Amazon PPC [Master Class] 2022

Amazon PPC is a complex field of study. You have monkey experts acting like scientists giving our PPC tips and it’s hard to separate the good PPC recommendations from the bad. In this PPC master class, I am going to share everything I know in one video about PPC. Let’s dive in.

Why you should listen to me. I’m Steven Pope and the founder of My Amazon Guy. We’re a nearly 300-person Amazon agency with more than 250 brands that we manage in PPC. You can read more than 100 testimonials about our PPC management at myamazonguy.com/testimonials including this handwritten note I got the other day from an account we increased 54%.

00:00 Amazon PPC Master Class 2022
00:22 Actual client PPC testimonials
02:48 How do you know when your listing is ready for PPC? Full listing optimized.
04:20 Golden Rules of Amazon PPC – Never run out of stock
05:00 Never tap out on the budget & Lower bids if you have budget constraints
05:42 The more limited your budget the more long-tail keywords you should chase
07:10 PPC and SEO go together
07:34 Always be advertising
08:21 Keyword Distribution
11:21 Important metrics of PPC
15:20 Search Query Performance Report
17:01 How often should you check campaigns
17:43 How do you budget PPC on Amazon?
20:45 Setting up a campaign SOP
25:30 Amazon Ads is an auction house/Bid strategy
28:57 How many keywords do you need per campaign
29:59 Negative keywords
33:20 How actual campaign looks like
35:24 The most important weekly activity for your campaigns
41:12 Whenever advertising you have the ability to create all kinds of keywords
41:53 Never negate a good keyword
46:55 Do not delete old campaigns
47:51 Random PPC tip
48:27 Bidding Structure Type
49:42 How does external traffic affect Amazon listing
50:32 Difference in PPC success for an FBA listing vs FBM?
51:12 Amazon PPC Holidays
Black Friday
Cyber Monday
All of up to Christmas right around Dec 23
Valentines Day push
Mothers Day
Fathers day is weaker but still worthy
Prime Day
52:32 Troubleshooting Amazon PPC
53:55 Profit over Growth or Growth over Profit
54:40 What is a good CTR
55:00 How long does it take PPC to work
55:41 Should you bid on both singular and plural keywords
56:12 Can you advertise in a foreign language
57:35 What do we do if PPC spends only and no sales
57:48 Are all match types in a single campaign
58:15 Bang for the buck campaign
58:37 Campaigns for launching or 0 reviews
59:37 How much of a campaign should go to good converting keywords vs some research
1:00:29 Which auto campaign should I stop if I want to limit its sales
1:01:08 How often do you change daily budget
1:01:36 If our main KWs are performing well on auto and worse on manual campaign
1:02:19 Check us out every Friday for a Live Q&A
1:02:43 Check our Amazon SEO Master Class

🏫 mag-school.com – PPC, SEO, Design, Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

My Amazon Guy Podcast and Videos:
Podcast.MyAmazonGuy.com
YouTube.com/MyAmazonGuy

Website: MyAmazonGuy.com

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The 3 Amazon PPC Metrics You Should Be Tracking

Amazon PPC Metrics ►► Learn the 3 Easy Ways To Lower ACoS And Save Money On Amazon Ads. Watch our free training here → https://www.sponsoredprofit.com/freetraining

As the legendary management consultant Peter Drucker once famously said: “What gets measured, gets improved”.

Proper measurement of your Amazon PPC Metrics is the only way you can make informed decisions so that you can continually optimise and improve your campaigns.

Note the use of ‘proper’. The problem is when it comes to Amazon PPC the vast majority of sellers focus on one metric to the exclusion of others: Advertising Cost of Sale (ACoS).

Amazon ACoS shows how much you spend on ads to gain a dollar from attributed sales. For many, it is the ultimate measure of the performance of an Amazon PPC campaign.

Today I break down 3 crucial Amazon PPC Metrics that if used in conjunction with ACoS will provide you with the most complete picture of your campaign’s performance:

►► Read the full article here → https://www.sponsoredprofit.com/blog/the-3-Amazon-PPC-Metrics-You-Should-Be-tracking

Protect Your Amazon Listing with Amazon PPC (YOU HAVEN’T SEEN THIS BEFORE)

There is a TON of real estate on Amazon product pages.

Your competition can use Amazon advertising to steal from your listing.

