Organization and Organic Rank with PPC | Advanced Amazon PPC

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Nomadz is a team of advanced PPC experts who have all come under one roof. In this call I talk with senior account manager Sharel Shamis. We are doing a 5 video mini series on bringing PPC back the fundamentals.

Sharel is an expert in hands on PPC management and client communication and has been growing brands with nomadz for years.

In our first case study we go through how to reduce ad spend to focus on organic growth. Overlapping Sponsored Brands and Sponsored Display campaigns can be kil ler for an Amazon brand. We review our campaign structure and simple steps to improve ACoS on Amazon.

Content:
✔️ – 0:25 – Increase organic rank
✔️ – 1:12 – PPC campaigns structure
✔️ – 2:25 – Case study and results
✔️ – 4:08 – Nomadz optimization process
✔️ – 7:05 – Steps you can take

🎁 Reach out to us for a free PPC audit: info@nomadz.com

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About Nomadz:

I’m Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. I’m a data nerd at heart and starting managing PPC for brands in 2015.

These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.

Nomadz as an agency helps to scale large brands stuck at sales plateaus by building strong relationships with them and coming up with a customized PPC and DSP plan. We are always looking to work with new clients and hire new Nomadz for the team. Reach out to us at anytime: info@nomadz.com

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Amazon PPC Eating All Your Profits? Huge Mistakes I See Everyone Makes With Amazon PPC Sponsored Ads

Amazon PPC Advertising Campaigns – Is something both experienced Sellers, and new Amazon Sellers struggle with. It’s complex, there’s a lot of moving parts to it, and you can waste a lot of money really quickly if not done right.

One frequent compliant I see across both Youtube and in Amazon Seller Facebook Groups is: My PPC campaigns are eating all of my profits. My Campaigns are spending a lot, and getting some clicks, but with very little results or returns. What should you do? Well, in this video I’ll cover what factors affect your Sponsored Products PPC Campaigns the most, and the biggest mistakes most Sellers make when it comes to Amazon PPC Ads. And how you can make them start working for you, NOT against you!?

-Thanks for watching, Really appreciate your support. Drop any questions you have below!

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PPC Mindset EP# 4 | How to Create Manual Campaigns

PPC Mindset EP# 4 | How to Create Manual Campaigns

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3 BIG Amazon PPC Mistakes and How to Fix Them

If you’re an Amazon seller, you know that PPC advertising is a great way to get your products in front of more buyers, launching products, and ranking higher organically for keywords. But if you’re not doing it right you could be wasting your money, causing high ACoS, and hurting your profits. In this video, I’ll show you big mistakes Amazon sellers make with their PPC campaigns, and how to avoid them. So before you launch your next PPC campaign, make sure to watch this video!

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★ ABOUT ME ★
I’ve been doing eCommerce full-time for over six years. In that time, I’ve launched several brands and have done millions in sales on Amazon and my own Shopify store. I created this channel to help others with Ecom, marketing, and becoming better entrepreneurs.

➤ Here’s a video I made about my experience mentoring and coaching Amazon sellers:

Amazon PPC Auto Campaign Optimization tutorial and strategy

In this video I’ll be going over how to optimize your Amazon PPC auto campaigns for best results. There are 4 match types within the auto campaigns now and to get the best results you may need to split these match types out into their own campaigns!

Ready to take your brand to the next level on Amazon? Shoot us a dm! 🚀
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How to optimize your Amazon PPC campaign bids to maximize rank and improve ACoS

In this video I’ll be showing you an actual example of one of our new clients unoptimized campaigns and what kind of opportunities we look for to help improve performance. We want to improve traffic and sales for the good keyword and optimize the ACoS for the poor performers.

Ready to take your brand to the next level on Amazon? Shoot us a dm! 🚀
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Amazon PPC Mistakes in 2022 – Here’s Why Your PPC Ads Aren’t Working

After working with thousands of people in the past i’ve put together a list of the most common amazon PPC mistakes i’ve seen.

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Amazon PPC – A 16 Min Crash Course On Amazon Advertising

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In this video, I’ve compared notes with other 6, 7, and 8 figure Amazon sellers to teach you…

How to optimally setup and run your Amazon Sponsored Ad campaigns
How to bid on your search terms to maximize exposure and profits
How to find profitable keywords to boost your sales with Amazon advertising.

This is a very comprehensive video on Amazon PPC and Amazon advertising so be prepared to take notes!

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Amazon | Amazon PPC | PPC Campaign Type | What is Amazon PPC | PPC Stratiges | How we run PPC

What is Amazon PPC
PPC Campaign Type
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Amazon PPC Campaigns Bidding Strategy and Placement | Amazon Advertising Adjust Bid by Placement

Amazon offers 3 types of bid placement.

✅ Top-of-Search: To show the ads in the 1st row of the search page.
✅ Rest-of-Search: Middle, bottom, and on the second page Amazon of the search page.
✅ Product Pages: To show the ads on other seller details pages. Right now there’s no option to put the place here.

From these options, sellers can get more traffic to their listings.

Amazon also offers 3 types of Bidding Strategies to help out sellers to overcome bid issues.

✅ Dynamic Bids Down Only: Amazon will never bid more than the bid you have set. They’ll adjust the bid to drive maximum conversion based on all the factors mentioned earlier. If a click is less likely to convert, the bid is reduced by up to 100%.
✅ Dynamic Bids Up and Down: If a click is likely to convert, Amazon will use your set bid and will increase by up to 100% (in other words, double it) to appear top of the page and will increase by up to 50% to appear on a product page. The downward adjustments applied to low-converting clicks are the same as for “Down Only.”
✅ Fixed Bids: Amazon will bid exactly what you are telling it to without adjusting anything. Amazon always uses your default bid.

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