Amazon ppc optimization – Page 12

New Amazon Advertising Tool – A New Way To Pay for PPC Cost Per Impression | Advanced PPC for Amazon

December 19, 2021 by Admin

Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.
By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.

✔️ – 0:01 – In this Amazon PPC lesson we cover the newest Amazon bid optimization tool to add not only Amazon pay-per-click campaigns but also Amazon Pay-Per-Impressions campaigns. This new Amazon advertising tool will change how brands advertise their products on the Amazon marketplace. Now, you can spread brand awareness by constantly being at the top of search on Amazon sponsored display.

✔️ – 0:25 – Here @LukeWi creates a start to finish Amazon Cost Per Impression Campaign or Cost per 1,000 viewable impressions (VCPM) in this section of the Amazon PPC tutorial. This is an excellent way to get start with launching a brand on Amazon or to create Amazon ASIN product awareness.

✔️ – 1:05 – Learn how to compare Amazons newest advertising tool with the current ways of advertising on Amazon. In this part of the Amazon Advertising guide @LukeWi will walkthrough the differences Amazon Cost Per Click (CPC) and Amazon Viewable Cost Per Impressions aka Viewable Cost per Million (VCPM).

✔️ – 2:55 – See exactly what your Amazon ad budget is being used for in this part of the Amazon VCPM portion of the Amazon PPC video. Learn how you can use Amazon Product Targeting to target Amazon customers by Amazon categories and Amazon interest instead of Amazon Keywords.

✔️ – 3:30 – @LukeWi describes how he thinks about the typical Amazon customer’s buying experience to decide which types of Amazon Ad campaigns he creates for his small business Amazon sellers. He teaches how to think about an Amazon customer’s behaviors inside the Amazon marketplace to optimize your Amazon ad budgets.

✔️ – 5:31 – Amazon DSP is briefly discussed for Amazon Advanced PPC Campaign development. Amazon Sponsored Display campaigns are beginning to launch intro tools such as the Amazon Category Targeting that are providing the basics of Amazon DSP. Learn how to view Amazon Audiences and learn what Amazon Audience Remarketing is and what it means by Amazon Potential Reach Audiences. For Advanced Amazon FBA Sellers.

✔️ – 7:42 – In this part of the Advanced Amazon PPC guide portion, @LukeWi explains the main difference between Amazon Audiences and Amazon Category in Amazon PPC Display campaigns.

The main Amazon Ad Lesson to learn is the difference between paying for Amazon Cost Per Click (CPC) and Amazon Cost Per Impression (VCPM).

This Video:

This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.

I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

📚 Similar Amazon PPC Campaign Videos 📚

Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

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Amazon PPC For Beginners – How To Audit New Product PPC Ad Campaigns After 30 Days – Episode 6

December 18, 2021 by Admin

This Amazon PPC for Small FBA Businesses starts by showing you a real-life Amazon FBA Seller Brand account and shows the complete process of launching a new product on Amazon. Watch a complete Amazon PPC guide to creating a new product launch with Amazon PPC Expert @LukeWi and Amazon Brand Owner @KySpector. This is a great Amazon video for small business Amazon sellers or if you’re creating a new Amazon brand.

✔️ – 0:18 – In this Amazon PPC for beginner’s mini-series episode it’s been over 30 days since we started our first Amazon PPC campaign for a new Amazon Sponsored Product in the Amazon golf category. @LukeWi will focus on a single product to show us how to set up campaigns to get the best performance out of them, regardless of whether the product has features such as low ratings or low inventory.

✔️ – 0:35 – Get an inside look at what a $10 Amazon Ad daily budget can do for a new Amazon product launch. These are the basic 3 Amazon PPC templates @KySpector launches for all his new Amazon ASIN products. Watch how @KySpector and @LukeWi created these campaigns in this exclusive Amazon PPC for beginners mini-series.

