๐ Join me live as we continue to work through our 2024 Amazon PPC Masterclass!
If you’re an Amazon seller eager to amplify your product’s visibility and sales, this strategy-focused video is a must-watch.
In this BONUS chapter of my Amazon PPC Mastery series, I delve into the art of dominating search terms through effective ASIN targeting.
I’m going to teach you how to create a halo effect around your products by meticulously targeting the right ASINs and refining your bidding strategy.
๐Some big things we’re going to cover:
The 80/20 Rule in Amazon PPC: Discover how to focus on the 20% of keywords driving 80% of your sales.
Researching and Targeting ASINs: Learn how to identify and compile a list of crucial ASINs to target, including top organic, revenue, and sponsored products ASINs.
Strategic Bidding Techniques: Find out how to start with a low CPC, manage bids for competitor ASINs, and employ defensive product targeting ads effectively.
Ad Group Naming Strategy: Understand the importance of clear and strategic ad group naming for easy campaign tracking.
I’m coving all of this and more.
But most importantly…
I make it easy to understand, follow and implement.
๐Video Chapters:
00:00 – Introduction
00:34 – First Step: Single Keyword Exact Match Ad Campaign
00:39 – Second Step: Expansion: Dominating Search Terms
00:53 – Step-by-step Guide in Dominating Search Terms with ASIN Targeting
03:46 – Conclusion: Action Items
What is Exact, Broad, Phrase & Asin Targeting Match Type in Manual Targeting Campaign | PPC Mindset
#ppc #ppcmindset #ppccampaign
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What is Amazon PPC Advertising?? *BASICS* (Everything you need to know EXPLAINED)// Hey guys! I know a lot of you are confused on what PPC advertising is. I was once in your shoes asking myself โhow does Amazon PPC work?โ. So, in this Amazon FBA PPC guide, I will be explaining exactly what Amazon PPC is, Why it’s important to your success, and the different terminologies used in PPC advertising. If you want to understand the concept and strategy behind running your Amazon PPC advertising campaigns, then this video is a must watch for you.
This video is a perfect amazon ppc guide for beginners. This video will help you get on the right track and will give you a solid foundation of Amazon PPC and will help you fully understand everything when you dive deeper into learning amazon ppc tricks, amazon fba ppc tutorials, and how to create campaigns to help your product launch strategy be successful.
I wish you all the success with your journey. I am here for you.
If you liked this video, make sure to LIKE, SUBSCRIBE, and turn ON the NOTIFICATION BELL so you can be notified when I post a new video every WEEK.
๐If you’re interested in working with me, pick a time in the link below that works best for you, and let’s hop on a call! ๐
https://calendly.com/robbyjhin/course-overview
How to find keywords using Magnet – https://www.youtube.com/watch?v=aFNaws9dxqE&list=PL9uGnpBEz_ljghkVT14pOr07pjoStmzip&index=4
How to find a $5,000 per month product- https://www.youtube.com/watch?v=iUEEFmE7t8I&list=PL9uGnpBEz_ljghkVT14pOr07pjoStmzip&index=2
My recent success story, $165k in 30 days- https://www.youtube.com/watch?v=eM5SqjEPYwM&list=PL9uGnpBEz_liAYevZSedO1Kax9IW81cva&index=2
0:00 Intro
1:25 What is PPC?
2:37 What is a search term?
3:15 What is Ad ranking?
4:20 What do Ads look like on Amazon?
6:01 Why is PPC important?
10:05 How much does PPC cost?
11:49 Types of Ads
14:50 Steps to take
16:06 Types of campaigns
17:27 Basic terminology
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DISCLAIMER: The information contained on this YouTube Channel and the resources available for download/viewing through this YouTube Channel are for educational and informational purposes only.
This description may contain affiliate links. If you purchase a product through one of them, I will receive a commission (at no additional cost to you). I only ever endorse products that I have personally used and benefitted from personally. Thank you for your support.
