๐ In our latest chapter I’m going to be teaching you how to scale your Amazon PPC campaigns and boost your PPC performance effectively!
The secret to this successfully working is to mine and utilize your search term report monthly to stay on top of the best performing keywords.
๐ In this chapter I’m going to teach you to:
Focus on TACoS, Not ACoS: Understand why shifting from Advertising Cost of Sale to Total Advertising Cost of Sale is vital for scaling.
Account-Wide ACoS Perspective: Learn to evaluate the overall account ACoS rather than just individual campaigns for a broader view of profitability.
Budget and Bid Management: Discover how to increase your budget and bids strategically for high-performing keywords.
Expand Your Keyword List: See how adding relevant keywords can open up new avenues for sales and audience reach.
Focusing on Sponsored Products: Realize why concentrating on Sponsored Products can lead to the majority of your sales and a more efficient PPC strategy.
๐ Mining the Search Term Report: Get a step-by-step guide on how to access, analyze, and utilize the search term report from Seller Central for targeted campaign creation and optimization.
๐ Your Action Items:
Conduct Monthly Reviews of Your Search Term Report
Implement Strategic Bid and Budget Adjustments
Expand and Refine Your Keyword Strategy
๐ก By the end of this video, you’ll be equipped with the knowledge to implement these five strategies and scale your Amazon PPC campaigns to new heights.
If you want to get mroe sales in amazon fba with same ppc ad spending then upsell is the best option and to implement that you need to learn how to use amazon ppc to upsell products in amazon fba
So watch this full video to learn this best amazon fba ppc strategy step by step to optimize your amazon ppc campaigns
๐ Chat With Me If You Have Any Question
โก๏ธ https://waystosellonline.com/chat
๐ฑFollow Me On Other Social Apps
โก๏ธ https://linktr.ee/waystosellonline
โ๏ธ Book A Consultation Or Coaching Call To Learn & Discuss
โก๏ธ https://waystosellonline.com/coaching
โ Checkout The Services We Offer To Grow Your Business
โก๏ธ https://waystosellonline.com/services
๐ฅ Checkout The Tools I Use To Grow My Business
โก๏ธ https://waystosellonline.com/tools
My Way-Too-Easy Amazon PPC Strategy – Amazon PPC Masterclass: 3 of 4
Thanks for joining me again!
We had a ton of great comments come through on video 2, and Iโm looking forward to giving you even more value today.
In the first video I discussed rethinking your ACoS strategy to help scale your brand.
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/rethinking-this-part-of-your-amazon-ppc-strategy
And in yesterdayโs video I showed you a little โsecretโ to saving thousands of dollars with Amazon PPC.
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/save-thousands-with-amazon-ppc-doing-this
Iโm Dr. Travis Zigler, CEO of Profitable Pineapple Ads, and I am a huge fan of Settlers of Catan.
Let me know down below if you have ever played it.
My favorite game in Settlers of Catan is Cities and Knights with Seafarer Expansion. Whatโs yours? I like to know who Iโm talking to, so put it down in the comments below todayโs video.
In todayโs video Iโm going to be showing you my way-too-easy Amazon PPC strategy to scale your brand.
In tomorrowโs LIVE MASTERCLASS, Iโm going to be showing you 4 more strategies LIVE including the ONE THING that has made the biggest difference for me in my business.
Register for our live masterclass on Wednesday, January 4th at 1 pm EST here.
https://us02web.zoom.us/meeting/register/tZAqdu6vpz4qHdQATPYl66hTrClbttD5oSd1
To Summarize:
1. Join our new FREE Community OFF Facebook
https://profitable-pineapples-ppc-farm.circle.so/join?invitation_token=963e128a7bebb7f0e109ce43026bbde386819129-7baff97c-4fe1-45a8-a272-627d33c7d857
2. Watch the FIRST Masterclass
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/rethinking-this-part-of-your-amazon-ppc-strategy
3. Watch the SECOND Masterclass
https://profitable-pineapples-ppc-farm.circle.so/c/start-here/save-thousands-with-amazon-ppc-doing-this
4. And THIRD video (this one) in our four part Amazon PPC Masterclass.
5. Register for the LIVE masterclass thatโs going on TOMORROW.
https://us02web.zoom.us/meeting/register/tZAqdu6vpz4qHdQATPYl66hTrClbttD5oSd1
๐ Unlock the Secrets to Amazon PPC Success! ๐
A lot of people struggle with Amazon PPC. They try to boost profits but end up drowning in data and analytics.