*As explained there have been issues in the e-commerce with supply chain. So, @KySpector has had to make Amazon Ad Spend budget goal adjustments in order to avoid selling out of inventory. This is at the time of this Amazon PPC tutorial video the entire world has gone through a global pandemic and experience worldwide logistic delays.*

✔️ – 1:42 – @LukeWi show us the first step to follow in order to easily manage our PPC campaigns for Amazon. He highlights the importance of organizing our campaigns through their name and also using the right indicators to best describe our campaigns and the type of Amazon PPC campaign they are. SP – Sponsored Product, SB – Sponsored Brand and SD – Sponsored Display.

✔️ – 3:35 – What happens after you create an Amazon Sponsored Product Automatic Campaign and run it for 30 days? In this part of this Amazon PPC tutorial for small Amazon FBA sellers we will show you how to use the Amazon PPC Keyword and Amazon PPC ASIN data to create new Amazon PPC Exact campaigns. This will drastically begin to reduce your Advertised Cost of Sales aka ACoS.

✔️ – 5:27 – If Amazon PPC software isn’t something being used in your Amazon FBA business then this part of the Amazon PPC setup guide is very important. Learn how to export your Amazon Sponsored Reports to analyze and optimize your Amazon ad campaigns and Amazon ad budgets.

✔️ – 6:15 – @LukeWi and @KySpector talk about Amazon Negative Keyword Targeting and show us how to take advantage of data and statistics obtained from our past Amazon Pay-Per-Click Campaigns. Learn about the common Amazon PPC mistakes made when using Amazon Negative ASIN and Amazon Negative Sponsored Keywords to Amazon Automatic Campaigns in this part of the Amazon PPC lesson.

✔️ – 6:52 – Amazon PPC Tip: Learn why @LukeWi rarely adds Negative Keywords to his Amazon PPC Auto Campaigns. If an Amazon online seller is adding negative PPC keywords to their auto PPC campaigns they could be missing a valuable placement in the Amazon marketplace. Don’t miss out on Amazon’s Automatic Placement Ad spot.

✔️ – 8:10 – Watch @LukeWi explain what happens when you have the same duplicate Amazon Keywords and Amazon Product ASINs running in an Amazon Auto campaign and Amazon Manual campaign at the same time. See why it is an advantage to run them both at the same time.

✔️ – 8:39 – Teaser for what will be covered in the next episode in this Amazon PPC mini-series. Look to learn about Amazon Keyword Bidding and Amazon Cost Per Click. Should you be using Amazon Suggested Bid?

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How to Optimize Amazon FBA PPC Bids In Minutes // STEP-BY-STEP Bulk File Automation // PPC DOMINATOR

December 10, 2021 by Admin

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Amazon PPC Strategy for Beginners in 2022! (Complete A to Z Masterclass)

December 8, 2021 by Admin

This video is complete masterclass on Amazon PPC. We will help you go from beginner to expert with Amazon PPC in 2022. Here is a list of what you will learn!!
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– How do I set up a Manual Keyword Amazon PPC Campaign
– How do I set up a Manual Product Targeting Amazon PPC Campaign
– How do I find the best keywords for my PPC Campaigns
– How do I find the best products to target in my PPC campaigns

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Amazon PPC Budget Strategy 2021 – Increase Sales on Low ACoS Campaigns with the Budgets Tab

December 7, 2021 by Admin

Increasing PPC sales on low ACoS keywords and campaigns is considered the holy Grail of Amazon PPC.

In this video I cover an Amazon PPC strategy that I use to increase Amazon PPC budgets for campaigns with a lower ACoS.

I do this Amazon PPC optimization using the budgets tab.

This specific Amazon PPC tutorial can be used for Amazon sponsored products.

So if you are an Amazon private label seller or manage PPC for Amazon sellers this video is for you.

But before we cover how to maximize Amazon advertising budget lets discuss the way it used to be.

Before getting access to the budgets tab the only way to determine whether or not the campaign was out of budget was one of two ways.