Take our Free Quiz to Evaluate your Amazon Campaigns: https://bit.ly/nomadz-free-quiz
Part 2 of this video: https://youtu.be/jPD0gRQpm_4
In This weekโs tutorial, Lucas shows you how to rank #1 in a category with only 5 campaigns. This is your Amazon PPC expertsโ phase 1 approach to accumulating healthy growth with a product. The right five Campaigns can be enough to rank and test keywords based on research. Having more campaignโs than you need can hurt you in many different ways. You have to think small when you launch, then expand overtime.
Your Amazon PPC Expert shows you how to jump start your campaign management. Make sure you do your research behind launching these campaigns. Here are the campaigns you can start with. Name- SP-EX, SP-PH, SP-PAT, SBV-EX, and SBV-PH. Make sure you name them correctly because you always want to be organized with your PPC. Also, it makes your life easier moving through your research.
Researching your competitors can be a major component to launching because you have to give the customers what they are not getting from the other sellers on Amazon. Fill a void that the customers want. And one of the keys to moving past your competitor is a video ad that shows the customers exactly why your product is better than the competitors. Also, during this phase 1 process, your focus should be on conversion rate and nothing else. Conversion rate is the statistic that will show you how well you are ranking.
In conclusion, your Amazon PPC expert shows you step-by-step to dominate phase 1 launch of a product. Five campaigns can get you where you need to be if all the research is done correctly. You can see the data behind why Lucas simplifies a launch strategy.
๐ SUBSCRIBE: https://bit.ly/3TvLYF4
Content:
โ๏ธ – 0:16 โ Launching a Product with just 5 Campaigns
โ๏ธ – 0:52 โ Exact Match Campaign
โ๏ธ – 1:16 โ Phrase Match Campaign
โ๏ธ – 1:33 โ ASIN Targeting Campaign
โ๏ธ – 3:33 โ Video Campaigns
โ๏ธ – 6:01 โ Look at Orders and Clicks
๐ Reach out to us for a free PPC audit: info@nomadz.com
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๐ฅJoin My Facebook Community
Facebook โถ๏ธ https://www.facebook.com/groups/amazonppcintuition/
About Nomadz:
Iโm Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. Iโm a data nerd at heart and starting managing PPC for brands in 2015.
These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
Nomadz as an agency helps to scale large brands stuck at sales plateaus by building strong relationships with them and coming up with a customized PPC and DSP plan. We are always looking to work with new clients and hire new Nomadz for the team. Reach out to us at anytime: info@nomadz.com
Learn How To Sell on Amazon (2023 UPDATE): https://youtu.be/DJQS4k7tbhg
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PPC Campaigns. Yep, we get it. Our most asked question. Pay Per Click campaigns can be quite confusing, even for the best of us. So Maria and Ervin are here to share all their tips and tricks to creating the perfect PPC campaign!
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In this video, we’re looking at the future of Amazon PPC and whether it’s worth it in 2023.
Amazon PPC is a great way to find new customers and drive traffic to your website. But is it worth it in 2023? In this video, we’re taking a look at the future of Amazon PPC and determining whether it’s still a viable option in 2023.
โก๏ธ my free 40+ page book: https://www.asteroidx.com/action-planย
โก๏ธ speak to my team: https://calendly.com/asteroidx-chat/eval
Take our Free Quiz to Evaluate your Amazon Campaigns: https://bit.ly/nomadz-free-quiz
In this weekโs tutorial, I talked about our recent Amazon PPC account reviews and noticed one of the major things the Nomadz team does exceptionally well is Amazon PPC Placements. In here, I give 3 Amazon PPC Tips and Tricks that will help you create single-function-serving Amazon PPC campaigns that allow easier tracking of PPC data.
Tip and Trick #1: Use the Amazon Dynamic Bids – Up and Down Campaign Bidding Strategy With 0% Adjustments for Amazon products that convert best in the Rest-of-Search.
Tip and Trick #2: Use Bid Adjustment in Amazon Placement Stats if your campaign needs to convert ad spend better.
Tip and Trick #3: Use the Amazon Dynamic Bids – Down Only Strategy in Amazon Placement Stats with a Bid Adjustment for high-converting products on Amazon Product Pages.
