Any Amazon PPC-er who has been around the block a few times knows not to pause campaigns if you can help it. But do circumstances exist where you should pause your Amazon Advertising campaigns? If so, what are they?
Here to discuss this with us is former guest-host and current Badger Den member Ryan Hofacre.
We’ll see you in The Badger Den!
Highlights:
0:00 Intro
9:22 General Campaign Pausing Wisdom
11:45 When you Should Pause your Campaigns
23:51 Rebooting Your Amazon Account
26:33 When to Reboot a Single Keyword
31:20 Closing Thoughts
Links & Resources
All our episodes and show notes are available at https://www.adbadger.com/podcast
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Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ
Host and Executive Producer: Michael Erickson Facchin
Senior Producer: Nancy Lili Gonzalez
Video and Audio Editor: Pedro Moreno (pedrojmr13@gmail.com)
Graphic Designer: Emma Walker
Content Writer: Vincent Gulliver
Amazon PPC Campaign Structure ►► Learn the 3 Easy Ways To Lower ACoS And Save Money On Amazon Ads. Watch our free training here → https://www.sponsoredprofit.com/freetraining
We get asked this question a LOT: What’s the best Amazon PPC Campaign Structure to set up, and why?
I answer this question in this short video, where I break down the three main structures that can be used, and which one we recommend – and why.
We see this all the time, when we take over an account – campaigns are all over the place. If you follow this simple structure for your campaigns, it will be far easier to manage and optimise.
Watch the video and implement this in your Amazon PPC Campaigns today!
Do you feel that you’re spending too much on your PPC campaigns? Watch this video to learn how to lower your overall ACOS for your Amazon PPC campaigns.
Whether you are new to Amazon advertising or looking for Amazon PPC advanced tips & tricks on
how to set up Amazon PPC Sponsored Products ads or wish to lower ACOS, we’ve got it covered.
Dive deep with our Director of Advertising Strategy, Lukas Matthews, as he takes you through the ins & out of how to set up Amazon PPC
campaigns with lower ACOS. This will drastically increase the efficiency of your advertising
campaign.
Discover EXACTLY how to set up Amazon PPC step by step in this video about lowering the ACOS for
Amazon PPC in 2021. Implement this EXACT Amazon PPC strategy to MAXIMIZE PROFITABILITY &
ROAS!
Topics Covered In This Video:
• Introduction To Amazon Sponsored Products Ads
• How To Set Up Amazon PPC – Sponsored Products Ads
• How to Lower the ACOS with Amazon PPC Campaigns
• Amazon PPC Advanced Tips & Tricks
Watch other videos in our Amazon PPC advanced tips & tricks playlist to use in future amazon
advertising campaigns from our Lukas Matthews.
Did you learn something, do you have another way of setting up your campaigns? Maybe something
else you’d like to share? Let us know in the comments below the video!!
0:00 Intro
0:33 How To Lower Amazon PPC ACOS
0:42 Modify Automatic Targeting Campaigns
3:12 Reallocation Of Spend
4:49 Remove Negative Keywords
6:55 How To Compile A List Of Negative Keywords
8:24 Pro Tip: PPC Spend Allocations
9:11 Adjust Top-Of-First-Page Placement Modifiers
11:25 Remove Generic Keywords
15:11 Conclusion
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Subscribe To Sunken Stone’s YouTube Channel For Amazon Advertising Tips & Tricks
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In this video I discuss two mistakes that Amazon FBA sellers make when it comes to PPC, which results in them failing because they are not able to operate profitable. I’ll then discuss the new Smashers Academy PPC Mastery course, which is a project that I’ve been working on for the past 6 months.
The Smashers Academy PPC Mastery Course is available for a special launch discount price for the next 7 days only – it will not be available at this launch price again, so if you’re interested in learning more about PPC, then be sure to enroll. The link is here:
NOTE: SINCE MAKING THIS VIDEO, AMAZON HAS ADDED THE ABILITY TO NEGATIVE EXACT ASINS IN AUTO CAMPAIGNS – THEY CALL IT “NEGATIVE PRODUCTS” UNDER THE TARGET TAB.
Can’t seem to understand why your PPC Launch isn’t “working” as planned? This video is for you!!!
Amazon PPC is a form of art and must be understood in order to use it effectively and efficiently. It takes patience & skill, The issue is many people lack the knowledge… here are 10 Reasons why your PPC launch may not be working and how to fix it!!
Make Sure Your Listing is Optimized and Retail Ready: 1-1 Coaching Calls with Sharon:
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This is an Upgraded Video to the last Launch video I made in 2019.
