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The BEST Amazon Pay Per Click Strategy for getting RANKED on Amazon in 2024. In this video, I will show you HOW TO GET RANKED ON AMAZON using a simple Amazon PPC LAUNCH STRATEGY designed specifically for Amazon FBA beginners!
Amazon FBA PPC can be a minefield for beginners, there are so many options to choose from that many new Amazon sellers often spend a lot of money on PPC and they don’t get the results they were hoping for.
In this Amazon ads tutorial, I will show you how to get ranked on Amazon using only Amazon sponsored ads to achieve a sales velocity high enough to get ranked on the first page of the Amazon search results.
Amazon FBA UK is one of the most competitive Amazon marketplaces so it is vital Amazon FBA beginners use an Amazon PPC launch strategy that has a proven track record.
I have been using this Amazon launch strategy for over 5 years and it has helped me get ranked in the top organic search results positions for many different products.
This Amazon FBA PPC strategy uses multiple exact match keyword campaigns to target high volume, high relevancy keywords. By using multiple campaigns it is possible to separate keywords by search volume so that all keywords get equal exposure.
I prefer exact match keywords for Amazon FBA beginners as broad match and phrase match keywords can return hundreds/thousands of different search terms. This makes optimisation slower and more expensive as it can take many weeks to accumulate enough data for each keyword to assess its viability.
What do you think is the best Amazon PPC strategy in 2024? Let us know in the comments below! !
I’ve cracked the code to turn Amazon Ads puzzle into predictable, scalable growth.
And now, for the first time ever, I’m bringing that expertise from Amazon Ads’ NYC office.
I’m giving you the exact blueprint I use to scale brands profitably on Amazon.
If you’re serious about growth, this is where you start.
No fluff. No theory. Just the strategies that are actually working in 2025.
Here’s what you’ll get:
✅ Budget optimization that cuts wasted spend and increases ROAS
✅ Match type matrix to target the right shoppers every time
✅ Auto campaign hacks that automate your growth
✅ Keyword research tactics to find hidden profit
✅ Ranking strategies that drive organic sales
✅ How I structure campaigns for scale—step by step
Whether you’re spending $1K/month or $100K/month, this masterclass will show you how to win on Amazon.
Comment your Amazon PPC questions below 👇
#sponsored #amazonads #amazonppc
Ready to scale? Get a FREE Amazon audit and let’s see what’s possible: https://triviumco.com/get-free-audit/
Learn more about Amazon Ads HERE: https://advertising.amazon.com/objectives/increase-sales?ref_=org_infl_smbus_na_us_social_vid___2025
Resources 🚀
Amazon PPC Course (Updated 2024)
LIMITED TIME OFFER – $200 OFF PPC University Code YT24
I will be removing this code soon so take advantage now before I take it down! ➡ https://www.theppcuniversity.com/
Amazon Growth Toolbox: https://info.triviumco.com/amazon-growth-toolbox
Join my Amazon Slack Group: https://triviumco.com/trivium-tribe/
Welcome to the ultimate guide to mastering Amazon PPC in 2025! A lot of people struggle with Amazon PPC. They try to boost profits but end up drowning in data and analytics. That’s why I wanted to go over my complete comprehensive guide live to help you transform your approach to Amazon PPC, making you more profitable while saving you precious time!
In this video, I’m going to cover:
📈 5 Key Strategies for Amazon PPC Success
Discover the essential tactics to dominate the Amazon marketplace. These strategies are designed to boost your sales and enhance your PPC campaigns’ efficiency.
📊 Easy Steps for Mastering PPC Keyword Research (2025 Edition)
I’ll dive into the latest methods for effective keyword research, ensuring you target the right keywords to maximize your visibility and sales on Amazon.
💡 Common Amazon PPC Mistakes & How to Avoid Them
Learn from my $250,000 mistake and ensure it never happens to you. Avoid the pitfalls that many sellers fall into and streamline your PPC efforts for better results.
