Amazon PPC Campaign ACOS Too High? – How to LOWER ACOS on Amazon PPC in 2021!

Do you feel that you’re spending too much on your PPC campaigns? Watch this video to learn how to lower your overall ACOS for your Amazon PPC campaigns.

Whether you are new to Amazon advertising or looking for Amazon PPC advanced tips & tricks on
how to set up Amazon PPC Sponsored Products ads or wish to lower ACOS, we’ve got it covered.

Dive deep with our Director of Advertising Strategy, Lukas Matthews, as he takes you through the ins & out of how to set up Amazon PPC
campaigns with lower ACOS. This will drastically increase the efficiency of your advertising
campaign.

Discover EXACTLY how to set up Amazon PPC step by step in this video about lowering the ACOS for
Amazon PPC in 2021. Implement this EXACT Amazon PPC strategy to MAXIMIZE PROFITABILITY &
ROAS!

Topics Covered In This Video:
• Introduction To Amazon Sponsored Products Ads
• How To Set Up Amazon PPC – Sponsored Products Ads

• How to Lower the ACOS with Amazon PPC Campaigns

• Amazon PPC Advanced Tips & Tricks

Watch other videos in our Amazon PPC advanced tips & tricks playlist to use in future amazon
advertising campaigns from our Lukas Matthews.

Did you learn something, do you have another way of setting up your campaigns? Maybe something
else you’d like to share? Let us know in the comments below the video!!


0:00 Intro
0:33 How To Lower Amazon PPC ACOS
0:42 Modify Automatic Targeting Campaigns
3:12 Reallocation Of Spend
4:49 Remove Negative Keywords
6:55 How To Compile A List Of Negative Keywords
8:24 Pro Tip: PPC Spend Allocations
9:11 Adjust Top-Of-First-Page Placement Modifiers
11:25 Remove Generic Keywords
15:11 Conclusion

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Blog: https://bit.ly/Sunken-Stone-Blog
2021

#AmazonPPC #AmazonAdvertising #AmazonSeller #SunkenStone

A Simple Amazon PPC Strategy for Scaling ALL your Products in 2021

Amazon PPC can be as difficult or as simple as you want to make it. What I commonly see when I work with clients is that they’ve been implementing too many different strategies and are now confused as to what to do next. Their ACoS (average cost of sale) is way too high (but they aren’t sure what their ACoS should be), they don’t know what keywords to pause, or they don’t know how to expand their campaigns to scale them. If any of this feels like you, YOU ARE COMPLETELY NORMAL.

This simple strategy will help you make more sales and increase your organic rank on Amazon, while decreasing your ad spend inside Amazon PPC. This is the step that your competition is NOT doing. I would say less than 5% of Amazon sellers are doing this.

So, what is it?

It is simply mining and then isolating the 20% of search terms in your account that are driving 80% of your results. In this article (and video) I will be walking you through a simple strategy to help scale your campaigns and isolate these search terms. Doing this assumes that you have been running Amazon PPC for at least 30 days and have made sales from it.

0:00 Introduction
0:10 #1 Mistake Amazon Sellers Make
0:58 Pareto’s Principle
1:36 What to do with the search terms that are driving 80% of your sales
2:30 How To Mine Your Search Term Report STEP-BT-STEP GUIDE
10:15 How To Structure Amazon PPC Campaigns for Success
11:00 Action Items for This Video

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Amazon PPC Optimization Strategy 2021 | Mina Elias

Mina Elias will present a demo and presentation on Amazon PPC optimization strategy for 2021. Try #AccrueMe instant funding: https://bit.ly/3u4np6G.

Mina Elias will also cover how to use the PPC university course to increase ROI on your Amazon PPC, strategies to find and use the best Amazon PPC terms, excel bulk sheet optimization, and more. #AmazonPPCStrategy

Also covered in the interview with #MinaElias of MMA Nutrition:

00:00 Introduction of Mina Elias of MMA Nutrition.
1:30 What is Amazon PPC optimization?
3:04 Amazon PPC ACOS.
5:55 How to use AccrueMe with Amazon PPC and Growth.
7:19 We appreciate everyone listening.
7:46 Amazon PPC Optimization Excel Sheet.
9:35 Simple explanation of the Amazon PPC Spreadsheet.
13:50 What is Mina Elias doing for ads on his own products?
18:00 Is the PPC University for beginners?
20:00 Broad vs Phrase PPC Keywords?
21:20 How to contact Mina Elias.