You could manually log into your campaign manager and check to see if it says out of budget.

Or you could check to see if Amazon sent you an out of budget notification to your email.

But in my opinion these methods are not optimal.

So when they released the budgets tab in the Amazon ads console I decided to take time to learn more about it.

And what I learned blew my mind.

It showed me the average time in budget for each campaign.

It also showed estimated impressions, clicks, and sales I could get with those specific campaigns if I adjust the budgets.

Let me give you an example to show you what average time in budget means.

Let’s say that in the average time in budget column it shows 40%.

That means that the campaign is out of budget 60% of the time throughout the day.

Now that I have explained average time in budget lets dive right into the Amazon PPC tutorial.

For this specific Amazon strategy you are going to want to apply three filters when you are in the budgets tab.

The first filter is going to be orders greater than or equal to one.

The second filter is going to be average time in budget less than 100.

The third filter is going to be less than your target ACoS.

Doing this will show you all of the campaigns that are less than your target ACoS and are running out of budget throughout the day.

So, what do we do with this information?

Well, you are going to want to select all of the campaigns.

Then you are going to want to click the apply all button.

This will apply the recommended budgets to the campaigns.

This will increase budgets for campaigns below your target ACoS.

The goal here is to increase low ACoS amazon advertising sales.

The budgets tab is an awesome evolution in amazon ads.

It shows that Amazon is continuing to innovate its platform and give us tools to grow ppc sales.

Additionally, optimization tools like this give us the power to segment data and make better decisions.

Which is far superior to the advertising tools we had 5 years ago.

It’s like night and day.

I’ve been testing this amazon ads optimization with my clients and am seeing that it does increase sales.

I don’t have a ton of data for this specific optimization but the results I’m seeing are promising.

I forgot to mention that Amazon does a great job of explaining the definitions of terms when they roll out new features.

You can scroll your mouse next to the words to get details on what they mean.

You can even click to learn more about that PPC feature.

Additionally, campaign manager gives you the ability to export the data so you can store it for yourself.

This is how I track the cause and effect of the changes I make in my Amazon ads.

I export the amazon ppc data so that I can refer to it after I make the changes.

Always remember that when it comes to Amazon advertising optimization our goal is to make changes, track them, and observe the results of those changes.

This allows us to develop a high level understanding of the platform.

And gives us insights so that we can make advanced ppc optimizations and get better results.

If you end up using this methodology and start seeing results I would love for you to send them to my email.

My email address is sean@ppcamsaccelerator.com.

In the subject line write ‘Budgets tab Results’ and in the body of the email share the before and after as well as your first name.

I would love to do a follow up video to this sharing peoples results.

I promise not to share any information specific to your brand. Only numbers.

I will also email you to let you know when I make the video sharing results.

If you enjoyed this video then subscribe here: https://www.youtube.com/channel/UCpkAUi4HQgB59DvPWygUO8g

If you want to work together then visit my website: https://ppcamsaccelerator.com/home

New Amazon PPC Ads Under 1% ACoS – Using Social Media and Amazon Advertising Together To Boost Sales

November 20, 2021 by Admin

Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.
By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.

✔️ – 0:02 – Most of the time @LukeWi likes to show some bad Amazon PPC examples in his Amazon Pay-Per-Click tutorials, but sometimes there are new Amazon Ad features that perform great with Amazon FBA Sellers. In this Amazon guide we will show one of the best Amazon Advertising Tools launched and some of the lowest ACoS Amazon campaigns @LukeWi has ever seen in Amazon Ads. This is a perfect Amazon tool to use right before the holidays.

✔️ – 0:39 – Amazon Pay-Per-Impression or VCPM as Amazon likes to call it. The newest Amazon PPC Sponsored Display campaign tool that is changing how Amazon PPC Experts such as @LukeWi launch PPC Amazon Ads. Watch how he test new Amazon Sponsored Display campaigns and how he launches multiple Amazon PPC campaign strategies at once.

