Internet Marketers
Don’t use Amazon PPC to sell your new products. You could potentially spend thousands of dollars trying to get your campaigns to work, only to end up disappointed.
✅ FREE Complete Amazon FBA Field Manual (44 Pages of Goodness!) –
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Just sharing 5 detailed answers to the mistakes, I and my team at Upscale Valley come across many many times So do lookout for these when running your amazon PPC.
JazakALLAH.
#amazonppcmistakes #amazonppc #amazonfba #amazontips #amazon #amazonbusiness #amazon2022 #amazonpl #howtosellonamazon
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In this video I’ll be showing you an actual example of one of our new clients unoptimized campaigns and what kind of opportunities we look for to help improve performance. We want to improve traffic and sales for the good keyword and optimize the ACoS for the poor performers.
Ready to take your brand to the next level on Amazon? Shoot us a dm! 🚀
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Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://nomadz.com/order-form/ for Only $100.
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Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski
By the end of this video you should learn:
How To Optimize Your Amazon PPC Campaign For Profitability and Growth.
✔️ – 00:00 – In this week’s video, your Amazon PPC expert explains the importance of Scale Insights. Lucas’s team has put together a case study that shows why Scale Insights is the best tool out there to expand and automate your Amazon PPC strategy. You will understand the importance of Scale Insights, and how to implement this tool into your business strategy. Be sure to watch the other tutorials on Scale Insights.
✔️ – 1:05: – To continue, Lucas describes how Scale Insights has the potential to get you over your sales plateau that you have been stuck in. In this case study, Scale Insights helps cut out unwanted campaigns that are running, which are taking advertising dollars away from converting campaigns.
✔️ – 2:37 -Here, your Amazon PPC expert walks you through how they almost doubled their clients sales in a year by tweaking campaigns and adjusting the overall strategy to move past the sales plateau that was occurring. They started with reducing single keyword campaigns with low budgets. That alone cut off a lot of the fat, which the client was holding on to.
✔️ – 4:29 – In this part of the video, Lucas will show the steps his team took to accomplish an impressive goal they had. Lucasi explains what campaigns they used to get the client over that sales plateau. (Amazon PPC Key: Broad Match campaigns are good for impressions and expanding customer base) Exact Match campaigns are always important to run, which should cover a large percentage of your advertising dollars.
✔️ – 6:27 – Last, Lucas explains that Scales Insights is great for you and your clients, but you have to know how to use it correctly to come up with new ways to get over the sales plateau. Within Scale Insights there are many answers given to you, and the best way to reach the goal you or your client want is by testing out new strategies.
In conclusion, you as a Amazon PPC manager need to continue testing strategies out. This case study is a perfect example of how Lucas and his team break through for the clients. With years of experience at @LukeWi belt, Scale Insights is a tool that everyone needs to implement in their Amazon business model.
I hope this Amazon PPC tutorial for beginner and expert Amazon PPC managers helped you learn how to explain what you see in the data to your clients.
This Video:
This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.
I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.
📚 Similar Amazon PPC Campaign Videos 📚
Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg
💻Softwares & Discounts💻
Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)
Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski
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Lucas@nomadz.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days.
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This is a broad question and everything helps.
If your trying to scale an account, what’s a few strategies you guys use to find new targets?
Scenario for prospective:
You’ve got your top 10 competitors, you’ve set up AD segmentations, its been several months, ADs are doing well but now your at a plateau.
Easiest way to increase revenue would be to increase AD spend but do you guys ever branch out to find new keywords for new eyes? If so, how do you do this?
Our ppc team has co-opted @Steven Pope’s seo strategy for just that purpose on ppc (broadening search)
Identify the keywords your product currently organically ranks for 10/20-50. Within that filter
sort for highest volume, highest relevancy terms (edited)
use the best 5-10 (depending on specific data points) as new kw campaign(s) to try
also goes without saying you should be reviewing the STRs from any current campaigns where they exist
00:00 Strikezone Keywords Tutorial
00:41 Demo
01:15 Use any AMZ click data tool, for this instance Helium 10
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy – a clawback FBA service, and Momstir – a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
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After working with thousands of people in the past i’ve put together a list of the most common amazon PPC mistakes i’ve seen.
