Welcome to JungleCon – Jungle Scout’s first-ever seller conference. Designed for both new and experienced sellers, this 14-session virtual conference explores a variety of seller topics and features exclusive presentations, tutorials, and insights from Amazon seller experts.
In this session, Connor Folley
(Co-founder and CEO of Downstream), drills down on how to optimize your ad campaigns to encourage conversions and save money:
– Understand the big-picture influence of PPC on your business
– Identify common PPC mistakes sellers make
– Get tips to reduce your PPC ad spend
Don’t miss a session!
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A step by step guide, A to Z, Amazon PPC Automatic Campaign Training in 2021! Free Training ️🔥️🔥 Negotiating with Alibaba Template ► https://rebrand.ly/NegotatitingAlibaba
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Being on top of your Amazon Automatic campaign and learning new techniques in the Amazon PPC optimization can help you succeed on Amazon FBA and become a 7-figure seller.
In this video, we will cover Amazon PPC Automatic Campaign and tackle why this is very important to be part of your strategy when selling on Amazon. You’ll learn the advantages and disadvantages of the Amazon PPC Auto campaign
I will walk you through amazon PPC step by step on how you can start a new automatic campaign and how you can implement PPC optimization effectively
Automatic campaign should be part of your Amazon PPC efforts, it’s not going to replace a different type of campaign but is going to be running simultaneously because it serves a different purpose from a manual campaign. Automatic Campaigns are easy to set up so especially for PPC beginners. It doesn’t require a lot of maintenance and it allows you to discover long-tail keywords and good converting competitor ASINs
Make sure to watch this video until the end as this Amazon PPC Guide will definitely help and enlighten you to be a successful seller on Amazon this 2021
DISCLAIMER: Links included in this description might be affiliate links. If you purchase a product or service with the links that I provide I may receive a small commission. There is no additional charge to you!
Sections:
00:00 Intro
01:45 Amazon PPC Automatic Campaign Training in 2021
02:05 What are the advantages of automatic campaigns?
04:31 What are the disadvantages of automatic campaigns?
05:41 How to start a new automatic campaign?
09:31 How to optimize automatic campaign?
13:50 Outro
dan vas paul j. savage derrick struggle matt lobestein kevin david tamara tee trevin peterson jt franco tatiana james nomad millionaire travis marziani
Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://amznomadz.com/order-form/ for Only $100.
By the end of this video you should learn:
✔️ – 0:06 – What Is This Brand New Advanced Automatic Amazon PPC Campaign Tip To Optimize Your Amazon Ad Spend?
✔️ – 1:20 – Learn How To Find Unordinary Amazon Keywords and Products Using Negative Targeting Keywords
✔️ – 2:32 – Here’s My Favorite Amazon PPC Keyword Analyzer To Use When Optimizing Amazon FBA Seller PPC Campaigns
✔️ – 3:22 – Learn How To Set Up An Automatic Amazon PPC Campaign Using The Amazon FBA Keywords Found With Keyword Density Analyzer
✔️ – 4:51 – Is Your Product Right For This Advanced Amazon PPC Strategy?
✔️ – 5:20 – See This Advanced Amazon PPC Strategy Applied In A Real Amazon FBA Seller PPC Account And The Ad Campaign Results
✔️ – 6:57 – How To Set The Budget For An Advanced Amazon PPC Strategy Focused On Data Mining Amazon Products And Keywords.
There are Beginner and Advanced Amazon Advertising Tips & Tips shared throughout all of the sections above. Good Luck!
This Video:
This video highlights a particular Amazon Advertising PPC Campaign Optimization Strategy that has worked great for my clients so I hope you find it incredibly valuable.
I wish I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.
Don’t miss the Biggest Mistake You Can Make. It’s the most important thing you can learn from this video.
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An easy PPC auto campaign tip for 2020. Use this when just launching new products as a beginner or for established products to find new keywords.
Close match is your best bet with this type of campaign and will get you the most sales and lowest ACoS
$100 Advanced PPC Course https://amznomadz.com/order-form/
– Almost 3 Hours of Real PPC Video Data and Analysis
– How to Perform Bulk Uploads Like a Pro
– 5 New Auto and Manual campaign tips
– NEW PPC Launch Strategy for 2020
– Top of Page Ads and Placement Stats
– How to Properly Advertise Variation Listings
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Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription
amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc sales/ppc spend for the last 30 days
$100 Advanced PPC Course https://amznomadz.com/order-form/
– Almost 3 Hours of Real PPC Video Data and Analysis
– How to Perform Bulk Uploads Like a Pro
– 5 New Auto and Manual campaign tips
– NEW PPC Launch Strategy for 2020
– Top of Page Ads and Placement Stats
– How to Properly Advertise Variation Listings
HELIUM10 DISCOUNT CODES
https://crushtrk.com/?a=1923&c=188&p=r&s1=
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription
I cover 10 tips and things to look for with Amazon PPC:
SEO FIRST – 2 minutes in
Use Review Keywords – 3:40
How to Get Video Ads – 5:20
Sponsored Display – 7:12
Negative Phrase List – 8:30
Variation Listings PPC – 10:45
Aggressive Product Targets – 13:00
Headline Product Targets – 16:10
Exact TOS Campaigns – 19:10
Less is More – 21:50
Brand Analytics – 23:00
Amazon PPC is getting harder and harder and you need to become more targeted with your budgets and sponsored products and sponsored brands. Remember to take advantage of high volume keywords and competitors
amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc sales/ppc spend for the last 30 days
A major challenge Amazon sellers face is the ability to effectively market their products online. Luckily, the solution lies in Amazon Pay-Per-Click(PPC).