That’s why I wanted to go over my complete comprehensive guide live to help you transform your approach to Amazon PPC, making you more profitable while saving you precious time!
๐ I’m going to go over:
๐ 5 Key Strategies for Amazon PPC Success, and show you essential strategies to dominate the Amazon marketplace.
๐ Easy Steps for Mastering PPC Keyword Research (2024 Edition). I’ll dive into the latest methods for effective keyword research.
๐ก Common Amazon PPC Mistakes & How to Avoid Them. Learn from my $250,000 mistake and ensure it never happens to you.
๐ฏ Redefine Your ACoS Targets for Better Results. Discover what metrics truly matter for PPC success.
๐ Scalable Strategies for Growing Your PPC Efforts. Use my step-by-step guide to expand your reach on Amazon.
๐ฅ I’m even going to go over how to use E.A.D. to help you revolutionize your business with the Eliminate, Automate, Delegate strategy.
I’m diving deep into the world of Amazon PPC to share with you five critical strategies that have been game-changers in my Amazon journey.
Whether you’re just starting out or looking to elevate your Amazon PPC game, these insights are tailored for your success.
๐ฅ Here’s What You’ll Learn:
1. Never Running Out of Stock: I’ll share how maintaining a robust inventory is crucial for maintaining sales velocity and organic rank on Amazon.
2. The 80/20 Rule: Discover how focusing on the top 20% of your products can lead to 80% of your revenue.
3. Sales for Organic Rank Growth: Learn the true objective of Amazon PPC and how it’s not just about immediate sales, but boosting your organic rank.
4. Continuity or Subscription Models: Find out why shifting to a continuity model can ensure long-term success and financial stability.
5. Beyond Product Selection: I’ll explain why focusing on problem-solving, rather than just product selection, is essential for sustainable business growth on Amazon.
๐ก Each of these strategies comes from my personal experience and has been instrumental in my success. I’ll be breaking down these concepts and giving you actionable tips to implement them in your Amazon business.
๐ Bonus Material: Real-life examples from my Amazon journey.
Actionable steps to apply these strategies effectively.
๐ Don’t miss this opportunity to transform your Amazon PPC approach and skyrocket your sales. Watch now and take the first step towards Amazon PPC mastery!
๐ Be sure to check out Profitable Pineapple Express for even more insights and tools: https://profitablepineappleexpress.com/
Join Our Newest Community (FREE Amazon PPC Course): https://bit.ly/nomadz-community
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Join Lucas, CEO of Nomadz, as he breaks down the game-changing update from Amazon that’s set to revolutionize PPC advertising. Discover how Amazon’s recent announcement will affect your advertising strategy as sponsored product ads start appearing on popular apps and websites, including Pinterest and Buzzfeed. Lucas discusses the significance of this update, especially as we approach the holiday season, and its potential impact on top-of-funnel marketing. Get insights into how this change may provide valuable customer information and enhance your offsite traffic strategy.
While the reporting details are still emerging, Nomadz is here to keep you informed and prepared for this exciting development in the world of PPC advertising. Stay ahead of the curve and watch this video for all the essential details.
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Content:
00:00 – Introduction
00:15 – Pinterest and Buzzfeed Partnership
02:08 – Key Matters for Nomads
03:41 – Impact on Other Advertising Platforms
05:01 – Conclusion
_____________________________
But that’s not all:
๐ซ Join Our Newest Community
Skool https://www.skool.com/nomadz-advanced-amazon-ads-1369
๐ Nomadz is offering FREE audits to brands with at least $50,000/month in sales on Amazon. We’ll provide you with a customized plan of action, reach out on https://www.nomadz.com/contact
Receive 50% off your FIRST MONTH
or
Receive 10% off your EXISTING subscription
_______________________________
๐ About Nomadz
Iโm Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. Iโm a data nerd at heart and started managing PPC for brands in 2015.
These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
As an agency, Nomadz specializes in creating custom PPC and DSP plans to scale sales for larger brands stuck at sales plateaus. We build strong relationships with our clients and are always looking for talented Nomadz to join our team.
Contact us at any time at https://www.nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.
๐ Learn the secrets of powerful Amazon advertising strategies – join Chris’ Profitable PPC Challenge here: https://oklik.co/sophie-ppc-challenge
Most sellers either do nothing to prepare their Amazon PPC advertising for Q4 or do things that do not work. In this session, Chris Rawlings will walk you through how he sets up his brands to have excellent Q4 sales utilizing PPC.
