Got questions about Local SEO? Pre-post your questions for Hump Day Hangouts here: https://semanticmastery.com/hdho | Join us live at the same link at 4pm EST every Wednesday.
Join us every week for FREE local SEO training, questions and answers with Bradley Benner and Semantic Mastery. When you’re ready to get serious about local SEO, Google Business SEO, and growing a real business, join the MasterMIND here: https://smshort.link/mastermind
Grab the Local SEO Toolkit for free – prospecting, GBP optimization, link building, and more: https://semanticmastery.com/toolkit
Get Bradley’s Local SEO GMB Process Checklist for free here: https://gmbprocess.com
Stay up to date with the latest videos and training by subscribing to the Semantic Mastery Channel: http://www.youtube.com/subscription_center?add_user=semanticmastery
📋 See what tools we use to run our agencies and businesses: https://semanticmastery.com/resources
Sky News host Gabriella Power discusses social media being flooded with posts on Presidents’ Day with claims Donald Trump is the most “iconic” president in history.
We’re an Amazon PPC Agency that helps 6 and 7 figure Amazon private label brands scale their revenue through strategic Amazon PPC Ads.
When I started 5 years ago, mastering Amazon PPC was my biggest challenge. I wished for a clear, structured way to learn the fundamentals faster.
Now, I create quick, actionable training to simplify ads and help you think strategically-not just follow tips.
I sat down with John Aspinall, CEO & Founder @johnaspinallctr
and Brand Evangelist @PickFu to go over this topic in depth.
In this video, we cover:
1. How to optimize your main image for higher click-through rates
2. The biggest mistake hurting your conversion rate
3. Why A/B testing is crucial for success
4. How to make your ads more profitable
Follow John: https://www.linkedin.com/in/jaspinall/
John services: https://www.goaspi.com/
Ready to scale with Amazon PPC and optimized images?
Let’s chat here: https://calendly.com/scalewave/call
Kennst du das? Du hast eine knifflige technische SEO-Frage, aber Google liefert keine klare Antwort – und in Diskussionen gibt es nur Meinungen, aber keine Beweise? Wenn du nicht weiterkommst, bleibt nur eins: selbst testen!
In diesem Livestream zeigt dir Chrissy, warum Testing unverzichtbar ist, welche überraschenden Erkenntnisse aus den letzten 12 Monaten gewonnen wurden und wie häufig Tools & Dokus falsche Fährten legen. Zudem bekommst du praxisnahe Use Cases, die dir helfen, fundierte Entscheidungen zu treffen – und du wirst sehen: Testen ist einfacher, als du denkst!
🚀 Grow your business with a 14-day FREE TRIAL of ZooTools: https://zootools.co/invite/jorge
Timestamps:
00:00 intro – What is a transactional email?
00:18 Create and Import contacts
00:50 Setup Custom Domain
01:08 Create an email campaign
02:25 Schedule a campaign
02:56 View Campaign Analytics
03:33 More features: automation, forms, and integrations.
Find Us:
Signup for free: https://go.zootools.ai/youtube
How Social Media Destroys Your Life and How to Quit || Graded Reader || Improve Your English ✅
In this video, we explore how social media can negatively impact your life and provide practical tips on how to quit it for good. If you’re struggling with social media addiction or feel overwhelmed by its effects on your mental health, this video is for you! We’ll also introduce a graded reader to help you improve your English while learning how to break free from these platforms. Whether you’re looking to improve your language skills or regain control of your time, this video will give you the tools to take action.
Don’t forget to like, comment, and subscribe for more tips on improving your life and language learning journey!
Welcome to the ultimate guide to mastering Amazon PPC in 2025! A lot of people struggle with Amazon PPC. They try to boost profits but end up drowning in data and analytics. That’s why I wanted to go over my complete comprehensive guide live to help you transform your approach to Amazon PPC, making you more profitable while saving you precious time!
In this video, I’m going to cover:
📈 5 Key Strategies for Amazon PPC Success
Discover the essential tactics to dominate the Amazon marketplace. These strategies are designed to boost your sales and enhance your PPC campaigns’ efficiency.
