Liazon Marketing – Keyword research and PPC optimization

Get 20% OFF HELIUM 10 for 6 months HERE with COUPON CODE [LIAZON6M20]
AT CHECKOUT or use this direct link: https://bit.ly/4bWtaJC

Keyword research and PPC (Pay-Per-Click) optimization are crucial components of a successful Amazon advertising strategy. Here’s how you can effectively conduct keyword research and optimize your PPC campaigns:

### Keyword Research:

1. **Utilize Keyword Tools**: Use keyword research tools such as Helium 10, Jungle Scout, or AMZScout to identify relevant keywords for your products. These tools provide data on search volume, competition level, and relevance, helping you prioritize the most valuable keywords.

2. **Analyze Competitor Listings**: Study the listings of your competitors to uncover the keywords they are targeting. Tools like Helium 10’s Cerebro allow you to perform reverse ASIN lookups to identify the keywords driving their traffic and sales.

3. **Long-Tail Keywords**: Target long-tail keywords, which are longer and more specific phrases that typically have lower competition but higher conversion rates. Long-tail keywords can help you reach niche audiences and attract highly motivated buyers.

4. **Use Amazon’s Search Bar**: Start typing relevant keywords related to your product in Amazon’s search bar and pay attention to the autocomplete suggestions. These suggestions can give you insights into popular search terms used by customers.

5. **Customer Reviews and Feedback**: Analyze customer reviews and feedback for your product and similar products to identify common language and keywords used by customers. Incorporate these keywords into your listings to improve relevance and visibility.

### PPC Optimization:

1. **Set Clear Goals**: Define clear goals for your PPC campaigns, whether it’s increasing sales, improving brand visibility, or maximizing profitability. Your PPC strategy should align with these goals.

2. **Keyword Segmentation**: Organize your keywords into tightly themed ad groups to improve relevancy and ad performance. Group related keywords together and create separate campaigns or ad groups for different product categories or target audiences.

3. **Use Match Types**: Utilize different match types (broad, phrase, exact, and negative) to control the visibility of your ads and target specific search queries more effectively. Experiment with match types to find the right balance between reach and precision.

4. **Optimize Bids**: Regularly monitor and adjust your keyword bids based on performance data to maximize ROI. Increase bids for high-performing keywords that drive sales and decrease bids for underperforming keywords to minimize wasted spend.

5. **Ad Copy Optimization**: Write compelling ad copy that highlights the unique selling points of your product and encourages clicks. Test different ad headlines, descriptions, and calls-to-action to improve ad performance and CTR (Click-Through Rate).

6. **Use Negative Keywords**: Identify and add negative keywords to your campaigns to exclude irrelevant search terms and prevent wasted spend on non-converting clicks. Regularly review search term reports to identify new negative keywords to add to your campaigns.

7. **Monitor and Adjust**: Continuously monitor the performance of your PPC campaigns and make adjustments as needed. Analyze key metrics such as CTR, conversion rate, ACOS (Advertising Cost of Sales), and ROAS (Return on Ad Spend) to identify areas for improvement and optimization.

By implementing these keyword research and PPC optimization strategies, you can improve the effectiveness of your Amazon advertising campaigns and drive more traffic and sales for your products.

Email Marketing for Shopify Dropshipping – Full Tutorial

In this video, I show you how to get started with email marketing for your Shopify dropshipping store in 2024. Email marketing is an essential strategy to generate more ecommerce sales, and knowing the right way to do it is key to your success.

If this video helps you out in any way, please like & subscribe as there is PLENTY more to come! You can reach out to me at alexanders.invest@gmail.com with any business inquiries. Thank you so much for watching!

Start Using Omnisend – The Best Email & SMS App:
https://your.omnisend.com/Alex

Start Using Shopify For Just $1 /Month:
https://shopify.pxf.io/1rGZDR

The Best Video Ads For Dropshipping:
https://viralecomadz.com/?ref=UPuFKGdTrb8cc

Let Connect!

