In todays training I’m going to show you how to set up your Amazon PPC Campaigns to maximize your results and scale your business fast.
I do this by following these six steps:
– Sponsored Products Selection
– Naming Your Campaign
– Daily Budget
– Keyword Selection
– Implementing Negative Keywords in Broad and Auto Campaigns
– Setting Initial CPC Bids
But before we get into campaign creation, its essential to remember these two principles when creating Amazon PPC Campaigns.
Amazon only cares about high high conversion rates and high sales velocity, so focus your efforts around these two things.
Use Single Keyword Ad Campaigns because they let you allocate your entire budget to one keyword or ASIN, offering unparalleled control and the ability to fine-tune your budget, top-of-search bid placement, and maximize effectiveness.
00:00 Introduction
00:59 How We Set Up Amazon PPC Campaigns
04:35 Broad Match Campaign
06:12 Exact Match Campaign
07:07 Product Targeting Campaign
08:24 Conclusion
0:00 Intro
0:53 5 Steps To Setting Up Amazon PPC
3:31 How To Start Your First Amazon Campaign
5:06 Targeting Groups
6:43 Campaign Bidding Strategy
8:21 Creating Another Ad Group
9:52 Advanced Strategy
10:50 Magnet Keyword Research Tool
13:33 Keyword Targeting
16:28 Product Targeting Ads
19:04 Negative Keywords
Tools I recommend:
Sign up using one of the links below and I will give you a free 1 on 1 consultation
Shopify: https://www.effectiveecommerce.com/shopify
Onlinejobs.ph:https://www.effectiveecommerce.com/onlinejobs
Siteground: https://www.effectiveecommerce.com/siteground
Helium 10: https://www.effectiveecommerce.com/helium10
Jungle Scout: https://www.effectiveecommerce.com/junglescout
Web Hosting With Hostinger: https://effectiveecommerce.com/hostinger
Assume all links in the video & description are affiliate links and that by using them you are supporting the channel, so thank you!
Struggling to get impressions on your Amazon ads? You’re not alone! In this video, we dive deep into common reasons behind low ad impressions and provide actionable solutions to help you optimize your campaigns. Whether you’re setting your budgets too low, targeting irrelevant keywords, or facing high competition, we’ve got the tips you need to succeed.
Visit myamazonguy.com/ppc for more PPC optimization tips!
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
————————————————-
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
0:00 – Introduction: Why Amazon Advertising Can Be Challenging
0:09 – The Common Problem: Low Impressions
0:27 – Case Study: Analyzing a New Account
0:48 – Tip 1: Check Your Daily Budgets
1:30 – Tip 2: Understand Your Keyword Costs
2:20 – Tip 3: Importance of Search Volume
3:11 – Tip 4: How to Adjust Your Bids
4:55 – Tip 5: Focus on Relevancy and Indexing
Tips to keep your Amazon PPC & listings fully optimised
Explore what we do here at Ecomcy by visiting https://www.ecomcy.com/
Welcome to the eCommerce Lab Podcast! Don’t miss our next episode with a special guest! Eleonora Nicolosi, Growth Manager and CEO of Competitive Spark, joins us to share her expert advice on how to keep your PPC campaigns and Amazon listings fully optimized.
Discover effective strategies to maximize your visibility and conversions on one of the most competitive platforms in the world of e-commerce.
If you are a seller on Amazon or simply want to improve your digital marketing skills, this video is for you. Join us and learn from the best!
Subscribe to a YouTube channel Our Ecomcy: https://www.youtube.com/@EcomcyTV
About Competitive Spark: https://www.competitivespark.com/
More videos: https://www.youtube.com/watch?v=Ab754Hjnl0U&t=12s
Struggling with Amazon ads? 🚀 Dive into our comprehensive guide on setting up effective advertising campaigns on Amazon in just a few minutes! Learn the differences between Sponsored Products, Sponsored Brands, and Sponsored Display, and why Sponsored Products might be your best bet.
Follow step-by-step instructions on organizing your ad groups, choosing the right naming conventions, and targeting options, including automatic vs. manual targeting with tools like Helium 10’s Magnet.
→ Use Data Dive with code MAG for exclusive savings!
↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
—————————————————————————————–
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
🎓 FORMACION ACADEMIA AMAZON FBA 👉 https://go.libertadvirtual.tv/acamzfba
🎓 Cómo empezar en Amazon en 90 días 👉 https://go.libertadvirtual.tv/MastercIasslv
🔔 SUSCRÍBETE 👉 http://bit.ly/SUSCRlBETE
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
🗣 HABLA CONMIGO EN REDES SOCIALES:
Instagram ► http://bit.ly/LVinstagram
Tik Tok ► https://bit.ly/tiktoklv
Facebook ► http://bit.ly/LVfacebook
Telegram ► https://t.me/Libertadvirtualamz
Spotify Podcast ► https://spoti.fi/3NpO4E4
Google Podcast ► https://bit.ly/glvpodcast
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
👁 DESCRIPCIÓN: Cómo llevar tus campañas PPC en Amazon al siguiente nivel. Este vídeo me ha llevado 10 años poder hacerlo, he perdido mucho dinero por no saber hacer bien mis anuncios PPC y por eso hoy te traigo esta información, para que puedas vender en Amazon bien y ahorrarte todos mis errores.
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
🛠 HERRAMIENTAS DE AYUDA PARA VENDER EN AMAZON:
VENDORATI (15 días gratis) ► https://bit.ly/vendorati
HELIUM10 (10-50% Descuento) ► http://bit.ly/H10sp
JUNGLE SCOUT (15-30% Descuento) ► http://bit.ly/Jscoutlv
SITEGROUND – El mejor hosting para tu web ► http://bit.ly/sitegroundlv
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
🔔 SUSCRÍBETE 👉 http://bit.ly/SUSCRlBETE
00:00 Introducción Campañas PPC
01:10 Cómo Funciona el ACOS en Amazon
02:34 ¿Qué Significa un ACOS Alto?
03:34 Prompt de ChatGPT para Amazon
06:47 ¿Cuál es el Mejor ACOS para PPC?
14:42 Conclusión de la Campañas PPC
Automate your KPI reporting through custom API integrations: https://www.linkedin.com/in/paul-h%C3%A4berlein-212b2a196/
Join us for an exclusive AMA session with Kevin Sanderson and special guest Paul Häberlein, an Amazon Advertising Expert, as they reveal effective PPC strategies for your Amazon campaigns. Learn how to optimize your Amazon PPC, maximize your advertising ROI, and improve your Amazon ads with expert insights. Participate in a real-time Q&A and get actionable tips to enhance your Amazon PPC performance. See you there!
I turned Amazon FBA PPC adverts OFF for 7 days and this is the shocking impact it had on my product sales and keyword ranks! Amazon sponsored ads are vital to success when selling on Amazon, however, they can also prevent you from making money on Amazon if they aren’t managed correctly.
Amazon FBA beginners often struggle with Amazon FBA PPC optimization as they are unsure how much they can reduce their PPC budget or whether they can pause it altogether.
I recommend that all Amazon sellers track their keyword ranks (organic and sponsored) by using the Keyword Tracker tool from Helium 10.
Tracking keyword rankings makes it easier to accurately assess the impact of PPC optimisations and changes. Relying on sales data alone isn’t enough, sales can ebb and flow on Amazon and may not accurately reflect directly reflect which direction keyword rankings are actually heading.
If you would like to see the Amazon FBA PPC launch strategy that I used to launch my Amazon FBA products and get ranked on the first page, I would recommend watching my Amazon FBA PPC tutorial video: https://www.youtube.com/watch?v=md-ApYkOJCw
Have you ever tried switching off Amazon Pay Per Click advertising? Let us know what happened in the comments below! !
Meine Website und Angebote: https://ecommerce.de/
Mein Buch für Anfänger: https://ecommerce.de/buch/
Mein Instagram Account: https://www.instagram.com/nicklas_spelmeyer/
Du bist bereits erfahrener Amazon Seller? Dann hör dir den ecommerce.de Podcast an
https://www.ecommerce.de/podcast
Wir haben in der Vergangenheit bereits weit über 1.000 Unternehmen erfolgreich aufgebaut und Menschen in die finanzielle Unabhängigkeit geführt.
