ppc for amazon

Amazon PPC [Master Class] 2022

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Amazon PPC is a complex field of study. You have monkey experts acting like scientists giving our PPC tips and it’s hard to separate the good PPC recommendations from the bad. In this PPC master class, I am going to share everything I know in one video about PPC. Let’s dive in.

Why you should listen to me. I’m Steven Pope and the founder of My Amazon Guy. We’re a nearly 300-person Amazon agency with more than 250 brands that we manage in PPC. You can read more than 100 testimonials about our PPC management at myamazonguy.com/testimonials including this handwritten note I got the other day from an account we increased 54%.

00:00 Amazon PPC Master Class 2022
00:22 Actual client PPC testimonials
02:48 How do you know when your listing is ready for PPC? Full listing optimized.
04:20 Golden Rules of Amazon PPC – Never run out of stock
05:00 Never tap out on the budget & Lower bids if you have budget constraints
05:42 The more limited your budget the more long-tail keywords you should chase
07:10 PPC and SEO go together
07:34 Always be advertising
08:21 Keyword Distribution
11:21 Important metrics of PPC
15:20 Search Query Performance Report
17:01 How often should you check campaigns
17:43 How do you budget PPC on Amazon?
20:45 Setting up a campaign SOP
25:30 Amazon Ads is an auction house/Bid strategy
28:57 How many keywords do you need per campaign
29:59 Negative keywords
33:20 How actual campaign looks like
35:24 The most important weekly activity for your campaigns
41:12 Whenever advertising you have the ability to create all kinds of keywords
41:53 Never negate a good keyword
46:55 Do not delete old campaigns
47:51 Random PPC tip
48:27 Bidding Structure Type
49:42 How does external traffic affect Amazon listing
50:32 Difference in PPC success for an FBA listing vs FBM?
51:12 Amazon PPC Holidays
Black Friday
Cyber Monday
All of up to Christmas right around Dec 23
Valentines Day push
Mothers Day
Fathers day is weaker but still worthy
Prime Day
52:32 Troubleshooting Amazon PPC
53:55 Profit over Growth or Growth over Profit
54:40 What is a good CTR
55:00 How long does it take PPC to work
55:41 Should you bid on both singular and plural keywords
56:12 Can you advertise in a foreign language
57:35 What do we do if PPC spends only and no sales
57:48 Are all match types in a single campaign
58:15 Bang for the buck campaign
58:37 Campaigns for launching or 0 reviews
59:37 How much of a campaign should go to good converting keywords vs some research
1:00:29 Which auto campaign should I stop if I want to limit its sales
1:01:08 How often do you change daily budget
1:01:36 If our main KWs are performing well on auto and worse on manual campaign
1:02:19 Check us out every Friday for a Live Q&A
1:02:43 Check our Amazon SEO Master Class

🏫 mag-school.com – PPC, SEO, Design, Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy

Website: MyAmazonGuy.com

Other Social Media links:
https://www.facebook.com/myamazonguys/
https://www.linkedin.com/company/my-amazon-guy

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✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

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Amazon PPC Hack – Free Tool To Make Your Amazon Advertising INSANELY Profitable!

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There is a free tool that will help make your Amazon PPC ads more profitable. In this video, I show you what this tool is, how to sign up, and use that free tool!

Click below to join the Waitlist For My Amazon FBA Course
https://effectiveecommerce.com/amazoncourse-ppctool

Sign Up To Sellics:
https://effectiveecommerce.com/sellics

Product Launch With Zerp Reviews:

0:00 Intro
4:08 Advance Amazon PPC Tactic #1
7:07 Advance Amazon PPC Tactic #2
11:00 Advance Amazon PPC Tactic #3
12:04 Advance Amazon PPC Tactic #4
13:26 Advance Amazon PPC Tactic #5

Instagram:@Travismarziani

Tools I recommend:
Sign up using one of the links below and I will give you a free 1 on 1 consultation
Shopify: https://www.effectiveecommerce.com/shopify
Onlinejobs.ph:https://www.effectiveecommerce.com/onlinejobs
Siteground: https://www.effectiveecommerce.com/siteground
Helium 10: https://www.effectiveecommerce.com/helium10
Jungle Scout: https://www.effectiveecommerce.com/junglescout

Assume all links in the video & description are affiliate links and that by using them you are supporting the channel, so thank you!