Winning Products Newsletter:
https://www.ecom-advantage.com/winning-products

Free Dropshipping Course & Discord Group:
https://ecom-advantage.teachable.com/p/free-course

Work With Me – Ecom Mentorship:
https://ecom-advantage.teachable.com/p/2-week-training

Ecom Advantage Facebook Group:
https://www.facebook.com/groups/ecomadvantage/

Download My $0-100k TikTok Dropshipping Guide:
https://www.ecom-advantage.com/30-day-guide

My Instagram:
https://www.instagram.com/alex.shenton/

Ecom Advantage Instagram:
https://www.instagram.com/ecom.advantage/

0:00 – Intro To Email Marketing
2:58 – Creating a Sign-Up Form
4:30 – Abandoned Cart
7:34 – Welcome Series
8:43 – Promotional Emails & SMS Campaigns
13:17 – Final Thoughts & Helpful Links

Insider Secrets: Get 10k Targeted Emails, Make $650 Daily | Email Marketing

Learn how to scrap valid emails from Google and make money online with it. This email marketing method can make you $650 Daily. This is a good affiliate marketing strategy that works all the time. You just have to learn how to use it correctly.
Watch to the end and also make sure you subscribe to the channel to get more content.
#emailmarketingstrategy

Video Chapters
00:00 Intro
01:27 Install the first App
02:37 Generate Emails from Google
05:28 Using Email Extractor
08:13 Generate Emails from different parts of the world

Websites Mentioned;
www.Google.com
www.Lite14.us

Join My Telegram Channel Here:
https://t.me/+lvp4rqphyxc2NTVk

DISCLAIMER:
All of the videos on this channel are strictly intended for educational reasons. Results may differ between people. The fact that I have profited from these websites does not imply that you will do the same. Depending on your expertise, willpower, and a host of other factors, you can earn more, less or not even art. You must understand that everything you do and gain from this is at your own risk and largely contingent upon how much effort you are willing to put out. Some of the links in the videos on this channel are affiliate links, which means that when you make purchases using the links, we may receive a commission without charging you any extra money

All NEW Data-Based Email Marketing Tips with Jay Schwedelson

Jay Schwedelson is an email marketer. He’s sent billions of emails in the last decade.

And Jay has learned that small changes can have a huge impact on your clicks and responses.

Because, Jay says, it’s not about what you say in an email. It’s how your reader processes your email that makes the difference!

At B2B Forum 2023, Jay shared his expertise with a captive audience.

And in just 7 minutes, you can get some of Jay’s best insights. Watch the clip now!

If you’re an email marketer, you can get Jay’s newest data-backed insights into email marketing—plus multiple other email marketing, content marketing, and lead nurturing sessions—at this year’s B2B Forum in Boston. With more than 50 sessions covering everything B2B, it’s the conference where driven marketers like you go to get inspired and educated to do your best work.

Want in? Don’t wait for ticket prices to rise. Tickets are limited and available now. Check out the program and save your spot now! 👉 https://mprofs.com/mpb2b2024

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Unlocking the Secrets of Successful PPC Interviews | Digital Marketing | MyCaptain

Do you want to become a professional Digital Marketer with high -paying job?

Want to become the next-gen digital marketer with guaranteed job opportunities, then check out the MyCaptain Digital Marketing course: https://bit.ly/3GBcMzQ

Join the next batch of MyCaptain Digital Marketing Pro course with guaranteed job opportunities.

Having a PPC Interview coming up and worried about the interview questions, we have got you covered!

You’ve polished your digital marketing resume, created standout cover letters and submitted numerous job applications. What’s next? The dynamics of looking for a job in digital marketing change significantly once you hear back from a potential employer. You’re getting closer to your objective, and the only thing standing in your way now is the interview, which is the biggest of all the obstacles. You may learn more about digital marketing interview questions by watching this video.

Interviewing for a position in digital marketing can be intimidating, especially if you’re new to the field. There are terms you need to become familiar with, questions to answer, skills you need to show off, and many more difficulties. It should come as no surprise that even the most seasoned digital marketing experts occasionally face anxiety during job interviews.

There is no way around the measurement component that will be a part of any digital marketing function. You might discover yourself utilizing Google Analytics, social media, or the web. You must therefore demonstrate that you are capable of using and comprehending the analytics.

No need to fear, Mycaptain is here to help you!

Want to become the next-gen digital marketer with guaranteed job opportunities, then check out the MyCaptain Digital Marketing course: http://bit.ly/3kf0DIE

TIMESTAMPS
00:00 Cracking the PPC Job Interview
0.44: Understanding PPC Marketing
1.57: Ad Auction
3.27: Keyword Strategy
4.47: Quality score
6.12: Ad extensions

Let’s first understand what exactly is PPC marketing

Pay Per Click (PPC) is an advertising model that allows advertisers to promote their products or services on YouTube and other video platforms. With PPC, you pay for each click your ad receives, meaning that you’re only charged when a potential customer clicks on your ad and visits your website, views a product page, or engages with the content of the video. This helps ensure that you’re targeting the right people who are likely to be interested in what you have to offer. PPC is a great way to get more visibility on your videos and drive traffic back to your site.