Amazon Placement Stats gives you insights on creating Advanced Targeted Amazon PPC Campaigns. Itโs always best to start out with small modifiers, test, and slowly work your way up in optimizing your Amazon PPC Campaigns.
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https://crushtrk.com/?a=1923&c=188&p=r&s1=
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription
๐ฅJoin My Facebook Community
Facebook โถ๏ธ https://www.facebook.com/groups/amazonppcintuition/
About Nomadz:
Iโm Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. Iโm a data nerd at heart and starting managing PPC for brands in 2015.
These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
Nomadz as an agency helps to scale large brands stuck at sales plateaus by building strong relationships with them and coming up with a customized PPC and DSP plan. We are always looking to work with new clients and hire new Nomadz for the team. Reach out to us at anytime: info@nomadz.com
Take our Free Quiz to Evaluate your Amazon Campaigns: https://bit.ly/nomadz-free-quiz
๐ SUBSCRIBE: https://bit.ly/3TvLYF4
Nomadz is a team of advanced PPC experts who have all come under one roof. In this call I talk with senior account manager Sharel Shamis. We are doing a 5 video mini series on bringing PPC back the fundamentals.
Sharel is an expert in hands on PPC management and client communication and has been growing brands with nomadz for years.
In our first case study we go through how to reduce ad spend to focus on organic growth. Overlapping Sponsored Brands and Sponsored Display campaigns can be kil ler for an Amazon brand. We review our campaign structure and simple steps to improve ACoS on Amazon.
Content:
โ๏ธ – 0:25 – Increase organic rank
โ๏ธ – 1:12 – PPC campaigns structure
โ๏ธ – 2:25 – Case study and results
โ๏ธ – 4:08 – Nomadz optimization process
โ๏ธ – 7:05 – Steps you can take
๐ Reach out to us for a free PPC audit: info@nomadz.com
๐ฐHELIUM10 DISCOUNT CODES
https://crushtrk.com/?a=1923&c=188&p=r&s1=
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription
๐ฅJoin My Facebook Community
Facebook โถ๏ธ https://www.facebook.com/groups/amazonppcintuition/
About Nomadz:
Iโm Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. Iโm a data nerd at heart and starting managing PPC for brands in 2015.
These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
Nomadz as an agency helps to scale large brands stuck at sales plateaus by building strong relationships with them and coming up with a customized PPC and DSP plan. We are always looking to work with new clients and hire new Nomadz for the team. Reach out to us at anytime: info@nomadz.com
Take Our FREE QUIZ to Evaluate Your Amazon Campaigns: https://bit.ly/nomadz-quiz
๐ SUBSCRIBE: https://bit.ly/3TvLYF4
Sharel and I dive into our third video on how to analyze and audit a PPC account at a high level. We are constantly auditing our own accounts to make sure we are looking at everything holistically.
By breaking out spend into sponsored products, sponsored brands and sponsored display we can see where to best spend our amazon ad dollars. Sharel and I walk through some of the outliers and red flags we look for when going through PPC to make sure we are focused on growth.
Nomadz is offering free audits to any brand selling at least $50,000/month on Amazon.
Content:
โ๏ธ – 0:20 – Audit your own ppc
โ๏ธ – 1:10 – case study
โ๏ธ – 2:10 where is the spend going
โ๏ธ – 3:15 – look for outliers
โ๏ธ – 4:00 – Free audits for big brands
โ๏ธ – 5:00 – plan of action for audit
โ๏ธ –
๐ Reach out to us for a free PPC audit: info@nomadz.com
๐ฐHELIUM10 DISCOUNT CODES
https://crushtrk.com/?a=1923&c=188&p=r&s1=
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription
๐ฅJoin My Facebook Community
Facebook โถ๏ธ https://www.facebook.com/groups/amazonppcintuition/
About Nomadz:
Iโm Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. Iโm a data nerd at heart and starting managing PPC for brands in 2015.
These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
Nomadz as an agency helps to scale large brands stuck at sales plateaus by building strong relationships with them and coming up with a customized PPC and DSP plan. We are always looking to work with new clients and hire new Nomadz for the team. Reach out to us at anytime: info@nomadz.com