AccrueMe Channel Subscribe: http://bit.ly/AccrueMe-youtube-subscribe

About Mina Elias of MMA Nutrition – https://www.theppcuniversity.com/

Mina is a multiple seven figure seller in the supplement industry, investor, Amazon PPC expert, and founder of the PPC university. Mina excels at developing cutting-edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. His goal is to disrupt the supplement industry and make a significant positive impact by cleaning up the market and giving consumers the supplements they deserve.

About AccrueMe – https://www.accrueme.com/

AccrueMe provides Amazon lending to help Amazon sellers grow quickly and increase profits. Our Amazon funding has no credit checks and no monthly payments. Our goal is to help Amazon Sellers earn more money. Growth is almost always the driving force behind added profits. If Growth and Additional Profits interest you, then keep reading.

We want to help you grow larger and more profitable, and in return, we want to share in a small percentage of the profits, but only temporarily – only for as long as you want to use our capital to grow. In exchange for doubling your capital, we temporarily receive a small “piece” of a much bigger pie. And you don’t even have to pay us every month. Pay us when it is best for you and your business.

AccrueMe was built on the premise that we only win when the Amazon seller wins.

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More Videos:
Everybody Needs a Rich Relative | Growth Capital for Amazon Sellers

How To Do Amazon Keyword Research For PPC Campaigns 2021

Do you want to know how to set up an EPIC Amazon PPC campaign? Helium 10 expert Bradley Sutton shows you step-by-step how to do Amazon Keyword Research. Try helium 10 with 50% off your first month: https://tatianajames.com/helium10

I’ve created a FREE 4-part video series that will help you learn exactly how you can start selling on Amazon: https://tatianajames.com/fba

Now that you’ve found your Amazon FBA product and it’s ready to be sold on Amazon, you need to think about PPC advertising. In order to set yourself up for maximum success, you need to develop a great Amazon PPC campaign to get your product on page one for the right terms.

This will help you to not only make money but also gain reviews which will determine the success of your Amazon product listing. We deep-dive into how to properly conduct keyword research for a product with Bradley from Helium 10 in this video. Bradley also gives you his PPC strategy checklist at the end of the video, so make sure you stay tuned.

📖 CHAPTERS 📖
00:00 Introduction
02:15 Pretend product example
04:10 What is Helium 10?
06:31 How these keywords can be useful
09:52 Example on an exercise ball
19:10 Investigate the history in Black Box
20:30 PPC Strategy checklist
22:57 Tips for reviewing the performance of your PPC campaigns

🗣️ WANT TO ASK ME QUESTIONS?👇
Follow me on Instagram to catch me when I go LIVE to answer your most pressing questions! It’s also the best place to get to know me on a more personal level. Turn on post notifications so you don’t miss out.

Instagram ► http://www.instagram.com/tatianajames26
Facebook ► https://www.facebook.com/tatianajames26/
Website ► https://www.tatianajames.com
Resource List ► https://tatianajames.com/resources/
What’s On My Bookshelf ► https://tatianajames.com/bookshelf/

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DISCLAIMER: The information contained on this YouTube Channel and the resources available for download/viewing through this YouTube Channel are for educational and informational purposes only.

This description may contain affiliate links. If you purchase a product through one of them, I will receive a commission (at no additional cost to you). I only ever endorse products that I have personally used and benefitted from personally. Thank you for your support.

#AmazonKeywordResearch #AmazonPPC #AmazonFBA

Amazon PPC Tutorial 2021 | Advanced Amazon PPC Strategies & Benchmarking | PPC Amazon 2021

This video covers advanced Amazon PPC strategies with the help of a PPC benchmarker from sellics. This Amazon PPC Tutorial 2021 covers Amazon PPC for beginners 2021 all the way through to the advanced seller. This Amazon PPC 2021 tutorial shows you how to evaluate your PPC performance against your competitors, evaluate Amazon PPC advanced metrics and employ Amazon FBA PPC optimization strategies to boost your Amazon PPC marketing. We cover amazon ppc step by step, from your Amazon PPC launch strategy to Amazon PPC management through the growth stage, and finally Amazon PPC optimization 2021. This Amazon FBA PPC Guide and amazon ppc tutorial for beginners looks at important Amazon pay per click advertising metrics like click through rate and Amazon ACoS amongst others so you can form an Amazon PPC strategy to improve your PPC performance. This PPC Amazon tutorial will answer how to fix PPC on Amazon or how to optimize PPC on Amazon through more than one Amazon FBA PPC strategy and multiple Amazon PPC tricks.

