Everyone says “just increase your budget for Q4.”
That’s exactly how most sellers lose money.
Join Kevin Sanderson LIVE this Tuesday, October 21 at 12:00 PM ET for a PPC AMA designed to help you make smarter ad decisions before the holiday rush.
Bring your questions and get expert insights on:
→ Structuring PPC campaigns that scale profitably in Q4
→ Reducing wasted ad spend while increasing conversions
→ Finding and fixing underperforming keywords
→ Knowing when to adjust bids, and when to leave them alone
Don’t let “spend more” be your only strategy this season.
Get real answers and actionable tactics that protect your margins and your sanity.
📌 Need personalized help with your campaigns? Book a free strategy call → https://bit.ly/4jMZtxu
Join our free Amazon Ads community & grab every resource from this video ⬇️
https://www.skool.com/advanced-amazon-ads/about
Want help building your Amazon PPC team in-house? Go here: https://www.nomadz.com/training
Prefer to have our team manage your Amazon Ads for you? Go here: https://www.nomadz.com/
Who We Are:
Nomadz is an Amazon Advertising company helping Amazon Sellers to scale profitably.
We focus on two areas:
– Manage your Amazon Ads for you with proven strategies to drive results, so you focus on other parts of your business.
– Help you build an Amazon PPC department in-house, without relying on agencies or black-box software.
We’ve been doing this for 8+ years, working with over 200 brands and managing more than $120M/year in ad spend.
Our Journey:
2018 – Lucas, Nomadz’s founder, started sharing what he was learning on YouTube.
2019 – Expanded the team and built strong foundations for growth.
2020 – Helped Amazon sellers scale during COVID by focusing on profitable ad strategies.
2021 – Started developing our own in-house software to support client growth.
2022 – Partnered with Scale Insights for advanced automation.
2023 – Ranked Top 1241 fastest-growing company in America (Inc. 5000) and partnered with MDS, a private community of 800+ Amazon sellers.
2024 – Launched Trainadz to help sellers build their own Amazon PPC departments in-house.
Today, we manage $120M/year in Amazon ad spend with a global (and amazing!) team of 50+ experts.
Why We Share:
We share what we know to help sellers grow.
If what we share helps someone grow their business, that’s a win.
If it leads to working together down the line, even better.
Get a free audit of your Amazon advertising account here: https://www.nomadz.com/
If you’re just planning for Q4 now, you’re already late.
There’s still time to fix your PPC strategy before the busiest season hits.
Join Kevin Sanderson and John Erban LIVE this Tuesday, September 30 at 12:00 PM ET for a PPC AMA where you can bring your toughest questions and get actionable answers.
Ask about:
→ Optimizing PPC campaigns to maximize ROI
→ Lowering ACOS without hurting conversions
→ Scaling Sponsored Products, Brands, and Display campaigns
→ High-performing keywords and negative keyword strategies
Don’t waste another dollar guessing, get expert guidance to make your ad spend count this Q4.
📌 Need personalized help with your campaigns? Book a free strategy call → https://bit.ly/3ZlHh6G
The busiest, most profitable quarter of the year is coming fast.
Get actionable PPC insights from Kevin Sanderson live, so you don’t miss a sale.
Join the PPC AMA, Tuesday, September 16 at 12:00 PM ET.
Bring your questions and get expert answers on anything PPC-related, campaign structure, ad spend, scaling strategies, and more.
Ask about:
→ How to optimize Amazon PPC campaigns for Q4 sales
→ Strategies to lower ACOS without hurting conversions
→ Identifying high-performing keywords for Sponsored Products
→ Scaling campaigns while maintaining profitable ROI
→ Common PPC mistakes that silently drain your ad budget
→ Using negative keywords to prevent wasted spend
→ Best practices for Sponsored Brands and Sponsored Display ads
Whether you’re just starting out or managing 7-figure campaigns, this is your chance to get direct, actionable guidance from a PPC expert.
📌 Want personalized advice for your PPC campaigns? Book a free strategy call → https://bit.ly/4jMZtxu
Learn how to spend your Amazon PPC budget wisely and avoid common mistakes sellers make when launching new products. Steven Pope explains why investing in broad match campaigns and auto campaigns can be a smarter choice for new sellers on a tight budget.