🎯 Redefine Your ACoS Targets for Better Results
Find out what metrics truly matter for PPC success. I’ll guide you on setting realistic ACoS targets that align with your business goals.
🚀 Scalable Strategies for Growing Your PPC Efforts
Use my step-by-step guide to expand your reach on Amazon. Whether you’re just starting or looking to scale, these strategies will help you grow your PPC campaigns effectively.
🔥 How to Use E.A.D. (Eliminate, Automate, Delegate) to Revolutionize Your Business
I’ll go over how to use the E.A.D. strategy to streamline your operations, making your business more efficient and freeing up your time to focus on what matters most.
I offer coaching around Amazon PPC that you can join, as well as an investment fund and agency that helps ecommerce businesses in the health and wellness space. If you’re interested in any of that, head to profitablepineapple.com to learn more.
Tools Used In This Training:
🔴 Join Our Mastermind and Get Help On Your Amazon Journey: https://profitable-pineapples-ppc-farm.circle.so/c/2024-amazon-ppc-masterclass/?preview=true
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🔴 Zonguru (20% off For Life): https://zonguru.link/PA20
🔴 Zonguru (50% off First Month): https://www.zonguru.com/get/50-off?ref=pineapple&utm_medium=affiliate&utm_source=pineapple&utm_campaign=50+off
If you have any questions or need further guidance, don’t hesitate to reach out. Your success is my top priority!
Don’t forget to like this video, subscribe to the channel for more tips and strategies, and share it with anyone who might benefit from this course.
Thank you for watching, and here’s to your Amazon PPC success! 🚀
📖 Video Chapters:
00:00 – What’s in this full course?
1:30 – Introduction: 5 Secrets to Success with Amazon PPC
17:03 – Chapter 1 : 7 Easy Steps to Master Amazon PPC Keyword Research in 2024!
38:43 – Chapter 2 : How I Use ChatGPT to Increase Conversion Rates For My Amazon Listings to
Increase Organic Sales [BONUS LISTING CREATION PROCESS]
1:02:31 – Chapter 3 : Avoid My $250,000 Mistake in 1 Simple Step [I ALMOST WENT BANKRUPT
WITH THIS INVENTORY MISTAKE]
1:04:31 – Chapter 4 : Your ACoS Target is Wrong Here’s What To Focus on Instead
1:08:32 – Chapter 5 : Understanding Amazon PPC Campaign Types Exact, Auto, Broad, and
Product Targeting
1:13:53 – Chapter 6 : 5 Effective Strategies to Scale Amazon PPC
1:27:21 – Chapter 7 : How To Set Up Your Amazon PPC Campaigns
1:35:23 – Chapter 8 : Scaling Amazon PPC Part 2 Dominating Search Terms with ASIN Targeting
1:39:11 – Chapter 9 : Scaling Amazon PPC Part 3 Finding Search Terms You Aren’t Advertising For
But Should Be Scaling
1:43:32 – Chapter 10 : A 5-Step System for Amazon PPC Keyword Optimization
1:49:32 – Chapter 11 : 5 Short Steps to Save Thousands with Amazon PPC (Pausing, Negative
KWs, Unpausing, )
2:03:38 – Chapter 12 : Monitoring PPC Success
2:11:32 – Chapter 13 : Navigating the Choppy Waters – What to Do When Your Amazon Business
Hits a Snag
2:14:40 – Chapter 14 : Simplifying Amazon PPC The Power of the 8020 Rule in Your Advertising
Funnel (An Amazon Ads Funnel Overview)
2:20:48 – Bonus Chapter: This Is How You Scale Your Ecom Brand
2:26:07 – Conclusion & Pointers
Today you will learn an EASY Amazon Ads PPC Campaign strategy to help increase sales during seasonal events like Back to School, Black Friday, and Cyber Monday. I will show you how to create a manual keyword targeting PPC campaign and how to leverage specific seasonal keywords from Amazon brand search analytics. ENJOY!
