amazon pay per click – Page 7

10x Amazon PPC Sales With This Strategy – How To Calculate Bid Adjustment for TOS Placement

January 15, 2021 by Admin

🔴 A pretty common question that I get asked what do you put in the bid adjustment area of your Amazon PPC campaigns. You can find this area by going into an individual campaign and clicking on the placement menu. In this article and video I will be walking you through an easy calculation (which you can do manually with a calculator or use this handy Google sheet I made for you.

Google Sheet Top of Search Calculator: https://docs.google.com/spreadsheets/d/1TRFNmGClyHKKV3eAvkN0BsuRA5sOJ_x8J2BK-ONKEfw/edit?usp=sharing

🔴 Click here for the full SOP and Show Notes with Step-By-Step Instructions on Today’s Video: https://salesfunnelhq.com/bid-adjustment-tos/

🔴 Check out my FREE 8-week Amazon PPC Masterclass by clicking here: https://salesfunnelhq.com/amazon-ppc-masterclass/

Step 1 – Track and Measure Your Results: https://salesfunnelhq.com/amazon-ppc-2019/
Step 2 – Research Your Competitors: https://salesfunnelhq.com/amazon-competitors/
Step 3 – Simplify Your Amazon Keyword Research: https://salesfunnelhq.com/amazon-keyword-research/
Step 4 – Amazon Listing Optimization: https://salesfunnelhq.com/amazon-listing/
Step 5 – Set Up Your Amazon PPC Campaign: https://salesfunnelhq.com/how-to-set-up-ppc-on-amazon/
Step 6 – SCALE your campaigns: https://salesfunnelhq.com/amazon-search-terms/
Step 7 – Optimizing Keyword Bids for Increased Profitability: https://salesfunnelhq.com/amazon-keyword-optimization/
Step 8 – This video going over Amazon PPC Auto Campaigns Hacks: https://salesfunnelhq.com/amazon-ppc-auto-campaign-hacks/

#BidAdjustment #AmazonPPC #AmazonAdvertising

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Amazon PPC Explained – Bidding Strategy, Keyword Research, Paid and Organic Sales

January 7, 2021 by Admin

👉 Sign up for a free Adspert trial now: https://www.adspert.net/?utm_campaign=orangeklik
In this Amazon PPC Q&A session, we answer the most common Amazon PPC questions regarding bid management, bidding strategies, how to set up a PPC campaign on Amazon, how to find a balance between paid and organic sales, and things to consider when running ads.

Our guests Neza Skorc and Harald Bartel from Adspert also explained how tools such as Adspert use machine learning to optimize ads and what are the benefits of using that kind of software versus optimizing manually. We talked about optimizing bids and keyword strategy which are common topics to discuss, but also touched on the topic of how to make sure that paid and organic sales are not blocking each other, and more.
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🎬 Other related videos:

▶️ Advanced Amazon PPC Strategies – 7 Ways to Get Sales from Your Competitors Using PPC: https://youtu.be/zd5MSXd9kA0
▶️ Advanced Amazon PPC Questions Answered: https://youtu.be/rzWWmuHecZE

👉 More interviews with Amazon experts: https://orangeklik.com/
🤝 JOIN Amazon sellers community on Slack: https://orangeklik.com/club/
______________
🔶 Questions answered in the video:

➤ 00:00 Amazon PPC Explained – Bidding, Keyword Strategy, Paid and Organic Sales
➤ 01:40 About video guests and Adspert
➤ 03:15 How to build a perfect Amazon PPC campaign?
➤ 04:46 What are the options to build up a PPC campaign?
➤ 05:23 When a PPC campaign is already running, what sellers need to do in order to optimize it?
➤ 09:11 Why would you want to automate your Amazon PPC instead of doing it manually
➤ 10:19 Bid adjustment based on market volume, competition, conversion rate and conversion value
➤ 14:15 Tips to find the best Amazon PPC bids
➤ 16:00 Why should you focus on profit rather than ACoS?
➤ 17:57 How to choose the right keywords and effective keyword strategy?
➤ 19:42 How PPC affects organic sales? How to find an optimal combination of these two?
➤ 22:57 How to set up a price for a PPC campaign? What are the factors to consider?
➤ 24:11 Bids and organic ratio
➤ 25:00 Tips to set up the right price and final thoughts on how to optimize Amazon PPC campaigns
➤ 27:30 How beginners can take care of their Amazon PPC without hiring a service provider?
➤ 29:07 Contact Adspert
______________
🔶 About HARALD BARTEL

As CTO, Harald is responsible for technical management and developed the intelligent and top-secret Adspert Algorithms. He holds a degree in mathematics and physics and enjoys playing strategy games. At Prozentor GmbH, he had developed scientific forecasting and analysis tools. In addition, he had been a mathematics lecturer at the Beuth University of Applied Sciences in Berlin and as a programmer was involved in developing a leading mathematics software.
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🔶 About NEZA SKORC

A problem-solver by nature, Neza has gathered experience in startups and SMBs across different industries and countries, and in areas ranging from account and project management, remote team management, business analysis, and product management.
Currently working as a member of the Adspert Product team, she’s focusing on ensuring that online advertisers leveraging the state of the art Adspert bid management algorithm are provided a smooth experience and excellent results from the first moment onwards.