In this video I go over the following:
Why Amazon PPC? Changes & Updates on Amazon PPC My 3 Tier Keyword Strategy Purpose of Each Campaign My PPC Structure – One Product My PPC Structure – Variations My PPC Structure – Sponsored Brands Negative Keywords Bidding Placement Efficiency
Link to my PPC Playlist: http://bit.ly/PPCSharonPlaylist
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►NUMBER 1 FREIGHT FORWARDERS
Website: www.unicargo.com
My Contact: service@unicargo.com
( Free Template for RFQ email in the Alpha Facebook group)
► NUMBER 1 INSPECTION COMPANY IN CHINA:
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★ REACH OUT TO ME ★
► ONE ON ONE COACHING: http://www.sharoneven.com/coaching
►Follow Me – Instagram: http://bit.ly/Instasharoneven
►Follow Me – Facebook: http://bit.ly/officialsharoneven
Feel Free to Reach Out to Chat! –
DM Me On Instagram: https://www.instagram.com/camronjames.co/
$50 Dollar PPC Credit
https://sell.amazon.com/advertising.html
IF YOU ARE NEW TO THE SELLING ON AMAZON WORLD…
Here Is A Quick Tutorial Of How An Amazon FBA Business Works (AMAZON FBA FOR BEGINNERS – Step by Step) –
Step 1: Create An Amazon Seller Central Account
This is the backend of Amazon, where all the products you see on the massive website are listed and managed. Once you have an account, which I will show you exactly where to go to do this, you will be able to do everything needed to start selling on Amazon…
Step 2: Find The Right Product To Sell With Amazon FBA Product Research
You can Use Amazon’s Best Selling Lists (Just Click “Best Sellers” on Amazon’s Home Page) to see what items sell the best on Amazon, and to use this to come up with your own product ideas!
You can also use Amazon Product Research Tools such as Jungle Scout, Helium 10, and Viral Launch to search through millions of products on Amazon, to help find a winner!
Step 3: How To Find A Manufacturer For Your Perfect Product
Using Alibaba, you can sort through world class manufacturers and pick the best possible option for your future money making product. This is the step everyone usually gets overwhelmed with but Alibaba lets you direct message hundreds and hundreds of suppliers instantly, making it as easy as it’s ever been!
Step 4: Get The Product Shipped To An Amazon Warehouse
Using Fulfilled by Amazon (FBA), all you need to do after your product is manufactured is to get it sent to an Amazon FBA Warehouse.
You can do this by hiring a freight forwarder! What a freight forwarder will do is handle all shipping, tariff, bond, and logistic responsibilities for your product. International shipping is one of the most complicated issues I have ever tried to learn, but a company Freightos and many other companies has made it easy & inexpensive for Amazon Sellers in 2020.
With these 4 simple steps, you now know how an Amazon Business works….let me know if you have questions in the comments, I love talking Amazon!
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Are your Amazon PPC advertising campaigns not converting? Watch this video to learn some fixes you can start applying to your PPC campaigns today!
PPC advertising on Amazon takes patience to apply and understand. For most beginner Amazon sellers, they may be experiencing confusion along the way. In this video, I will show you all the possible reasons why your Amazon PPC advertising campaigns may not be converting and what you can do today to start fixing these problems. Watch this video until the very end and consider why your PPC campaigns are not performing as fast as they should!
This is the full, complete step by step set up guide for Amazon PPC advertising campaigns for beginners!
Amazon FBA sellers, if you are new to Amazon PPC advertising, then this full, step by step set up guide is for you. In this tutorial I share with you how to set up automatic and manual campaigns. Please refer to the other Amazon PPC videos mentioned in this video for additional help. Amazon PPC campaigns is the only launch platform you need to successfully sell on Amazon FBA. You do not need anything fancy if you are still working on making profits selling on Amazon!
Watch These Other Amazon Tutorials That Were Referred To:
Amazon PPC Explained – https://youtu.be/QtgbZraTXuY
Email Follow Up Sequence – https://youtu.be/QAZH40pg0fk
PPC Daily Budget Explained – https://youtu.be/EdI8kMbTm68
Negative Keywords Explained – https://youtu.be/fSyYQHo1UyA
How To Optimize PPC – https://youtu.be/Xr3fZo9qlu0
Watch me explain to you in less than 3 mins how to set up and optimize a PPC Campaign to hit only 3% ACoS. And guess what?! You can replicate this PPC Auto Campaign in less than 5 mins! Learn to use Amazon’s Pay Per Click platform because it can skyrocket your profits growth machine…if you know how to set up and manage your Amazon Sponsored Ads.
This works for any business model on Amazon, RA, OA, WS, and PL!
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Adventures by A Himitsu https://soundcloud.com/a-himitsu Creative Commons — Attribution 3.0 Unported— CC BY 3.0 http://creativecommons.org/licenses/b… Music released by Argofox https://youtu.be/8BXNwnxaVQE Music provided by Audio Library https://youtu.be/MkNeIUgNPQ8
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