But what if there was a way to prevent this from happening?

You must protect your house aka your listing.
And you can do this through Amazon PPC.

But what if you don’t have high enough margins to protect your listing or what if you only have 1-2 products?

Tune in to today’s video as I show you how to make this happen.

My Favorite Amazon FBA tools (affiliate link, so when you click them you buy me a cup of coffee):
🔴 Helium-10: https://crushtrk.com/?a=317&c=188&p=r&s1=
🔴 Quartile: https://www.quartile.com/?ref=traviszigler6 – Get a 55% discount on the first 2 months with the code: qkvvYsAo
🔴 Mastermind, Course, and Coaching around Quartile: https://profitablepineapple.com/course-order-pageh810e77f42403938
🔴 Apply to work with us here: https://profitablepineapple.com/order-455058291608756133716
🔴 Free Course: http://profitablepineapple.com/
🔴 Survival Guide for Amazon Ads Book: https://www.amazon.com/Survival-Guide-Amazon-Ads-Optimization-ebook/dp/B08Y81LY65

🔴 See what the Pineapple can do for you: http://profitablepineapple.com/
🔴Subscribe to Our Channel: https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtw?sub_confirmation=1
🔴 Join our Facebook Group: Amazon PPC Pros; https://www.facebook.com/groups/284797249034149/
🔴 Free 8-Week Amazon PPC Masterclass: http://profitablepineapple.com/
🔴 Check out the blog: https://salesfunnelhq.com

Intro: 0:00
Create variations for higher profit margin 1:15
Action items 2:17
Live demo 2:42
Outro 7:10

Scale Insights Tool Intro: Learning How to Automate and Dominate Amazon PPC Strategy

Check out Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski

Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://nomadz.com/order-form/ for Only $100.

By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.

✔️ – 00:00 – Today @LukeWi has an Advanced Amazon PPC discussion with Stefano about Scale Insights management to move forward with your portfolio of tools you can add to your business. Also, this tool is to simplify the way you as an Amazon PPC manager look at data during your overall strategy.

https://scaleinsights.com/trial/lucaskwiatkowski

✔️ – 0:33 – Over years of beta tests software, this is a gold mine with every piece of data you need to run your Amazon PPC campaigns. You can automate your experience by keeping your strategy together and all in one place.

✔️ – 1:01 – @LukeWi shows a case study that has been running for a year now. With this software and right Amazon PPC management, you can see the statistics that they have grown an Amazon PPC account over 100% in a year. Scaling Optimization is real and you should join us along with the trend.

✔️ – 1:44 – Stefano describes the 3 main components of Scale Insights. Your Amazon PPC expert explains the dashboard and how to gain the correct information from this tool. You will get an overview of the company from the dashboard. For example, there are tabs that show Sales Distribution, P&L Distribution, Units, and Amazon pay per click. On top of that, you can see the product performance. As an Amazon PPC manager, this tool will continue to grow your Amazon PPC strategy.

✔️ – 2:39 – In this part of the video, is where you can see how you can bring results to your Amazon PPC experience. You do not have to take the extra time to bring business reports and platform results together to show yourself or clients. You will have it together in one space.

✔️ – 4:14 – Next, your Amazon PPC experts continue with their overview of Scale Insights by describing the 2 other main components, which start with Product performance. The Product Trend breaks down every metric about an individual product. The last component that is talked about is the Rules. These rules are entered in the algorithm to help scale and progressively grow with automation.

✔️ – 5:38 – In conclusion, this is video by @LukeWi and Stefano is an introduction into a series that will go more in-depth on those 3 main components and breakdown how to manage and become successful in Amazon PPC with automation. Scale Insights is a perfect way to move forward with Amazon PPC and grow.

📚 Similar Amazon PPC Campaign Videos 📚
Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Softwares & Discounts💻
Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)
Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski

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Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days.

If you agree with this video, leave me a comment
If you liked this video, leave me a like
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The BEST Amazon PPC Tip from day 1 At Prosper Show

Destaney from BetterAMS dropped an Amazon PPC knowledge bomb around Sponsored Brands Headlines Search Ads… Check it out here!

