Il tutorial definitivo sull’email marketing, troverai tutto quello che c’è da sapere per far crescere, gestire e comunicare con i tuoi clienti tramite uno dei più importanti canali di marketing in assoluto.
Se sei un aspirante imprenditore, se stai entrando nel mondo nell’e-commerce o nel digital marketing devi assolutamente sapere le basi dell’email marketing.
In questo video vedremo:
-Perché è importante usare l’email marketing
-Come far crescere la tua lista
-Impostare correttamente le prime automazioni
-Analisi dei dati delle campagne di email marketing
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👉 Leggi la mega guida gratuita sull’email marketing:
https://weareuncommon.it/blog/email-marketing-guida/
👉 Scopri cosa faccio:
L’email marketing è una pratica di marketing digitale che comunica con i lead e i clienti tramite email.
I comuni messaggi di marketing basati sulle email includono newsletter, campagne promozionali e annunci di eventi.
Per esempio, uno studio ha scoperto che l’86% dei consumatori preferisce ricevere messaggi di marketing basati sulle email piuttosto che annunci su Facebook, spot televisivi e annunci display.
Come faccio a raccogliere le mail delle persone e far crescere la mia lista?
Utilizza un lead magnet; significa realizzare un contenuto attraente (magnet) per un potenziale cliente (lead).
Un lead magnet può essere un contenuto gratuito, talmente utile da convincere il potenziale cliente a lasciare la sua email o il suo numero di telefono, pur di poterlo consultare.
In altre parole un premio o un vantaggio da dare alle persone che lasciano la propria mail.
I Lead Magnet sono la linfa vitale di qualsiasi campagna di lead generation.
Perché?
è veramente difficile convincere qualcuno ad iscriversi ad una “newsletter” senza offrire nulla in cambio…
Hai bisogno di offrire alle persone qualcosa che possono usare subito!
Sicuramente, l’attività di Email Marketing ha un’utilità abbastanza trasversale, ma ci sono macro-settori che ne possono trarre maggiori benefici.
I siti editoriali, ad esempio, avranno certamente Newsletter ricche e molto seguite, così come consulenti e professionisti di nicchie verticali – come il marketing stesso.
Le DEM, dal canto loro, sono un ottimo strumento appannaggio degli ecommerce, che possono contare anche sulla forza delle automazioni per ingaggiare gli utenti in un flusso virtuoso di ri-acquisto e di premialità tramite sconti e offerte personalizzate.
L’obiettivo dell’Email Marketing è molteplice a seconda del destinatario del messaggio.
Il cliente già acquisito va informato, “coccolato”, premiato e fidelizzato; l’utente iscritto alla newsletter ma che ancora non ha convertito va, invece, stimolato all’azione; una lista di non-clienti (ad esempio, una nuova mailing list di settore acquistata) va portata nel mondo dell’azienda stessa, formata attraverso uno storytelling di brand che porti, passo dopo passo, verso l’azione desiderata.
Sono sicuro che se seguirai attentamente tutto ciò che ho descritto nel video potresti vedere un aumento del 40% delle revenue del tuo business online.
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In todays generation too many people are glued to their phones and social media. It’s pretty obvious that excessive social media can actually really impact ones mental health. In this video, Jordan Peterson talks about social media and how it has affected his life and others.
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In this video I’ll be going over how to optimize your Amazon PPC auto campaigns for best results. There are 4 match types within the auto campaigns now and to get the best results you may need to split these match types out into their own campaigns!
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Best Email Marketing Tool for Conversion
Mailmodo is an email marketing software designed to help businesses in banking, financial services, and insurance (BFSI), education, real estate, and recruitment industries create and send Accelerated Mobile Pages (AMP) emails with calendars, web forms, APIs, eCommerce carts, and other interactive elements. Administrators can segment customers according to campaign metrics including the number of opens, clicks, and submissions.
Mailmodo automatically triggers emails based on user action such as cart abandonment, purchase, or sign-up. The dashboard allows supervisors to gain insights into the number of sent, opened, clicked, bounced, and unsubscribed emails, analyze subject lines using A/B testing functionality, and export data in CSV format. Organizations can visualize client journeys on a drag-and-drop interface and utilize a WYSIWYG editor to create emails with personalized content.