🎓 My Newest Amazon FBA Course: https://www.FreedomFba.com/Amazon
Biggest Helium10 Discount: https://bit.ly/H10Discounted
Ready To Scale Your Amazon PPC Advertising? Sign Up For My Advanced Pay-Per-Click Advertising Course 👉 https://nomadz.com/order-form/ for Only $100.
💻Softwares & Discounts💻
Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)
Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski
By the end of this video you should learn:
How To Optimize Your Amazon PPC Campaign For Profitability and Growth.
✔️ – 00:00 – UPDATE ALERT!!! Amazon has dropped a new update for Amazon Sellers and Amazon PPC managers to help with search query performance for ASIN level data. Your Amazon PPC expert is bringing you this tutorial to keep you updated on all things Amazon PPC. Lucas takes pride in Advance Amazon PPC, and he is here to bring you Amazon PPC tips and tricks.
✔️ – 0:45 – In this part of the tutorial, Lucas dives into finding the search query performance page. As an Amazon PPC manager, you should already be aware of this page which was for performance at a brand level. Well Amazon just gave you more access to information you need to run your Amazon PPC. Your Amazon PPC expert walks you through how to use this search query correctly.
✔️ – 2:10 – Next, Lucas explains each tab associated with this update. When having a variation listing you can see what search terms are working for each ASIN. This helps your research into each product when you’re in the phase 2 or 3 of your product development. Amazon hands you this search term data on a silver platter. Take advantage!
✔️ – 3:04 – Your Amazon PPC expert throws an important Amazon PPC tip out to you. Pay close attention to the acronym “ICAP.” Impressions, Click, Add to Cart, Purchases.
✔️ – 5:20 – To continue, Lucas shows you how this search query tool calculates each part of ICAP. Your Amazon PPC expert gives you an important Amazon PPC trick. Lucas wants you to take the first ten search terms and break them down.This is a great start to reading the data that Amazon is providing to you.
✔️ – 7:42 – Lastly, This tool needs to be a part of your tool box for Amazon PPC strategy 2022. This is important for variations and what keywords work best for each of them. Make sure your SEO has the top keywords from search query. Sorting by volume can tell you what you are missing on each ASIN.
In conclusion, This tool will help you build a master keyword list for each ASIN. If you haven’t seen the tutorials on Data Dive: Master Keyword List. You need to hit this link…
I hope this Amazon PPC tutorial for beginner and expert Amazon PPC managers helped you learn how to explain what you see in the data to your clients.
This Video:
This video highlights Amazon Advertising PPC Campaign Strategies that have worked great for my clients so I hope you find it incredibly valuable.
I wished I would have had someone giving Amazon Pay-Per-Click Advertising Tutorials for Amazon Sellers when I first started because it would have saved me thousands and thousands of dollars experimenting the hard way.
📚 Similar Amazon PPC Campaign Videos 📚
Advanced PPC Holiday Tips – https://youtu.be/RinOM0UTR2Y
Amazon PPC Corona Pandemic Tips – https://youtu.be/w2VILtyDlPY
Using Brand Analytics To Find New Products & Keywords – https://youtu.be/JkrkIjCgOvs
Amazon PPC Advertising Negative Keywords Analysis – https://youtu.be/PKa-33Yi1es
Amazon PPC Suggested Keyword Bids – https://youtu.be/E9gqKLSmVHg
💻Softwares & Discounts💻
Helium 10: https://crushtrk.com/?a=1923&c=188&p=r&s1= (Save 50% or 10% off your Existing Subscription)
Scale Insights: https://scaleinsights.com/trial/lucaskwiatkowski
🙏 SUPPORT ME – SUBSCRIBE TO LUCAS KWIATKOWSKI ON YOUTUBE 👇 https://www.youtube.com/channel/UCV1Od62QQLo9nmNMysS6wiA
👉Join My Facebook Community👈
Facebook ▶️ https://www.facebook.com/groups/amazonppcintuition/
Lucas@nomadz.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc spend for the last 30 days.