Amazon PPC is a very broad topic to understand. Ankitha Nagaraj will be exploring the whole PPC discussion in great detail over a 2-part video series.
What is Amazon PPC?
Amazon PPC Campaign helps you to target keywords and increase your Amazon sales through sponsored ads.
Part 1 of the Amazon PPC series is dedicated solely to fundamentals of Amazon PPC Campaigns. We will cover these topics:
– Objective/End Goal of PPC Campaigns – 1:23
a. Launch Phase – 1:35
b. Growth Phase – 1:42
c. Scaling Phase – 1:47
– Different types of PPC Campaigns – 2:10
a. Amazon Ad Automatic Targeting – 2:14
b. Manual Targeting – 3:26
– Definition Ad Groups – 4:06
– How to set up Ad Groups – 4:55
– SellerApp Amazon PPC Campaign Naming Convention – 6:27
– Various terms used in Amazon PPC – 6:54
a. Impressions – 7:01
b. Clicks – 7:18
c. CTR (Click-Through-Rate) – 7:22
d. CPC (Cost-Per-Click) – 7:51
e. ACoS (Advertising Cost Of Sale) – 8:08
If you want a comprehensive understanding of how to create and execute a PPC campaign, head over to Part 2 of the video series.
SellerApp is a system that makes e-commerce selling seamless: We are working on data extraction & data aggregation of e-commerce platforms for extracting meaningful insights for online sellers worldwide.
Other channels for more info about selling on Amazon –
Facebook – https://www.facebook.com/sellerapp/
Instagram – https://www.instagram.com/sellerapp_insta/
Video Description:
Amazon Pay Per Click Part 1 of the series is dedicated solely to different types of PPC campaigns. Before we dive deep into PPC campaigns, structuring the campaigns and optimizing it, let’s understand why we need to run the campaigns in the first place. What is the objective and end goal? What are we striving for?
In a broader sense, most sellers have one of the following as the end goal –
1. 1st is the Launch phase, where in you launch a product effectively and get initial sales momentum
2. 2nd is the Growth phase, where you focus solely on search rank optimization for organic growth
3. 3rd is the Scaling phase. In this phase, you aggressively increase sales in a short period of time.
Amazon Automatic PPC Campaigns: As the name suggests, these campaigns are completely automatic with very minimal operational efforts. Automatic campaigns are where Amazon does all the work. As a seller, all you have to do is enter your campaign name, start date, and the ad budget (we will discuss all the different terms in just a bit). After that, Amazon will crawl through your product listings and find relevant keywords which match your products’ category and related products. It will then display ads for these keywords.
Amazon Manual PPC Campaigns: Manual campaigns are like snipers which allow you to choose your own audience and target them through the right keywords. You can pick and choose a set of keywords that are converting really well for you or pick keywords that represent your specific niche and have high traffic flowing in.
PPC campaigns are all about being visible to the right audience that you know for a fact are looking for your product. Now creating a unique campaign for each individual product isn’t scalable. But what is scalable is grouping products and creating one campaign for the group or similar groups.
So let’s have a look at the best practices for adgroup structuring.
You can group products based on –
Product functionality
Separate cash cows from dogs that is the separate top performing products from the under performing ones
Audience
Picking Product functionality as the common denominator is one of the most common ways to group products. Essentially, you group products based on how they function or rather how are they conventionally used.
Naming your Campaigns
Since you are likely to run multiple advertisement campaigns on Amazon, naming your campaigns is vital! It is recommended that you have a naming convention in hand before you get started. It just makes it that much easier for you track of your campaigns successfully.
At SellerApp, we have explored how campaigns can be named effectively and easily. We recommend something like this:
[Amazon Product Identifier] + [Campaign Type] + [Date] + [Any Additional Info, as required]
PPC WINNER is an advertising software that was developed by professional Amazon sellers. Their revolutionary system, FULLY AUTOMATES Amazon PPC campaigns. Here are few of the system capabilities:
– Automatically generate PPC campaigns
– Manages campaigns from A to Z
– Conducts keyword search
– Optimizes the daily bidding to save hard $
– Increases impressions and product position
Here is the list of features and topics covered:
00:27 What is PPC Winner and how does it help Amazon sellers
01:04 Advertising related to PPC
06:17 Ingredients needed for a very good PPC campaign.
09:49 Keyword research
12:21 Manual and Auto campaigns
17:16 How the Algorithm of PPC Winner works
22:36 System Overview
24:54 Calculating the ACOS goals
28:09 Analyzing the weekly report
29:58 Case study overview
31:16 Pricing Packages
34:38 Increasing your organic sales
36:25 CTR and the low conversion rates.
37:51 Look Alike Campaign Overview
39:47 Offer: click here to get 2 months of subscription at a discounted rate
41:00 Contact the support team
———————
** Affiliate disclaimer: some of the above links maybe be affiliate links, which may generate me a sales commission.
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https://amznomadz.com/order-form/ A 3 hour in depth PPC video course covering everything from organization of campaigns to advertising variation listings.
This video looks at Amazon sales on a daily basis to figure out what days of the week work best. By using advanced analysis we can decide where to put extra PPC spend into our campaigns.
amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc sales/ppc spend for the last 30 days
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription
https://amznomadz.com/order-form/ A 3 hour in depth PPC video course covering everything from organization of campaigns to advertising variation listings.
In this video I cover auto, manual and competitor targeting campaigns that you should have setup for all of your variation listings. The key is to prioritze the best selling ASIN while breaking out the other child ASIN into their own campaigns.
amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc sales/ppc spend for the last 30 days
