If you’ve ever worried about your SEO more than a creepy ghoul stalking you in a haunted house… we understand how you feel!
In our first Bruce Clay Inc. commercial, we wanted to make a horror spoof that poked fun at the stress we know many of you have about search engine optimization. We had a lot of fun producing this commercial for our company and we hope you enjoy it!
If you wanna stop worrying about your site’s performance, you need experts. At BruceClay.com, we provide you with smarter search marketing to give you the SEO results you need to feel more at ease.
Granular https://granularmarketing.com is a pure PPC and paid digital marketing agency focused on driving measurable business growth with focus transparency. We are founded, run by, and only employ digital marketing experts; pulling experience from over a dozen other agencies and in-house marketing teams. We’ve experienced and solved many of the issues that companies often encounter with paid digital; and we make it easy to profitably scale digital channels to drive direct eCommerce sales, generate quality leads, SaaS subscriptions, product downloads, and more.
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To Start your eCommerce Journey with Enablers:
https://www.enablers.org/group
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Enablers Upcoming Seminars:
https://www.enablers.org/seminars
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Ask Saqib Azhar:
http://www.saqibazhar.net
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Enablers Mission is to use the Enablers Platform to create 2 Million jobs and 200k eCommerce Businesses in Pakistan and get Pakistan to be recognized by the world as an eCommerce Hub.
Saqib Azhar believes unemployment is one of the biggest issues in Pakistan, and he has taken it upon himself to solve this issue to as much extent as he can. For this, Enablers has introduced Enabling Video Series (EVS) having all those training programs and courses which will help people to do eCommerce businesses in International markets by offering training to those who cannot afford and they can apply from here: https://www.enablers.org/evs
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Follow Enablers On Social Media :
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https://www.facebook.com/EnablersTeam
https://www.facebook.com/SaqibAzharPage
Top-of-Search: To show the ads in the 1st row of the search page. Rest-of-Search: Middle, bottom, and on the second page Amazon of the search page. Product Pages: To show the ads on other seller details pages. Right now there’s no option to put the place here.
From these options, sellers can get more traffic to their listings.
Amazon also offers 3 types of Bidding Strategies to help out sellers to overcome bid issues.
Dynamic Bids Down Only: Amazon will never bid more than the bid you have set. They’ll adjust the bid to drive maximum conversion based on all the factors mentioned earlier. If a click is less likely to convert, the bid is reduced by up to 100%. Dynamic Bids Up and Down: If a click is likely to convert, Amazon will use your set bid and will increase by up to 100% (in other words, double it) to appear top of the page and will increase by up to 50% to appear on a product page. The downward adjustments applied to low-converting clicks are the same as for “Down Only.” Fixed Bids: Amazon will bid exactly what you are telling it to without adjusting anything. Amazon always uses your default bid.
SUBSCRIBE HERE – https://www.youtube.com/c/eComClips
Subscribe: http://ow.ly/kwsu50F8Q9I to learn more on SEO and Digital Marketing related topics.
PPC Campaign Tutorial 2021.
Every pay-per-click campaign is different, but the most successful campaigns all have the same elements: a logical, well-organized structure, thorough keyword research, and continual management and maintenance.
Many marketers are preoccupied with their keywords – and rightly so, considering that keywords are the foundation of pay-per-click campaigns – but how those keywords are arranged and structured is just as essential. Despite this, much fewer advertisers are concerned about their account structure, which can lead to lower performance and more money spent.
In this video, we have explained in detail – how you can set up your PPC Campaign in a smarter way. This step by step PPC tutorial will help you to dedicate comparatively less time to set up a campaign and will allow you to focus more on what really matters – growing business and taking care of customers.
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Additional Digital Marketing Videos:
Google My Business Tips & Tricks for better Ranking ► https://www.youtube.com/watch?v=bME3CRG61Gw&t=128s
Google Search Console Tutorial | Performance and URL Inspection Tool ► https://www.youtube.com/watch?v=n4whGe8n004&t=63s
Google My Business Tutorial 2021 ► https://www.youtube.com/watch?v=C65vlM7JAlk&t=537s
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Subscribe to Uno Search and stay tuned for more videos on Digital Marketing.
► Subscribe: http://ow.ly/kwsu50F8Q9I to learn more.
► Website – https://www.unosearch.net/
► LinkedIn – https://www.linkedin.com/company/uno-search
Sign up for the full PPC q4 2021 summit here: https://maximizingecommerce.com/PPCMS-Q4-Steven-Pope (Replays available too)
00:00 Intro
00:26 Q4 2021 is going to be hectic
00:55 Number 1: Going to stock out
01:40 You need to have a healthy budget
02:06 What some experts think
02:33 Restock limits are also adding complication
03:05 Number 2: Having “0” sales
05:54 When looking for an opportunity to lower Adspend
06:31 Number 3: Advertised for 90days and no margin
07:47 Do you turn off your ads?