📊 Easy Steps for Mastering PPC Keyword Research (2025 Edition)
I’ll dive into the latest methods for effective keyword research, ensuring you target the right keywords to maximize your visibility and sales on Amazon.
💡 Common Amazon PPC Mistakes & How to Avoid Them
Learn from my $250,000 mistake and ensure it never happens to you. Avoid the pitfalls that many sellers fall into and streamline your PPC efforts for better results.
🎯 Redefine Your ACoS Targets for Better Results
Find out what metrics truly matter for PPC success. I’ll guide you on setting realistic ACoS targets that align with your business goals.
🚀 Scalable Strategies for Growing Your PPC Efforts
Use my step-by-step guide to expand your reach on Amazon. Whether you’re just starting or looking to scale, these strategies will help you grow your PPC campaigns effectively.
🔥 How to Use E.A.D. (Eliminate, Automate, Delegate) to Revolutionize Your Business
I’ll go over how to use the E.A.D. strategy to streamline your operations, making your business more efficient and freeing up your time to focus on what matters most.
I offer coaching around Amazon PPC that you can join, as well as an investment fund and agency that helps ecommerce businesses in the health and wellness space. If you’re interested in any of that, head to profitablepineapple.com to learn more.
Tools Used In This Training:
🔴 Join Our Mastermind and Get Help On Your Amazon Journey: https://profitable-pineapples-ppc-farm.circle.so/c/2024-amazon-ppc-masterclass/?preview=true
🔴 Apply To Work With Us: https://profitablepineapple.com/ads-application
🔴 Quartile (55% off First 2 Months!): https://www.quartile.com/?utm_source=Customer%2BAffiliate%2BReferral&ps_partner_key=dHJhdmlzemlnbGVyMzE1Mw&ps_xid=ehnBnzsOWL5mzd&gsxid=ehnBnzsOWL5mzd&gspk=dHJhdmlzemlnbGVyMzE1Mw
🔴 Zonguru (20% off For Life): https://zonguru.link/PA20
🔴 Zonguru (50% off First Month): https://www.zonguru.com/get/50-off?ref=pineapple&utm_medium=affiliate&utm_source=pineapple&utm_campaign=50+off
If you have any questions or need further guidance, don’t hesitate to reach out. Your success is my top priority!
Don’t forget to like this video, subscribe to the channel for more tips and strategies, and share it with anyone who might benefit from this course.
Thank you for watching, and here’s to your Amazon PPC success! 🚀
📖 Video Chapters:
00:00 – What’s in this full course?
1:30 – Introduction: 5 Secrets to Success with Amazon PPC
17:03 – Chapter 1 : 7 Easy Steps to Master Amazon PPC Keyword Research in 2024!
38:43 – Chapter 2 : How I Use ChatGPT to Increase Conversion Rates For My Amazon Listings to
Increase Organic Sales [BONUS LISTING CREATION PROCESS]
1:02:31 – Chapter 3 : Avoid My $250,000 Mistake in 1 Simple Step [I ALMOST WENT BANKRUPT
WITH THIS INVENTORY MISTAKE]
1:04:31 – Chapter 4 : Your ACoS Target is Wrong Here’s What To Focus on Instead
1:08:32 – Chapter 5 : Understanding Amazon PPC Campaign Types Exact, Auto, Broad, and
Product Targeting
1:13:53 – Chapter 6 : 5 Effective Strategies to Scale Amazon PPC
1:27:21 – Chapter 7 : How To Set Up Your Amazon PPC Campaigns
1:35:23 – Chapter 8 : Scaling Amazon PPC Part 2 Dominating Search Terms with ASIN Targeting
1:39:11 – Chapter 9 : Scaling Amazon PPC Part 3 Finding Search Terms You Aren’t Advertising For
But Should Be Scaling
1:43:32 – Chapter 10 : A 5-Step System for Amazon PPC Keyword Optimization
1:49:32 – Chapter 11 : 5 Short Steps to Save Thousands with Amazon PPC (Pausing, Negative
KWs, Unpausing, )
2:03:38 – Chapter 12 : Monitoring PPC Success
2:11:32 – Chapter 13 : Navigating the Choppy Waters – What to Do When Your Amazon Business
Hits a Snag
2:14:40 – Chapter 14 : Simplifying Amazon PPC The Power of the 8020 Rule in Your Advertising
Funnel (An Amazon Ads Funnel Overview)
2:20:48 – Bonus Chapter: This Is How You Scale Your Ecom Brand
2:26:07 – Conclusion & Pointers
🎬 Register for the FREE On-demand video masterclass training, “How to Attract Unlimited Clients From YouTube” Just go to: https://wesmcdowell.com/youtube
SEO has already changed, but most businesses are still optimizing for an outdated version of search. If you’re wondering why your Google traffic is disappearing, it’s not just bad luck—search has completely evolved.
