Amazon PPC Tips for New Products Launches

FREE Launch Checklist: 4 key steps + 4 overlooked additions + real examples πŸ‘‡
https://launch.trainadz.com/

Join our free Amazon Ads community & grab every resource from this video ⬇️
https://www.skool.com/advanced-amazon-ads/about

Want help building your Amazon PPC team in-house? Go here: https://www.nomadz.com/training
Prefer to have our team manage your Amazon Ads for you? Go here: https://www.nomadz.com/

Who We Are:
Nomadz is an Amazon Advertising company helping Amazon Sellers to scale profitably.

We focus on two areas:
– Manage your Amazon Ads for you with proven strategies to drive results, so you focus on other parts of your business.
– Help you build an Amazon PPC department in-house, without relying on agencies or black-box software.

We’ve been doing this for 8+ years, working with over 200 brands and managing more than $120M/year in ad spend.

Our Journey:

2018 – Lucas, Nomadz’s founder, started sharing what he was learning on YouTube.
2019 – Expanded the team and built strong foundations for growth.
2020 – Helped Amazon sellers scale during COVID by focusing on profitable ad strategies.
2021 – Started developing our own in-house software to support client growth.
2022 – Partnered with Scale Insights for advanced automation.
2023 – Ranked Top 1241 fastest-growing company in America (Inc. 5000) and partnered with MDS, a private community of 800+ Amazon sellers.
2024 – Launched Trainadz to help sellers build their own Amazon PPC departments in-house.

Today, we manage $120M/year in Amazon ad spend with a global (and amazing!) team of 50+ experts.

Why We Share:
We share what we know to help sellers grow.
If what we share helps someone grow their business, that’s a win.
If it leads to working together down the line, even better.

Get a free audit of your Amazon advertising account here: https://www.nomadz.com/

Amazon PPC LIVE AMA with Kevin Sanderson

Prime Day starts today. But what if the traffic doesn’t convert?

Join Kevin Sanderson this Tuesday, July 8 at 12:00 PM ET for a LIVE Amazon AMA built for sellers who want more than just clicks, they want results.

β†’ PPC costs rising but sales aren’t?
β†’ Listing traffic but no conversions?
β†’ Campaigns not scaling with Prime Day momentum?
β†’ ASINs still stuck or suppressed during the biggest week of the year?

Whether you’re reacting in real-time or prepping for the post-Prime Day surge, this is your chance to ask live and get tactical answers that make a difference today.

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Amazon PPC LIVE AMA with Kevin Sanderson

Q3 is here. Prime Day is in 7 days. Are you still optimizing like it’s Q1?

Join Kevin Sanderson this Tuesday, July 1 at 1:00 PM ET for a LIVE PPC AMA built for sellers who want to make every ad dollar count heading into Amazon’s biggest week of the year.

β†’ Not sure your campaigns are structured for scale?
β†’ Burning spend but not gaining conversions?
β†’ Wondering how to use Prime Day momentum to rank long-term?
β†’ Want to talk keyword strategy, placement bidding, or Sponsored Display?

Whether you’re cleaning up a messy ad account or just trying to finally turn PPC into profit, this session is for you.

Bring your questions and leave with answers you can apply right now.

πŸ“Œ Your ad budget’s about to be tested, prep with clarity.

πŸ“Ž Want a copy of our Prime Day Planner?

Download it here: https://bit.ly/3FM1Z93

PPC Optimization Unlocked πŸ”“ Master Amazon PPC Bid Adjustments & Campaign Performance Fast πŸ’‘

#thatamazonadspodcast #amazonppc #amazonads #theartofamazonppc

Unlock Amazon PPC bid adjustment secretsβ€”grow faster, safer. Watch Episode 97 for pro tips!

The 3 Crucial Problems of Amazon PPC NOBODY Talks About

πŸ“‚ Resources Mentioned:

Wasted Ad Spend Calculator:
https://resources.nomadz.com/wasted-ad-spend-calculator?utm_source=YouTube&utm_medium=organic%20social%20media&utm_campaign=The%203%20Crucial%20Problems%20of%20Amazon%20PPC%20NOBODY%20Talks%20About

Placement Optimization Tool:
https://resources.nomadz.com/placement-optimization-tool?utm_source=YouTube&utm_medium=organic%20social%20media&utm_campaign=The%203%20Crucial%20Problems%20of%20Amazon%20PPC%20NOBODY%20Talks%20About

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βœ‰οΈ Get in touch if you want help maximizing your Amazon profits:
https://www.nomadz.com/contact?utm_source=YouTube&utm_medium=organic%20social%20media&utm_campaign=The%203%20Crucial%20Problems%20of%20Amazon%20PPC%20NOBODY%20Talks%20About

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πŸ“ˆFree Amazon PPC Audit (Limited to 5 Calls/Month):
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FREE TOOLS:

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πŸ“ˆMaximize your market share and outpace the competition with our Search Query Performance Report:
https://resources.nomadz.com/search-query-performance?utm_source=YouTube&utm_medium=organic%20social%20media&utm_campaign=The%203%20Crucial%20Problems%20of%20Amazon%20PPC%20NOBODY%20Talks%20About