🎯 Learn More About Amazon Ads: https://advertising.amazon.com/solutions/products/sponsored-products?ref_=org_infl_Tik_na_us_trevin_vid_backtoschool__2024
📦 FREE $0 to $10k CASE STUDY: Find a winning product and avoid these 2 mistakes: https://fbachampion.com/?el=amzytf
Standing out in the crowded ecommerce arena is more challenging than ever.
While many brands get bogged down detailing product specifications, the savvier approach focuses on the tangible benefits that resonate with customers. It’s not just about what your product is, but how it can significantly improve your customer’s life.
This week, I’m sitting down with the founder of Treenied in a must-watch session!
In this engaging coaching call, we’re embracing the transformative strategy of “Benefits over Features.” I’ll guide Treenied through vital adjustments to their listings that could catapult their business to new heights!
Join us live as we put Treenied in the spotlight, delving deep into their product listings, backend search terms, and competitive standing. Watch firsthand how they can leapfrog the competition with strategic insights.
Tune in and seize this golden chance to sharpen your market edge.
What we’ll cover on the call:
Why Features Alone Don’t Cut It:
While many focus on product specs, we’ll uncover why this narrow focus might be a barrier to growth. Learn to spotlight the real value your products offer to the customers.
The Power of Benefits-Driven Messaging:
Master the art of crafting messages that deeply connect with your audience. Discover how to articulate the real-world problems your products solve and cater to unique customer needs.
Boost Conversions and Sales:
Unveil the significant impact of a dual-focused approach on features and benefits. Align your offerings with what your customers truly desire and watch your conversions and sales soar!
Propel Your Business Forward:
No matter if you’re a seasoned ecommerce veteran or just starting out, this coaching call is designed to elevate your business strategy. Walk away with practical, impactful strategies that will propel your business to unprecedented success.
Are you geared up to transform your ecommerce approach and outpace the competition?
Join the live call and witness the transformation of Treenied to the next level!
📖 Video Chapters :
0:00 – Introduction
0:23 – Welcoming of the Guest and his Product
0:51 – Amazon Listing Audit
20:01 – Question and Answer Portion
It’s becoming increasingly difficult to differentiate products and services in the competitive ecommerce landscape.
While most companies focus on product features and specifications, a more effective approach is to emphasize the benefits of their products over the features.
Doing so can help customers better understand how exactly your product or service will benefit them and how it addresses their unique needs.
This week I’m meeting with the founder of Dood Woof and putting her brand on the hot seat!
On this coaching call, we’re diving headfirst into the game-changing strategy of “Benefits over Features” and I’m going to be showing Dood Woof how making a few simple tweaks to their listing can revolutionize their business!
As she goes through the Hot Seat Live were going to be diving into her listings, backend search terms, and showing her exactly where she ranks next to her biggest competitors and how she can overcome them.
Follow along and don’t miss this golden opportunity to gain a competitive edge in the market.
On the call we will be covering:
Why Features Alone Aren’t Enough:
While most companies focus solely on product specifications, we’ll explore why this approach might be holding you back, and we will help you uncover the hidden drawbacks of emphasizing features without highlighting the true value they bring to your customers.
The Power of Benefits-Driven Messaging:
Learn how to craft compelling messages that connect with your audience on a deeper level. Understand the art of explaining how your products and services solve real-life problems and fulfill unique needs.
Boost Conversions and Sales:
Discover the game-changing impact of discussing both features and benefits. By aligning your offerings with customers’ desires, you’ll experience a surge in conversions and increased sales!
Propel Your Business Forward:
Whether you’re a seasoned pro or just starting your ecommerce journey, this coaching call is tailored to suit your needs. Take away actionable strategies that will transform your business and lead you to new heights of success.
Are you ready to revolutionize your ecommerce game and gain the upper hand in a crowded market?
Join the call live and watch us take Dood Woof to the Next Level!