👉 Check Your Performance with BENCHMARKER:
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Check out All of Sellics:
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Watch PART 1: https://youtu.be/zPrXCUFOZoU

Watch PART 2: https://youtu.be/PwbFgWiUJrs

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1) Go here: https://bit.ly/2nmWLbO
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👌🏼 Get 20% Off the AmazeOwl Product Research Tool with:

1) https://bit.ly/2UMC1az

2) Download App
3) On Subscription Page, ENTER PROMO CODE at bottom right: DR118
4) Choose Subscription and Pay Voucher discounts:
-Established plan yearly = 20% OFF (recommended)
-Growth plan yearly = 10% OFF
-Established plan monthly = 20% OFF

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⭐AMAZON PPC:

👌🏼 Check Your Performance with BENCHMARKER:
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👌🏼 Get Personalized PPC Assistance with Sellozo:
Code: danrodgers (20% off first month)
Go here: https://bit.ly/35RNxHZ

⭐REFUNDS & INVENTORY MANAGEMENT:

👌🏼 Get SellerBoard for PPC, Inventory & Refund Management here: https://bit.ly/2IX5lJ0

Timestamps:
00:00 – Intro
00:20 – PPC Questions
00:53 – Using a Benchmarker
02:01 – Inside the benchmarker
02:53 – STEP 1: Signup
03:41 – STEP 2: The Basics
04:15 – Sponsored Products Vs Brands
05:08 – STEP 3: Sponsored Products Performance
07:15 – Performance by individual product
09:01 – STEP 4: ACoS performance
09:08 – ACoS explained
11:44 – Advanced ACoS strategies
16:37 – Profit on Ad Sales
17:56 – Optimizing PPC performance
18:08 – STEP 5: CPC Performance
20:06 – Reduce CPC
21:33 – STEP 6: CTR Performance
22:48 – Improve CTR
25:13 – STEP 7: CVR Performance
27:11 – Improve CVR
30:17 – STEP 8: Take Action
31:09 – Steps to Optimize
33:42 – What next?

DISCLAIMER: Content on the Dan Rodgers YouTube Channel and extensions thereof is intended to be used for informational and entertainment purposes only. It is important to do your own research before making investment, financial or business decisions, taking into account your own personal circumstances. Dan Rodgers is not a financial advisor. Always seek professional advice from certified professionals or independently verify any information you find on our channel, website or any of our other platforms before making decisions.

How To Optimise Amazon PPC Advertising Campaign 2021 | Reduce Your ACOS To 10% | Amazon Ad Campaign

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Why PPC Causes Amazon FBA Sellers To Fail + Smashers Academy PPC Mastery Launch | Amazon FBA PPC

In this video I discuss two mistakes that Amazon FBA sellers make when it comes to PPC, which results in them failing because they are not able to operate profitable. I’ll then discuss the new Smashers Academy PPC Mastery course, which is a project that I’ve been working on for the past 6 months.

The Smashers Academy PPC Mastery Course is available for a special launch discount price for the next 7 days only – it will not be available at this launch price again, so if you’re interested in learning more about PPC, then be sure to enroll. The link is here:

https://www.smashersacademy.com/ppc?utm_source=youtube&utm_medium=organic&utm_campaign=utm&utm_content=210121

✉️ To get in contact with me, you can email info@jansonsmith.com

——–

💪🏼 Free Amazon FBA Smashers Support Group – http://www.facebook.com/groups/AmazonSmashers

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Outro Designed by Grabster: https://youtube.com/Grabstertv
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#amazonfba #amazonfbauk #amazonppc

Amazon PPC 2021 Strategy and Management with Sellozo – Amazon PPC Tutorial 2021

This Amazon PPC tutorial 2021 video covers strategies to BOOST your PPC PERFORMANCE. Sellozo joins us for an interview on Amazon PPC 2021 and we cover how Sellozo can help you as well as answer questions to do with amazon ppc strategy 2021, amazon ppc optimization 2021 and amazon ppc campaign 2021. This is valuable for all sellers as it covers amazon ppc for beginners as well as for the advanced. We showcase Sellozo, an Amazon PPC optimization software or Amazon PPC management service or Amazon PPC automation software, so this is also one of the Amazon PPC software reviews on YouTube. We cover various parts of PPC on Amazon FBA and how Sellozo can help you with Amazon PPC management. We have other videos on Amazon PPC step by step but this brings other opinions and strategies to the table. We aim to leave amazon fba ppc explained.

