how to sell on amazon

How to 4x SALES – Amazon Image Optimization & Amazon PPC Ads

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Learn how to 4x SALES – Amazon Image Optimization & Amazon PPC Ads

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Hi, I’m Noemi Bolojan, co-founder of Scale Wave.

We’re an Amazon PPC Agency that helps 6 and 7 figure Amazon private label brands scale their revenue through strategic Amazon PPC Ads.

When I started 5 years ago, mastering Amazon PPC was my biggest challenge. I wished for a clear, structured way to learn the fundamentals faster.

Now, I create quick, actionable training to simplify ads and help you think strategically-not just follow tips.

I sat down with John Aspinall, CEO & Founder @johnaspinallctr
and Brand Evangelist @PickFu to go over this topic in depth.

In this video, we cover:

1. How to optimize your main image for higher click-through rates
2. The biggest mistake hurting your conversion rate
3. Why A/B testing is crucial for success
4. How to make your ads more profitable

Follow John: https://www.linkedin.com/in/jaspinall/
John services: https://www.goaspi.com/

Ready to scale with Amazon PPC and optimized images?
Let’s chat here: https://calendly.com/scalewave/call

#amazonppcagency #amazonppctips #amazonppcstrategy #amazonfba #amazonads #amazonppc

How Amazon ppc is evolving & implications of using AI – Steven Pope – EP 271

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How Amazon ppc is evolving & implications of using AI

Explore what we do here at Ecomcy by visiting https://www.ecomcy.com/

Welcome to the eCommerce Lab Podcast! In this episode, we’ll be featuring Steven Pope, Founder of MyAmazonGuy.com and a recognized expert on the Amazon ecosystem.

Steven has helped numerous brands excel on the platform using advanced CTR, PPC, SEO, catalog optimization, troubleshooting, brand management, and more.

We’ll discuss how Amazon PPC is evolving and discuss the implications of using AI to optimize campaigns, maximize returns, and stay competitive in a dynamic marketplace.

Don’t miss this conversation packed with practical strategies and insight from an industry leader!

Subscribe to a YouTube channel Our Ecomcy: https://www.youtube.com/@EcomcyTV

About My Agency Guy: https://www.myguy.agency/

More video: https://www.youtube.com/watch?v=TGZPiBeBA9E

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#ecomcy #Amazon #amazonfba #amazonseller #amazonbusiness #amazonfbaseller #amazonppc #amazonadvertising #amazonsellercentral #amazonppctips #amazonprivatelabel #amazonselling #amazonseoe

Unlocking Amazon’s PPC Potential

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Schedule a free 1-1 strategy session with me to see how I can help you grow your Amazon business:
https://calendly.com/sellermetrics/discovery-call-web-yto?utm_source=YouTube&utm_content=shorts

Boost Your Amazon Sales with Effective PPC Strategies

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📈 Boost Your Amazon Sales with Effective PPC Strategies 📈

In this comprehensive video, Brandon M Young shares advanced insights into Amazon’s PPC strategies and how to optimize your campaigns for better conversions and profitability. Learn crucial tactics such as:

🚀 Launching targeted campaigns with high relevancy
🔍 Analyzing your performance using impression shares, click shares, and conversion rates
⚙️ Grouping and optimizing keywords effectively
📊 Using Amazon’s advanced data for in-depth analysis and decision-making
🔄 Implementing a feedback loop to continuously improve your campaigns
🎯 Understanding when to push more traffic and when to back off
🔧 Fixing conversion rates by comparing with top competitors and optimizing product listings

Whether you’re targeting keywords like “toiletry bag” or “men’s shaving bag,” Brandon walks you through how to manage your PPC campaigns to achieve top organic rankings and maximize your profitability.

Plus, discover how to troubleshoot low conversion rates using a detailed worksheet that evaluates crucial elements such as main images, packaging, pricing, and more.

