team?
Have a subject you’d like covered?
Email us at office@exposureninja.com
👋 Who Are Exposure Ninja?
Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.
Free eBook: https://exposureninja.com/youtube/
Join our Telegram channel: https://t.me/exposureninja
Join our Facebook group: https://www.facebook.com/groups/exposureninjadojo/
Try Semrush for FREE: https://thankyouninjas.com/
Try SE Ranking for FREE: http://bestninjatool.com
====================
Today’s video shows you a keyword research process that you can use to find and rank for the most profitable keywords
Good keyword research can not only make you a lot of money, but it can also save you a huge amount of time.
⏲ Timestamps
00:00 — Intro
01:13 — Brain Dump
02:35 — Find keywords your site is ranking for
04:35 — Competitor research
05:52 — Keyword Data
09:21 — Use Your Judgement
10:45 — Filter Out Keywords
11:50 — Categorise as Informational or Commercial
13:20 — Add Associated Pages
15:23 — Track Your Keywords
Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.
Just because a keyword gets a lot of traffic, it doesn’t mean it’s worth going after. Today I’m going to break down, how not every keyword is worth pursuing an SEO and why.
Going after keywords that are too competitive is a waste of time, specially if you have a low domain authority. Look, if you’re going after keywords like credit cards and your brand new site, your chance of ranking are slim to none, you’re going to spend all this time and effort and money to try to get there, and you’re not going to get the results anytime soon.
You’re better off going after keywords that can provide quicker results, and then once you’re getting some rankings, you’re generating some traffic, some revenue, then in the long run, you can invest after those harder terms that take longer to rank for.
Before I dive in with the tactics, I’ve got a quick stop for you. I get over 9 million visitors a month, but less than .1%, not 1%, I’m saying .1% of those visitors, ever become a customer. High volume keywords don’t mean much to go after if they don’t have the correct intent.
So how do you find out the right keywords to go after? Well, step one, go to Uber suggests. Step two, type in the keyword related to your industry. Step three, you’ll see a report that loads on Ubersuggest that just has overview on the traffic and some stars of the keyword. In the left hand navigation I want you to click on the keyword Ideas report. And when you click on the Keyword Ideas report, you’ll see a button on the very right called Keywords I Can Rank For.
If you don’t see it, that means you need a log in. It’s free to log in. And once you log in, you can put in your domain name. And when you put it in your domain name, Ubersuggest will analyze your site and show you that an appropriate list of keywords that you can target, that you actually have a shot of ranking for and the shorter timeframe versus waiting years to get rankings for.
Now filter the base on the intent of what is relevant to your proctor services that you’re selling. And what you’ll find is Ubersuggest will break down if a keyword is easy to rank for or hard to rank for. Ideally target the ones that are the easiest to rank for, because it’ll show as your difficulty score.
Even though you have a list of all the keywords that you can rank for, pick the ones that are not just the most relevant to your business, but pick the ones that have the lowest SEO difficulty score. That means you’ll be able to get the results faster. That’s what I want you to start doing.
Now the next thing I want you to do is that you go to the Site Audit Report within Ubersuggest. If you’re starting off with SEO, it’s not all about traffic, it’s all about ranking for the right keywords that drive a results in the short run so that you will have more money to invest in more long-term marketing approaches.
With the Site Audit report, put in your URL, it’ll break down all the Errors, what you need to fix, what’s the most crucial, what is more suggested and isn’t as crucial, how fast your website’s loading, load speeds are really important factor because more people are browsing your website or pretty much the internet these days off of mobile devices than they are on desktop devices.
And what’s cool with the Ubersuggest audit report is, it breaks out each and every single error in priority. What I mean by that is the ones listed at the top show you “hey, you need to fix these errors first because they’ll have the biggest impact on your rankings and track.” And then you second, third, fourth. So just knock them all down in order.
The last thing I want you to do is go create a project within Ubersuggest. So go to your dashboard, add a project, put in your URL, and put in the keywords that you want to rank for, and that you’re targeting.