📖Video Chapters:
0:00 – Introduction
1:59 – Amazon Listing of Dood Woof
13:18 – Brand Story
17:45 – Conversion Rate
21:53 – External Traffic to Increase Ranking
24:55 – Q and A Portion
28:04 – Zonguru: Keyword Research
31:25 – Advice and Conclusion
🍍 Join me live as we continue to work through our 2024 Amazon PPC Masterclass!
If you’re an Amazon seller eager to amplify your product’s visibility and sales, this strategy-focused video is a must-watch.
In this BONUS chapter of my Amazon PPC Mastery series, I delve into the art of dominating search terms through effective ASIN targeting.
I’m going to teach you how to create a halo effect around your products by meticulously targeting the right ASINs and refining your bidding strategy.
🍍Some big things we’re going to cover:
The 80/20 Rule in Amazon PPC: Discover how to focus on the 20% of keywords driving 80% of your sales.
Researching and Targeting ASINs: Learn how to identify and compile a list of crucial ASINs to target, including top organic, revenue, and sponsored products ASINs.
Strategic Bidding Techniques: Find out how to start with a low CPC, manage bids for competitor ASINs, and employ defensive product targeting ads effectively.
Ad Group Naming Strategy: Understand the importance of clear and strategic ad group naming for easy campaign tracking.
I’m coving all of this and more.
But most importantly…
I make it easy to understand, follow and implement.
📖Video Chapters:
00:00 – Introduction
00:34 – First Step: Single Keyword Exact Match Ad Campaign
00:39 – Second Step: Expansion: Dominating Search Terms
00:53 – Step-by-step Guide in Dominating Search Terms with ASIN Targeting
03:46 – Conclusion: Action Items
A lot of people struggle with Amazon PPC. They try to boost profits but end up drowning in data and analytics.
That’s why I wanted to go over my complete comprehensive guide live to help you transform your approach to Amazon PPC, making you more profitable while saving you precious time!
📈 I’m going to go over:
🔑 5 Key Strategies for Amazon PPC Success, and show you essential strategies to dominate the Amazon marketplace.
📊 Easy Steps for Mastering PPC Keyword Research (2024 Edition). I’ll dive into the latest methods for effective keyword research.
💡 Common Amazon PPC Mistakes & How to Avoid Them. Learn from my $250,000 mistake and ensure it never happens to you.
🎯 Redefine Your ACoS Targets for Better Results. Discover what metrics truly matter for PPC success.
🚀 Scalable Strategies for Growing Your PPC Efforts. Use my step-by-step guide to expand your reach on Amazon.
🔥 I’m even going to go over how to use E.A.D. to help you revolutionize your business with the Eliminate, Automate, Delegate strategy.
👉 Learn the secrets of powerful Amazon advertising strategies – join Chris’ Profitable PPC Challenge here: https://oklik.co/sophie-ppc-challenge
Most sellers either do nothing to prepare their Amazon PPC advertising for Q4 or do things that do not work. In this session, Chris Rawlings will walk you through how he sets up his brands to have excellent Q4 sales utilizing PPC.
You will learn all about bidding strategies, creatives, campaign types, targeting, and budgets. Helpful for brands of every scale whether just launched or well-established, this session will put your brand on the path to dominating profitably this Q4.