Protect Your Amazon Listing with Amazon PPC (YOU HAVEN’T SEEN THIS BEFORE)

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There is a TON of real estate on Amazon product pages.

Your competition can use Amazon advertising to steal from your listing.

But what if there was a way to prevent this from happening?

You must protect your house aka your listing.
And you can do this through Amazon PPC.

But what if you don’t have high enough margins to protect your listing or what if you only have 1-2 products?

Tune in to today’s video as I show you how to make this happen.

My Favorite Amazon FBA tools (affiliate link, so when you click them you buy me a cup of coffee):
🔴 Helium-10: https://crushtrk.com/?a=317&c=188&p=r&s1=
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🔴 Free Course: http://profitablepineapple.com/
🔴 Survival Guide for Amazon Ads Book: https://www.amazon.com/Survival-Guide-Amazon-Ads-Optimization-ebook/dp/B08Y81LY65

🔴 See what the Pineapple can do for you: http://profitablepineapple.com/
🔴Subscribe to Our Channel: https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtw?sub_confirmation=1
🔴 Join our Facebook Group: Amazon PPC Pros; https://www.facebook.com/groups/284797249034149/
🔴 Free 8-Week Amazon PPC Masterclass: http://profitablepineapple.com/
🔴 Check out the blog: https://salesfunnelhq.com

Intro: 0:00
Create variations for higher profit margin 1:15
Action items 2:17
Live demo 2:42
Outro 7:10

Scale Insights Tool Intro: Learning How to Automate and Dominate Amazon PPC Strategy

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Check out Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski

Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://nomadz.com/order-form/ for Only $100.

By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.

✔️ – 00:00 – Today @LukeWi has an Advanced Amazon PPC discussion with Stefano about Scale Insights management to move forward with your portfolio of tools you can add to your business. Also, this tool is to simplify the way you as an Amazon PPC manager look at data during your overall strategy.

https://scaleinsights.com/trial/lucaskwiatkowski

✔️ – 0:33 – Over years of beta tests software, this is a gold mine with every piece of data you need to run your Amazon PPC campaigns. You can automate your experience by keeping your strategy together and all in one place.

✔️ – 1:01 – @LukeWi shows a case study that has been running for a year now. With this software and right Amazon PPC management, you can see the statistics that they have grown an Amazon PPC account over 100% in a year. Scaling Optimization is real and you should join us along with the trend.

✔️ – 1:44 – Stefano describes the 3 main components of Scale Insights. Your Amazon PPC expert explains the dashboard and how to gain the correct information from this tool. You will get an overview of the company from the dashboard. For example, there are tabs that show Sales Distribution, P&L Distribution, Units, and Amazon pay per click. On top of that, you can see the product performance. As an Amazon PPC manager, this tool will continue to grow your Amazon PPC strategy.

✔️ – 2:39 – In this part of the video, is where you can see how you can bring results to your Amazon PPC experience. You do not have to take the extra time to bring business reports and platform results together to show yourself or clients. You will have it together in one space.

✔️ – 4:14 – Next, your Amazon PPC experts continue with their overview of Scale Insights by describing the 2 other main components, which start with Product performance. The Product Trend breaks down every metric about an individual product. The last component that is talked about is the Rules. These rules are entered in the algorithm to help scale and progressively grow with automation.

✔️ – 5:38 – In conclusion, this is video by @LukeWi and Stefano is an introduction into a series that will go more in-depth on those 3 main components and breakdown how to manage and become successful in Amazon PPC with automation. Scale Insights is a perfect way to move forward with Amazon PPC and grow.

📚 Similar Amazon PPC Campaign Videos 📚
Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Softwares & Discounts💻
Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)
Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski

🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇 https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA

👉Join My Facebook Community👈
Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days.

If you agree with this video, leave me a comment
If you liked this video, leave me a like
If you want to see me post a new video every 2 weeks, SUBSCRIBE!
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Are Amazon Top of Search PPC Ads Worth It? Calculate Amazon Conversion Rates for Amazon Placements

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Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.

