Join us for a live webinar where we’ll reveal 6 powerful strategies to supercharge your Amazon PPC in 2025. Learn how to optimize campaigns, reduce wasted ad spend, and boost profitability. Don’t miss these expert insights to stay ahead of the competition!
Let’s meet in person at the upcoming European Seller Conference in Prague – an event for Amazon FBA sellers: https://eusecon.com/
______________ Learn more about the companies featured:
BidX – Increase your margins by reducing wasted ad spend: https://bidx.it/EUSECON25
_____________ Other related videos:
Expand Amazon FBA Business to European Marketplaces: https://youtu.be/3FA2TPXpesI 8 mistakes even big Amazon FBA sellers make!: https://youtu.be/Cm0sj6SrIts
Find more discount coupon codes for Amazon software tools: https://oklik.co/coupons
______________ Topics covered in the video:
➤ 00:00 Introduction to Amazon advertising strategies
➤ 00:46 About the guest
➤ 04:12 Strategy 1: Using negative keywords for higher ROI
➤ 07:40 Strategy 2: Leveraging Amazon Marketing Cloud audiences
➤ 13:23 Strategy 3: Focus beyond advertising console KPIs
➤ 14:44 Strategy 4: Using search query performance report
➤ 19:05 Strategy 5: Individual campaign structures
➤ 21:24 Strategy 6: Understanding customer path to conversion
➤ 25:04 Q&A session
➤ 25:34 Information about the European Seller Conference
➤ 28:05 AMC audiences vs tailored promotions
➤ 29:23 Handling insufficient data for audiences
➤ 32:28 BidiX software capabilities and benefits
______________ About ORANGE KLIK
Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience. Learn more about what we do: https://orangeklik.com/
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#AmazonFBA #AmazonSellers #SellingOnAmazon
Wasted Ad Spend Calculator:
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Get in touch if you want help maximizing your Amazon profits:
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Free Amazon PPC Audit (Limited to 5 Calls/Month):
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In this video, Stefano reveals the three major issues we’ve discovered after auditing over 200 Amazon brands. Learn how to identify and reduce wasted ad spend. We’ll show you how to examine the last 30 days of data to determine how much of your budget is going to clicks that don’t convert. Discover why optimizing your ad placements is essential for better performance and find out how to continuously optimize your bids for maximum efficiency.
Chapters:
0:00 Intro
0:30 Wasted Ad Spend
2:06 Free file
2:22 Placements
2:25 Sponsored Products: Three Main Placements
3:24 Placement Optimization Calculator
3:47 Optimize our Bid
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About Nomadz
Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability for established Amazon sellers. We act as your dedicated in-house experts, employing proven methods to organize, optimize and scale Amazon PPC campaigns.
Our advanced Amazon PPC videos stem from years of diving through data and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community.
Videos include: case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
We help scale large brands stuck at sales plateaus by building strong relationships with them and coming up with customized PPC and DSP plans.
Contact us at any time at nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.
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Understanding the different PPC (Pay-Per-Click) campaign types on Amazon is essential for creating effective advertising strategies to promote your products and drive sales. Here are the main PPC campaign types available on Amazon:
### 1. Sponsored Products:
– **Description**: Sponsored Products ads are keyword-targeted ads that appear within Amazon search results and on product detail pages. They allow sellers to promote individual products to shoppers actively searching for similar products.
– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your products.
– **Automatic Targeting**: Amazon automatically targets your ads to relevant customer searches based on your product information.
– **Description**: Sponsored Brands ads are keyword-targeted ads that appear at the top of search results and showcase your brand logo, a custom headline, and multiple products from your brand. They are designed to increase brand visibility and drive consideration.
– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your brand and products.
### 3. Sponsored Display:
– **Description**: Sponsored Display ads allow advertisers to target shoppers both on and off Amazon. These ads can appear on Amazon product detail pages, customer review pages, and off-Amazon websites and apps.
– **Targeting Options**:
– **Audience Targeting**: Target ads based on audience segments such as interests, shopping behavior, and past interactions with your products.