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πŸ“ŠSee better results in your Amazon PPC campaigns with our Placement Optimization tool:
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🎁 Prime Day Amazon PPC Checklist:
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Follow Us On:

LinkedIn: https://www.linkedin.com/company/amznomadz

Instagram: https://www.instagram.com/nomadzppc/

β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”

In this video, Stefano reveals the three major issues we’ve discovered after auditing over 200 Amazon brands. Learn how to identify and reduce wasted ad spend. We’ll show you how to examine the last 30 days of data to determine how much of your budget is going to clicks that don’t convert. Discover why optimizing your ad placements is essential for better performance and find out how to continuously optimize your bids for maximum efficiency.

Chapters:

0:00 Intro
0:30 Wasted Ad Spend
2:06 Free file
2:22 Placements
2:25 Sponsored Products: Three Main Placements
3:24 Placement Optimization Calculator
3:47 Optimize our Bid
β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”

🌎 About Nomadz

Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability for established Amazon sellers. We act as your dedicated in-house experts, employing proven methods to organize, optimize and scale Amazon PPC campaigns.

Our advanced Amazon PPC videos stem from years of diving through data and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community.

Videos include: case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.

We help scale large brands stuck at sales plateaus by building strong relationships with them and coming up with customized PPC and DSP plans.

Contact us at any time at nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.

#amazonppc #amazonppctips

Liazon Marketing – Understanding PPC campaign types on Amazon

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Understanding the different PPC (Pay-Per-Click) campaign types on Amazon is essential for creating effective advertising strategies to promote your products and drive sales. Here are the main PPC campaign types available on Amazon:

### 1. Sponsored Products:

– **Description**: Sponsored Products ads are keyword-targeted ads that appear within Amazon search results and on product detail pages. They allow sellers to promote individual products to shoppers actively searching for similar products.

– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your products.
– **Automatic Targeting**: Amazon automatically targets your ads to relevant customer searches based on your product information.

### 2. Sponsored Brands (Formerly Headline Search Ads):

– **Description**: Sponsored Brands ads are keyword-targeted ads that appear at the top of search results and showcase your brand logo, a custom headline, and multiple products from your brand. They are designed to increase brand visibility and drive consideration.

– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your brand and products.

### 3. Sponsored Display:

– **Description**: Sponsored Display ads allow advertisers to target shoppers both on and off Amazon. These ads can appear on Amazon product detail pages, customer review pages, and off-Amazon websites and apps.

– **Targeting Options**:
– **Audience Targeting**: Target ads based on audience segments such as interests, shopping behavior, and past interactions with your products.
– **Product Targeting**: Target ads based on specific products, categories, or brands.

### 4. Sponsored Brands Video:

– **Description**: Sponsored Brands Video ads are video ads that appear in search results and showcase your brand and products. They allow advertisers to engage shoppers with immersive video content.

– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your brand and products.

### Key Considerations for PPC Campaigns:

– **Budget and Bidding**: Set a daily budget and select a bidding strategy (automatic or manual) based on your advertising goals and budget constraints.

– **Keywords**: Conduct keyword research to identify relevant keywords for your products and incorporate them into your campaigns for better targeting.

– **Ad Creatives**: Create compelling ad creatives, including titles, images, and ad copy, to attract shoppers’ attention and drive clicks.

– **Monitoring and Optimization**: Regularly monitor your campaign performance and adjust your bids, keywords, and ad creatives based on performance data to improve ROI and achieve your advertising objectives.

Understanding the different PPC campaign types and how to leverage them effectively can help you reach your target audience, increase visibility, and drive sales on Amazon.

How We Doubled Amazon Profits with PPC

βœ‰οΈ Get in touch if you want help maximizing your Amazon profits:
https://www.nomadz.com/contact

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πŸ“ˆFree Amazon PPC Audit (Limited to 5 Calls/Month):
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FREE TOOLS:

🚨 Calculate how much money you’re WASTING on Amazon PPC:
https://resources.nomadz.com/wasted-ad-spend-calculator

β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”

πŸ“ˆMaximize your market share and outpace the competition with our Search Query Performance Report:
https://resources.nomadz.com/search-query-performance

β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”

πŸ“ŠSee better results in your Amazon PPC campaigns with our Placement Optimization tool:
https://resources.nomadz.com/placement-optimization-tool

β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”

🎁 Prime Day Amazon PPC Checklist:
https://resources.nomadz.com/prime-day-checklist

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πŸ’» Scale Insights 30-day free trial:
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Follow Us On:

LinkedIn: https://www.linkedin.com/company/amznomadz

Instagram: https://www.instagram.com/nomadzppc/

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Sharel on LinkedIn: linkedin.com/in/sharelshamis

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In this video, Sharel will share a case study showing how we doubled profits for one of our Amazon clients πŸ’°πŸ“ˆ You’ll learn why pushing high bids on a single keyword wasn’t working for us. We will show you how adjusting our strategy, including cutting spend and implementing broad campaigns, led to impressive results. Amazon is always evolving, and so should your strategies!