By the end of this video you should learn:

Is Top of Search worth it for your Amazon business?

✔️ – 00:00 – In this Amazon PPC tutorial, we will use real Amazon Seller PPC accounts and real Amazon Seller data to find out if Top of Search Amazon keyword campaigns is worth it for certain clients and Amazon brands. By watching this Amazon video, you should be able to determine if Top of Search is worth it for your brand.

✔️ – 0:49 – Luke starts this Amazon PPC video by showing exactly how he sets up Top of Search keyword campaigns for his Amazon FBA clients. He likes to use Amazon Fixed Bids and only raises Top of Search Bid Adjustments to negate Amazon Product Page ads and Amazon Rest of Search ads. For the purpose of the video these Amazon Campaign examples are only targeting one Amazon PPC Keyword.

✔️ – 1:17 – In this part of the Amazon PPC tutorial Luke covers how to determine Amazon conversion rate on a Per Amazon Placement Stat on Amazon Top of Search, Product Pages, and Rest of Search. Learn how to determine which Amazon Placement Stat your Amazon Products should be advertised on.

✔️ – 3:40 – We cover a special Amazon client in this example who had over a 15% increase in TACoS in 6 months. Amazon PPC Tip: If Amazon Ad Spend is going up, but Amazon PPC Sales are stagnant or not increasing at the same rate…. you’re spending too much.

✔️ – 3:03 – Sometimes, when handling a 6-figure Amazon brand it’s important to look into more reasons why TACoS increased for most brands including product catalog, quarterly Amazon reports, inventory supply issues, and Amazon price changes. Learn how to pull an Amazon Report that allows you to check where you’re overspending on Amazon PPC.

✔️ – 3:25 – In this part of this Advanced Amazon PPC lesson we talk about how different Amazon Store sizes may determine the impact these Amazon PPC strategies can have on your Amazon account. It is okay to realize your Amazon product is not the top performer in your Amazon category.

✔️ – 4:00 – What to do if you can’t sustain Top of Search Amazon PPC spending. Watch a real live example in this part of the Amazon Pay-Per-Click video.

✔️ – 5:30 Watch this part of this advanced Amazon PPC video for Amazon PPC Managers and Amazon FBA Sellers for a secret Amazon PPC Tip to beat similar Amazon Competitors. Hint: Sometimes, it is alright to let an Amazon Competitor take the best ad spot. If your ACoS is increasing try these Amazon PPC tips.

I hope this Amazon PPC tutorial for beginner and expert Amazon PPC managers helped you learn how to explain what you see in the data to your clients.

This Video:

This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.

I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

📚 Similar Amazon PPC Campaign Videos 📚

Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y

Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY

Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs

Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es

Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Softwares & Discounts💻

Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)

🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇 https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA

👉Join My Facebook Community👈

Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days.

If you agree with this video, leave me a comment

If you liked this video, leave me a like

If you want to see me post a new video every 2 weeks, SUBSCRIBE!

#AMAZONPRIMEDAY #LEARNAMAZON #AMAZONUNIVERSITY #AMAZONPPCEXPERT #AMAZONTUTORIALS #AMAZONFBA #AMAZONADVERTISING #ENTREPENEUR #AMAZONBRANDANALYTICS #AMAZONGUIDE #ECOMMERCE

Check Where You’re Overspending on Amazon PPC | Avoid Overspending On Amazon Top of Search Placement

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Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.

By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.

✔️ – 00:00 – In this Amazon PPC tutorial we will talk about how to check where you’re overspending on Amazon PPC. We will take a look at an Amazon FBA Seller account who had previously left Lucas for a different Amazon PPC agency. Later this client returns due to the agency’s overspending problem.

✔️ – 0:47 – Luke starts this Amazon PPC analysis by reciting his mantra, “More spend is not always the answer”. This video is made for smaller Amazon sellers who want to learn to check where you’re overspending on Amazon PPC.

✔️ – 1:53 – In this part of the Amazon PPC tutorial Luke covers an important message for all Amazon PPC managers. It is important to listen to clients, but it is more important to explain to them and educate them on successful Amazon PPC strategies. Lucas breaks down the 6-figure Amazon client’s PPC account and identifies Total Advertised Cost of Sales (TACoS).