✔️ – 1:30 – Watch this part of this Amazon PPC walkthrough and learn how @LukeWi applies critical thinking skills to his Amazon PPC strategies to optimize his PPC Amazon campaigns. Learn how applying social media such as Instagram Ads, Facebook Ads, and Amazon Post to compound the amount of sales you receive from Amazon advertisements.

✔️ – 3:40 – Learn about @LukeWi’s experience with an Amazon FBA Brand that is pushing content from all social media outlets and running Amazon PPC Sponsored Display Impression campaigns at the same time. See the amazing results and crazy low Amazon Advertised Cost of Sales (ACoS) from it.

✔️ – 4:00 – Amazon Advertising Holiday Tip straight from an Amazon PPC Expert’s mouth. Learn how to get ready for Amazon Holiday Sales such as Halloween. Take advantage of Amazon PPC Holiday Sale Campaign Strategies.

✔️ – 5:30 – See how large Amazon stores prepare on Amazon by creating Amazon Holiday PPC Campaigns months before the holiday. This way you can launch Amazon retargeting ads for the last minute Amazon shoppers.

✔️ – 6:20 – Conclusion: Watch this for @LukeWi, the Amazon PPC Expert’s two big takeaways from this Amazon PPC video. These are new Amazon PPC tips not found anywhere else. See which Amazon Products or Amazon Product ASINs perform best with Amazon impression campaigns.

This Video:

This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.

📚 Similar Amazon PPC Campaign Videos 📚

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amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days

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Amazon PPC Product Targeting Tutorial | Make Money On Amazon

November 12, 2021 by Admin

#amazonppc #amazontutorials #makemoneyonamazon

Discover the Amazon PPC strategy to use for amazon product targeting campaigns. Learn Amazon PPC step by step using insider Amazon PPC tips and tricks to skyrocket ROAS from your Amazon product targeting ads.

In this video, we walk you through Amazon PPC step by step, and teach you how to set up profitable amazon product targeting campaigns through a variety of different ad groups.

This is the ultimate amazon product targeting tutorial for sellers to advertise on competitors’ products in different ways that you may not have thought of or seen before, including amazon ASIN targeting!

We show you exactly how to set up & optimize your Amazon PPC strategy to setup profitable Amazon product targeting campaign ad groups: general, brand-targeted, suggested products & top competitors (Amazon ASIN targeting).

Each of the four (4) different ways to create Amazon product targeting ads are unique, and we walk you through the ins and outs of Amazon PPC step by step.to ensure you maximize your ROAS!

In this Amazon PPC tutorial, learn how to setup Amazon product targeting campaign and segment your amazon product targeting ad groups.

Topics covered in this Amazon PPC step by step strategy guide:
• Comprehensive Amazon PPC Strategy
• Amazon product targeting ads
• Amazon sponsored products
• Amazon sponsored product ads
• Amazon ASIN Targeting

⏱ Timeline
0:09 Why Run Amazon Product Targeting Campaigns
0:31 Naming Convention For Amazon Product Targeting Campaigns
1:06 Setting The Daily Budget For Amazon Product Targeting Ads
1:52 Amazon Product Targeting Campaign Bidding Strategy
3:32 How To Create The First Amazon Product Targeting Ad Group
5:17 Selecting Categories For The Amazon Product Targeting Ad Group
5:46 Amazon Product Targeting By Brand
6:03 Refining Categories For Amazon Product Targeting Ads
8:20 How To Calculate Bid For Amazon Product Targeting Campaign
10:50 Naming Convention For Amazon Product Targeting Ad Group
11:54 How To Setup The Second Amazon Product Targeting Campaign Ad Group
13:29 Naming Convention For The Second Amazon Product Targeting Ad Group
14:44 Selecting Individual Products For Amazon Product Targeting Campaigns
15:36 How To Setup The Third Amazon Product Targeting Campaign Ad Group
17:55 How To Setup The Fourth Amazon Product Targeting Campaign Ad Group
19:20 Amazon Asin Targeting
21:15 Reviewing Your Amazon Product Targeting Campaign
22:09 Comment Your Amazon PPC Strategy Below
23:08 Download The Ultimate Amazon Playbook