You will learn all about bidding strategies, creatives, campaign types, targeting, and budgets. Helpful for brands of every scale whether just launched or well-established, this session will put your brand on the path to dominating profitably this Q4.
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๐ฌ Other related videos:
โถ๏ธ Get Adapted to Amazonโs Algorithm! New Methods for FBA Advertising and Conversion Rate: https://youtu.be/FAmsR9iTAA8
โถ๏ธ How to Use the Amazon Honeymoon Period for a Great Product Launch?: https://youtube.com/live/F9cv601NN3w
โถ๏ธ Find more videos with Chris in this playlist: https://www.youtube.com/playlist?list=PLMKjignId9DqEDusCSV9Fc668qBK4ujql
๐ Join the next European Seller Conference – an event for Amazon FBA sellers: https://eusecon.com/
๐ Find more discount coupon codes for Amazon software tools: https://oklik.co/coupons
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๐ถ Topics covered in the video:
โค 00:00 Intro
โค 01:58 About Chris Rawlings
โค 05:30 Q4 arbitrage
โค 08:25 How ranking and sales are different during Q4
โค 10:34 Keywords
โค 18:42 Optimize thumbnail and listing with relevant keywords
โค 31:19 Virtual bundles
โค 32:24 Custom creatives for PPC
โค 41:16 Badges
โค 42:48 Pricing
โค 44:17 Shielding – something everyone should do
โค 50:51 Holiday-centered posts
โค 52:22 Sponsored display remarketing
โค 55:47 Self-targeted product placement
โค 59:08 Inventory management
โค 01:00:29 Join the PPC Challenge
โค 01:07:07 Should you launch in Q4?
โค 01:09:45 Should you use fixed bids?
โค 01:12:01 How to find high-converting keywords?
โค 01:13:30 How to forecast the sales?
โค 01:15:49 How to do split testing?
โค 01:19:40 Why Amazon doesn’t show the Q&A section?
โค 01:21:52 Should you give up on high ACoS keywords?
โค 01:25:14 Formula for inventory forecasting
โค 01:26:29 Why does my brand name get excluded in sponsored product exact match campaigns?
โค 01:27:58 How to manage up and down bidding?
โค 01:31:06 About PPC Challenge
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๐ถ About CHRIS RAWLINGS
Coming from a technical background, Chris designed his own products & built his personal care brand into an international success on Amazon.
With brands reaching out to him for help in figuring out the highly competitive Amazon landscape, Chris facilitated over 1,500 product launches and listing optimizations while helping over 400 companies dominate Amazonโs US, EU, and Japan markets, which lead to the founding of Sophie Society in 2019. Sophie is an Amazon service provider unlike any other, built on scientific principles and truth-finding via a constant feedback loop.
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๐ถ About PROFITABLE PPC CHALLENGE
The Profitable PPC Challenge is a 5-day Online PPC coaching event where attendees receive personalized coaching from Chris and his team, helping them to overcome their major blockers, and more importantly, giving the PPC knowledge and skills needed to transform their Amazon business and their lives.
๐ Learn the secrets of powerful Amazon advertising strategies – join Chris’ Profitable PPC Challenge here: https://oklik.co/sophie-ppc-challenge
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๐ถ Video host – LISETT LEES
Lisett is an Amazon FBA Expert and Strategist who works with different brands helping them to stay on top of the Amazon game. She advises business owners on setting goals and managing the store, helps to create optimised product pages and use Seller Central tools to build the best customer experience for the buyers in order to get more sales for the sellers. Since she started out in 2016 as an Amazon virtual assistant, her mission has been to help businesses run their Amazon stores cost-and time efficiently.
๐ Learn more about Lisett and how she helps Amazon FBA businesses: http://lisettlees.com/
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๐ถ About ORANGE KLIK
Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
๐ Learn more about what we do: https://orangeklik.com/
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** Affiliate disclaimer: some of the above links may be affiliate links, which may generate us a sales commission.
Guys, you asked for AMAZON PPC MASTERCLASS so here it is. Do watch the video till end and grab as many tips as you can and apply it on your product or brand. I hope this masterclass helps you all to scale your sales and businesses.
I have covered everything from common issues to rare ones so the video is helpful for both beginners and experts. JazakALLAH.