08:24 Profit at cost of growth or growth at the cost of profit
09:37 Number 4: When PPC bids are too high
10:48 Number 5: Out of season
11:28 Number 6: Diminishing returns
13:56 Number 7: When you have better results and opportunities outside Amazon
14:58 Number 8: Better campaigns inside the seller central
16:42 Why ads don’t display, tip 1: Banned products from ads
17:53 If your keywords are not relevant
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy – a clawback FBA service, and Momstir – a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Do you need PPC Management Services? Contact us at http://www.surfsideppc.com/contact/. You can also view how PPC Management works here: http://surfsideppc.com/how-google-adwords-management-works/.
We like to break PPC Advertising Management at our Agency into five steps. What we want to start with is meeting you and understanding your business goals. From there, we will come up with a customized solution based on our research and competitive analysis. After that we will get advertising access to your marketing channels where we are running ads so that we can set-up successful campaigns. Lastly, we constantly optimize your campaigns, report on results, and communicate with you. Let us be your digital marketing partner that helps take your business and online presence to the next level.
We manage PPC Advertising on channels like Google AdWords, Bing Ads, Facebook Ads, Instagram Ads, Pinterest Ads, Twitter Ads, YouTube, LinkedIn, and more. Wherever you want pay per click ads, we can manage them for you and get the most for your marketing dollars.
Get your Ecommerce Business Builders Summit pass for $7, watch replays and dozens of other videos like this one at https://maximizingecommerce.com/EBBS-Steven-Pope
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy – a clawback FBA service, and Momstir – a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy
Get 50% off First Month with Helium 10
https://bit.ly/3z1sijm
Order a Trademark from My Amazon Guy for $775 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
My Podcast Setup:
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb
Rode Swivel Mount: https://amzn.to/31daD8T
RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM
Sony Alpha a6400 Camera https://amzn.to/31bTFYi
Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Intro
00:48 3 Campaign Types
01:38 Sponsored Products Campaign
02:58 How much TACOS to spend
03:43 Automatic vs Manual Targetting
03:58 Start new campaigns/products in fixed bids
06:24 Creating Ad group
07:17 Advertising is done at the SKU level, not on ASIN level
07:51 Sponsored Products Automatic Targetting
10:40 Negative keyword targeting
12:00 Do you need product reviews before spending on ads?
12:55 Actual Automatic Campaign
18:05 Sponsored Products Manual Keyword Targeting
20:54 Sponsored Products Manual Product Targeting
23:47 Sponsored Brands Campaign
24:22 Video format is the fastest growing advertising methodology on Amazon
26:02 How to setup video format ad
28:25 Sponsored Brands Store Spotlight
30:20 Sponsored Brands Product Collection
32:14 Sponsored Display Campaign
34:26 Audience Views remarketing
Have me run your ads: https://ecommseason.typeform.com/to/aBNYYL
Have me teach you to run ads (1 on 1): https://haydenbowles.typeform.com/to/Co1h7llh
eCommerce course (Business Model): https://www.ecommseason.com/pd
Facebook Ad Course (0 to $10Million): https://www.ecommseason.com/academy
Today, my good friend Johnathon takes us through how to build a business inside the eCommerce space based around a specific niche, such as email marketing. This form of marketing is known as the king of advertising, as it’s been around since the very beginning of online business.
More Resources: Custom Shopify Stores WITH Winning Products: https://www.ecommseason.com/store Viral Ecom Adz (20% off. Code: bowles20 ) https://viralecomadz.com/?ref=etVaPlMe9-HX My Instagram: @RealHaydenBowles https://www.instagram.com/realhaydenbowles/?hl=en FREE Discord GroupChat: https://discord.gg/VaEtPuxw7y
Popular Videos: Driving My Lamborghini To My Old School: https://www.youtube.com/watch?v=JUvPfyhid34 Day In My Life: https://www.youtube.com/watch?v=XFb5re7VIf0 Buying My First Rental Properties: https://www.youtube.com/watch?v=KtREwxFTcvA Tesla Ownership Experience: https://www.youtube.com/watch?v=XytRan9Fabw Closing My Shopify Stores: https://www.youtube.com/watch?v=eY0egceIEB0
SUBSCRIBE To The Channel ► http://bit.ly/2n37hkL
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*Disclaimer* I am not in any way a certified financial advisor, nor do I pretend to be one. Any information or advice I give you on any social media platform is simply my opinion based on my own experience and research. There is no guarantee on anything due to the fact that there are many variables in your success. This is for entertainment purposes only.
Top-of-Search: To show the ads in the 1st row of the search page.
My Podcast Setup:
Custom Shopify Stores WITH Winning Products: https://www.ecommseason.com/store
My Instagram: @RealHaydenBowles https://www.instagram.com/realhaydenbowles/?hl=en
FREE Discord GroupChat: https://discord.gg/VaEtPuxw7y
Driving My Lamborghini To My Old School: https://www.youtube.com/watch?v=JUvPfyhid34
SUBSCRIBE To The Channel ► http://bit.ly/2n37hkL