✔️ – 2:40 – We cover a special Amazon client in this example who had over a 15% increase in TACoS in 6 months. Amazon PPC Tip: If Amazon Ad Spend is going up, but Amazon PPC Sales are stagnant or not increasing at the same rate…. you’re spending too much.

✔️ – 3:03 – Sometimes, when handling a 6-figure Amazon brand it’s important to look into more reasons why TACoS increased for most brands including product catalog, quarterly Amazon reports, inventory supply issues, and Amazon price changes. Learn how to pull an Amazon Report that allows you to check where you’re overspending on Amazon PPC.

✔️ – 3:45 – In this part of this Advanced Amazon PPC lesson we show you how to read an Amazon Product Placement Search Term Report to learn where the Amazon PPC budget is being allocated between Amazon Top of Search, Amazon Product Pages, or Amazon Rest of Search.

✔️ – 5:02 – Amazon PPC Trick: Our Amazon PPC Expert Lucas Kwiatkowski drops several Amazon PPC Tips on what to do when you pull the Amazon Placement Search Term Report and you see you’re overspending on Amazon PPC Top of Search. Learn how to use Amazon Rest of Search to your advantage.

✔️ – 5:30 Watch this part of this advanced Amazon PPC video for Amazon PPC Managers and Amazon FBA Sellers for a secret Amazon PPC Tip to beat similar Amazon Competitors.

I hope this Amazon PPC tutorial for beginner and expert Amazon PPC managers helped you learn how to explain what you see in the data to your clients.

This Video:

This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.

I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

📚 Similar Amazon PPC Campaign Videos 📚

Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y

Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY

Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs

Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es

Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Softwares & Discounts💻

Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)

🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇 https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA

👉Join My Facebook Community👈

Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days.

If you agree with this video, leave me a comment

If you liked this video, leave me a like

If you want to see me post a new video every 2 weeks, SUBSCRIBE!

#AMAZONPRIMEDAY #LEARNAMAZON #AMAZONUNIVERSITY #AMAZONPPCEXPERT #AMAZONTUTORIALS #AMAZONFBA #AMAZONADVERTISING #ENTREPENEUR #AMAZONBRANDANALYTICS #AMAZONGUIDE #ECOMMERCE

Amazon PPC 2021 Category Targets

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Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.

By the end of this video you should learn:

✔️ – 0:57 – What are Category Target Amazon PPC Campaigns
✔️ – 2:16 – How a Category Target Amazon PPC Campaign is Run
✔️ – 2:46 – The Biggest Mistake You Can Make
✔️ – 3:57 – Real Life Examples Of What Does and DOES NOT work
✔️ – 5:22 – See the Differences Between Creating an Amazon PPC Sponsored Display Category and a Sponsored Product Category

There are Beginner and Advanced Amazon Advertising Tips & Tips shared throughout all of the sections above. Good Luck!

This Video:

This video highlights a particular Amazon Advertising PPC Campaign Strategy that has worked great for my clients so I hope you find it incredibly valuable.

I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

Don’t miss the Biggest Mistake You Can Make. It’s the most important thing you can learn from this video.

📚 Similar Amazon PPC Campaign Videos 📚

Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Softwares & Discounts💻

Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)

🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇
https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA

👉Join My Facebook Community👈
Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days

If you agree with this video, leave me a comment
If you liked this video, leave me a like
If you want to see me post a new video every 2 weeks, SUBSCRIBE!

#AMAZONPPC #ECOMMERCE #AMAZONSELLER #ENTREPENEUR #AMAZONFBA

🔥 Best Amazon PPC Bid Strategy – Complete Overview Training

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👉 Download My FREE Amazon Launch Guide: https://www.zonrush.co/amazon-product-launch-guide

🔔 SUBSCRIBE to get the best education for selling on Amazon FBA NOW http://bit.ly/2Z2Tmwg

📞 Book A Call With Me: https://calendly.com/zonrush

▶︎▶︎ Join My Amazon Seller Tribe ◀︎◀︎

👥 Facebook Group: https://www.facebook.com/groups/zonrush

▶︎▶︎ ONLINE COURSES ◀︎◀︎

💲 Amazon FBA Six-Figure Mastery Course + Full Support & Guidance: https://fbafms.teachable.com/

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COUPON CODE: FULLMETALSELLER50

Jungle Scout
https://junglescout.grsm.io/SebastianCastaneda

———————————————————————————————————————

In this video, you’ll learn what the best Amazon PPC optimization strategy is for your fba products. You’ll need to first test different bid levels in your Amazon sponsored product ads in order to measure your advertising success rate. Amazon offers 3 different ppc bid tiers.