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Amazon PPC “Out Of Budget” Optimization Guide

November 11, 2021 by Admin

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In this video tutorial, I’ll explain step by step how to optimize your Amazon PPC budgets. Amazon sponsored product ads need continual updates in order to keep a low acos. So if you’re a beginner Amazon FBA seller this is the perfect Amazon pay per click ads training for you to learn the best tips and tricks in 2019 .
———————————————————————————————————————

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When you engaged with my videos by liking and commenting you help me reach more people with my FREE content! It will reach other like-minded people that can also live a life of financial FREEDOM and helps them quit their job so they too can live life on their terms!

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The information contained on this YouTube Channel and the resources available for download/viewing through this YouTube Channel is for educational and informational purposes only.

Improve Your Auto Campaigns With This Trick | Amazon PPC Strategy

November 5, 2021 by Admin

I share a strategy to set up your Amazon PPC Auto Targeting Campaigns in a way that allows them to perform better by making them more targeted and easier to optimize. Automatic PPC campaigns are a great way to get more exposure and sales on Amazon with low ad spend and a low cost per purchase.

I also cover tips on the importance of maintaining a negative keyword list to get rid of keywords, search terms, and ASINs (product targeting) that are wasting your ad spend. I hope you find this Amazon PPC strategy helpful to make your Auto PPC campaigns more profitable and get more Amazon FBA sales.

★ I’ve been doing eCommerce full-time for over six years. In that time, I’ve launched several brands and have done millions in sales on Amazon and my own Shopify store. I created this channel to help others with Ecom, marketing, and becoming better entrepreneurs.

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#AmazonPPC #AmazonFBA

Secrets Tricks of Advertising on Amazon KDP & Amazon PPC | KDP Publishing | Self publishing Author

October 29, 2021 by Admin

Secrets Tricks of Advertising on Amazon KDP & Amazon PPC | KDP Publishing | Self publishing Author

Hey! Welcome to the Self-Publishing Made Simple with April Cox.

Today, in this video we will discuss the unrevealed tricks of maximizing amazon ads on Amazon kdp and Amazon PPC. You will learn what mistakes you are doing while running ads for your book on Amazon kdp and Amazon PPC.
We will also discuss the KDP publishing for a self publishing author, who is facing difficulties while running the ads on amazon kdp. We will be briefed by Brain Meeks the author of Amazon Ads book.

Maximize Amazon ad performance (PPC) with Brian Meeks, author of Mastering Amazon Ads and Self-Publishing Made Simple.

Experimenting with Amazon ads and not sure what to do to analyze and improve ad performance on amazon kdp & amazon ppc?
Join us for Self-Publishing Made Simple as we hang out with Brian Meeks. This video is packed with valuable information as Brian Meeks shares his tips for analysis and answers questions from our SPMS Author Workgroup for amazon kdp and kdp publishing.

Check out Mastering Amazon Ads, Mastering Amazon Descriptions, and Brian’s fiction novels on Amazon:

📚 Learn more about Self-Publishing Made Simple:
https://www.selfpubmadesimple.com/

📅 Schedule a free consult with April for some 1:1 help (no pitch, no sales)
https://calendly.com/april-cox/free-consult

👍 Thanks for watching the video Secrets Tricks of Advertising on Amazon KDP & Amazon PPC. If you liked this interview don’t forget to click the thumbs up and subscribe to our channel so you can be notified of more great content. You may also want to check out our author hangouts with some of my other favorite self-publishing gurus:

✔ Keywords and Categories with Dave Chesson from Kindlepreneur

✔ How to Get More Reviews with Dale Roberts (Self-Publishing With Dale)