– **Product Targeting**: Target ads based on specific products, categories, or brands.
### 4. Sponsored Brands Video:
– **Description**: Sponsored Brands Video ads are video ads that appear in search results and showcase your brand and products. They allow advertisers to engage shoppers with immersive video content.
– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your brand and products.
### Key Considerations for PPC Campaigns:
– **Budget and Bidding**: Set a daily budget and select a bidding strategy (automatic or manual) based on your advertising goals and budget constraints.
– **Keywords**: Conduct keyword research to identify relevant keywords for your products and incorporate them into your campaigns for better targeting.
– **Ad Creatives**: Create compelling ad creatives, including titles, images, and ad copy, to attract shoppers’ attention and drive clicks.
– **Monitoring and Optimization**: Regularly monitor your campaign performance and adjust your bids, keywords, and ad creatives based on performance data to improve ROI and achieve your advertising objectives.
Understanding the different PPC campaign types and how to leverage them effectively can help you reach your target audience, increase visibility, and drive sales on Amazon.
In this video, Sharel will share a case study showing how we doubled profits for one of our Amazon clients You’ll learn why pushing high bids on a single keyword wasn’t working for us. We will show you how adjusting our strategy, including cutting spend and implementing broad campaigns, led to impressive results. Amazon is always evolving, and so should your strategies!
Chapters:
0:00 Intro
0:15 Explanation about the case study
0:27 Amazon is a dynamic place
1:15 Shift Strategies
2:44 The Best Result
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About Nomadz
Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability for established Amazon sellers. We act as your dedicated in-house experts, employing proven methods to organize, optimize and scale Amazon PPC campaigns.
Our advanced Amazon PPC videos stem from years of diving through data and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community.
Videos include: case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
We help scale large brands stuck at sales plateaus by building strong relationships with them and coming up with customized PPC and DSP plans.
Contact us at any time at nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.
Free Amazon PPC Audit (Limited to 5 Calls/Month)
https://bit.ly/free-amazon-ppc-audit
__________________________
Join Stefano, CEO of Nomadz, as he unveils the secrets behind a successful Amazon product launch that generated over $30,000 in sales in less than 30 days. In this video, Stefano shares the ins and outs of the Nomadz precision-targeted PPC strategy, detailing the creation and optimization of campaigns that have led to exceptional results. Drawing on his vast experience of launching more than 100 products on Amazon and managing over $20 million in ad spend in 2023, Stefano provides invaluable insights into keyword targeting, campaign types, and daily budget management that are proven to increase sales and reduce wasted ad spend. Watch now to transform your Amazon PPC campaigns and achieve remarkable sales growth!
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Content:
00:00 Intro
01:01 Results
02:12 Logic of our PPC campaigns
03:16 Suggested campaign type
05:43 Recap campaigns menage
07:43 Placement
10:22 What I’ve understood
11:59 Conclusion
_____________________________
But that’s not all:
Advanced Amazon PPC analytics FREE template
Nomadz is offering FREE audits to brands with at least $50,000/month in sales on Amazon. We’ll provide you with a customized plan of action, reach out on https://www.nomadz.com/contact
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_______________________________
About Nomadz
Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability on the platform. Serving as dedicated in-house experts, we employ proven methods to organize and structure Amazon PPC campaigns, saving time and energy while maximizing return on investment.
These advanced Amazon PPC videos are made after years of diving through data and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community.
Videos include: case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
We help scale large brands stuck at sales plateaus by building strong relationships with them and coming up with customized PPC and DSP plans.
Contact us at any time at www.nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.
What is a good ROAS on Amazon? and how to increase ROAS on Amazon? This in-depth Amazon ROAS guide will take you through the step-by-step process of improving your ROAS on Amazon and making the most of your ad spend!