Chapters:

0:00 Intro
0:15 Explanation about the case study
0:27 Amazon is a dynamic place
1:15 Shift Strategies
2:44 The Best Result
β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”β€”

🌎 About Nomadz

Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability for established Amazon sellers. We act as your dedicated in-house experts, employing proven methods to organize, optimize and scale Amazon PPC campaigns.

Our advanced Amazon PPC videos stem from years of diving through data and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community.

Videos include: case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.

We help scale large brands stuck at sales plateaus by building strong relationships with them and coming up with customized PPC and DSP plans.

Contact us at any time at nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.

#amazonppc #amazonppctips

Ultimate No Auto Campaign Launch Strategy Amazon PPC Product Launch with a Real-Life Case Study

Need Help with your Product Launch http://www.kickstartppc.com
@Kickstartppc is a boutique Amazon PPC Agency located in Canada with a focus on growing your brand efficiently and profitably. If you are interested in PPC management get in touch email hello@kickstartppc.com

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Seller Board
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Data Dive
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Another great tool to have if you’re managing your PPC yourself. With it, you’re able to customize a robust variety of parameters to calculate the potential profits and get started in effectively building your own listing to maximize your positioning.

Mastering Mothers Day with Amazon PPC – Proven Strategies to Boost Your Sales
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How to Launch a New Product on Amazon Using PPC Ads

Free Amazon PPC Audit (Limited to 5 Calls/Month)
https://bit.ly/free-amazon-ppc-audit
__________________________

Join Stefano, CEO of Nomadz, as he unveils the secrets behind a successful Amazon product launch that generated over $30,000 in sales in less than 30 days. In this video, Stefano shares the ins and outs of the Nomadz precision-targeted PPC strategy, detailing the creation and optimization of campaigns that have led to exceptional results. Drawing on his vast experience of launching more than 100 products on Amazon and managing over $20 million in ad spend in 2023, Stefano provides invaluable insights into keyword targeting, campaign types, and daily budget management that are proven to increase sales and reduce wasted ad spend. Watch now to transform your Amazon PPC campaigns and achieve remarkable sales growth!

__________________________

Content:
00:00 Intro
01:01 Results
02:12 Logic of our PPC campaigns
03:16 Suggested campaign type
05:43 Recap campaigns menage
07:43 Placement
10:22 What I’ve understood
11:59 Conclusion
_____________________________

But that’s not all:

πŸ“ˆ Advanced Amazon PPC analytics FREE template πŸ“Š

🎁 Nomadz is offering FREE audits to brands with at least $50,000/month in sales on Amazon. We’ll provide you with a customized plan of action, reach out on https://www.nomadz.com/contact

πŸ“– $100 Advanced PPC Course https://nomadz.com/order-form/

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_______________________________

🌎 About Nomadz

Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability on the platform. Serving as dedicated in-house experts, we employ proven methods to organize and structure Amazon PPC campaigns, saving time and energy while maximizing return on investment.

These advanced Amazon PPC videos are made after years of diving through data and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community.

Videos include: case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.

We help scale large brands stuck at sales plateaus by building strong relationships with them and coming up with customized PPC and DSP plans.

Contact us at any time at www.nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.

#amazonppc #amazonppctips

BIG Changes to Amazon PPC Sponsored Ads for 2023

Join Our Newest Community (FREE Amazon PPC Course): https://bit.ly/nomadz-community
__________________________

Join Lucas, CEO of Nomadz, as he breaks down the game-changing update from Amazon that’s set to revolutionize PPC advertising. Discover how Amazon’s recent announcement will affect your advertising strategy as sponsored product ads start appearing on popular apps and websites, including Pinterest and Buzzfeed. Lucas discusses the significance of this update, especially as we approach the holiday season, and its potential impact on top-of-funnel marketing. Get insights into how this change may provide valuable customer information and enhance your offsite traffic strategy.

While the reporting details are still emerging, Nomadz is here to keep you informed and prepared for this exciting development in the world of PPC advertising. Stay ahead of the curve and watch this video for all the essential details.
__________________________

Content:
00:00 – Introduction
00:15 – Pinterest and Buzzfeed Partnership
02:08 – Key Matters for Nomads
03:41 – Impact on Other Advertising Platforms
05:01 – Conclusion

_____________________________

But that’s not all:

πŸ«‚ Join Our Newest Community
Skool https://www.skool.com/nomadz-advanced-amazon-ads-1369

🎁 Nomadz is offering FREE audits to brands with at least $50,000/month in sales on Amazon. We’ll provide you with a customized plan of action, reach out on https://www.nomadz.com/contact

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_______________________________

🌎 About Nomadz

I’m Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. I’m a data nerd at heart and started managing PPC for brands in 2015.

These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.

As an agency, Nomadz specializes in creating custom PPC and DSP plans to scale sales for larger brands stuck at sales plateaus. We build strong relationships with our clients and are always looking for talented Nomadz to join our team.

Contact us at any time at https://www.nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.

#amazonppc #amazonppctips