Amazon ppc optimization

Tips to keep your Amazon PPC & listings fully optimised – Eleonora Nicolosi EP – 237

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Tips to keep your Amazon PPC & listings fully optimised

Explore what we do here at Ecomcy by visiting https://www.ecomcy.com/

Welcome to the eCommerce Lab Podcast! Don’t miss our next episode with a special guest! Eleonora Nicolosi, Growth Manager and CEO of Competitive Spark, joins us to share her expert advice on how to keep your PPC campaigns and Amazon listings fully optimized.

Discover effective strategies to maximize your visibility and conversions on one of the most competitive platforms in the world of e-commerce.

If you are a seller on Amazon or simply want to improve your digital marketing skills, this video is for you. Join us and learn from the best!

Subscribe to a YouTube channel Our Ecomcy: https://www.youtube.com/@EcomcyTV

About Competitive Spark: https://www.competitivespark.com/

More videos: https://www.youtube.com/watch?v=Ab754Hjnl0U&t=12s

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🚀 Top Amazon PPC Strategies to Scale Your Sponsored Ads!

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In this video, you’ll learn the Top Amazon PPC Strategies to Scale Your Sponsored Ads! Taking your PPC sales on Amazon to the next level requires you to change your optimization strategies. You’ll need to look at your campaigns from the perspective of maximum keyword potential. Each keyword has 3 different match types exact, broad and phrase. If you want to increase your sponsored product ad sales on amazon and lower your acos you’ll need to use all match types that Amazon offers.
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💯 MY REQUEST TO YOU 💯

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When you engaged with my videos by liking and commenting you help me reach more people with my FREE content! It will reach other like-minded people that can also live a life of financial FREEDOM and helps them quit their job so they too can live life on their terms!

See you soon 🙂

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The information contained on this YouTube Channel and the resources available for download/viewing through this YouTube Channel is for educational and informational purposes only.

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Amazon PPC Full Course: Killer Amazon PPC Ad Strategies 2024

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Are you looking to master Amazon PPC strategies and boost your sales in 2024? Look no further! This full course from AMZScout covers everything you need to know about Amazon advertising, from Amazon keyword research to creating successful Amazon ad campaigns. Learn how to use sponsored products, brands, and display ads effectively to help you launch a product, convert, scale your business, and make a profit on Amazon. Understand product life cycles, optimize your ACOS and TACOS, and track your success with both organic and paid sales.

In this guide for beginners, discover how to avoid wasting money on Amazon PPC by optimizing your budget, listings, clicks, and placement to show at the top of the search pages. Explore bulk campaign strategies, tips for increasing sales, structuring your PPC, and creating profitable campaigns, step-by-step. Whether you’re a beginner or experienced seller, this video will help you achieve success in Amazon marketing. Don’t miss out on the best tricks and strategies for Amazon PPC – upload your keywords and start maximizing your profits today!

These timestamps will help you easily navigate through the video content:
2:08 Amazon PPC Course Content
3:16 Amazon PPC History
15:41 Why should you use an Amazon PPC?
19:38 How to Choose the Best PPC Keywords for Amazon
25:05 How to Run a Ranking Campaign for Your Private Label Business
29:00 Amazon Competitor Strategies
36:45 How to Structure an Amazon PPC Campaign
45:50 What is TACoS PPC Amazon FBA and how do you calculate Amazon PPC ACOS?
54:15 PPC as a Key for Improving Profits
1:01:17 Why aren’t my Amazon PPC ads working? The Most Common Seller PPC Mistakes
1:03:56 External Factors Affecting PPC Management
1:07:36 Explaining A+ Content Conversion Formula
1:13:09 Review of AMZScout as an Specific Toolset to Help You Optimize Your Amazon Ads

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Amazon FBA and Amazon PPC Coaching LIVE: A Listing Optimization & PPC Strategy Review With Treenied

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Standing out in the crowded ecommerce arena is more challenging than ever.

While many brands get bogged down detailing product specifications, the savvier approach focuses on the tangible benefits that resonate with customers. It’s not just about what your product is, but how it can significantly improve your customer’s life.

This week, I’m sitting down with the founder of Treenied in a must-watch session!

In this engaging coaching call, we’re embracing the transformative strategy of “Benefits over Features.” I’ll guide Treenied through vital adjustments to their listings that could catapult their business to new heights!

Join us live as we put Treenied in the spotlight, delving deep into their product listings, backend search terms, and competitive standing. Watch firsthand how they can leapfrog the competition with strategic insights.

Tune in and seize this golden chance to sharpen your market edge.

What we’ll cover on the call:

Why Features Alone Don’t Cut It:

While many focus on product specs, we’ll uncover why this narrow focus might be a barrier to growth. Learn to spotlight the real value your products offer to the customers.

