marketing

Amazon PPC Campaigns Bidding Strategy and Placement | Amazon Advertising Adjust Bid by Placement

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Amazon offers 3 types of bid placement.

✅ Top-of-Search: To show the ads in the 1st row of the search page.
✅ Rest-of-Search: Middle, bottom, and on the second page Amazon of the search page.
✅ Product Pages: To show the ads on other seller details pages. Right now there’s no option to put the place here.

From these options, sellers can get more traffic to their listings.

Amazon also offers 3 types of Bidding Strategies to help out sellers to overcome bid issues.

✅ Dynamic Bids Down Only: Amazon will never bid more than the bid you have set. They’ll adjust the bid to drive maximum conversion based on all the factors mentioned earlier. If a click is less likely to convert, the bid is reduced by up to 100%.
✅ Dynamic Bids Up and Down: If a click is likely to convert, Amazon will use your set bid and will increase by up to 100% (in other words, double it) to appear top of the page and will increase by up to 50% to appear on a product page. The downward adjustments applied to low-converting clicks are the same as for “Down Only.”
✅ Fixed Bids: Amazon will bid exactly what you are telling it to without adjusting anything. Amazon always uses your default bid.

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#Amazon #PPC #Bidding #Placement #Dynamic #Ads #Strategy #Advertising #keywords

What is ‘PPC’ in digital marketing?

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In this video, Google Shopping Specialist Michael Penfold explains what PPC in digital marketing is and who should use it.

In summary, PPC advertising is a great marketing option for your business. It’s a simple yet effective digital marketing technique to promote your products, drive traffic to your website, and ultimately, increase your sales.

For further information on Google Shopping techniques, check out Bidnamic’s other resources on our website https://www.bidnamic.com

Interested in working with us to maximise your Google Shopping potential? Book a call today using this link: https://www.bidnamic.com/book-a-call

Top 3 Email Marketing Services For Beginners – 4 Tips For Success

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Top 3 Email Marketing Services For Beginners – 4 Tips For Success
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Looking for the best email marketing software? I’ve tried all of them and in this video I reveal my top recommendation for the best email marketing platform this year!

Email Marketing is still one of the best ways to boost the revenue of your business! But how do you find the best email marketing tool that works for your specific business? Well, this video will give you the answer 🙂

Plano Tchau CLT para ser Social Media

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Conheça o GRS – Os primeiros passos para fechar o seu primeiro contrato de R$1500:
https://estrategistadeelite.com.br/grs

Inscreva-se no Desafio Social Media de Elite: https://estrategistadeelite.com.br/desafiosme/?utm_source=organico&utm_medium=youtube&utm_content=quente&utm_term=t13-ago-22

Segue no insta: https://instagram.com/socialmediadeelite?igshid=YmMyMTA2M2Y=

Gostou desse vídeo? Deixa o like e se inscreve nesse canal que ele é o melhor do YouTube para Social Media! 🔥

Abraços, Valter

The Biggest SEO Mistake I’ve Made

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The biggest SEO mistake I’ve ever made. What does a national park, a war, and a casino all have in common? Well, I’ll give you a hint. It involved my biggest SEO mistake.

RESOURCES & LINKS:
____________________________________________

Ubersuggest: https://neilpatel.com/ubersuggest/
____________________________________________

Leave a comment below, letting me know what you think my biggest SEO mistake is. I gave you that hint right? Now before I break down my SEO mistake, I want to first tell you that you need to think long term.

See, I was shortsighted when I first got started into the role of entrepreneurship and marketing. When I was in my early twenties, and even before that, when I was 16, 17, 18, because I started SEO when I was around 16 years old. And to give you context, now I’m 37. I want to make money fast. So fast, I look for shortcuts.

And there was this one site called Battlefield Bypass which was expired domain with a lot of authoritative links. These links were naturally generated and not purchased because it was a national park site. And it was part of the award that happened on that land. So I bought it, converted it into online casino site. Within months, I was ranking the top three positions on Google for the term “online casino”.

That keyword is worth hundreds and thousands of dollars a month in affiliate revenue. Not thousands, hundreds of thousands to give you perspective. That’s millions of dollars a year. That’s a lot of money, especially when you’re under 20 years old. But within months, Google whacked me! All of a sudden that site lost all of its rankings. In essence, I was trying to cheat the system by getting traffic and rankings by cheating instead of providing value.

See, the sites that rank in the top in the long run are the ones that users love the most. No one that cheats their way to the top lasts forever. Just think of it this way. You don’t really care if a site at the top has a lot of back links or better on page code. You only care if that site solves your problem and ideally in a quick and affordable fashion.