Get smarter with your PPC spending. Download our proven Amazon PPC guide: https://bit.ly/3ERWMfx
Got questions about your Amazon listing? Ask now and get the answers you need: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Need expert advice on your Amazon business? Book a free coaching call: https://bit.ly/44uHuaR
Timestamps
00:00 – Why PPC Strategies Are Often Conditional
00:23 – The Budget Mistake New Sellers Make
01:10 – How to Spend PPC Budget Wisely on a New Product
01:50 – Why Auto and Broad Match Campaigns Are Ideal
02:38 – The $144K Mother’s Day Product Launch Success
03:26 – The Power of Broad Match Keywords for New Sellers
04:18 – Why Exact Match PPC Might Be a Bad Idea in 2025
05:31 – PPC Strategies for Established Brands
06:10 – The Value of a Master Keyword List
07:00 – Avoiding Keyword Cannibalization in PPC Campaigns
08:00 – Why You Shouldn’t Cancel Working Campaigns
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Every seller on Amazon wants maximum sales with low ACOS. But most of them don’t know which campaign will give the best return on sales with low ACOS. Most of the sellers create random campaigns and push high to reach customers.
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A catchall campaign might help you to hit the sales target and lower the ACOS. This type of campaign has a proven record of generating good sales. The key factor of this type of campaign is running the same category items in a single campaign. It helps to track the same category items’ performances and is easy to optimize when needed.
Are you still struggling to figure out how you will create a catch-all campaign? In this video, we break down each type of catch-all campaign to boost sales in upcoming events.
Here are the key points discussed in the video.
✅Campaign Type Discussion
✅Catch All Automatic Campaign
✅Catch All Manual Campaign
SUBSCRIBE HERE – https://www.youtube.com/@ecomclips/videos
eComclips – https://ecomclips.com/blog/
Boostontime – https://boostontime.com/blog/
Facebook – https://www.facebook.com/ecomclips
LinkedIn – https://www.linkedin.com/company/ecomclips/
CONTACT US – info@ecomclips.com
Time Stamp:
[0:00] – Introduction
[00:30] – Campaign type discussion
[01:38] – Catch All Automatic Campaign
[03:35] – Catch All Manual Campaign
[04:35] – Outro
Q3 is here. Prime Day is in 7 days. Are you still optimizing like it’s Q1?
Join Kevin Sanderson this Tuesday, July 1 at 1:00 PM ET for a LIVE PPC AMA built for sellers who want to make every ad dollar count heading into Amazon’s biggest week of the year.
→ Not sure your campaigns are structured for scale?
→ Burning spend but not gaining conversions?
→ Wondering how to use Prime Day momentum to rank long-term?
→ Want to talk keyword strategy, placement bidding, or Sponsored Display?
Whether you’re cleaning up a messy ad account or just trying to finally turn PPC into profit, this session is for you.
Bring your questions and leave with answers you can apply right now.
📌 Your ad budget’s about to be tested, prep with clarity.
Join us for a live webinar where we’ll reveal 6 powerful strategies to supercharge your Amazon PPC in 2025. Learn how to optimize campaigns, reduce wasted ad spend, and boost profitability. Don’t miss these expert insights to stay ahead of the competition!