My Favorite Amazon FBA tools (affiliate link, so when you click them you buy me a cup of coffee):
🔴 Helium-10: https://crushtrk.com/?a=317&c=188&p=r&s1=
🔴 Quartile: https://www.quartile.com/?ref=traviszigler6 – Get a 55% discount on the first 2 months with the code: uT10c8O4
🔴 Apply to work with us here: https://profitablepineapple.com/order-455058291608756133716
🔴 Free Course: http://profitablepineapple.com/
🔴 Survival Guide for Amazon Ads Book: https://www.amazon.com/Survival-Guide-Amazon-Ads-Optimization-ebook/dp/B08Y81LY65

🔴 See what the Pineapple can do for you: http://profitablepineapple.com/
🔴Subscribe to Our Channel: https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtw?sub_confirmation=1
🔴 Join our Facebook Group: Amazon PPC Pros; https://www.facebook.com/groups/284797249034149/
🔴 Free 8-Week Amazon PPC Masterclass: http://profitablepineapple.com/
🔴 Check out the blog: https://salesfunnelhq.com

When to Pause an Amazon Advertising Campaign [PPC Den Podcast 131]

Any Amazon PPC-er who has been around the block a few times knows not to pause campaigns if you can help it. But do circumstances exist where you should pause your Amazon Advertising campaigns? If so, what are they?

Here to discuss this with us is former guest-host and current Badger Den member Ryan Hofacre.

We’ll see you in The Badger Den!

Highlights:
0:00 Intro
9:22 General Campaign Pausing Wisdom
11:45 When you Should Pause your Campaigns
23:51 Rebooting Your Amazon Account
26:33 When to Reboot a Single Keyword
31:20 Closing Thoughts

Links & Resources
All our episodes and show notes are available at https://www.adbadger.com/podcast​​​​​
Ad Badger Version 2: https://www.adbadger.com/pricing/​​​​
Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ

Host and Executive Producer: Michael Erickson Facchin
Senior Producer: Nancy Lili Gonzalez
Video and Audio Editor: Pedro Moreno (pedrojmr13@gmail.com)
Graphic Designer: Emma Walker
Content Writer: Vincent Gulliver

Why Your Amazon PPC May Not Be Working As Well in 2022

There are many reasons why your Amazon PPC campaign may not be performing well or resulting in actual conversions, and if you’ve been running Amazon PPC ads for a while now, you’re probably seeing them perform worse than ever. Make sure to watch this video to learn why your Amazon PPC is not working and how you can pivot and implement an Amazon advertising strategy that works better at this point in 2022 to get you a lower ACoS, higher return on ad spend, and a higher conversion rate to keep the momentum up. These alternative Amazon ad strategies include external ad platforms, deep linking, and more. Don’t miss these Amazon marketing strategies and make sure to implement these tips to get lower-cost traffic, boost your sales, and do what your competition isn’t doing to keep their Amazon business profitable and scaling.

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Let’s talk about increasing your Amazon fba product rankings, reviews and revenue, and how to sell on Amazon:
🤙🏼 Schedule a free call with me: https://EvolveMedia.Agency
📲 Book an in-depth consulting call with me: https://pixelfy.me/60-Min

Our Amazon Agency Services:
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✅ Photo Content Creation – Product Photoshoots, Review Photos, EBC/A+ Designs & Infographics
✅ Amazon Listing Optimization, SEO, Copywriting, Keyword Research and Competition Analysis
✅ Google Ads, Amazon PPC, Email Marketing & Direct Mail Funnels
✅ Amazon Customer Data Lists & Instagram User Data Lists

➡️ Learn more about our Amazon marketing services: https://www.EvolveMediaAgency.com

Best Amazon & Ecommerce Marketing Tools / Software:
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▶ Seller.Tools ▶ Save 10% monthly with code AMZ10 https://app.seller.tools/en/auth/sign-up
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❤️ Comment, Like, Subscribe and turn ON notifications to get free access to more Amazon fba step by step tutorials and Amazon listing optimization tips! http://bit.ly/ytSubscribe

(Some of these links are affiliate links. When you use them it really supports my channel, so thank you!)

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Are Amazon Top of Search PPC Ads Worth It? Calculate Amazon Conversion Rates for Amazon Placements

Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.

By the end of this video you should learn:

Is Top of Search worth it for your Amazon business?

✔️ – 00:00 – In this Amazon PPC tutorial, we will use real Amazon Seller PPC accounts and real Amazon Seller data to find out if Top of Search Amazon keyword campaigns is worth it for certain clients and Amazon brands. By watching this Amazon video, you should be able to determine if Top of Search is worth it for your brand.

