Amazon PPC Search Term Reports – Analysis Tips Using Google Sheets & Pivot Tables

Learn how to manage Amazon Advertising search term reports with Google Sheet Pivot Tables! This video will give you a foundational level of how to quickly clean data & combine duplicate search terms from your Amazon PPC campaigns.

👉BEGINNER FRIENDLY
0:33 🔴 Search term report introduction
2:15 🔴 Where to find & download the search term reports
3:14 🔴 Filter view – Google Sheets
👉 ADVANCED – PIVOT TABLES
3:42 🔴 Why do duplicate search terms exist?
4:57 🔴 How to use Pivot Tables in Google Sheets to combine data
7:18 🔴 Step by Step recap – Pivot Tables

Any questions? Leave it down below 🙂

🔵 Find me on LinkedIn: https://www.linkedin.com/in/nolsenstahl/
🔵 BetterAMS LinkedIn: https://www.linkedin.com/company/betterams/
🔵 Get in touch if you’re interested in our Amazon Advertising services: https://betterams.com/

If you’ve made it this far… leave a comment saying “BetterAMS keeps getting better” 😉

How To Setup The Perfect Amazon PPC Campaign Structure

Amazon PPC Campaign Structure ►► Learn the 3 Easy Ways To Lower ACoS And Save Money On Amazon Ads. Watch our free training here → https://www.sponsoredprofit.com/freetraining

We get asked this question a LOT: What’s the best Amazon PPC Campaign Structure to set up, and why?

I answer this question in this short video, where I break down the three main structures that can be used, and which one we recommend – and why.

We see this all the time, when we take over an account – campaigns are all over the place. If you follow this simple structure for your campaigns, it will be far easier to manage and optimise.

Watch the video and implement this in your Amazon PPC Campaigns today!

HOW TO OPTIMIZE BIDS AND KEYWORDS FOR AMAZON PPC | SPONSORED ADs

Learn how to optimize the CPCs of your keywords until you hit your target or break even ACoS. Move Keywords between auto and manual campaigns as well as broad and exact match ad groups. Develop a successful CPC strategy for you Amazon ads. [ ⬇OPEN FOR MORE ⬇ ]

Download the CPC overview cheat sheet: http://media.sellics.com/effect-of-bids-on-target-metrics.pdf

Setting goals for your PPC campaigns:

Amazon PPC Sponsored Product Academy: https://sellics.com/amazon-ppc-course-basics

Amazon PPC Manager – Automate your campaigns – https://sellics.com/amazon-sponsored-products-manager

Have a question? Leave it below 🙂

______

About Sellics:

Sellics is an All-in-One Tool designed to help Sellers and Vendors become successful and profitable on Amazon. Sellics will help you:

-Automate/Manage PPC (Sponsored Products) campaigns
-Provide you with in-depth and daily insight into profits and margins,
-Give you access to the best Keywords to optimize your listings
– Help manage product reviews & more!

Sign-up for our free 14-day trial today! https://sellics.com

Amazon PPC FAQ | Launching New Products – Amazon Ppc Launch Strategy

QUESTION: “Can you explain your current amazon ppc launch strategy for new products?”
.
.
.
Here are my most popular 2020-2021 Amazon Ads resources for you:
1. 10-Step Essential Amazon PPC Sponsored Product Ads Optimization CHECKLIST (free): https://app.ppcscope.com/ten-steps
2. 17-Step L.E.A.F. Ad Management Process POSTER (free): https://www.sponsoredproductsacademy.com/the-l-e-a-f
3. Sponsored Products Academy #3 COURSE (paid), https://www.sponsoredproductsacademy.com/
4. My DONE-FOR-YOU full-service advertising agency (paid), https://canopymanagement.com/strategy-call/
5. Review the Frequently Asked Questions (FAQ): http://bit.ly/AmazonPPCfaq
6. Like & SUBSCRIBE this channel for my latest live training announcements.
7. Analyze and optimize Amazon sponsored ads easily with SOFTWARE: http://www.PPCscope.com
8. Learn more about Brian R Johnson @ http://www.brianrjohnson.com

#amazonppc #amazonfba #amazonfbaseller #amazonads

-~-~~-~~~-~~-~-
Please watch: “Amazon Ad Strategy | My Secret “Gold Panning” Strategy for Profitable Sales Growth ”