______________
🎬 Other related videos:
▶️ Get Adapted to Amazon’s Algorithm! New Methods for FBA Advertising and Conversion Rate: https://youtu.be/FAmsR9iTAA8
▶️ How to Use the Amazon Honeymoon Period for a Great Product Launch?: https://youtube.com/live/F9cv601NN3w
▶️ Find more videos with Chris in this playlist: https://www.youtube.com/playlist?list=PLMKjignId9DqEDusCSV9Fc668qBK4ujql
👉 Join the next European Seller Conference – an event for Amazon FBA sellers: https://eusecon.com/
👉 Find more discount coupon codes for Amazon software tools: https://oklik.co/coupons
______________
🔶 Topics covered in the video:
➤ 00:00 Intro
➤ 01:58 About Chris Rawlings
➤ 05:30 Q4 arbitrage
➤ 08:25 How ranking and sales are different during Q4
➤ 10:34 Keywords
➤ 18:42 Optimize thumbnail and listing with relevant keywords
➤ 31:19 Virtual bundles
➤ 32:24 Custom creatives for PPC
➤ 41:16 Badges
➤ 42:48 Pricing
➤ 44:17 Shielding – something everyone should do
➤ 50:51 Holiday-centered posts
➤ 52:22 Sponsored display remarketing
➤ 55:47 Self-targeted product placement
➤ 59:08 Inventory management
➤ 01:00:29 Join the PPC Challenge
➤ 01:07:07 Should you launch in Q4?
➤ 01:09:45 Should you use fixed bids?
➤ 01:12:01 How to find high-converting keywords?
➤ 01:13:30 How to forecast the sales?
➤ 01:15:49 How to do split testing?
➤ 01:19:40 Why Amazon doesn’t show the Q&A section?
➤ 01:21:52 Should you give up on high ACoS keywords?
➤ 01:25:14 Formula for inventory forecasting
➤ 01:26:29 Why does my brand name get excluded in sponsored product exact match campaigns?
➤ 01:27:58 How to manage up and down bidding?
➤ 01:31:06 About PPC Challenge
______________
🔶 About CHRIS RAWLINGS
Coming from a technical background, Chris designed his own products & built his personal care brand into an international success on Amazon.
With brands reaching out to him for help in figuring out the highly competitive Amazon landscape, Chris facilitated over 1,500 product launches and listing optimizations while helping over 400 companies dominate Amazon’s US, EU, and Japan markets, which lead to the founding of Sophie Society in 2019. Sophie is an Amazon service provider unlike any other, built on scientific principles and truth-finding via a constant feedback loop.
______________
🔶 About PROFITABLE PPC CHALLENGE
The Profitable PPC Challenge is a 5-day Online PPC coaching event where attendees receive personalized coaching from Chris and his team, helping them to overcome their major blockers, and more importantly, giving the PPC knowledge and skills needed to transform their Amazon business and their lives.
👉 Learn the secrets of powerful Amazon advertising strategies – join Chris’ Profitable PPC Challenge here: https://oklik.co/sophie-ppc-challenge
______________
🔶 Video host – LISETT LEES
Lisett is an Amazon FBA Expert and Strategist who works with different brands helping them to stay on top of the Amazon game. She advises business owners on setting goals and managing the store, helps to create optimised product pages and use Seller Central tools to build the best customer experience for the buyers in order to get more sales for the sellers. Since she started out in 2016 as an Amazon virtual assistant, her mission has been to help businesses run their Amazon stores cost-and time efficiently.
👉 Learn more about Lisett and how she helps Amazon FBA businesses: http://lisettlees.com/
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🔶 About ORANGE KLIK
Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
👉 Learn more about what we do: https://orangeklik.com/
____________
** Affiliate disclaimer: some of the above links may be affiliate links, which may generate us a sales commission.
“Done For You” Amazon PPC Management starting at ONLY $79 / month: https://seller360.io/done-for-you-ppc
Today you will learn 2 EASY Amazon PPC Campaign Strategies that will help lower your Amazon PPC ACOS, increase Amazon Sales, and increase your Amazon Rank to PAGE 1!
📈Want a step by step process to $10k / month? Apply for 1 on 1 help with Trevin to avoid the mistakes new Amazon Sellers make: https://amzchampions.com/results
[FREE] Step by Step Selling on Amazon Guide HERE: https://www.freefbaguide.com/
🚀 Resources I use and recommend:
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Thank you for watching! I hope you take action and implement the 5 reasons your product will fail! Please LIKE, COMMENT, & SUBSCRIBE 🙂