👉 Sign up for a free Adspert trial now: https://www.adspert.net/?utm_campaign=orangeklik
______________
🔶 Video host – LISETT LEES

Lisett started out in 2016 as an Amazon FBA store assistant and since then has been working daily with different Amazon FBA sellers. Years of experience as a store manager along with the mission of helping businesses run daily operations cost- and time efficiently has shaped her into a strategic partner for Amazon sellers. Today she helps to manage stores, product-related tasks, customer relations and the team while advising company owners to set their goals and strategy.
Learn more about Lisett and how she helps Amazon businesses: http://lisettlees.com/
______________
🔶 About ORANGE KLIK

Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
Subscribe to Orange Klik channel: https://oklik.co/subscribe
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#AmazonFBA #AmazonPPC #AmazonPPCexplained

Amazon FBA PPC Scaling Blueprint | 1K/Day With One Product [Step-by-Step]

December 29, 2020 by Admin

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2. How To SAFELY Get Your First 5-10 Reviews on Amazon FBA and KEEP them:

3. My First Amazon FBA Product REAL Results:

Amazon FBA Product Scaling with ONLY PPC?! How to scale on Amazon FBA & execute a profitable Amazon fba scaling strategy is getting more difficult in 2019.

I’m going to walk you step by step through how to actually scale your product with only PPC. We will mainly discuss using PPC on Amazon and whether it will work in 2019. This is an Amazon product scaling strategy you can use with ONLY PPC provided you have done the correct preparation to scale on Amazon correctly. I will show you how.

*NOTE* It is always easier to scale WITH reviews than without. I am NOT recommending this approach for all products. I want to show that yes, it is possible to start and scale with only PPC and succeed if you approach it correctly.

With this knowledge, how to scale a product on Amazon and master Amazon ranking is made easier.

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🛩️ AMAZON PPC pour faire décoller tes ventes

December 3, 2020 by Admin

AMAZON PPC POUR FAIRE DÉCOLLER TES VENTES

Voici 3 pourcentages qui vont t’intéresser et te permettre de comprendre quelles vont être tes prochaines priorités pour vendre sur Amazon.
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Huge Mistakes Everyone Makes With Amazon PPC Sponsored Ads

September 18, 2020 by Admin

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In today’s video, the top 5 most common Amazon PPC mistakes to avoid.

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Amazon PPC For Beginners (Optimization Strategy 2020)

September 17, 2020 by Admin

Amazon Pay Per Click advertising is essential to the health of your Amazon business. In this Amazon FBA PPC guide, you will learn exactly how to get your sponsored listing to the top of the first page, get seen, and make sales. Plus, we will teach you an awesome Amazon PPC strategy in Seller Central to help you make the most of your dollar/pound/euro.

If you’re new at this, we got you. This Amazon PPC for beginners guide (Amazon PPC optimization 2020) is the Amazon PPC tutorial you’ve been looking for. We will show you exactly how to start and optimize your Amazon PPC automatic campaign as well as your exact match campaign.

Take notes so you can run your Amazon FBA PPC Campaign 2020 style.

What part of this video was the most helpful? Let us know in the comments!

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⏳
00:00 Intro
01:00 What is PPC?
01:55 What is a sponsored listing?
02:39 With many sponsored listings on a page, who gets what position?
04:25 So now that we’ve covered sponsored listings, what is an organic listing?
05:22 What is ranking?
07:07 Why would I run PPC?
09:55 How do I make sure I’m using the right keywords for my PPC campaign?
12:03 How do I prioritize the best keywords?
15:25 How do I create my PPC Exact Match campaign?
20:27 How do I create my PPC Broad Match campaign?
25:50 How do I create my PPC Automatic campaign?
28:40 How do I make sure I’m bidding enough?
30:24 How do I make sure my PPC ads are running properly?
33:35 What are realistic expectations for my PPC ad performance?
36:16 How do I download my PPC ad report so I can check my ad performance?
37:50 What do all the columns mean on my downloaded PPC ad report?
42:15 Which PPC metrics in my ad report should I be analyzing?
45:10 What if my PPC ads are not yielding much data?
47:00 How do I use my PPC report to optimize my ads for peak performance?
53:25 How do we optimize the PPC campaigns themselves?
⏳

