brian johnson

Amazon video ads and PPC strategies / Brian R. Johnson

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πŸ“Š 𝐬𝐞π₯π₯πžπ«π›π¨πšπ«π – Profit analytics for Amazon FBA sellers: email follow-up campaigns + refunds for lost and damaged inventory + PPC optimizer + listing change alerts + inventory management and much more.
Starting from $15 per month, 𝟏-𝐦𝐨𝐧𝐭𝐑 𝐟𝐫𝐞𝐞 𝐭𝐫𝐒𝐚π₯πŸ‘‡
https://www.sellerboard.com/youtube
No credit card needed!

Our guest today is Brian Johnson – the leading strategist in Amazon PPC advertising. Brian has founded the Amazon PPC Troubleshooting community, Amazon PPC Consulting Association, PPC Scope ad management software, Sponsored Products Academy training course, and Canopy Management advertising agency for million-dollar brands.

Contents:
– sponsored display video and sponsored brand video;
– driving external traffic to Amazon;
– a marketing funnel on Amazon;
– PPC strategies
… and much more!

sellerboard on Facebook:
https://facebook.com/sellerboard/

🎬 Check out our previous episodes!

All about Amazon advertising / Elizabeth Greene
πŸ‘‰ https://youtu.be/RsYOHWPp5C0

Expansion to international markets / Kevin Sanderson
πŸ‘‰ https://youtu.be/oGy3OUZgWsM

How to increase profitability in 2022 / Klaidas Ε iuipys
πŸ‘‰ https://youtu.be/c2QRkYXhdqE

Links:
πŸ‘¨β€πŸ¦² Brian’s Linkedin: https://www.linkedin.com/in/brianrjohnsonppc/
🌎 Canopy Management Website: https://canopymanagement.com/

Amazon Advertising – 15 Minute PPC Optimization Tips and Tricks

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In this video I discuss how to run basic bid optimization in an Amazon Advertising account in 15 minutes!

Focuses –

πŸ”ΆPrimary Metrics vs Secondary Metrics
πŸ”Ά Influence of placements, impressions, CPC and CTR
πŸ”ΆCPC and Bid Correlations
πŸ”ΆQuick bid management formula for optimizations

This video is a LITE video for bid optimization.
My goals is to help explain the relationship between bid optimization and ACoS.

At scale, we run similar formulas with more in-depth data analysis, BUT this formula helped me when I was just getting starting.

When you have a keywords with data –

Sales * Target ACoS = X
X / Clicks = Bid

AMAZON PPC FOR BEGINNERS | PPC 101 Step-by-Step Tutorial

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Learn how to run profitable and successful Pay-Per-Click campaigns on Amazon. We will teach you everything from the basics to how to setup your campaigns! [ ⬇OPEN FOR MORE ⬇ ]

Download the ACoS Calculator: http://media.sellics.com/ACoS-Calculator.xlsx

Amazon PPC Sponsored Product Academy: https://sellics.com/amazon-ppc-course-basics

Amazon PPC Manager – Automate your campaigns – https://sellics.com/amazon-sponsored-products-manager

Have a question? Leave it below πŸ™‚

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About Sellics:

Sellics is an All-in-One Tool designed to help Sellers and Vendors become successful and profitable on Amazon. Sellics will help you:

-Automate/Manage PPC (Sponsored Products) campaigns
-Provide you with in-depth and daily insight into profits and margins,
-Give you access to the best Keywords to optimize your listings
– Help manage product reviews & more!

Sign-up for our free 14-day trial today! https://sellics.com

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