If you agree with this video, leave me a comment
If you liked this video, leave me a like
If you want to see me post a new video every 2 weeks, SUBSCRIBE!
#AMAZONPRIMEDAY #LEARNAMAZON #AMAZONUNIVERSITY #AMAZONPPCEXPERT #AMAZONTUTORIALS #AMAZONFBA #AMAZONADVERTISING #ENTREPENEUR #AMAZONBRANDANALYTICS #AMAZONGUIDE #ECOMMERCE
If you’re an Amazon seller and you’re not sure where to start with running Amazon PPC campaigns, OR you’re just not happy with the results you’ve been getting, then you’re in the right place! In this video, I’m explaining exactly which PPC campaigns I like to run for our Amazon seller agency clients, and how I set them up in terms of targeting, and which types of campaigns I choose for different product types. And if you’re looking for a step by step tutorial or guide to see my screen while I screen share and set up an actual campaign on video, check out this Amazon PPC Best Tips video here — https://youtu.be/qHfR15wx_Qg Using these Amazon Marketing Strategies will help any Amazon seller and Amazon business scale faster and increase sales.
Running ads to an Amazon listing that’s not conversion ready is a BIG mistake. 🔥 GET FREE ACCESS TO MY AMAZON LISTING CHECKLIST so you can fully optimize your listings to convert higher, outrank your competition, reduce your product return rate and negative reviews, lower your Amazon PPC ACoS & more: https://www.ZonChecklist.com
Let’s talk about increasing your Amazon fba product rankings, reviews and revenue, and how to sell on Amazon:
🤙🏼 Schedule a free call with me: https://www.EvolveMediaAgency.com/
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✅ Google Ads, Amazon PPC, Email Marketing & Direct Mail Funnels
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Ian Smith with Evolve Media Agency
#amazonseller #amazonfba #amazontips #amazonlistingtips #amazontipsandtutorials
amazon_ppc
how to open amazon seller account 👉https://www.youtube.com/watch?v=HiHR7cGd1C8
what is amazon fba and fbm👉 https://www.youtube.com/watch?v=w1zH82YzTR4
How to create fba shipment👉 https://www.youtube.com/watch?v=9dTTiNEVWh4&t=110s
how to list products on amazon👉 https://www.youtube.com/watch?v=HLPbV88IpAQ&t=74s
amazon easy ship process and paking👉 https://www.youtube.com/watch?v=MYDCVSHZWaw
amazon product research👉 https://www.youtube.com/watch?v=bkMBKL0Ksgk&t=253s
What Is Dropshipping And Dropservicing How Does it work 👇https://www.youtube.com/watch?v=FDKhNL0ShLc&t=172s
I cover a new method for finding really good, relevant keywords you’ll want to target with Amazon PPC during your product launch. Targeting the right keyword search terms during a product launch is crucial to having a good launch and getting your product ranking well organically. This Amazon PPC keyword research strategy also works for products that are already selling on Amazon. The tool was built by Amazon and it is free to use. It’s called the Product Opportunity Explorer. I’ll also be giving tips and a tutorial on how to set up your PPC campaigns for the best results. Using Amazon PPC to launch and rank products is one of the best methods available to Amazon sellers today. I packed a ton of great information in video and I hope you find it helpful.
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More Keyword Research and PPC Videos I Did:
➤ Find Your Amazon Money Keywords: https://youtu.be/d9Lus5T_cSk
➤ How to Launch + Rank Amazon Products with Amazon PPC: https://youtu.be/Ssta8ZMI2mU
➤ Amazon PPC Long-Tail Keyword Strategy: https://youtu.be/4ijDJwwKc4s
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★ ABOUT ME ★
I’ve been doing eCommerce full-time for over six years. In that time, I’ve launched several brands and have done millions in sales on Amazon and my own Shopify store. I created this channel to help others with Ecom, marketing, and becoming better entrepreneurs.
➤ TIME STAMPS
0:00 Intro
1:02 Key PPC Concept
2:03 PPC Keyword Research Tutorial
6:35 Amazon PPC Campaign Setup Tips
13:55 Wrap Up