👉 Let’s meet in person at the upcoming European Seller Conference in Prague – an event for Amazon FBA sellers: https://eusecon.com/
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🔶 Learn more about the companies featured:
📌 BidX – Increase your margins by reducing wasted ad spend: https://bidx.it/EUSECON25
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🎬 Other related videos:
▶️ Expand Amazon FBA Business to European Marketplaces: https://youtu.be/3FA2TPXpesI
▶️ 8 mistakes even big Amazon FBA sellers make!: https://youtu.be/Cm0sj6SrIts
👉 Find more discount coupon codes for Amazon software tools: https://oklik.co/coupons
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🔶 Topics covered in the video:
➤ 00:00 Introduction to Amazon advertising strategies
➤ 00:46 About the guest
➤ 04:12 Strategy 1: Using negative keywords for higher ROI
➤ 07:40 Strategy 2: Leveraging Amazon Marketing Cloud audiences
➤ 13:23 Strategy 3: Focus beyond advertising console KPIs
➤ 14:44 Strategy 4: Using search query performance report
➤ 19:05 Strategy 5: Individual campaign structures
➤ 21:24 Strategy 6: Understanding customer path to conversion
➤ 25:04 Q&A session
➤ 25:34 Information about the European Seller Conference
➤ 28:05 AMC audiences vs tailored promotions
➤ 29:23 Handling insufficient data for audiences
➤ 32:28 BidiX software capabilities and benefits
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🔶 About ORANGE KLIK
Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
👉 Learn more about what we do: https://orangeklik.com/
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#AmazonFBA #AmazonSellers #SellingOnAmazon
Wasted Ad Spend Calculator:
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✉️ Get in touch if you want help maximizing your Amazon profits:
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📈Maximize your market share and outpace the competition with our Search Query Performance Report:
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📊See better results in your Amazon PPC campaigns with our Placement Optimization tool:
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🎁 Prime Day Amazon PPC Checklist:
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In this video, Stefano reveals the three major issues we’ve discovered after auditing over 200 Amazon brands. Learn how to identify and reduce wasted ad spend. We’ll show you how to examine the last 30 days of data to determine how much of your budget is going to clicks that don’t convert. Discover why optimizing your ad placements is essential for better performance and find out how to continuously optimize your bids for maximum efficiency.
Chapters:
0:00 Intro
0:30 Wasted Ad Spend
2:06 Free file
2:22 Placements
2:25 Sponsored Products: Three Main Placements
3:24 Placement Optimization Calculator
3:47 Optimize our Bid
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🌎 About Nomadz
Nomadz is a leading Amazon PPC agency, specializing in optimizing and maximizing sales and profitability for established Amazon sellers. We act as your dedicated in-house experts, employing proven methods to organize, optimize and scale Amazon PPC campaigns.
Our advanced Amazon PPC videos stem from years of diving through data and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community.
Videos include: case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
We help scale large brands stuck at sales plateaus by building strong relationships with them and coming up with customized PPC and DSP plans.
Contact us at any time at nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.
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Understanding the different PPC (Pay-Per-Click) campaign types on Amazon is essential for creating effective advertising strategies to promote your products and drive sales. Here are the main PPC campaign types available on Amazon:
### 1. Sponsored Products:
– **Description**: Sponsored Products ads are keyword-targeted ads that appear within Amazon search results and on product detail pages. They allow sellers to promote individual products to shoppers actively searching for similar products.
– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your products.
– **Automatic Targeting**: Amazon automatically targets your ads to relevant customer searches based on your product information.
– **Description**: Sponsored Brands ads are keyword-targeted ads that appear at the top of search results and showcase your brand logo, a custom headline, and multiple products from your brand. They are designed to increase brand visibility and drive consideration.
– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your brand and products.
### 3. Sponsored Display:
– **Description**: Sponsored Display ads allow advertisers to target shoppers both on and off Amazon. These ads can appear on Amazon product detail pages, customer review pages, and off-Amazon websites and apps.
– **Targeting Options**:
– **Audience Targeting**: Target ads based on audience segments such as interests, shopping behavior, and past interactions with your products.
– **Product Targeting**: Target ads based on specific products, categories, or brands.
### 4. Sponsored Brands Video:
– **Description**: Sponsored Brands Video ads are video ads that appear in search results and showcase your brand and products. They allow advertisers to engage shoppers with immersive video content.
– **Targeting Options**:
– **Keyword Targeting**: Target ads based on specific keywords relevant to your brand and products.
### Key Considerations for PPC Campaigns:
– **Budget and Bidding**: Set a daily budget and select a bidding strategy (automatic or manual) based on your advertising goals and budget constraints.
– **Keywords**: Conduct keyword research to identify relevant keywords for your products and incorporate them into your campaigns for better targeting.
– **Ad Creatives**: Create compelling ad creatives, including titles, images, and ad copy, to attract shoppers’ attention and drive clicks.
– **Monitoring and Optimization**: Regularly monitor your campaign performance and adjust your bids, keywords, and ad creatives based on performance data to improve ROI and achieve your advertising objectives.
Understanding the different PPC campaign types and how to leverage them effectively can help you reach your target audience, increase visibility, and drive sales on Amazon.