✔️ – 0:49 – Luke starts this Amazon PPC video by showing exactly how he sets up Top of Search keyword campaigns for his Amazon FBA clients. He likes to use Amazon Fixed Bids and only raises Top of Search Bid Adjustments to negate Amazon Product Page ads and Amazon Rest of Search ads. For the purpose of the video these Amazon Campaign examples are only targeting one Amazon PPC Keyword.

✔️ – 1:17 – In this part of the Amazon PPC tutorial Luke covers how to determine Amazon conversion rate on a Per Amazon Placement Stat on Amazon Top of Search, Product Pages, and Rest of Search. Learn how to determine which Amazon Placement Stat your Amazon Products should be advertised on.

✔️ – 3:40 – We cover a special Amazon client in this example who had over a 15% increase in TACoS in 6 months. Amazon PPC Tip: If Amazon Ad Spend is going up, but Amazon PPC Sales are stagnant or not increasing at the same rate…. you’re spending too much.

✔️ – 3:03 – Sometimes, when handling a 6-figure Amazon brand it’s important to look into more reasons why TACoS increased for most brands including product catalog, quarterly Amazon reports, inventory supply issues, and Amazon price changes. Learn how to pull an Amazon Report that allows you to check where you’re overspending on Amazon PPC.

✔️ – 3:25 – In this part of this Advanced Amazon PPC lesson we talk about how different Amazon Store sizes may determine the impact these Amazon PPC strategies can have on your Amazon account. It is okay to realize your Amazon product is not the top performer in your Amazon category.

✔️ – 4:00 – What to do if you can’t sustain Top of Search Amazon PPC spending. Watch a real live example in this part of the Amazon Pay-Per-Click video.

✔️ – 5:30 Watch this part of this advanced Amazon PPC video for Amazon PPC Managers and Amazon FBA Sellers for a secret Amazon PPC Tip to beat similar Amazon Competitors. Hint: Sometimes, it is alright to let an Amazon Competitor take the best ad spot. If your ACoS is increasing try these Amazon PPC tips.

I hope this Amazon PPC tutorial for beginner and expert Amazon PPC managers helped you learn how to explain what you see in the data to your clients.

This Video:

This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.

I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

📚 Similar Amazon PPC Campaign Videos 📚

Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y

Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY

Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs

Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es

Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Softwares & Discounts💻

Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)

🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇 https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA

👉Join My Facebook Community👈

Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days.

If you agree with this video, leave me a comment

If you liked this video, leave me a like

If you want to see me post a new video every 2 weeks, SUBSCRIBE!

#AMAZONPRIMEDAY #LEARNAMAZON #AMAZONUNIVERSITY #AMAZONPPCEXPERT #AMAZONTUTORIALS #AMAZONFBA #AMAZONADVERTISING #ENTREPENEUR #AMAZONBRANDANALYTICS #AMAZONGUIDE #ECOMMERCE

6 Killer Amazon PPC Ad Strategies in 2022 for Product Launch and Growth

🔥Get the AMZScout Complete Toolset for Selling on Amazon Now
https://amzscout.net/amazon-sellers-bundle/?utm_source=youtube&utm_medium=video&utm_campaign=amz_youtube&utm_content=youtube_amz_ppc
Get All-In-One: Tools for keyword search, product research, and a course about how to sell on Amazon for beginners!

Amazon PPC optimization is the key to making your product profitable in 2022. Watch the workshop to get a step-by-step guide about how to avoid wasting money on an unprofitable advertising campaign from Chris Rawlings, one of the most accomplished experts in Amazon PPC strategy.
You can also learn tips and tricks about:
– How to launch a product with a low pay per click budget to quickly rank your main keywords and get organic customer flow
– Tutorial with 6 killer Amazon ads campaign structures
– How to avoid the 5 most expensive ad mistakes and avoid spending your money with no results
– The advanced EBC A+ method for ads
– Follow this manual with best practices to optimize amazon advertising for your Amazon FBA business