Watch the Amazon Listing Optimization tutorial after you finish this video: https://www.youtube.com/watch?v=nr2U551VUPc 🎞
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Advanced Amazon PPC Manual Campaigns and Keyword Research

August 23, 2020 by Admin

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– Top of Page Ads and Placement Stats
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Full process of manual keyword research and setting up Amazon advertising manual campaigns.

Structuring campaigns with broad, phrase and exact match ad groups. And showing how to use suggested bid features for keywords.
Advanced manual strategies: https://youtu.be/CKIlFKBQb94
Follow on Linkedin for more content: https://www.linkedin.com/in/lucas-kwiatkowski-00941250/

Advanced Amazon PPC 2020 Tip – Cheap Clicks and Low ACoS Auto Campaign

August 1, 2020 by Admin

An easy PPC auto campaign tip for 2020. Use this when just launching new products as a beginner or for established products to find new keywords.

Close match is your best bet with this type of campaign and will get you the most sales and lowest ACoS

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amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc sales/ppc spend for the last 30 days

Easy Amazon PPC Tutorial 2020 – Amazon PPC Management & Sponsored Ads ACOS Optimization Strategy

July 30, 2020 by Admin

PPC on Amazon FBA is no walk in the park. In this Amazon PPC tutorial, we break down how to draw insights from campaigns and perform Amazon PPC management. Your Amazon PPC strategy in 2020 needs to be optimized to reduce your Amazon PPC ACOS and boost profitability. We explain why a minimalist approach to Amazon sponsored ads yields better results and is also far more manageable, leading to faster Amazon PPC optimization. In this Amazon PPC tutorial 2020, we pick up where we left off in Part 1 on Amazon PPC for beginners, starting with keywords insights and campaign adjustments to improve the performance of your PPC on Amazon FBA.

Check out PART 1: https://youtu.be/zPrXCUFOZoU

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This Amazon PPC strategy for 2020 focuses on Exact match campaigns for efficient Amazon PPC management. We move our Amazon Sponsored Ads from Amazon PPC automatic campaign and a broad Amazon PPC manual campaign to an exact match PPC campaign. We explain a multitude of Amazon PPC tricks which will help you in evaluating your PPC keywords and Amazon PPC campaigns overall. The end goal resulting in you running a profitable Amazon advertisement for your listing via a group of targeted keywords. Our key focus here is Amazon PPC optimization, reducing your ACOS, and finally, how to continually replicate this for effective Amazon PPC management.

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Timestamps:

00:00 – Intro
00:30 – PPC data periods
01:02 – Create PPC reports
02:16 – Structure PPC reports
03:21 – PPC optimization goals
03:54 – All PPC report columns explained
04:08 – Keyword
04:24 – Customer Search Term
05:30 – Impressions
06:12 – Relationship between Impressions and Clicks
06:52 – Click Thru Rate
07:22 – Cost Per Click
08:23 – Spend
08:38 – 7 Day Sales
08:52 – Advertizing Cost of Sale (ACoS)
09:23 – Why are there stars (*) in my report?
10:30 – How ACOS impacts Profit Margin
11:24 – Evaluating Broad Match Campaigns
13:07 – Why CTR is so Important
14:00 – Evaluating Automatic Campaigns
14:21 – Why am I getting ASINs in my report?
16:24 – Evaluating Exact Match Campaigns
18:16 – Why ACOS is NOT everything at this point
18:37 – The 3 Outcomes
20:20 – Now what?

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10 Advanced Amazon PPC Tips for 2020

July 21, 2020 by Admin

Facebook Group: https://www.facebook.com/groups/amazonppcintuition/

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I cover 10 tips and things to look for with Amazon PPC:
SEO FIRST – 2 minutes in
Use Review Keywords – 3:40
How to Get Video Ads – 5:20
Sponsored Display – 7:12
Negative Phrase List – 8:30
Variation Listings PPC – 10:45
Aggressive Product Targets – 13:00
Headline Product Targets – 16:10
Exact TOS Campaigns – 19:10
Less is More – 21:50
Brand Analytics – 23:00

Amazon PPC is getting harder and harder and you need to become more targeted with your budgets and sponsored products and sponsored brands. Remember to take advantage of high volume keywords and competitors

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc sales/ppc spend for the last 30 days