9 SEO Predictions for 2022 (and How to Prepare for Them)

Wondering what’s in store for SEO in 2022? Find out the latest SEO trends and how to prepare for them. In this video, you’ll learn my 9 predictions for the coming year, and in particular, what you need to do to stay ahead of the game…

Look what you’ll learn:
00:00 Introduction
02:14 AI content will continue to rise
04:22 Backlinks will continue to reign
05:54 Google won’t solve the problem of parasite SEO
06:49 We’ll see more mixed SERPs and experimenting
08:10 Personalized content will increase
08:38 Engagement will become more of a factor
09:56 Topical Authority will become common SEO practice
11:29 We’ll see more core algorithm updates
12:39 SEO will be dead

RESOURCES & LINKS

The Search Engine Journal: https://www.searchenginejournal.com/google-algorithm-history
Interview with Koray about Topical Authority: https://youtu.be/77jXj7gNpzY
SEO Testing: https://seotesting.com/
Surfer: https://surferseo.com/
Jarvis AI: https://www.jarvis.ai/
SEO Butler (10% off with coupon code “DIGGITY10”): https://diggitymarketing.com/go/pbn-butler
Authority Builders: http://authority.builders/
Interview with Nick Nimmin: https://youtu.be/Q-H1wr36YPE
LeadSpring: https://leadspring.org/
The Search Initiative: https://thesearchinitiative.com/
The Affiliate Lab: https://affiliatelab.im/
Video about intro paragraphs: https://youtu.be/-2S87C_GrdU

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Top 8 PPC Trends For 2019 – Pay-Per-Click Advertising and SEM Trends and Strategies

Check out our top 8 PPC Trends for 2019 and beyond. We cover the top Paid Search, Paid Advertising, Pay-Per-Click Advertising, and SEM Trends and Strategies that were popular in 2018 and will continue to grow in 2019. We aren’t making future predictions for PPC Advertising but rather showing some of the top strategies and tips that PPC Advertisers and PPC Agencies are using.

We put some URLs below for the top PPC Advertising Networks.

8 PPC Trends 2019:

1 – Shopping Ads and Product Ads

Shopping ads and product ads have been very popular and they grew tremendously in 2018. With the growth of Amazon Advertising, Google Product Ads aka Shopping Campaigns, Bing Product Ads, Facebook Collection Ads, and Pinterest Ads, there are more ways than ever to get your products in front of people. In addition, dynamic retargeting continues to be a popular strategy.

2 – PPC Advertising Automation and Testing

Testing will always be a vital part of PPC Advertising, but automated smart bidding strategies and campaigns that optimize for conversions will continue to grow so advertisers can maximize their budget and ROAS.

3 – Audience Targeting and Keyword Targeting

Audience targeting is a huge PPC Trend, but keyword targeting is not going anywhere and will continue to remain popular.

4 – Visual Search PPC Ads

Ad formats like Google Hotel Ads will grow into other industries for different business products and services.

5 – Cross-Channel Tracking & Attribution Modeling

Understanding the impact of your ads and attributing them properly is more important than ever. By using the Attribution Modeling report and tracking your campaigns across channels, you can grow your revenue from PPC Advertising.

6 – Local PPC Advertising Options

Local PPC Advertising campaigns and ads have become more popular

7 – Video Advertising For Branding and Conversions

8 – Different Campaigns for your Campaign Goals

Helpful URLs for Pay-Per-Click Advertising Networks and Trends:

Amazon Ads Homepage: https://advertising.amazon.com/

Google Ads Homepage: https://ads.google.com/home/

Facebook Ads Homepage: https://www.facebook.com/business/ads

Facebook Ads Bidding Strategies: https://www.facebook.com/business/help/1619591734742116

Bing Ads Homepage: https://bingads.microsoft.com/

Bing Ads Smart Bidding Strategies: https://help.bingads.microsoft.com/#apex/3/en/56786/1

LinkedIn Ads: https://business.linkedin.com/marketing-solutions/ads

Attribution Modeling: https://support.google.com/analytics/answer/1662518?hl=en

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