-~-~~-~~~-~~-~-

Advanced Amazon PPC Search Term Report Time Saver

$100 Advanced PPC Course https://amznomadz.com/order-form/
– Almost 3 Hours of Real PPC Video Data and Analysis
– How to Perform Bulk Uploads Like a Pro
– 5 New Auto and Manual campaign tips
– NEW PPC Launch Strategy for 2020
– Top of Page Ads and Placement Stats
– How to Properly Advertise Variation Listings

Helium10 DISCOUNT CODES
https://crushtrk.com/?a=1923&c=188&p=r&s1=
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription

Advanced PPC Strategy for Super Low ACoS: https://youtu.be/cqvZKev2sD8

This advanced Amazon PPC tactic is a quick tip to help you be more efficient with your marketing analysis in 2019.

amzluke@gmail.com

Follow on Linkedin for more content: https://www.linkedin.com/in/lucas-kwiatkowski-00941250/

Amazon PPC 2020 Offensive and Defensive Competitor Ads with Sponsored Display

$100 Advanced PPC Course https://amznomadz.com/order-form/
– Almost 3 Hours of Real PPC Video Data and Analysis
– How to Perform Bulk Uploads Like a Pro
– 5 New Auto and Manual campaign tips
– NEW PPC Launch Strategy for 2020
– Top of Page Ads and Placement Stats
– How to Properly Advertise Variation Listings

HELIUM10 DISCOUNT CODES
https://crushtrk.com/?a=1923&c=188&p=r&s1=
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription

amzluke@gmail.com – If you’re going to reach out to me about management please provide your brand name along with total sales/ppc sales/ppc spend for the last 30 days

Amazon PPC Advertising Negative Keywords Analysis with Examples

$100 Advanced PPC Course https://amznomadz.com/order-form/
– Almost 3 Hours of Real PPC Video Data and Analysis
– How to Perform Bulk Uploads Like a Pro
– 5 New Auto and Manual campaign tips
– NEW PPC Launch Strategy for 2020
– Top of Page Ads and Placement Stats
– How to Properly Advertise Variation Listings

Helium10 DISCOUNT CODES
https://crushtrk.com/?a=1923&c=188&p=r&s1=
Receive 50% off your FIRST MONTH or
Receive 10% off your EXISTING subscription

Diving into how to spot exact and phrase negative keywords in your PPC advertising campaigns and what to do with them.

Advanced analysis on a search term report to track customer search habits and cut wasted ad spend.

Analyzing automatic campaigns for negatives: https://youtu.be/uDulwQ2HC-M
Follow on Linkedin for more content: https://www.linkedin.com/in/lucas-kwiatkowski-00941250/

Amazon Prime Day Hacks to Increase Sales and Reduce Amazon PPC Costs

Amazon Prime Day is here. I’ve got some fresh hacks and strategies to help you increase your Amazon FBA sales while decreasing your Amazon PPC costs. Tune in!

0:00 Intro Prime Day Hacks & Strategies
0:38 Going over Prime Day Hacks
1:06 Summary of Helium10 article
1:21 Strategy #1 – Plan for CPC spikes
3:08 Strategy #2 – Fullfillment by Merchant
4:02 Strategy #3 – Check on your deals
4:36 Strategy #4 – Outside marketing
5:15 Strategy #5 – The Halo Effect
6:40 Conclusions

🔴 Article from Helium-10: https://crushtrk.com/?a=317&c=188&p=r&s1=

Prime Day Hacks to Set You Apart From the Competition

🔴Dayparting Software: Quartile: https://www.quartile.com/?ref=traviszigler6 – Get a 55% discount on the first 2 months with the code: qkvvYsAo

My Favorite Amazon FBA tools (affiliate link, so when you click them you buy me a cup of coffee):
🔴 Article from Helium-10: https://crushtrk.com/?a=317&c=188&p=r&s1=
🔴Dayparting Software: Quartile: https://www.quartile.com/?ref=traviszigler6 – Get a 55% discount on the first 2 months with the code: qkvvYsAo
🔴 Mastermind, Course, and Coaching around Quartile: https://profitablepineapple.com/course-order-pageh810e77f42403938
🔴 Apply to work with us here: https://profitablepineapple.com/order-455058291608756133716
🔴 Free Course: http://profitablepineapple.com/
🔴 Survival Guide for Amazon Ads Book: https://www.amazon.com/Survival-Guide-Amazon-Ads-Optimization-ebook/dp/B08Y81LY65