Amazon PPC Advertising has never been easier. Get the cutting-edge with SellerApp:
https://www.sellerapp.com/amazon-ppc-analyzer.html
Amazon ROAS (Return on Advertising Spend) is a critical performance metric for assessing the success of your Amazon advertising efforts. The ROAS formula provides a clear understanding of how efficiently your ad dollars are converting into revenue. Achieving a good ROAS on Amazon is essential for a profitable advertising strategy. It stands for Return on Ad Spend, reflecting how effectively your ads are translating into returns. Using a ROAS calculator can simplify this process, allowing you to gauge the performance of your Amazon PPC campaigns and make informed decisions to enhance your advertising strategy. However, we still get a lot of questions from beginners sellers about this fantastic feature, like “What is ROAS?”, “Where do you find return on ad spend calculator?”, “What is a good ROAS rate?”, etc
To solve all your problems and answer all of your questions, in this video Ankita Patil, Product Evangelist at SellerApp will take deep dive into ROAS on Amazon – She will explain What is RoAS?, What is a Good Amazon RoAS?, How Do You Calculate Amazon RoAS?, Where to Find ROAS on Seller Central?, What is Considered a Good RoAS on Amazon?, How to Find Your Minimum RoAS?. How to Increase ROAS on Amazon? We’ll also show you how SellerApp can help you improve your ROAS in the easiest possible way! So, make sure you watch the video till the end!
Sign up and check out SellerApp’s 7-day free trial : https://l.sellerapp.com/social
Timestamps
-Introduction: 0:00
-What is RoAS?: 1:23
-What is a Good Amazon RoAS?: 1:40
-How Do You Calculate Amazon RoAS?: 2:42
-Where to Find ROAS on Seller Central?: 4:41
-How to Find Your Minimum RoAS?: 5:15
-How to Increase ROAS on Amazon?: 6:11
-Finding Your ROAS Balance: 16:17
Frequently Asked Questions:
Why is monitoring ROAS important?
Monitoring ROAS is crucial for optimizing your advertising budget and strategy. It helps you identify which campaigns are performing well and which may need adjustments. By focusing on campaigns with higher ROAS, you can allocate resources more efficiently and improve overall profitability.
What does a higher ROAS indicate?
A higher ROAS indicates that your advertising campaigns are generating more revenue for every dollar spent on ads. It suggests that your advertising strategies are effective in driving sales and conversions.
Visit our website – https://www.sellerapp.com Sign up for a free trial here – https://dashboard.sellerapp.com/register
Check out our other channels for more info
Join our Facebook seller community to discuss your challenges and get tips from expert fellow sellers
https://www.facebook.com/groups/423591284664675/
Also, check out SellerApp Free Tools.
Welcome to our tutorial on creating winning Amazon PPC campaigns! In this video, we’ll be discussing the best practices for optimizing your Amazon PPC campaigns and exploring real-life case studies to help you understand how to implement these practices in your own campaigns.
Whether you’re new to Amazon PPC advertising or looking to improve your existing campaigns, this tutorial is packed with valuable insights and actionable tips. We’ll cover everything from setting up your Amazon PPC campaign and using automatic and manual targeting, to optimizing your ad spend and analyzing your campaign performance.
Some of the specific topics we’ll be exploring include Amazon PPC tutorials, how to optimize your Amazon PPC campaigns, Amazon FBA, Amazon advertising, Amazon PPC campaign setup, and more. We’ll also be using a range of exact match keywords to ensure that our video is easily discoverable by those searching for Amazon PPC campaign information, including Amazon PPC, PPC Amazon, Amazon PPC campaign optimization, Amazon ads, and Amazon PPC automatic campaign.
So if you’re ready to take your Amazon PPC campaigns to the next level, be sure to watch this video and don’t forget to subscribe to our channel for more great content!
Boost Your Amazon Sales Today Claim Your Free Call Now!
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Here are links to Previous Videos
Mistakes I made as an Amazon FBA Seller
Why Have My Sales Dropped on Amazon in 2023?
How To Create A+ Content On Amazon In 2023: Step by Step Guide
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Hello everyone, back with another Amazon Product PPC related video. Many people ask me how do we advertise amazon product variations and what’s the breakdown of campaign structure.
So the breakdown is into 4 types and each type is explained into detail. Hope it helps.
JazakALLAH!
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