👉 Prompt mentioned in the video:
“You are an AI research scientist specializing in advancing AI training and natural language processing. Your task is to craft a press release from this case study. The goal is to ensure the press release is highly discoverable by AI systems, integrating seamlessly into AI training datasets. This will position [your company name] as a key resource, increasing its visibility and likelihood of being referenced in AI-generated answers. Focus on highlighting the company’s core strengths, unique value, and industry expertise.”
🤑 Need website hosting? Grab my exclusive affiliate discount and save up to 80% off normal hosting price: https://wesmcdowell.com/hosting
Thermos BFCM Email Marketing Campaign – A strategic, time sensitive approach to significantly boost sales over the BFCM period
———————————————
The Challenge
Thermos, an iconic brand in the insulated cup and homeware market, faced a pivotal moment just weeks before Black Friday. Despite their strong reputation and loyal customer base, their existing email marketing strategy was underperforming. Issues included outdated email designs, poor deliverability rates, and under-optimised customer flows, all of which threatened their ability to capitalise on the critical BFCM period.
Recognising the urgency of the situation, the Thermos team sought a partner who could quickly and effectively overhaul their email marketing to maximise sales during this high-stakes event.
———————————————
Our Solution
1. Email Redesign
We began by creating fresh, visually engaging email templates that aligned with Thermos’ brand identity. Each design was crafted to captivate their audience while clearly communicating key product benefits and promotional offers.
2. Flow Optimisation
Using Klaviyo, we restructured their core customer flows, including:
– Welcome Series: To create a compelling first impression.
– Abandoned Cart Reminders: To recover potential lost sales.
– Post-Purchase Follow-Ups: To foster ongoing engagement and loyalty.
3. Deliverability Improvement
We addressed the critical deliverability issues by ensuring all emails were properly authenticated and compliant with best practices. This significantly increased the likelihood of emails landing in customers’ primary inboxes.
4. Targeted Campaigns
Leveraging Klaviyo’s segmentation tools, we tailored campaigns for specific customer segments. This allowed us to deliver highly personalised messages, improving engagement and conversion rates.
Enhanced Engagement: The combination of visually appealing designs and personalised content revitalised customer interactions, fostering stronger relationships and loyalty.
———————————————
What’s Next
Following the success of this campaign, we are collaborating with Thermos on long-term strategies to further enhance their digital presence. By continually refining their email marketing efforts and introducing innovative tactics, we aim to help Thermos maintain their market-leading position.
———————————————
“Working with Engage Commerce was a game-changer for our business. Their strategic approach to understand our brand, image, and our industry meant their email marketing efforts significantly boosted our sales over the BFCM period, through to Christmas, the New Year, and now into 2025.
Their detailed, personalised approach transformed our email marketing in record time, with results that speak for themselves, far exceeding our initial expectations. We look forward to continuing this partnership and exploring even more opportunities together.”
— James Sheldon, Head of Product and Marketing at Thermos UK
———————————————
Want to see results like this for your business?
Book a discovery call with our growth team
It’s time to disrupt the ordinary
We want to know everything about your business. What you’ve tried, what worked, and what didn’t.
Let’s discuss how we can help to refine the process to get you the tangible results you need to take the growth of your business to the next level. Choose a time to speak to our discovery team and kickstart your campaign today.
we’re all about creating partnerships built on trust, mutual respect, and a shared vision for success.
If that sounds like your vibe, let’s make some waves together 🌊