Now I learned a lot from this mistake, and I made tones of others as well. But I had the shortcut mentality when I was young and I was growing up. And if I could go back in time I would stop taking shortcuts. And I would be much further in my career even as an entrepreneur. That’s my big SEO mistake.

If you’re struggling with SEO, and you don’t want to make all the mistakes that I’ve made, and you want to get your rankings by providing value to users and using ethical, clean tactics check out my ad agency, NP digital. If you have any questions, leave a comment below. I’m here to help. If you enjoy the video, like it, share it, tell other people about it.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/
►On Instagram: https://instagram.com/neilpatel/

#NeilPatel #SEO #Growth #DigitalMarketing

Honest Flodesk Review + Top 3 Email Marketing Providers

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Email marketing can be a scary world for people just getting started on their email list… it STILL scares me to this day. No joke! To help ya out, I listed my TOP 3 favorite email providers (I’ve tried so many!) and hopefully you’ll find something you like.

Note: This video includes affiliate links and is a paid promotion BUT I would so not promote it if I didn’t truly love the heck out of it so there ya go.

Flodesk steal your heart? Use my affiliate code for a FREE month and NO commitment! Did I mention that you’ll also only be paying $19 a month FOREVER no matter what size your email list is?! Deal of the CENTURY!

flodesk.com/c/THEPIGEONLETTERS
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I’ve got FREEBIES for you! From biz templates to art practice guides to art downloads to Procreate and Adobe tools, I gotcha covered EVERY FRIDAY! https://www.thepigeonletters.com/freebies

View full classes at www.skillshare.com/r/thepigeonletters (This link will unlock 2 months for free!)

Learn more at www.thepigeonletters.com

Let’s connect!
Blog: http://bit.ly/thepigeonletters
Instagram: http://bit.ly/PigeonInsta
Pinterest: http://bit.ly/PigeonPin
LinkedIn: http://bit.ly/PDLinked
Facebook: http://bit.ly/PigeonFaceBk
Twitter: http://bit.ly/PigeonTwt
YouTube: http://bit.ly/pigeontube

Cute disclaimer: Some videos contain affiliate links. Basically, I hope to get a neat new coffee here and there and it doesn’t cost you a penny more to click on the links I provide. 🙂

Social Media Has CHANGED (New 2022 Marketing Strategies)

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Get FREE access to “The One-Page Marketing Cheatsheet” here: https://adamerhart.com/cheatsheet

If you’re using social media to grow your business and you’re not getting the results that you were hoping for then I’ve got good news. It’s not your fault.

It’s just that social media, as a whole, is in the middle of one of the biggest transformations we’ve ever seen.

And there have been a lot of very big and very important changes to the different social media algorithms, how the platforms decide and prioritize what content gets seen and what gets buried, and most importantly of all, how all of this is impacting business owners, entrepreneurs, and marketers just like you, who are using social media to grow your business.

The bad news is, that if you don’t pivot and adjust your social media marketing strategy moving forward, your business is just going to become collateral damage as the social media networks head down this new path.

So, let me show you how it’s done.

#marketing #digitalmarketing #marketingstrategy

***PS – Whenever you’re ready, here are the 3 best ways I can help you…
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
3) Join The Digital Marketing Academy here: https://adamerhart.com/academy

***Let’s Connect:
Website: https://adamerhart.com
Instagram: https://www.instagram.com/adamerhart
TikTok: https://www.tiktok.com/@officialadamerhart
YouTube: https://bit.ly/2HxjQRa
Facebook: http://facebook.com/officialadamerhart
Twitter: http://twitter.com/adamerhart

Webinar: 2022 Email Marketing Best Practices & Trends

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There are more than 4 billion daily email users across the globe. Despite the viral potential of TikTok or the popularity of Instagram, email continues to stay relevant. In our webinar on 2022 email marketing best practices & trends, we dive into the top trends to expect for the new year.

Guest speakers Bethany Farchione (Questline) and Cynthis Price (Litmus) explain how to adjust your marketing strategy to meet customers’ needs in 2022.

In our 2022 email marketing best practices & trends webinar we will cover:
– What makes effective email marketing?
– Using a performance-based approach to email design and copy
– Trends in email marketing – looking ahead to 2022
– Key email marketing data and metrics to pay attention to

For more information on email marketing best practices, trends and strategies, check out our website: https://www.questline.com/what-we-do/digital-marketing/