The Power of Benefits-Driven Messaging:

Master the art of crafting messages that deeply connect with your audience. Discover how to articulate the real-world problems your products solve and cater to unique customer needs.

Boost Conversions and Sales:

Unveil the significant impact of a dual-focused approach on features and benefits. Align your offerings with what your customers truly desire and watch your conversions and sales soar!

Propel Your Business Forward:

No matter if you’re a seasoned ecommerce veteran or just starting out, this coaching call is designed to elevate your business strategy. Walk away with practical, impactful strategies that will propel your business to unprecedented success.

Are you geared up to transform your ecommerce approach and outpace the competition?

Join the live call and witness the transformation of Treenied to the next level!

📖 Video Chapters :
0:00 – Introduction
0:23 – Welcoming of the Guest and his Product
0:51 – Amazon Listing Audit
20:01 – Question and Answer Portion

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Amazon FBA and Amazon PPC Coaching LIVE: A Listing Optimization and Amazon PPC Strategy Review

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It’s becoming increasingly difficult to differentiate products and services in the competitive ecommerce landscape.

While most companies focus on product features and specifications, a more effective approach is to emphasize the benefits of their products over the features.

Doing so can help customers better understand how exactly your product or service will benefit them and how it addresses their unique needs.

This week I’m meeting with the founder of Dood Woof and putting her brand on the hot seat!

On this coaching call, we’re diving headfirst into the game-changing strategy of “Benefits over Features” and I’m going to be showing Dood Woof how making a few simple tweaks to their listing can revolutionize their business!

As she goes through the Hot Seat Live were going to be diving into her listings, backend search terms, and showing her exactly where she ranks next to her biggest competitors and how she can overcome them.

Follow along and don’t miss this golden opportunity to gain a competitive edge in the market.

On the call we will be covering:

Why Features Alone Aren’t Enough:

While most companies focus solely on product specifications, we’ll explore why this approach might be holding you back, and we will help you uncover the hidden drawbacks of emphasizing features without highlighting the true value they bring to your customers.

The Power of Benefits-Driven Messaging:

Learn how to craft compelling messages that connect with your audience on a deeper level. Understand the art of explaining how your products and services solve real-life problems and fulfill unique needs.

Boost Conversions and Sales:

Discover the game-changing impact of discussing both features and benefits. By aligning your offerings with customers’ desires, you’ll experience a surge in conversions and increased sales!

Propel Your Business Forward:

Whether you’re a seasoned pro or just starting your ecommerce journey, this coaching call is tailored to suit your needs. Take away actionable strategies that will transform your business and lead you to new heights of success.

Are you ready to revolutionize your ecommerce game and gain the upper hand in a crowded market?

Join the call live and watch us take Dood Woof to the Next Level!

📖Video Chapters:
0:00 – Introduction
1:59 – Amazon Listing of Dood Woof
13:18 – Brand Story
17:45 – Conversion Rate
21:53 – External Traffic to Increase Ranking
24:55 – Q and A Portion
28:04 – Zonguru: Keyword Research
31:25 – Advice and Conclusion

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5 Amazon FBA PPC Hacks to INCREASE Sales in 2024!!

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Today you are going to learn Amazon PPC Optimization and Strategies to help you lower your Amazon PPC ACOS and Increase your Amazon FBA Sales. We will cover Amazon PPC Campaigns to set up, how to optimize Amazon PPC, and how to increase profit margins by running profitable PPC campaigns. This is a complete Amazon PPC A to Z Tutorial. ENJOY!!

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Ultimate No Auto Campaign Launch Strategy Amazon PPC Product Launch with a Real-Life Case Study

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Mastering Mothers Day with Amazon PPC – Proven Strategies to Boost Your Sales
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Amazon PPC AMA Live with Kevin Sanderson and Andy Craig

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Gear up for an epic Amazon PPC AMA session with My Amazon Guy’s VP of Marketing, Kevin Sanderson, joined by the advertising wizard Andy Craig, Founder of AdHabit.

Prepare to have your strategy playbook rewritten with game-changing insights.

Here’s why this session is a game-changer:
↳ Capture groundbreaking tactics to supercharge your Amazon campaigns
↳ Learn from Kevin Sanderson’s expert playbook on driving success
↳ Interactive Q&A with Amazon marketing royalty – bring your toughest questions!

This podcast is where true Amazon legends are made.

Save the date, prep your questions, and get ready to join the elite!

Step into the arena where Amazon marketing champions are forged!