#AmazonPPC2021 #AmazonPPC #AmazonAdvertising

🔴 See what the Pineapple can do for you: http://profitablepineapple.com/
🔴Subscribe to Our Channel: https://www.youtube.com/channel/UCEH606Bwri3_8EJDpYm-qtw?sub_confirmation=1
🔴 Join our Facebook Group: Amazon PPC Pros; https://www.facebook.com/groups/284797249034149/
🔴 Free 8-Week Amazon PPC Masterclass: http://profitablepineapple.com/
🔴 Check out the blog: https://salesfunnelhq.com

Amazon Advertising – 15 Minute PPC Optimization Tips and Tricks

In this video I discuss how to run basic bid optimization in an Amazon Advertising account in 15 minutes!

Focuses –

🔶Primary Metrics vs Secondary Metrics
🔶 Influence of placements, impressions, CPC and CTR
🔶CPC and Bid Correlations
🔶Quick bid management formula for optimizations

This video is a LITE video for bid optimization.
My goals is to help explain the relationship between bid optimization and ACoS.

At scale, we run similar formulas with more in-depth data analysis, BUT this formula helped me when I was just getting starting.

When you have a keywords with data –

Sales * Target ACoS = X
X / Clicks = Bid

Million Dollar Case Study S05: Episode 13 | Making Improvements… | Amazon PPC Optimization

Want to learn how to set up your Amazon PPC campaigns in such a way that they are more profitable? Amazon PPC Optimization is such an important step, as it allows you to trim out keywords that aren’t bringing in sales, and doubling down on the most profitable ones. Watch as Lenny & Jake go through Amazon PPC optimization steps in order to improve both the automatic & manual campaigns they set up in the previous episode.

► WANT TO SEE JUNGLE SCOUT IN ACTION? Join us for a live demo here ► http://jnglsct.com/demo

Imagine a blueprint, a step by step guide – a case study where we peel back the curtains and show you exactly what it takes to sell on Amazon.

💻 Welcome to the Million Dollar Case Study Season 5! 💻

Throughout this series, watch over Lenny’s shoulder as he launches a new product on Amazon. You’ll also get a deeper insight into the thinking behind each step – more than we’ve ever shown you before. There will be guests along the way to share their perspectives and sit down for Amazon Real Talk, discussing the pretty side and not so pretty side of selling on Amazon in 2021.

0:00 Welcome to Episode 13
1:12 ACoS & Optimizing your PPC Campaigns
4:18 Amazon Real Talk: Do you Believe in Off Amazon Advertising?
7:09 Optimizing your Automatic Campaign
8:10 Viewing & Analyzing a Search Term Report
11:25 Isolating Keywords with a High Spend But No Sales in an Automatic Campaign
16:58 Isolating High Performing Keywords in an Automatic Campaign
19:45 Targeting in Automatic Campaigns
27:00 Automatic Campaign Settings
30:10 Optimizing your Manual Campaign
30:29 Isolating Keywords with a High Spend But No Sales in a Manual Campaign
39:11 Isolating High Performing Keywords in a Manual Campaign
40:39 Targeting/Keywords in Manual Campaigns
54:40 Manual Campaign Settings
57:40 Product Targeting
1:01:56 How You Can Follow Along: the Million Dollar Case Study Challenge
1:02:17 Get a Free Live Demo of Jungle Scout
1:02:38 What’s Coming Up Next Week

🎬 ADDITIONAL FREE VIDEO RESOURCES 🎬
► Complete Guide to How to Sell on Amazon FBA for Beginners 2020: https://jnglsct.com/htsoa_3

📚 LEARN HOW TO SELL ON AMAZON FROM GREG MERCER 📚
📺 30+ hours of step by step video instruction
🖥 Monthly live Q&As
🥇 1 year of Jungle Scout
👩‍💻 VIP customer support
👥 Exclusive community
▶︎ Learn more here: https://jnglsct.com/freedom

☀️ WE’D LOVE TO CONNECT WITH YOU ☀️
Start Selling: http://jnglsct.com/start-selling
Grow Your Business: http://jnglsct.com/amazon-sellers
Instagram: http://jnglsct.com/ig
Facebook: http://jnglsct.com/fb

✓ SUBSCRIBE TO OUR CHANNEL so you never miss a video: http://jnglsct.com/subscribe ✓

#JungleScout #AmazonFBA #HowtoSellonAmazon