Let us give you a few common questions which are being asked during PPC Interview
1. What is the meaning of digital marketing?
2. What according to you is PPC marketing
3. Can you please tell me how an Ad auction works?
4. Tell me about your experience with PPC ads?
5. What keyword strategy do you recommend for your brand?
6.7.What is the Keyword match type?
8. What are ad extensions and how can I use them?
9. What is Ad rank?
10. What is an Ad campaign?

Watch this video till the end to get results. I hope this will help you to crack your digital marketing job interviews.

About MyCaptain:

MyCaptain is the only school for new-age creators and marketers. Your source for all things content and marketing.

Through the episodes, we wish to inform, educate and upskill the future generation of marketers and content creators.

At MyCaptain, we can pursue our dream careers with LIVE online courses that focus on career development and are extremely outcome driven.

Industry Experts from top brands like Meesho, Zomato, CRED, Uber, Amazon, Lenskart and more come together to help us achieve our dream jobs. With Garuntee Job or Placement assistance in the fields of Digital Marketing, UI/UX Design and Content and Copywriting be ready to take the leap.

With immense focus on quality and learning outcomes, the LIVE courses see industry-leading completion rates with over 70% users happy to recommend MyCaptain to their peers.

MyCaptain is a community of 2,00,000+ learners who are redefining their careers by taking the right steps. We empower our mentees to learn from the best in the industry and provide practical knowledge.

Follow MyCaptain on Instagram: https://www.instagram.com/mycaptainof…
Follow MyCaptain on LinkedIn: https://www.linkedin.com/company/myca…
Join the MyCaptain community on Discord: http://bit.ly/3wf0mZk

#mycaptain #successstory #mycaptainjourney

.

Use Email Marketing To Increase Sales | Shopify Dropshipping + Klaviyo

💯 Useful Links + Discounted Apps 💯
📱 : Billo – Save 15% OFF By Using Code: JOSHBAK – https://bit.ly/3oPrnxZ
🕵🏼‍♂️ Most AFFORDABLE Adspying Software: https://bigspy.com/?fpr=joshbak
🧪 The Best Way To Get Unlimited Creatives to Test for Fb Ads – https://bit.ly/3fo5Vvz
💰 Save 10% OFF on VITALS App – The Best App Available – https://vitals.co/shopify/joshbak
📱 Add me on instagram: https://www.instagram.com/josh_bak/

📺 Must Watch Videos 📺
🔴 Must Have Shopify Apps 2021: https://youtu.be/sGSn0tTDt00
🔴 Complete Beginner Facebook Ads Strategy & Tutorial 2021: https://youtu.be/PtK2FjWJNEk
🔴 Shopify Dropshipping Product Research Done Right: https://youtu.be/QOWr7raqHBQ
🔴 How To Save Money To Start Your Shopify Dropshipping Store 2021: https://youtu.be/fzMmlS6Fxtw

In this video, I walkthrough how to run sales campaigns using Klaviyo email marketing for your Shopify dropshipping store. Email marketing is a topic that isn’t really spoken about but ultimately it can boost your store’s sales by 20-50% (depending on the niche). This video breaks down how to do email marketing with Klaviyo, the beauty of this is that email marketing doesn’t cost you any extra to do per month apart from the subscription fee. We run these campaigns every 6 weeks and then resend this email to non-openers. Can’t wait to see how this helps your business!

⚠️⚠️⚠️ #ecommerce #shopifydropshipping #emailmarketing⚠️⚠️⚠️

🔥 Want to get mentored by me? 🔥

Shopify Freedom is a full step by step course teaching you every single step you need to know to build a successful Shopify store and brand. It also includes my mentorship both in our Private Facebook Group and also through 1 on 1 on Facebook private messaging.

You also get access to weekly mentorship calls with myself as well as other 7 figure sellers.

Click the link to join the Shopify Freedom course: (75% OFF + Lifetime Mentorship Access)
https://www.ecomfreedom.com/shopifyjosh

Legal Disclaimer: Please be advised that I am not telling anyone how to spend or invest their money. Take all of my videos as my own opinion, as entertainment, and at your own risk. I assume no responsibility or liability for any errors or omissions in the content of this channel. This content is for educational purposes only, and is not tax, legal, financial or professional advice. Any action you take on the information in this video is strictly at your own risk. No one should make any investment decision without first consulting his or her own financial advisor and/or conducting his or her own research and due diligence. There is no guarantee or other promise as to any results that may be obtained from using this content. Investing of any kind involves risk and your investments may lose value.