📞 Join my next FREE Masterclass and Q&A: https://sales.sellersystems.com/seller-systems-youtube

Chapters:

00:04 – Introduction to conversion factors and initial campaign steps.
00:53 – Tracking performance, impressions, and evaluating PPC performance.
02:09 – Strategies for increasing traffic and handling indexing issues.
03:07 – Feedback loop for performance and traffic analysis.
03:37 – Deciding on continuing or abandoning keyword routes.
04:15 – Question about benchmarks for conversion rates.
04:23 – Comparing conversion rates with top competitors.
05:06 – Sending traffic to related keywords and keyword grouping.
05:39 – Importance of targeting one route at a time.
05:58 – Steps to take if conversion rates are low.
06:10 – Detailed worksheet for improving conversion rates.
07:33 – Example of improving a product’s main image to boost sales.
08:30 – Conclusion and information on accessing the full webinar.

📲 Join our FREE Facebook group :
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👉 The System: https://www.sellersystems.com/innercircle

🛠️ The Tools: https://datadive.tools/rank-radar/

#SellerSystems #AmazonSeller #DataDive #Ecommerce
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👇 If you have any questions or comments, let me know!

Easy Amazon Ads PPC Campaign Strategy to Help Increase Sales (back to school)

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Today you will learn an EASY Amazon Ads PPC Campaign strategy to help increase sales during seasonal events like Back to School, Black Friday, and Cyber Monday. I will show you how to create a manual keyword targeting PPC campaign and how to leverage specific seasonal keywords from Amazon brand search analytics. ENJOY!

🎯 Learn More About Amazon Ads: https://advertising.amazon.com/solutions/products/sponsored-products?ref_=org_infl_Tik_na_us_trevin_vid_backtoschool__2024

📦 FREE $0 to $10k CASE STUDY: Find a winning product and avoid these 2 mistakes: https://fbachampion.com/?el=amzytf

#amazonads #amazonppc #amazonfba #backtoschool #ad

Common Causes For Zero Impressions on Amazon PPC

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Struggling to get impressions on your Amazon ads? You’re not alone! In this video, we dive deep into common reasons behind low ad impressions and provide actionable solutions to help you optimize your campaigns. Whether you’re setting your budgets too low, targeting irrelevant keywords, or facing high competition, we’ve got the tips you need to succeed.

Visit myamazonguy.com/ppc for more PPC optimization tips!

→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

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Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps:
0:00 – Introduction: Why Amazon Advertising Can Be Challenging
0:09 – The Common Problem: Low Impressions
0:27 – Case Study: Analyzing a New Account
0:48 – Tip 1: Check Your Daily Budgets
1:30 – Tip 2: Understand Your Keyword Costs
2:20 – Tip 3: Importance of Search Volume
3:11 – Tip 4: How to Adjust Your Bids
4:55 – Tip 5: Focus on Relevancy and Indexing

How To Setup Amazon PPC Ads in Minutes – 2024 Tutorial

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Struggling with Amazon ads? 🚀 Dive into our comprehensive guide on setting up effective advertising campaigns on Amazon in just a few minutes! Learn the differences between Sponsored Products, Sponsored Brands, and Sponsored Display, and why Sponsored Products might be your best bet.

Follow step-by-step instructions on organizing your ad groups, choosing the right naming conventions, and targeting options, including automatic vs. manual targeting with tools like Helium 10’s Magnet.

→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG

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Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/

Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/

Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw

Timestamps
0:00 – Introduction
0:11 – Advertising Introduction
0:32 – Product Selection
0:51 – Campaign Types
1:11 – Ad Group Naming
1:50 – Targeting Types
2:39 – Keyword Targeting
5:02 – Keyword Research
8:00 – Keyword Selection
9:54 – Bidding Strategies
10:55 – Negative Keyword Targeting
11:56 – Campaign Bidding Strategies
12:35 – Placement Types
16:01 – Campaign Naming
16:51 – Portfolios and Budgeting
18:56 – Launching the Campaign

Liazon Marketing-Unlock the power of Amazon PPC with high-paying keywords: A step-by-step guide.