You know, at the beginning, maybe not week over week or day over day, but in the long run, quarter over quarter, you’ll definitely see your rankings go up and if you fast forward a little bit, you’ll start seeing your rankings go up to page one and page two.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
There’s over 200 ranking factors in Google’s algorithm. So, how the heck are you going to have all the time to keep up with all of them, so you can improve your rankings and your traffic? There must be an easier way, or maybe even one report that you can use to grow your traffic. Today I’m going to break down my favorite SEO report.
The thing about SEO is a lot of tools out there have very similar reports and features. And the feature I’m going to end up breaking down. I do it through Ubersuggest because you can get it for free, or if you want to pay for it, there’s a lot of other SEO tools that also have this feature.
So, I want you to go to neilpatel.com/ubersuggest and put in your domain name. If you don’t have a lot of traffic, then put putting one of your competitor’s domains that is much more popular. If you’re not sure who one of your competitors would be, just do a Google search.
Now you’ll find that some of these websites aren’t too similar and some of them are. So, as I’m going through them, I’m going to take out the ones that I know aren’t that similar.
And then now I have a decent list of competitors that I know that are similar and I do compete with on a regular basis. Even if, they don’t do the same exact business as you if you know that they talk about some of the same stuff and they write similar blog posts.
Now what this report shows you is how many keywords your site is getting traffic for, and how many keywords your competitors are getting.
I actually want you to focus on keywords gap. What keywords gap is, it shows you all the keywords that your competitors rank for, that you don’t rank for. And that’s why this is my favorite SEO report. The reason being is this gives me a big list of new keywords that I should be targeting that I may not be.
And what you’ll find is that some of the keywords that your competitors rank for is not really relevant for your company, like, how to get your contacts? HubSpot offers an email tool.
And I would make a list of all the keywords that my competitors rank for that I don’t. And then I want to use that to come up with a list of keywords that I should be going after that are relevant for my business.
Like, again, I wouldn’t want to rank for two factor authentication options but I would want to rank for long scroll website examples, the reason being is we offer conversion optimization services at my ad agency. NP Digital, and some people may be looking for long sales letter type web pages and they can use that to potentially get more leads, or types of demand in marketing.
You know, if people are looking for demand marketing or inbound marketing or unknown contacts on Facebook messenger, not too relevant, but maybe somewhat. And I would do this for a lot of my competitors.
So, if I do this for every single one of my competitors and I’m going to click view all again to close it. And I do it for all the competitors that are relevant, what ends up happening is, this all now have a massive list of keywords that I should be going after, that I want other people to find me for or new people to find me for, my competition ranks for an item. That’s why this is my favorite SEO report.
And then you would just go and create content around those topics. And if you’re not familiar with, hey, what kind of content should I create around these topics? You just Google them. So, one of the keywords was Facebook business manager. So, when I google Facebook business manager, there’s Facebook, there’s Hootsuite example how to use Facebook business manager.
And this could be a great example of all right, what kind of content do I need to create if I want to rank at the top? And if you do this for all those keywords you’ll get an idea of what you need to do to get more traffic from new keywords.
So that’s it. I recommend that you check out that report. It’s really easy to use. There’s a free version of it as well.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
In lesson 1.4 of our SEO basics course, you’ll learn how to determine ranking difficulty of a keyword.
Subscribe ► https://www.youtube.com/AhrefsCom?sub_confirmation=1
***************************************
Additional SEO Resources
[Playlist] SEO Course for Beginners (by Ahrefs) ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2vk6rQ4Rta5MhDIRmakFbp6
How to Measure Keyword Difficulty and Rank on Google ► https://www.youtube.com/watch?v=jSOq3ysvBk8
Keyword Research Tutorials For SEO ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2u5JCtiYWfvnSvAkoPwg5VY
***************************************
When it comes to ranking in Google, you need to understand who you’ll be up against before you target a keyword. Otherwise, you could be entering a battle you won’t be able to win.
From an SEO perspective, competitors are pages and websites that rank at the top of Google for your target keywords. So that means your competitors can be different for every single keyword you target.