⭐ Get Personalized PPC Assistance with Sellozo here: https://bit.ly/35RNxHZ
(20% off first month with code: danrodgers)

👌🏼 Check Out the Just One Dime Amazon FBA membership: https://bit.ly/31NraPo

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👷🏼 SAVE ON TOOLS AND SERVICES:

⭐LISTING IMAGES:

Create Amazing Listing Images with GlorifyApp: https://bit.ly/2IYfpRR

⭐PRODUCT INSPECTIONS:

Get Product Inspections Done Properly with Movley: https://bit.ly/366FqWN

⭐PRODUCT RESEARCH:

👌🏼 Get the AMZScout Seller Bundle + Special BONUS here: https://learn.amzscout.net/amzscout-dans-affiliate-page

👌🏼 Get 10% off of Helium 10 every month with: RODGERS10
👌🏼 Get 50% off the first month of Helium 10 with: RODGERS50

1) Go here: https://bit.ly/2nmWLbO
2) Sign up free. Hover over your account icon at the top right. Click “Plan” or “Plan Details.”
3) “Upgrade” to your chosen plan and use your coupon code at the bottom of the “Plan Details” page to get that % off.
(Codes are CAP SENSITIVE and you can ONLY USE ONE.)

👌🏼 Get 20% Off the AmazeOwl Product Research Tool with:

1) https://bit.ly/2UMC1az

2) Download App
3) On Subscription Page, ENTER PROMO CODE at bottom right: DR118
4) Choose Subscription and Pay Voucher discounts:
-Established plan yearly = 20% OFF (recommended)
-Growth plan yearly = 10% OFF
-Established plan monthly = 20% OFF

👌🏼 Get AMZTracker here: https://bit.ly/2UO6uVA

👌🏼 Get 15% Off Viral Launch for Life: https://bit.ly/351zcpX

👌🏼 Get IOScout here: https://bit.ly/3nJYilB

⭐REFUNDS & INVENTORY MANAGEMENT:

👌🏼 Get SellerBoard for PPC, Inventory & Refund Management here: https://bit.ly/2IX5lJ0

⭐CHATBOTS:

👌🏼 Get Your ChatBot Built with BotBuilders: https://bit.ly/2KCauXz
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Timestamps:

00:00 – Intro
01:31 – Meet Kris
02:31 – What does Sellozo do?
03:20 – When do sellers use Sellozo?
05:40 – How much can Sellozo reduce my ACoS?
09:18 – Why does ACoS not matter at launch?
09:45 – Why does a high ACoS not necessarily mean low profitability?
10:38 – Can I use Sellozo’s tools myself or have experts manage my PPC?
12:35 – What does Sellozo’s tool suite actually look like?
20:29 – What does Sellozo cost?
22:37 – What do Sellozo experts do with my campaigns?
24:26 – What is the biggest mistake sellers make with PPC?
26:31 – What campaigns should you run at launch?
27:44 – What are Single-Keyword Exact Match Campaigns?
28:41 – What are Mining Keyword Campaigns?
29:39 – Why are Clicks important in Mining Campaigns?
32:11 – Do you Pause or Delete Campaigns?
33:52 – How many keywords should I target?
36:34 – How much of the day should my budget cover?
39:07 – What campaigns should I run once optimized?
40:24 – Should I target competitor brand names?
42:10 – Are there any campaign types I should avoid?
43:27 – What are Sponsored Display Ads?
44:32 – What is a healthy ACoS once optimized?
46:31 – How often does Sellozo monitor and make changes?
48:16 – How does Sellozo use Click Through Rate metrics?
49:59 – What is your one piece of PPC advice for sellers?
52:11 – My final thoughts
54:28 – Drop us a LIKE if this helped you

I hope you find this video helpful.

How To Spy & Steal Your Amazon FBA Competitors PPC

🎓 My Amazon FBA Course & Unlimited Mentorship (Closing Soon): https://bit.ly/ecomLimitless

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One of the biggest things new sellers struggle with is PPC. What if I told you that you could spy and even steal your competitors PPC campaigns and use all the data they collected for your own products gain…

Thats exactly what this videos about. 3 ways to peel back the curtain and spy on all the marketing tricks your competition is up to.

Hope this teaches you something,

Yaniv