– Fixed Bids
– Down Bids Only
– Up Down Bids

After testing different bid levels you’ll see which campaigns produced the best results. This tutorial overview for Amazon sellers works especially well if you’re a complete beginner because you’ll need proper data before you can make any Amazon ppc optimizations work.

This step by step Amazon ppc guide was made to help you reach a lower acos in your campaigns for the long-term and help you produce profitable results in your Amazon FBA private label business.
———————————————————————————————————————

💯 MY REQUEST TO YOU 💯

If you found this helpful, help me spread the word by liking or commenting or both on this video.

When you engaged with my videos by liking and commenting you help me reach more people with my FREE content! It will reach other like-minded people that can also live a life of financial FREEDOM and helps them quit their job so they too can live life on their terms!

See you soon 🙂

Sebastian*

The information contained on this YouTube Channel and the resources available for download/viewing through this YouTube Channel is for educational and informational purposes only.

New Amazon Advertising Tool – A New Way To Pay for PPC Cost Per Impression | Advanced PPC for Amazon

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Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.
By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.

✔️ – 0:01 – In this Amazon PPC lesson we cover the newest Amazon bid optimization tool to add not only Amazon pay-per-click campaigns but also Amazon Pay-Per-Impressions campaigns. This new Amazon advertising tool will change how brands advertise their products on the Amazon marketplace. Now, you can spread brand awareness by constantly being at the top of search on Amazon sponsored display.

✔️ – 0:25 – Here @LukeWi creates a start to finish Amazon Cost Per Impression Campaign or Cost per 1,000 viewable impressions (VCPM) in this section of the Amazon PPC tutorial. This is an excellent way to get start with launching a brand on Amazon or to create Amazon ASIN product awareness.

✔️ – 1:05 – Learn how to compare Amazons newest advertising tool with the current ways of advertising on Amazon. In this part of the Amazon Advertising guide @LukeWi will walkthrough the differences Amazon Cost Per Click (CPC) and Amazon Viewable Cost Per Impressions aka Viewable Cost per Million (VCPM).

✔️ – 2:55 – See exactly what your Amazon ad budget is being used for in this part of the Amazon VCPM portion of the Amazon PPC video. Learn how you can use Amazon Product Targeting to target Amazon customers by Amazon categories and Amazon interest instead of Amazon Keywords.

✔️ – 3:30 – @LukeWi describes how he thinks about the typical Amazon customer’s buying experience to decide which types of Amazon Ad campaigns he creates for his small business Amazon sellers. He teaches how to think about an Amazon customer’s behaviors inside the Amazon marketplace to optimize your Amazon ad budgets.

✔️ – 5:31 – Amazon DSP is briefly discussed for Amazon Advanced PPC Campaign development. Amazon Sponsored Display campaigns are beginning to launch intro tools such as the Amazon Category Targeting that are providing the basics of Amazon DSP. Learn how to view Amazon Audiences and learn what Amazon Audience Remarketing is and what it means by Amazon Potential Reach Audiences. For Advanced Amazon FBA Sellers.

✔️ – 7:42 – In this part of the Advanced Amazon PPC guide portion, @LukeWi explains the main difference between Amazon Audiences and Amazon Category in Amazon PPC Display campaigns.

The main Amazon Ad Lesson to learn is the difference between paying for Amazon Cost Per Click (CPC) and Amazon Cost Per Impression (VCPM).

This Video:

This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.