Buche dir jetzt ein kostenloses Erstgespräch in indem mein Team und ich mit dir gemeinsam klären, ob wir dir dabei helfen können dein eigenes Unternehmen aufzubauen oder zu vergrößern. (Das ist kein Verkaufsgespräch, es geht erstmal nur darum sich kennenzulernen.)
Ecommerce ist die Chance, ins Unternehmertum einzusteigen und mittelfristig finanziell unabhängig und frei zu werden.
Ernsthaft, wir haben bereits über 800 Menschen nachweislich dabei geholfen mit Amazon FBA mehr Geld zu verdienen als in Ihrem 9to5 Job.
ACHTUNG! Wir verkaufen keine reinen Videokurse oder 0815 Coachings, alle unsere Trainingsprogramme sind Ergebnisorientiert und beinhalten intensive Betreuung bis zum Erfolg.
Über Nicklas Spelmeyer:
Nicklas Spelmeyer ist Geschäftsführer von mittlerweile 5 Unternehmen mit über 75 Vollzeitmitarbeitern in Deutschland, aus den Bereichen Amazon FBA, Consulting, Marketing und Logistik, außerdem führt er die Geschäfte einer US-Amerikanischen Beteiligung(Tag8 Corp.) – 2023 erwirtschaften seine Unternehmen über 12.000.000€ Jahresumsatz.
Coachen tut er also nicht weil er es nötig hat, sondern aus Leidenschaft und Lust am Unternehmertum und anderen zu helfen.
Er kommt selbst aus keiner Unternehmerfamilie oder Reichem Umfeld, sondern hat 2017 Nebenberuflich bei seinem Vollzeit Job in der Produktion bei Daimler Benz gestartet.
Vor über 5 Jahren hat er selbst damit gestartet Produkte über Amazon zu Verkaufen und seit dem hunderten Menschen dabei geholfen, das selbe zu erreichen.
Gemeinsam mit seinem Team coacht er Menschen, die sich neben ihrem Hauptberuf etwas aufbauen wollen.
Mehr Infos zu Nicklas und seinen Unternehmen: https://www.ecommerce.de
🔒Hol dir Helium10: http://bit.ly/BesteFBAtool
➡️Gutscheincode: BYL10 / BYL6M20
Viel Erfolg!
Hier gehts zum Impressum:
https://ecommerce.de/impressum/
*Dieses Video, sowie die Videobeschreibung enthält Eigenwerbung.
Standing out in the crowded ecommerce arena is more challenging than ever.
While many brands get bogged down detailing product specifications, the savvier approach focuses on the tangible benefits that resonate with customers. It’s not just about what your product is, but how it can significantly improve your customer’s life.
This week, I’m sitting down with the founder of Treenied in a must-watch session!
In this engaging coaching call, we’re embracing the transformative strategy of “Benefits over Features.” I’ll guide Treenied through vital adjustments to their listings that could catapult their business to new heights!
Join us live as we put Treenied in the spotlight, delving deep into their product listings, backend search terms, and competitive standing. Watch firsthand how they can leapfrog the competition with strategic insights.
Tune in and seize this golden chance to sharpen your market edge.
What we’ll cover on the call:
Why Features Alone Don’t Cut It:
While many focus on product specs, we’ll uncover why this narrow focus might be a barrier to growth. Learn to spotlight the real value your products offer to the customers.
The Power of Benefits-Driven Messaging:
Master the art of crafting messages that deeply connect with your audience. Discover how to articulate the real-world problems your products solve and cater to unique customer needs.
Boost Conversions and Sales:
Unveil the significant impact of a dual-focused approach on features and benefits. Align your offerings with what your customers truly desire and watch your conversions and sales soar!
Propel Your Business Forward:
No matter if you’re a seasoned ecommerce veteran or just starting out, this coaching call is designed to elevate your business strategy. Walk away with practical, impactful strategies that will propel your business to unprecedented success.
Are you geared up to transform your ecommerce approach and outpace the competition?
Join the live call and witness the transformation of Treenied to the next level!
📖 Video Chapters :
0:00 – Introduction
0:23 – Welcoming of the Guest and his Product
0:51 – Amazon Listing Audit
20:01 – Question and Answer Portion