Mailmodo integrates with various third-party systems such as Zapier, Pipedrive, Shopify, CleverTap, and more. Businesses can also send bulk emails and create or upload HTML and AMP files according to requirements.
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A video is going viral, that was actually recorded several years ago, where comedian Bo Burnham pinpoints a fundamental problem with our modern society. Social media and capitalism are working hand in hand to dominate every second of your attention, so they can make more money off of you. But this has the knock-on effect of increasing your anxiety and lowering your self-esteem.
Watch the Majority Report live Monday–Friday at 12 p.m. EST on YouTube OR listen via daily podcast at http://www.Majority.FM
CHECK OUT MORE from the MR crew:
Matt Binder DOOMED https://www.youtube.com/MattBinder
Brandon Sutton DISCOURSE https://www.patreon.com/ExpandTheDiscourse
Emma Vigeland ESVN https://www.youtube.com/ESVNShow
Matt Lech LEFT RECKONING https://www.youtube.com/LeftReckoning
OTHER LINKS:
Twitch: https://www.twitch.tv/themajorityreport
Facebook: http://facebook.com/MajorityReport
Twitter: http://twitter.com/MajorityFM
Instagram: https://www.instagram.com/majorityreport.fm/
Check out more from the MR crew:
Matt Binder DOOMED https://www.youtube.com/MattBinder
Brandon Sutton THE DISCOURSE https://www.patreon.com/ExpandTheDiscourse
Emma Vigeland ESVN https://www.youtube.com/ESVNShow
Matt Lech LEFT RECKONING https://www.youtube.com/LeftReckoning
Recently on Twitter, this old video of I believe when Bo Burnham was promoting the movie eighth grade that he directed which I’d highly recommend anyone see. He was asked about capitalism more broadly or I guess he brought it up. And how social media companies play into the next stage of how capitalism is trying to conquer Parts of every part of the world. and it won’t stop and it’s already as he makes this point in the video colonizing as much land as they possibly can. And their new frontier is your mind and your attention. they’re coming for every second of your life. That’s what these companies are coming to. This company is as well. And it’s not because anyone is bad. It’s not because anyone in this company has evil plans. Or is trying to do this. Or are they doing it consciously? It’s because these companies, like Twitter, YouTube, and Instagram, have gone public. And they went to shareholders so they have to grow. Their entire models are based on growth. They cannot stay stagnant. YouTube and Twitter grossed four or five billion dollars last year. It is in red. It is unprofitable. It has to get more of you. No matter how nice it’s trying to be it is all that they’re trying to get more engagement from you. We used to colonize the land. That was the thing you could expand into. And that’s where money was to be made. We colonized the entire Earth. There was no other place for businesses and capitalism to expand into. And then they realized human attention. That we can now try to colonize every minute of our life. That is what these people are trying to do. Every single free moment you have is a moment you could be looking at your phone and they could be gathering information to Target ads at you. That’s what’s happening. so I like as much as we can, you know, to have really good conversations. And try to humanize the conversations. The like mechanism of the business is rolling towards that. Just because of the market. So like it’s coming.
In this 90 minute long free course & training, I show you exactly how I generated over $360,000 in automated revenue for a previous E-Commerce client of mine using email marketing automation.
Inside of this video, you’re going to learn:
– What is Email Marketing?
– The 5 Basic Automated Email Flows
– The Goals of Each Flow
– The Reverse Pyramid Email Sales Funnel Strategy™️
– How to write Email Copy for E-Commerce & Info-Products
– How to Write Subject Lines
– Value Driven Subject Lines vs. Obscurity Driven Subject Lines
– Content Writing: How to think about content ideas, integration with a brand’s voice, story selling structure, value selling & value driven emails
– Imaginative Identification vs. “Ego Attack”™️
– How to Position Discounts & Positioning Your Offers
– What to Charge Your Client & Why
– Emails for Ecom vs. Info-Products
– Time Delays to Use for Each Flow
– Back Population – How to Make Your Client $$$ As Soon As You Go Live
– Plain Text vs. High-Level Design: When to use which and where
– Basic Client Communication Strategies, Onboarding, & Data Reporting
– Popups: Lead magnet basics, Popup Timing, Aggressive vs. Unaggressive, and when to use SMS Capture
– BONUS: How to Guarantee you get paid from your clients & contract stipulations to protect yourself.