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you can use Amazon Advertising tools and strategies to identify keywords with potentially higher bids. Here are some general tips:

Amazon Keyword Tool:

Utilize Amazon’s own advertising tools, such as the Amazon Advertising console, to explore and discover keywords. You can see suggested bid amounts for various keywords in your campaigns.
Competitor Analysis:

Keep an eye on your competitors. If you notice certain competitors consistently appearing in top positions for specific keywords, it could indicate higher bids on those keywords.
Manual Campaigns:

Set up manual campaigns and experiment with different bid amounts for keywords. Monitor the performance of these keywords to identify which ones are more competitive in terms of bidding.
Bid Adjustment:

Regularly adjust your bids based on the performance of keywords. If certain keywords are driving good results, consider increasing the bid to maintain or improve visibility.
Ad Position Reports:

Review ad position reports to understand where your ads are appearing on the search results page. Higher ad positions often require higher bids, so identifying keywords associated with top positions may give you an idea of competitive bidding.
Keyword Research Tools:

While Amazon’s tools are valuable, you can also use third-party keyword research tools to get insights into keyword popularity and bid estimates. Keep in mind that these estimates may not be precise but can provide a general idea.
Search Term Reports:

Regularly analyze search term reports to identify which keywords are driving clicks and conversions. This can help you allocate more budget to high-performing keywords.
Remember that the competitive landscape can change, and bidding strategies may vary based on factors such as seasonality and product demand. It’s essential to monitor and adjust your advertising campaigns regularly to stay competitive. Additionally, since my information is up to January 2022, Amazon’s advertising platform may have introduced new features or changes, so it’s a good idea to check the latest documentation or Amazon Advertising updates for the most current information.

5 Amazon FBA PPC Hacks to INCREASE Sales in 2024!!

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🎯 Claim FREE PPC Audit: https://seller360.io/free-ppc-audit/

Today you are going to learn Amazon PPC Optimization and Strategies to help you lower your Amazon PPC ACOS and Increase your Amazon FBA Sales. We will cover Amazon PPC Campaigns to set up, how to optimize Amazon PPC, and how to increase profit margins by running profitable PPC campaigns. This is a complete Amazon PPC A to Z Tutorial. ENJOY!!

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#amazonfba #amazonppc #amazonppctips

How To Create Amazon Advertising Campaigns in Seller Central (Step-by-Step) Beginner PPC Guide 2023

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Learn How To Sell on Amazon (2023 UPDATE): https://youtu.be/DJQS4k7tbhg

If you’re new to Amazon, you’ll need help navigating your way around Seller Central so that you don’t make any major mistakes. That’s why we created this 6-step tutorial series walking you through how to get started selling on Amazon in 2023.

In this video, we’ll show you how to create PPC Sponsored Products advertising campaigns in your Amazon Seller Central account, and how to avoid the common mistakes most beginners make. Remember to subscribe to the channel and bookmark this video so you can always come back and jump right into the section you need with the timestamps below:

0:00 How to Create Advertising Campaigns in Seller Central
0:43 How to Create Sponsored Product PPC Campaigns
1:40 Automatic vs Manual Amazon Campaigns
2:47 Explaining Amazon Dynamic Campaign Bidding Strategies
4:44 Setting Default Bids on Automatic Campaigns
5:50 Explaining Negative Keyword Targeting
6:20 How to Create Manual Sponsored Product Campaigns
7:21 Exact vs Phrase vs Broad Match Keywords
9:06 How to Adjust Keyword Bids in Bulk
9:54 NEXT STEP: How to Create Coupons, Deals, and Promotions!

⬇️ Watch These Videos ⬇️
Learn Sponsored Brand Ads: https://www.youtube.com/watch?v=ZMvStwSzA-w
Learn Sponsored Display Ads: https://www.youtube.com/watch?v=iI9ICuBAMhQ
Learn Keyword Research: https://www.youtube.com/watch?v=NQaU_1CY9lw&t

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