Topics discussed: email marketing,ecommerce,e commerce,email marketing for beginners,email marketing tutorial,social media marketing,marketing,shopify,digital marketing,dropshipping,klaviyo,ecommerce marketing,email list,shopify email marketing,klaviyo shopify,ecommerce email marketing,klaviyo email marketing,klaviyo tutorial 2021,email marketing ecommerce,how to do email marketing,klaviyo 2021,email marketing software,email marketing shopify,email marketing tutorial 2021

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Email Marketing in 2024: The Latest Hacks to Maximize Your ROI

Download HubSpot’s Official 2024 State of Marketing Report [FREE RESOURCE] https://clickhubspot.com/9q1

In this video, we’ll cover how personalization and dynamic content are not just buzzwords, but the backbone of successful email marketing
campaigns today. Whether you’re a small business owner, a marketer in a small- and medium-sized business, or just a curious email enthusiast, this video is packed with insights and tools you need to know to supercharge your email marketing strategy in 2024!

🛠 Resources:
• The Ultimate Guide to Marketing Strategies & How to Improve Your Digital Presence: https://clickhubspot.com/ler
• How to Create a Complete Marketing Strategy in 2024 [Data + Expert Tips]: https://clickhubspot.com/lu4
• 50 Small Business Marketing Ideas for 2024: https://clickhubspot.com/hvm

📔 Grow Your Career and Business with HubSpot Academy: https://link.gallery/hubspot.

Hundreds of FREE Marketing Tools at your fingertips. Subscribe to take your business to the next level!

Welcome to the official HubSpot Marketing YouTube channel. Your new home for expert marketing tips and templates to upgrade your digital marketing strategy and grow your business!

HubSpot is a leading growth marketing platform that empowers thousands of companies with the tools they need to grow better. Here you’ll find fresh content on social media marketing (TikTok, Facebook, Instagram, YouTube, + LinkedIn), email marketing, SEO solutions, paid ads, business trends, and much more.

All done in our one-of-a-kind HubSpot style. Be sure to check out our weekly content to start learning for FREE now!

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.

#HubSpot

How To Do Social Media Marketing The Right Way l The Hustle Daily Show

In today’s video, I’m excited to dive into the insights behind my new book, Day Trading Attention. I’ll be sharing my thoughts on the importance of understanding and leveraging social media for brand building and sales in today’s digital world. We’ll explore how marketing has evolved from traditional methods to the dynamic, fast-paced environment of social media, and why it’s crucial for brands to be authentic and contextually relevant.

I’ll discuss the role of AI in content creation, and how influencers can eclipse traditional corporations. I’ll also reflect on my journey, the challenges of staying ahead in the industry, and the future of VaynerMedia. Whether you’re a seasoned marketer or just starting out, this video offers valuable advice and strategies to navigate and thrive in the ever-changing landscape of social media marketing.

Check out my new book – Day Trading Attention: https://garyvee.com/dta

Learn more about The Hustle Daily Show:
YouTube: @TheHustleChannel
Instagram: https://www.instagram.com/thdspod/

Thanks for watching!

Join My Discord!: http://www.garyvee.com/discord
Check out another series on my channel:
Gary Vaynerchuk Keynote Speeches: http://www.garyvee.com/keynotespeeches
Gary Vaynerchuk’s thoughts on NFTs, Web3, cryptocurrencies and more: http://www.garyvee.com/web3nfts
Life, Business, and Career Advice l Gary Vaynerchuk Original Films: http://www.garyvee.com/gvoriginals
How to Make Money at Garage Sales l TrashTalk: http://www.garyvee.com/trashtalks
Inside the Life of a $300M+ Company’s CEO l DailyVee: http://www.garyvee.com/dailyvees

Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, business, and the internet.

Known as “GaryVee,” he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today. Gary’s approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber.