I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

📚 Similar Amazon PPC Campaign Videos 📚

Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Software & Discounts💻

Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)

🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇
https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA

👉Join My Facebook Community👈
Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days

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Amazon PPC For Beginners – How To Audit New Product PPC Ad Campaigns After 30 Days – Episode 6

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This Amazon PPC for Small FBA Businesses starts by showing you a real-life Amazon FBA Seller Brand account and shows the complete process of launching a new product on Amazon. Watch a complete Amazon PPC guide to creating a new product launch with Amazon PPC Expert @LukeWi and Amazon Brand Owner @KySpector. This is a great Amazon video for small business Amazon sellers or if you’re creating a new Amazon brand.

✔️ – 0:18 – In this Amazon PPC for beginner’s mini-series episode it’s been over 30 days since we started our first Amazon PPC campaign for a new Amazon Sponsored Product in the Amazon golf category. @LukeWi will focus on a single product to show us how to set up campaigns to get the best performance out of them, regardless of whether the product has features such as low ratings or low inventory.

✔️ – 0:35 – Get an inside look at what a $10 Amazon Ad daily budget can do for a new Amazon product launch. These are the basic 3 Amazon PPC templates @KySpector launches for all his new Amazon ASIN products. Watch how @KySpector and @LukeWi created these campaigns in this exclusive Amazon PPC for beginners mini-series.

*As explained there have been issues in the e-commerce with supply chain. So, @KySpector has had to make Amazon Ad Spend budget goal adjustments in order to avoid selling out of inventory. This is at the time of this Amazon PPC tutorial video the entire world has gone through a global pandemic and experience worldwide logistic delays.*

✔️ – 1:42 – @LukeWi show us the first step to follow in order to easily manage our PPC campaigns for Amazon. He highlights the importance of organizing our campaigns through their name and also using the right indicators to best describe our campaigns and the type of Amazon PPC campaign they are. SP – Sponsored Product, SB – Sponsored Brand and SD – Sponsored Display.

✔️ – 3:35 – What happens after you create an Amazon Sponsored Product Automatic Campaign and run it for 30 days? In this part of this Amazon PPC tutorial for small Amazon FBA sellers we will show you how to use the Amazon PPC Keyword and Amazon PPC ASIN data to create new Amazon PPC Exact campaigns. This will drastically begin to reduce your Advertised Cost of Sales aka ACoS.

✔️ – 5:27 – If Amazon PPC software isn’t something being used in your Amazon FBA business then this part of the Amazon PPC setup guide is very important. Learn how to export your Amazon Sponsored Reports to analyze and optimize your Amazon ad campaigns and Amazon ad budgets.

✔️ – 6:15 – @LukeWi and @KySpector talk about Amazon Negative Keyword Targeting and show us how to take advantage of data and statistics obtained from our past Amazon Pay-Per-Click Campaigns. Learn about the common Amazon PPC mistakes made when using Amazon Negative ASIN and Amazon Negative Sponsored Keywords to Amazon Automatic Campaigns in this part of the Amazon PPC lesson.

✔️ – 6:52 – Amazon PPC Tip: Learn why @LukeWi rarely adds Negative Keywords to his Amazon PPC Auto Campaigns. If an Amazon online seller is adding negative PPC keywords to their auto PPC campaigns they could be missing a valuable placement in the Amazon marketplace. Don’t miss out on Amazon’s Automatic Placement Ad spot.

✔️ – 8:10 – Watch @LukeWi explain what happens when you have the same duplicate Amazon Keywords and Amazon Product ASINs running in an Amazon Auto campaign and Amazon Manual campaign at the same time. See why it is an advantage to run them both at the same time.

✔️ – 8:39 – Teaser for what will be covered in the next episode in this Amazon PPC mini-series. Look to learn about Amazon Keyword Bidding and Amazon Cost Per Click. Should you be using Amazon Suggested Bid?

📚 Similar Amazon PPC Campaign Videos 📚

Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Softwares & Discounts💻

Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)

🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇
https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA

👉Join My Facebook Community👈
Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days

If you agree with this video, leave me a comment
If you liked this video, leave me a like
If you want to see me post a new video every 2 weeks, SUBSCRIBE!

#AMAZONPRIMEDAY #LEARNAMAZON #AMAZONUNIVERSITY #AMAZONPPCEXPERT #AMAZONTUTORIALS #AMAZONFBA #AMAZONADVERTISING #ENTREPENEUR #AMAZONBRANDANALYTICS #AMAZONGUIDE #ECOMMERCE

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