#AmazonPPC #AndyCraigInsights #AdHabit #AskMyAmazonGuy #AmazonPodcastAMA

Timestamps:
00:00 – Introduction to PPC Advertising on Amazon
10:29 – Introduction of Guest Expert Andy Craig from Ad Habit
11:27 – Importance of Being Proactive with Amazon Ads
12:01 – Interactive Session: Viewer Participation with Emojis
12:46 – Andy Craig Shares His Background in Amazon Advertising
17:13 – Turning Viewer Frowns Upside Down: Improving Ad Performance
18:12 – Q&A Session Begins: Tailoring PPC Campaigns for Success
19:00 – Addressing Budget Allocation for PPC Campaigns
20:27 – Optimizing Auto Campaigns: Splitting for Better Control
22:43 – Advertising Strategies for Repeat Purchase Products
24:53 – Budget Management and Prioritizing Campaigns Based on Performance
26:26 – Effective Budgeting for High and Low ACoS Campaigns
27:36 – Understanding ACOS and TACOS in Campaign Optimization
29:16 – Strategies for Handling High ACOS Campaigns
30:15 – Utilizing Negative Keywords and Dealing with Non-Converting Keywords
30:51 – Strategies for Setting Cost-Per-Acquisition Goals
32:49 – Tracking and Optimizing Amazon PPC Campaigns Effectively
35:46 – Managing Keywords for Optimal PPC Performance
37:45 – The Role of Category Targeting in Amazon PPC
38:43 – Keeping TACOS in Mind While Optimizing Campaigns
40:37 – Understanding the Stages of PPC: Launch, Grow, Maintain
43:55 – Key Metrics for Business Growth and Understanding Placement Modifiers
44:21 – Strategies for Bidding Competitively in Amazon PPC Auctions
47:16 – Category Targeting Strategies and Refinements
47:58 – Emphasis on Exact Match Product Targeting for New Sellers
48:25 – Key Metrics for Business Growth Beyond ACOS and ROAS
49:33 – Understanding Placement Modifiers for PPC Campaigns
50:47 – Strategies for Competitive Bidding in Amazon PPC
53:02 – Effectiveness of Expanded Product Targeting in Campaigns
54:06 – Resources for Learning Amazon PPC Strategies
55:06 – The Importance of Testing and Learning from PPC Campaigns
56:12 – Managing Expectations and Emotions in PPC Campaign Management
57:20 – Beware of Shiny Object Syndrome with New Amazon Features
57:57 – PPC Strategies for Launching Similar Products
59:05 – Budget Optimization and Allocation Among Different Sponsored Ad Types
1:00:01 – Setting and Understanding Budget Recommendations
1:01:08 – Importance of Bid Over Budget in Campaign Optimization
1:02:47 – Lack of Impressions for a Targeted Keyword and Possible Solutions
1:05:57 – Discussion on Negating Keywords in Auto Campaigns for Better Control

Amazon PPC Step by Step Masterclass 2024 – Skyrocket Your Sale with Proper PPC Optimization Strategy

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Are you ready to boost your sales on Amazon and take your business to new heights? Look no further than Amazon PPC Advertising! Amazon PPC, or Pay-Per-Click advertising, is a powerful tool designed to help sellers promote their products directly on the Amazon platform.

Here’s how it works: Sellers bid on specific keywords related to their products, and when shoppers search for those keywords, the seller’s ad may appear at the top of the search results or on product detail pages. When the shopper clicks on the ads sellers have to pay for that click.

But here’s the exciting part: Amazon PPC has the potential to skyrocket your sales like never before! By placing your products in front of interested shoppers at the precise moment they’re ready to buy, you can dramatically increase your chances of making a sale.

So in this video, you will have a clear in-depth idea of how exciting Amazon PPC is and how it can boost your sales in the market to give a fantastic result.

Here’s a quick overview of key optimization hacks discussed in the video:

✅ Introduction to Amazon PPC
✅ How PPC Works
✅ Importance of Showing Product at the Top of Search Result
✅ Sponsored vs Organic Ranking
✅ Power of PPC
✅ First Page Revenue vs Second Page Revenue Difference
✅ How to Show Product on Shoppers Search Result

The goal of running Amazon PPC campaigns is to increase visibility and drive traffic to product listings. By strategically targeting relevant keywords, you can attract potential customers who are actively searching for products like yours. So what are you waiting for? It’s time to supercharge your sales with Amazon PPC Advertising and watch your business soar to new heights!

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Remember to subscribe, and press the bell icon. Thanks for watching!!
Produced by: Ecomclips
Video Editor: Rezowanul Hoque
Production Team: Jahidul Islam, Mahmudul Hasan
Presenter: Mahmudul Hasan
Content: Mahmudul Hasan
Supervised by: Rumpa Ghosh
Camera: Zunaid Zaohar

Timestamps:

00:00 – Introduction
00:39 – What is Amazon PPC & Works?
04:44 – What should be the goal of doing Amazon PPC Campaigns?
05:34 – Conclusions

Amazon PPC Step by Step Masterclass 2024 – Skyrocket Your Sale with Proper PPC Optimization Strategy

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