So there are 3 main things you’ll want to consider before you decide to pick a fight. And those are:
► Search intent
► Metrics of the top ranking pages and websites
► Topical authority of the top ranking websites
You’ll learn about all three individual points in the video, plus we’ll create a list of self-check questions that’ll help you make informed decisions in your keyword targeting.
#rankingdifficulty #keywordresearch #seo
Be sure to subscribe for more actionable marketing and SEO tutorials.
https://www.youtube.com/AhrefsCom?sub_confirmation=1
Welcome to another day of SEO Unlocked. Today is very exciting because we’re going to start the journey into keyword research. This is one of the most fundamental steps of SEO and the reason being is keywords is where it all starts. That’s how people find you.
RESOURCES & LINKS:
____________________________________________
Download the Musketeer Persona Worksheet: https://neilpatel.com/training/
SEO Unlocked Course Playlist: https://www.youtube.com/watch?v=Q_lySNxCag0&list=PLJR61fXkAx11Oi6EpqJ9Es4rVOIZhwlSG
Ubersuggest: https://neilpatel.com/ubersuggest/
Google Search Console: https://search.google.com/search-console/welcome
____________________________________________
Are you getting the right traffic?
As I mentioned, picking the right keywords will make you more money and picking the wrong ones will hurt you
You can use Ubersuggest, It’s a tool I built, there’s a free version of it that anyone can go and use and you can get tons of keywords ideas and it breaks it down not just based on popularity, but also what’s most likely going to convert and generate you revenue as well. And there’s tons of reports in it and I’ll show you how to use it over the period of this course.
When you go to Ubersuggest on the left-hand navigation side, you’ll see a link that says Keyword Ideas. When you type it in a keyword that you’re trying to go after anything related to your space such as like shaving or razors, it’ll tell you what’s popular, the cost per click, the SEO difficulty, that’s the word SD you see the abbreviation there or PD is paid difficulty.
When SEO difficulty is under 40 it’s easier to rank for, when it’s over 40 it gets harder and harder to rank for.
And on the right side of the keyword ideas report, it shows you all the people that are ranked for that keyword. How many visits are roughly getting from that keyword? How many backlinks they have?
And this will give you ideas of if a keyword is good, right?
In addition to that, if you don’t want to use Ubersuggest there’s many other ways you can go and find keywords out there.
Things like Wikipedia or other content pages around the web that have really detailed content can give you keyword ideas as well because these articles are filled with lucrative keywords.
You want to rank because you not only do you want traffic, but you need to be able to solve the customer’s problem. If you solve their problem, you’re much more likely to rank.
There’s really five steps to keyword success.
The first is you need to build your keyword list, then need to research your target musketeer, then you need to understand the keyword metrics. Next you need to match the customer journey and of course, last but not least, you need to refine your keyword list.
So first building a keyword list, you go to neilpatel.com/training and you’ll be able to download the PDF there and it breaks down how you can use it and what you need to do step by step.
Second, you need to research your target musketeer right? It’s all about researching that individual.
The other thing that I like doing is Ubersuggest, right? It’s a tool on neilpatel.com you can go to neil patel.com/ubersuggest or in the navigation just click on the Tools link and then Ubersuggest type in any keyword on the left-hand navigation once you go to the Keyword Ideas Report, you’ll see a list of suggestions.
You don’t want to just be reactive as a marketer or as an SEO, you want to be proactive and going after areas that people are going to be more interested in in the future.
You can also correlate intent through prepositions. And these are all long-term opportunities that you should be trying to rank for because these long-tail keywords, a lot of people aren’t thinking about them and yes they don’t drive the most amount of traffic today but six months from now, a year from now, it adds up and it can drive quite a bit in conversions.
Then of course there’s Social Shares, so on Ubersuggest whenever you type in a keyword on the left hand navigation, there’s a navigation button called Content Ideas.
So people are like, Hey Neil, it’s easy for you but hey, when you’re a new website and even if you get 10, 20, 50, 100 visitors, hey, it shows up in Google Search Console.
The other thing that you can do and this is what I love doing, is I like setting up a project on Ubersuggest and I put in my own website or you can put in your competitor’s website.
► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/