This year, Gary will unveil two new books. In his seventh book, “Day Trading Attention” (set to be published on May 21, 2024), he provides fresh insights into navigating the modern social media landscape. Gary’s expertise guides readers on harnessing underpriced attention channels in the digital age. He emphasizes mastering storytelling in these arenas and highlights the “TikTokification of Social Media,” where content relevance surpasses follower counts. Businesses can leverage this shift to enhance their brand and boost sales. “Day Trading Attention” equips readers with essential skills to succeed in today’s dynamic digital world. Gary also announced his first children’s picture book, based on his VeeFriends characters, titled “Meet Me in the Middle” (set to be published on July 16, 2024). The picture book, which will prominently feature two VeeFriends characters, Eager Eagle and Patient Pig, delves into the emotional elements essential for nurturing children’s empathy – a crucial skill for their future success.

Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is the Co-Founder of VaynerSports, VCR Group, VaynerWatt, ArtOfficial, Resy, and Empathy Wines. He guided Resy and Empathy to successful exits — which he later sold to American Express and Constellation Brands, respectively. He also owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and is an investor in the revival of the SlamBall League.

Gary is also the founder and creator of VeeCon – a contemporary super conference that converges business and pop culture with innovation and technology. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms. His podcast, “The GaryVee Audio Experience,” ranks among the top podcasts globally.

Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of charity: water.

Gary’s life ambition is to buy the New York Jets.

Email Marketing Deep Dive: Ritual Supplements

✨ Design emails like the big brands! Sign up for my Figma Email design course here: https://emailmarketingbff.com/email-design
What if you had the time to get behind the scenes of some of the biggest brand’s email marketing?

Well, that is what I’m here for!

In this episode, we are exploring Ritual – a supplement brand targeting a younger audience. We will dive into their welcome flow as well as a few churned emails that came my way.

► Swipes of the emails I covered: https://bit.ly/3zwlsoV
► Want to give Klaviyo a try? https://bit.ly/2PwreSw
► Want me to audit your email marketing? https://sparkbridgedigital.com/#schedule

If you have an idea for a marketing video, feel free to drop it below!

What Social Media Platforms To Focus On In 2024 l Marketing Against The Grain

Today’s video is my interview on the Marketing Against The Grain podcast with Kipp Bodnar, CMO of HubSpot, and Kieran Flanagan, SVP of Marketing at HubSpot. We discuss the central role of attention in marketing and how it shifts across platforms, the value of engaging comments as a marketing tool, and much more. Hope you enjoy this one!

Check out my new book – Day Trading Attention: https://garyvee.com/attention

Learn more about Marketing Against The Grain:
YouTube: @MATGpod
X: https://x.com/matgpod

Thanks for watching!

Join My Discord!: http://www.garyvee.com/discord
Check out another series on my channel:
Gary Vaynerchuk Keynote Speeches: http://www.garyvee.com/keynotespeeches
Gary Vaynerchuk’s thoughts on NFTs, Web3, cryptocurrencies and more: http://www.garyvee.com/web3nfts
Life, Business, and Career Advice l Gary Vaynerchuk Original Films: http://www.garyvee.com/gvoriginals
How to Make Money at Garage Sales l TrashTalk: http://www.garyvee.com/trashtalks
Inside the Life of a $300M+ Company’s CEO l DailyVee: http://www.garyvee.com/dailyvees

Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, business, and the internet.

Known as “GaryVee,” he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today. Gary’s approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber.

This year, Gary will unveil two new books. In his seventh book, “Day Trading Attention” (set to be published on May 21, 2024), he provides fresh insights into navigating the modern social media landscape. Gary’s expertise guides readers on harnessing underpriced attention channels in the digital age. He emphasizes mastering storytelling in these arenas and highlights the “TikTokification of Social Media,” where content relevance surpasses follower counts. Businesses can leverage this shift to enhance their brand and boost sales. “Day Trading Attention” equips readers with essential skills to succeed in today’s dynamic digital world. Gary also announced his first children’s picture book, based on his VeeFriends characters, titled “Meet Me in the Middle” (set to be published on July 16, 2024). The picture book, which will prominently feature two VeeFriends characters, Eager Eagle and Patient Pig, delves into the emotional elements essential for nurturing children’s empathy – a crucial skill for their future success.

Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is the Co-Founder of VaynerSports, VCR Group, VaynerWatt, ArtOfficial, Resy, and Empathy Wines. He guided Resy and Empathy to successful exits — which he later sold to American Express and Constellation Brands, respectively. He also owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and is an investor in the revival of the SlamBall League.

Gary is also the founder and creator of VeeCon – a contemporary super conference that converges business and pop culture with innovation and technology. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms. His podcast, “The GaryVee Audio Experience,” ranks among the top podcasts globally.

Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of charity: water.

Gary’s life ambition is to buy the New York Jets.