2:08 Agenda
3:18 Who is Chris Rawlings? Why should his opinion be trusted?
9:27 What changes have affected advertising throughout the history of Amazon and Amazon advertising channels?
22:19 What are the core types of campaign goals?
25:45 Discovery, research and performance – foundation of every product portfolio
31:40 How to run a ranking campaign for your private label business
35:43 Brand attack as a tool to setup search competition with other brands
42:52 How to define the product life cycle for your product and improve it
53:52 All about the confrontation between ACOS and TACOS
1:00:17 The role of PPC as a key in improving product stats and increasing profit
1:07:43 The most common seller PPC mistakes on Amazon
1:10:56 What are the external factors that affect PPC management?
1:13:36 Explaining A+ content conversion formula
1:20:09 Review of AMZScout as an exact toolset to optimize your Amazon ads

To start selling on Amazon successfully and find what to sell, you need a powerful set of AMZScout software. 👇

🔥TRY AMZScout’s Complete Toolset for Selling on Amazon FOR FREE
https://amzscout.net/amazon-sellers-bundle/?utm_source=youtube&utm_medium=video&utm_campaign=amz_youtube&utm_content=youtube_amz_ppc

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#AmazonPPC
#AmazonPPC2022

Check Where You’re Overspending on Amazon PPC | Avoid Overspending On Amazon Top of Search Placement

Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.

By the end of this video you should learn:

How To Optimize Your Amazon PPC Campaign For Profitability and Growth.

✔️ – 00:00 – In this Amazon PPC tutorial we will talk about how to check where you’re overspending on Amazon PPC. We will take a look at an Amazon FBA Seller account who had previously left Lucas for a different Amazon PPC agency. Later this client returns due to the agency’s overspending problem.

✔️ – 0:47 – Luke starts this Amazon PPC analysis by reciting his mantra, “More spend is not always the answer”. This video is made for smaller Amazon sellers who want to learn to check where you’re overspending on Amazon PPC.

✔️ – 1:53 – In this part of the Amazon PPC tutorial Luke covers an important message for all Amazon PPC managers. It is important to listen to clients, but it is more important to explain to them and educate them on successful Amazon PPC strategies. Lucas breaks down the 6-figure Amazon client’s PPC account and identifies Total Advertised Cost of Sales (TACoS).

✔️ – 2:40 – We cover a special Amazon client in this example who had over a 15% increase in TACoS in 6 months. Amazon PPC Tip: If Amazon Ad Spend is going up, but Amazon PPC Sales are stagnant or not increasing at the same rate…. you’re spending too much.

✔️ – 3:03 – Sometimes, when handling a 6-figure Amazon brand it’s important to look into more reasons why TACoS increased for most brands including product catalog, quarterly Amazon reports, inventory supply issues, and Amazon price changes. Learn how to pull an Amazon Report that allows you to check where you’re overspending on Amazon PPC.

✔️ – 3:45 – In this part of this Advanced Amazon PPC lesson we show you how to read an Amazon Product Placement Search Term Report to learn where the Amazon PPC budget is being allocated between Amazon Top of Search, Amazon Product Pages, or Amazon Rest of Search.

✔️ – 5:02 – Amazon PPC Trick: Our Amazon PPC Expert Lucas Kwiatkowski drops several Amazon PPC Tips on what to do when you pull the Amazon Placement Search Term Report and you see you’re overspending on Amazon PPC Top of Search. Learn how to use Amazon Rest of Search to your advantage.

✔️ – 5:30 Watch this part of this advanced Amazon PPC video for Amazon PPC Managers and Amazon FBA Sellers for a secret Amazon PPC Tip to beat similar Amazon Competitors.

I hope this Amazon PPC tutorial for beginner and expert Amazon PPC managers helped you learn how to explain what you see in the data to your clients.

This Video:

This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.

I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.

📚 Similar Amazon PPC Campaign Videos 📚

Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y

Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY

Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs

Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es

Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg

💻Softwares & Discounts💻

Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)

🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇 https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA

👉Join My Facebook Community👈

Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days.

If you agree with this video, leave me a comment

If you liked this video, leave me a like

If you want to see me post a new video every 2 weeks, SUBSCRIBE!

#AMAZONPRIMEDAY #LEARNAMAZON #AMAZONUNIVERSITY #AMAZONPPCEXPERT #AMAZONTUTORIALS #AMAZONFBA #AMAZONADVERTISING #ENTREPENEUR #AMAZONBRANDANALYTICS #AMAZONGUIDE #ECOMMERCE